112 Case Studies
Zheng Lan's very humble tone made Ye Tianmin hurriedly stand up and bow, he didn't know how to reply, and his face was really a little feverish.
This accident is simply not too surprising.
I sat in the audience and listened to others analyze my analysis at that time, and analyze my decision at that time.
He really didn't know if he could sum up something if he stood on the podium and analyzed his various thoughts and ideas at that time.
I guess it's just going to be a mess! After all, it's not what everyone sees, it's just a layout.
Zheng Lan sorted out her emotions, and then began to speak: "Nanyun City Wanzhenge Pharmaceutical Chain Pharmacy, the original ranking of pharmaceutical chain pharmacies in Nanyun Prefecture can also rank in the top 5. At the beginning of Rafa 217, a very strange change of equity was made, and the reason for the change was very simple and easy to find, the investment failed. An enterprise with assets and liabilities that have reached nearly 90% has completed the equity change in an instant without anyone in the outside world or the same industry expecting it. The new shareholder after the change is our Mr. Ye Tianmin. ”
Facing Zheng Lan's projected gaze, Ye Tianmin smiled a little embarrassedly.
"Today, we are talking about a series of actions after Mr. Ye took over Wanzhen Pavilion. Here, I would like to focus on one thing. That's the equity change carried out by Wan Zhen Pavilion rather than the acquisition, and the reason for this is ......"
Zheng Lan looked at Ye Tianmin from time to time on the podium. Ye Tianmin sat down and kept facing the eyes of Zheng Lan and his fellow students, which was like sitting on pins and needles, like a thorn in his back.
is not only talking about cases, Ye Tianmin feels like Zheng Lan is stripping himself naked layer by layer. Although a lot of it was guessed by her based on the data, the general direction was also correct.
Even guessed that Zhao Hong might have given him absolute help, of course, Zheng Lan did not name Zhao Hong or vaguely guess who it was.
It is only inferred that Ye Tianmin must have a "team" with rich economic research behind him, and he has given almost the most correct opinions on the point and time of business operation, and even the use of news to promote the rise of enterprises in the short term.
Zheng Lan even analyzed Ye Tianmin's measures after taking over Wanzhen Pavilion, such as employee unions, franchise investment, giving employees holidays when negative news, and even membership handling for middle-aged people that had just been launched. Then Zheng Lan said: "Because of the short time, although I am personally very interested in Mr. Ye Tianmin's series of operations, I hastily took it out for analysis by the CEOs, which is not comprehensive." Of course, the main owner is here, and I don't know if there is anything wrong with my analysis. ”
After speaking, his eyes looked at Ye Tianmin.
Ye Tianmin hurriedly stood up and said, "Your understanding and analysis make me fall to the ground, admire!" ”
As soon as she saw Ye Tianmin's answer, Zheng Lan knew that Ye Tianmin would most likely not evaluate, and he didn't force it.
Instead, he turned around and continued: "I personally reviewed the various measures of Wanzhen Pavilion in the past two months or so, and determined that if I had to accomplish so much in such a short period of time, and the results were very ideal and correct, I asked myself if I could do it." I have a few questions, and I would like to ask Mr. Ye. ”
Zheng Lan's title is always switching back and forth between Ye Tianmin, Mr. Ye, and Mr. Ye, obviously because of the difference in views or face-to-face views on a certain matter. Seeing that Ye Tianmin didn't intend to answer directly, he had a direct conversation to see how Ye Tianmin reacted.
"Don't ask for advice, Mr. Zheng, if you have any instructions, just say it." Ye Tianmin felt that this pit was a bit big, and it was really not so easy to deal with it.
Zheng Lan hasn't said anything yet, so let's coax Ye Tianmin to stand on the podium and share his experience with Teacher Zheng.
Looking at the coaxing of the company's bosses and executives in a room, Zheng Lan pressed it with his hand and continued: "Originally, if Mr. Ye was not here today, I planned to let the students also share their opinions, but Mr. Ye is present today, should he say something, otherwise the students will really say their opinions in a while, will it help Mr. Ye's company to go to the next level in disguise." If Mr. Ye is as stable as Mount Tai, he may have to pay a consulting fee. ”
Zheng Lan's words immediately made the class laugh, and there was a large number of voices of approval.
Ye Tianmin was very helpless, so he had to stand up and walk onto the podium and say to Zheng Lan: "Teacher Zheng, I can't understand that you are suspected of forced marketing by doing this. ”
The audience laughed again.
Zheng Lan looked at Ye Tianmin seriously and said: "This opportunity, I think many CEOs here today hope that Mr. Ye can choose to refuse, or he may refuse many opportunities and talents." ”
"If it's a talent like Mr. Zheng, I'm willing to hire it at a high price." With such a good opportunity, Ye Tianmin was unwilling to let it go, so he climbed up smoothly to test Zheng Lan's thoughts.
Ye Tianmin's words seem to be a joke, but in fact, an olive branch has been extended, and there are also people who can see Ye Tianmin's meaning among the bosses who have brains below, of course, it may really be just a joke about the scene.
The classroom suddenly fell silent, and everyone also wanted to see how Zheng Lan would deal with it.
Zheng Lan didn't expect Ye Tianmin to follow her words and immediately give an unexpected topic.
She looked at the young man, who was almost half her age, and was silent for a few seconds.
When she raised her head again, she said to Ye Tianmin: "If the next question, Ye can always answer me satisfactorily." For example, I confirm that your company's original two plots of land will definitely not be idle all the time, but I can't analyze whether your next step is to continue to develop commercial real estate or what to do. For example, what is the next step for your pharmacy chain after the court decision? These problems, if you follow Mr. Ye's way of thinking in the past two months, it is difficult for me to deduce. Of course, if it's purely just commercial development or expanding the size of the pharmacy, I didn't ask. If you answered, I can go from the national TV station to Namunju National University, and why can't I go to Mr. Ye's company! ”
It's a real fryer in the classroom this time. Zheng Lan is not a pure scholar type, has a high degree of work experience, and his social experience and network resources are not comparable to ordinary simple businessmen.
And this Ye Tianmin dared to propose to let Zheng Lan work in his company in such an environment, this is no longer a matter of vision, it is really courageous.
"Good. Teacher Zheng Lan is quick to speak. For your decision, you ask, I answer, as long as it is not the core content, I can answer you. But before answering the two questions you just mentioned, I would like to add one more point to you, in what you just said, the management research team behind Wanzhen Pavilion that you mentioned is indeed there, but the composition is ——。 ”
Ye Tianmin deliberately paused, pointed to his nose and said, "I'm the only one." ”
Everyone understands what Ye Tianmin means by me alone, not that there is really only one person in the management research team, but that he is the only one who proposes the core ideas, the main planning provided by the plan, and the revision of the implementation strategy.
It is equivalent to saying that he Ye Tianmin is pulling a company forward alone, although it is not a strange thing to say that the situation of small and medium-sized enterprises is not a strange thing.
But from Zheng Lan's analysis just now, everyone knows that in this short period of time, everything Wanzhen Pavilion has done is enough to become a textbook case. Otherwise, it would not have been used by Zheng Lan as a subject for analysis.
This has been planned since he was young, and he can accurately find the platform of Wanzhen Pavilion for implementation, everyone has to admit that they are a little dumbfounded.
Zheng Lan's body obviously had a frustration, and the next question was held in his throat. And many people in the audience were also choked by this sentence.
Then, Ye Tianmin replied, "The original two plots of land are definitely not commercial real estate development, and they will not compete for the real estate market for the time being." As for the specifics, I can say that there is a direction, scientific research. And Wanzhen Pavilion Pharmacy will not expand again, not only in Nanyun Prefecture, but in the entire Rafa Empire. Of course, there will be local store adjustments, and it is inevitable to increase a certain number of outlets. However, it is not to expand the scale of the operation of pharmacies, to be precise, to stabilize the existing market, and no longer to expand the scale of drug operation. ”
After saying this, Zheng Lan found that she was still as she said, and she couldn't see through what Wanzhen Pavilion's next move was. His two questions and the one that Ye Tianmin "gifted" were too much beyond his imagination.
The voice of the speaker was a little unconsciously trembling: "How much time did it take you to plan to complete the current situation of Wanzhen Pavilion in such a short time?" ”
"A month." Ye Tianmin thought about it, and shamelessly erased the information accumulation time of his previous life, and if he wanted to be shocked, everyone trembled.
Zheng Lan and the bosses in the audience didn't know what to say at all.
"One month ?!" The same three words, Ye Tianmin was understated, Zheng Lan was almost unable to stand, and had to hold the podium with his hands.
"If you come to work in my company, you will know if it has been a month." Ye Tianmin knew that the shocking effect had been achieved, and handed over the words again.
"I need a group president and several vacancies for general managerial positions. You probably don't know that I have a few other companies that are just starting out, and a future media group is being integrated. But the content has already been filled in, just waiting for the people with lofty ideals to paint the colors. ”