Chapter 24: Obsession and Reality
"This is it!" Yu Anzhen pointed to the folder of "Blood Romance" and said to Xiao Yuxuan, "I just didn't find it on the Internet!" ”
"If you want to see it, you can send it to your email directly! But it's not done yet...... I don't know when I will finish it...... Sister, I can make it clear in advance, don't rush to change! ”
"You wrote this?"
In Yu Anzhen's incredulous gaze, Xiao Yuxuan nodded: "Hmm...... When I'm bored, I write and play.,I like this story a lot.,It's written.,Since you're willing to read it.,Give me advice! ”
At this time, Ye Fei walked in with a few takeaway bags, "Are you hungry?" It's not easy to find a restaurant in this place......"
The three of them chatted while eating the boxed lunch that Ye Fei bought.
"Yu Xuan, let me tell you, Sister Fei was a famous talented girl in their School of Media back then, if she hadn't been delayed by work for so many years, she would be a proper writer!" Yu Anzhen hugged the computer and ate a boxed lunch, and did not forget to say in her mouth.
"Oh, really?"
"Yu Xuan, don't listen to An Zhen's nonsense......" Ye Fei retorted.
Yu Anzhen looked at Ye Fei very seriously and said, "Why am I talking nonsense?" I remember vividly that your dream was to be a writer. ”
"Hey, it's been so many years, and I'm about to forget about it if you don't mention it."
"So, Yu Xuan, you can communicate more with Sister Fei, Sister Fei still has a very unique experience in writing!" Yu Anzhen said to Ye Fei: "Sister Fei, I'm afraid you can't think of it, Yu Xuan has the potential to become a writer!" I'm reading a book written by Yu Xuan now, it's quite interesting! ”
"Really?" Ye Fei was surprised, "I really haven't seen it...... I'll read it again and again. ”
"Sister Fei, don't listen to my sister...... If you write something casually and you are a writer, then this writer is too worthless! I just write when I'm bored. Xiao Yuxuan took the soy milk that he had just bought and didn't drink.
Seeing this, Ye Fei dissuaded: "Don't drink bad stomach when the soy milk is cold, Yu Xuan, you still don't drink it, I'll boil some boiling water!" ”
"It's okay, it's still warm. Sister Fei, you eat, I'll boil water! ”
Ye Fei stopped Xiao Yuxuan and walked over to pick up the kettle to boil water.
"Yu Xuan, to be honest, I'm quite confused during this time." Yu Anzhen said.
"What's wrong? Tell me about it. ”
Yu Anzhen put down her chopsticks and sighed deeply:
"It's still about the album! When preparing for the album, I always felt that it was difficult to invite songs, and I won't tell you, if it weren't for Yu Xuan's help in preparing so many songs, I wouldn't even have a satisfactory title song! ”
"Now that the songs of the album have been confirmed, I am very satisfied with both the theme of the album and the quality of the songs, but all kinds of problems that I couldn't imagine before have come one after another, making my head bigger."
"In the past, when I was in the company, there was a special team for releasing albums, and my job was just to cooperate with the pre-recording and post-promotion, but now there are really a lot of problems......"
"From the professional production team, to the production and distribution company, the distribution channel to the publicity plan, none of these are ...... at all."
"These days, I have contacted a lot of previous paths, and the results are not ideal, and when there is no guarantee of any result, it is all the kind of ...... that the lion opens his mouth and the conditions are so harsh that it is unimaginable."
“…… Yu Xuan, do you hear that this seems like a sincere cooperation? If it weren't for Sister Fei accompanying me during this time, I really don't know what to do......"
"You're not an insider either, and it may be difficult for a strong person to ask your opinion, so you're just complaining to you about ...... sister."
Xiao Yuxuan roughly understood.
Yu Anzhen was a contracted artist of the entertainment company before, as she said herself, the company has a clear album plan, in addition to cooperating with the early recording and later publicity, there is almost no need to worry about other things, and even invite songs Don't care, in this case, the company takes most of the risks, and naturally takes away most of the benefits, for individuals, the advantage is to be able to "guarantee income in drought and flood".
And the current situation is that all the risks need to be borne by themselves, not to mention the cost of the song itself, from production to distribution to publicity, all need real money to invest, especially the link of distribution channels, the condition of the distribution company is to take away seventy percent of the profits, as Yu Anzhen said, all the net worth may not be able to see a splash.
To put it simply, now that Yu Anzhen has opened a studio, she has encountered a relatively embarrassing dilemma, many things are not as beautiful as imagined, and the confusion caused by this gap.
This situation is all too normal.
"Thank you, Sister Fei!" Ye Fei boiled the water and made a cup of tea for Xiao Yuxuan and brought it over.
"Hey, you're welcome!"
At this time, Xiao Yuxuan didn't have the heart to continue eating, the teacup was held in the palm of his hand, and he turned back and forth:
"Sister, just like you said, I'm not an insider, and if you really want to ask my opinion, it's tantamount to asking for a blind question. But listen to what you mean, do you and Sister Fei still plan to release a physical album now? ”
Ye Fei admitted: "Yu Xuan, I believe you can also see that many of the problems An Zhen just said will only be encountered when releasing physical albums. ”
Yu Anzhen nodded unabashedly, "I also know that if I choose to be in the form of a digital album, many problems will be solved, and I am not afraid of your jokes, I have an obsession with platinum records......"
"Platinum Records?"
Ye Fei explained: "It is a certification statement for the circulation of physical albums, and the certification standards are different in each country and region, as far as we are concerned, the circulation reaches the standard of 50,000, which is considered a gold record, 100,000 is a platinum record, 200,000 is a double platinum, 300,000 is a triple platinum, and 500,000 is a diamond record." Every album you have had before Sister An Zhen has been at least platinum records, and the best result is three platinums, so this time I also set the goal at the standard of platinum records......"
Xiao Yuxuan asked a very amateurish question: "Is it difficult to have a platinum record?" ”
Ye Fei couldn't hold back a smile: "It's not easy...... Do you think, a well-made album, with guaranteed profits in all aspects, not to mention the fact that it makes money at a loss, the market price is almost 170, how many people are willing to buy it? How big of a fan base does it take to convert into 100,000 transactions? Therefore, if you eliminate all kinds of cats and greasy, it is really not easy to meet the standards of platinum records! ”
"Your sister An Zhen is a more serious person, all the previous albums have not been injected in other ways except for those fans who voluntarily bought multiple copies, and in this case they have reached the standard of platinum records, which is really not easy. You can understand what she meant by obsession, right? ”
Xiao Yuxuan nodded, he can not only understand what the so-called obsession is now, but also understand the difficulties that Yu Anzhen said just now: the enterprises in each link of the album's production and distribution channels are not philanthropists, and if the platinum sales are used as the standard, it is not considered as a publicity expense, even if it does not talk about any profits, the real investment is tens of millions of funds......
Xiao Yuxuan couldn't help but think: Fortunately, in this time and space, there is a strong sense of copyright, and there is no impact of piracy, if it is the same as the familiar time and space, all kinds of pirated and copycat products are rampant, it is estimated that Yu Anzhen does not even dare to have the idea of a physical album, let alone any platinum record standards......
Therefore, Xiao Yuxuan could only say a few words of relief: "Sister, I really admire you, if it were me, I wouldn't dare to have the idea of a platinum record at all." However, then again, the Internet is becoming more and more developed, the times are different, and the market space for physical albums is getting smaller and smaller, so you can't stay on the previous standard, right? Since the purpose of this album is to announce the return to the music scene, let's directly choose the form of a digital album and see how it results first! If the results are good, some physical albums will be released to give back to fans......"
Ye Fei also comforted: "Yes, An Zhen! It's a good thing to have high requirements for yourself, but just like Yu Xuan said, the physical album market is getting smaller and smaller, so we can't gamble with reality, right? From another point of view, if you look at the current song platform, various lists, such as the new song list, the billboard, and what are the weekly lists, monthly quarterly lists, etc., we can also put aside the standards of platinum records and compete for various lists, right? ”
"I'm just sighing, and it's not that I can't think about it, where can I use the two of you to sing and comfort me?" Yu Anzhen was a little stubborn.
"Hey! What Sister Fei just said about hitting the list is interesting! Xiao Yuxuan smiled, "For example, we can set a small goal first and earn him an E...... No, as long as you can participate, you can take it all! ”
Yu Anzhen was overjoyed after figuring out Xiao Yuxuan's so-called "small goal": "Your heart is really big enough!" Is this still a 'small goal'? What are you thinking? ”
"Hehe, haven't you heard of 'how bold man is, how productive is the land'? Jokes aside, sister, how did you plan it? ”
Yu Anzhen took a sip of tea and stretched out two slender jade fingers: "An album and a concert, as long as you do these two things well, the annual goal will be completed!" ”
"You're too general!"
Ye Fei explained: "Actually, I discussed with your sister An Zhen, the main focus in the first half of the year was on this album, and the second half of the year was mainly about preparing for the concert, and the location and number of concerts will be determined according to the feedback from the album!" As for film and television, it depends on whether there is a good opportunity and script to think about it. Yu Xuan, to be honest, there are a lot of places that need to rely on you when it comes to albums, do you have any suggestions? ”
Xiao Yuxuan thought seriously for a while:
"Didn't I say, the songs of the album "Hello, Yu Anzhen" have different themes, so can it be like this, for example, the theme of March is "Encounter", including "Encounter", "Legend", "Flyaway", "Ningxia", these 4 songs, and the theme will be changed in April, and it will also be 4 songs, and so on."
"In this way, the task of each month is to record 4 songs, interspersed with different publicity work, such as participating in some variety shows and the like, and the work intensity is also within the range of bearability."
"Moreover, maybe you can really combine the release of the album with the song platform charts, such as monthly charts and the like......"
"Then, according to the results of each month, you can have a comprehensive control of the entire album, and you can also decide whether it is necessary to release a part of the physical album to give back to the fans......"
"It will take 5 months for the whole album to be released, and then you can refer to the results of the album to make plans and arrangements for the concert."
"This is the general rhythm, and there are other plans during the period that can be adjusted, and as for the recording of the song, you must have to figure out how to do it on the professional side."
Xiao Yuxuan's plan has a high degree of operability, Ye Fei and Yu Anzhen both feel more feasible the more they listen, and finally the two look at each other, and Yu Anzhen makes a decision - "Just do what you say!" ”
Xiao Yuxuan did not clearly state his ambitions for the music charts.
In his opinion, 4 new songs per month, not to mention winning the top spot on the new song list, monthly list, and billboard, at least the top three can still be thought about.
Don't you see, what are the 20 songs on this album? It's all classics that have gone through the precipitation of time, okay?
Coupled with Yu Anzhen's past achievements and appeal, is it too much to have ambitions for the lists?
However, there is no need to say these words, low-key is the king, as the so-called muffled voice makes a fortune, don't shoot a gun!
Since Yu Anzhen also agreed to such a plan, it is necessary to carry out it step by step and follow the established rhythm.
With confidence and expectation, the achievements are waiting for everyone to witness together.
Well, that's good!
Xiao Yuxuan was still unconsciously playing with the water cup while wandering in the world, Yu Anzhen was already surprised by Xiao Yuxuan's inexplicable distraction, took out something from his bag, pushed it in front of Xiao Yuxuan, and tapped his fingers a few times.
Xiao Yuxuan came back to his senses and saw the bank card on the table in front of him, "Sister, who are you?" ”
"I want to talk to you about the cost of these songs several times, but you only say that you are not in a hurry, this is about to be the New Year, and you are about to go back to your hometown, right? Our people also pay attention to 'clearing old accounts for the New Year', right? That's why I thought I'd give it up today. Yu Anzhen pointed to the bank card and said: "There is 500,000 here, which is regarded as the invitation fee for my entire album, in addition, the income of the album songs after they are released on the platform will be added to the two-one-five, and it will also be directly transferred to this card, how about it?" ”
Although Xiao Yuxuan doesn't know much about the whole market, he is not a little white who knows nothing, he has only heard more or less about it before, and in the past few days, he has been in contact with director Liu Peng, Yu Anzhen, especially Xu Rong, and it is a bit unclear.
Judging from Xu Rong's reaction that day, the song "When" has already made Xu Rong very painful if the authorship is given to 100,000 yuan, and the licensing fee for the excellent works of the senior creators she mentioned is about 50,000 yuan, which should be true.