Chapter 431: What an old player, that's my old baby

It can't be said that as long as the company makes money, the treatment is good, but the company in the game and pharmaceutical industry not only has a high salary, but also a really good treatment.

Take Du Yongchao's pharmaceutical company as an example.

Du Yongchao's company held a team building every three forks, and some time ago the department went to Qingdao for tourism, and went to the mountains to drift, which is not at all like the treatment that social animals should have, the key is that the salary is not low.

If you want the horse to run, you have to give the horse grass.

This is a famous sentence he has been saying to Li Huina and Ruan Shuning, and there is no problem at all.

Want people to work, but don't pay for it?

Want to prostitute for nothing?

How can there be such a good thing in the world?

Xia Chuan complained, and then drove into the company's gate.

Pei Ying is not here today, he is really a little unaccustomed to it, but he can't drag her to the company right away.

Recently, the company's development has been quite smooth, the business of subsidiaries is also increasing, and Kuaishou has more and more offline and online contacts with merchants, and has set up departments similar to Meituan and Ele.me, which are dedicated to letting people run offline and online promotion and marketing.

It's like the student union's outreach department going to the store to ask for sponsorship.

It's just that Kuaishou is providing a platform here, and it doesn't have stores and products, and it's more straightforward like Didi.

I called Zheng Chenghua and asked Manager Lu to come over, he is currently the person in charge of the Woo Studio, and he is also an old friend of Zheng Chenghua.

But when the little monster becomes famous, it is more moist than anyone else.

It's a pity that even if he has hard technology and experience, he came a little late, and he is only the manager of the studio at present, although Zheng Chenghua is almost the same in experience and technology, he is already the director of the technical department, and he has improved a lot.

This was the opportunity, and he seized it back then.

"Mr. Xia, could it be that there is a new project again?"

Zheng Chenghua also came the fastest, and the fart was also the sixth and smoothest.

Xia Chuan smiled and said: "You are the roundworm in my stomach, you know this, or do you know how to read minds, come and guess what I am thinking in my heart now?" ”

"I guess it's Laizi!"

"You're the one."

Xia Chuan pointed at him: "The company's atmosphere and newcomers have all been damaged by you, I heard Ding Shu'an say that you took a few internship students to massage and wash their feet last time?" ”

"Mr. Xia, I was really wronged, they said they hadn't been there, I said a little bit of my experience, they all looked at me with admiration, I really can't refuse their innocent, just out of school eyes."

Zheng Chenghua sighed, looking like he wanted to kill and listen to his respect: "Ding Shu'an is definitely plotting for my position, and I am here to help others, not to do anything bad." ”

Xia Chuan smiled and said nothing, Shente Niang's helping others is fun, isn't that poverty alleviation?

"Okay, let people come to the conference room, there is a new project, Manager Lu, you are responsible for this project, with your ability, I believe that you can quickly complete the task I assigned to you, and there can be two directors in one department."

"Mr. Xia, thank you very much for your promotion..."

Lu Licking Dog came up.

Zheng Chenghua smiled, you didn't come when you were pulled here, but now you have to suffer.

Mr. Xia's ability to draw cakes is not ordinary.

But all of them have been realized, can he, the person who eats the cake, not know whether it is fragrant or not?

For a while, Zheng Chenghua had a sense of crisis.

After a while, some leaders sat empty in the hands of the huge meeting.

There are a lot of holidays today, and there are only some people in charge of the company.

Zheng Chenghua looked at the frame on the screen, puzzle games, the little monster hasn't developed such a game for a while, and he thought he wouldn't have a chance in the future.

After all, there are many types of games for little monsters and more tricks, and now they are all developed into shooting games, and anyone with a discerning eye knows that the pace of the little monster is not only chasing Tengda, but also faintly trying to replace it.

Tengda may not know about it, but what can be done?

People can develop high-quality products, but he can only mix them coldly, and in the end, he didn't reach a settlement with the little monster, and now he doesn't sue each other, but cooperates.

You must know that in the recent period, after getting Tengda's channel, the performance of the little monster has been rising steadily, rising a whole notch.

"Mr. Xia, there should be a lot of puzzle games in China, is there still a market for this game?"

"Has the research team investigated?"

Xia Chuan smiled and said, "No, right? Has it been analyzed? Nor is it? Do you know why pop makes money? Can anyone answer me that question? ”

Xia Chuan's series of questions made the conference room a lot quieter.

"Mr. Xia, because the gameplay of the game is simple."

"That's right, think about our company's parkour game, is it because it's easy to get started and fast, so it can create miracles."

Xia Chuan smiled: "Director Zheng is right, as we all know, the entertainment game is simple and has a wide audience, and part of the reason is that because it is a free game, the recharge amount for purchasing props and physical strength is also very cheap, a few to dozens of dollars, and the amount of hundreds is already huge, and one charge is enough to play for a long time..."

Why has Xiaoxiao been popular for so many years and still made so much money?

Xia Chuan has also thought about this problem for many reasons, one is that the gameplay is simple and suitable for passing the time.

Because the gameplay of Match is simple, it only takes a few tens of seconds to play a fast game. Just like the short video of Kuaishou, a subsidiary of the company, it can be played anytime and anywhere, without picking a time or location, which fully meets the needs of "fragmented" entertainment in today's fast-paced era.

This is also the mainstream line of the game in the future, and it is also the biggest advantage, which he has spoken about more than once or twice in the conference.

Let's use physical strength, the consumption of 5 physical strength / game, generally speaking, the upper limit of physical strength is 25 or 30 points, that is to say, the physical strength is exhausted, it is only a few minutes, and if you change it to a chicken game, it is estimated that the equipment has not been picked up.

On the crowded subway when going to work, which one to choose to pass the time, the result is obvious.

This gameplay logic allows Pop to have a large player market.

The second is impulsive consumption that is "only one step away".

The levels of the match are gradually increasing from easy to difficult, the first few levels are successfully passed, and when you are at the top of the game, you suddenly get stuck in a level, and there are only a few steps left to win, and now the game also gives you the opportunity to choose, and you can get an extra 5 moves for a small price (gold bars, gold coins, etc.).

As a result, many players who have won a few games in a row but are stuck at this step, or who have been stuck for many days, will fall into an impulsive consumption mentality, and use six yuan to recharge to get moves or eliminate props, and eliminate the frustration of "only one step away" through shortcuts.

On Angry Birds, it's the same thing.

The third is the "crowd tactics" aimed at the sinking market.

Most of the mobile games, such as King and Chicken, are mainly targeted at young male players who are easy to spend money on equipment, and the gameplay is more skillful, and the game threshold is relatively high.

With simple game rules, the pop-and-play games that have emerged have a large number of users in the sinking market who are not valued by mainstream game makers.

Don't think that the elderly have no spending power, those post-60s players who wear reading glasses and are keen on elimination, the per capita recharge amount is 3 times that of the post-00s.

What veteran players?

That's his old baby!

When the user base comes up, even if the average consumption per capita is 6 yuan, it is an absolutely considerable income.

The last point is to meet the needs of decompression and socialization.

Match-matching games are often accompanied by brilliant explosion effects and addictive sound effects when eliminating, especially when they are combo and props, which makes it easy for players to feel decompressed when playing.

In addition, it is quick to get started, the difficulty is increasing step by step, and it is easy to get started as soon as you play, and you can't stop.

Most of the e-hoc are bound to the account of the social platform, and after registration, you can see the ranking of friends, and the sharing link can also have props and step rewards.

At the same time, advertising revenue is also a major source of income for POP.

Little Monster's current source of advertising revenue is very substantial.

In addition to item purchases, there is also the option to "watch ads", when players need props and don't want to spend money, they will naturally click on ads to get rewards.

Because of the loss of advertising players, he doesn't need and doesn't care very much.

After all, even if the user stickiness is not large, for the all-age pop game, when the user base is large enough, everything is not a problem.

Therefore, as long as the needs and mentality of users are not subverted, as long as there is a gap in the mainstream market, the entertainment games can always fill this market space, and their myth of attracting money can continue forever.

For him, a developer, how to use similar logic in the subdivision field to create a "miracle of explosive models" is also a thing that needs to be operated.

At the end of an hour-long meeting, Xia Chuan handed over this important project to Manager Lu.

At Little Monsters, there is never a shortage of projects.

"Don't say three days, give me a satisfactory answer in a week."

Xia Chuan was given a few days of grace, which was quite relaxing for an old team.

"Mr. Xia, a week..."

Manager Lu said excitedly: "Others need a week, I only need three days, and I can help you complete this project with the team in three days!" ”

"Okay, then three days, let me see your ability not to lose to Zheng Chenghua."

Xia Chuan provoked, and then left a back.

After this matter was settled, Xia Chuan left the little monster, he had promised Lao Xia and Aunt Mei before, and after looking at the time, he called Xia Qing: "Are you busy?" ”

"At the hotel, you won't be busy if you come."

Xia Qing's voice was mixed with a little smile.

Look, what a high emotional intelligence answer.

"Go over immediately, don't eat out at night, go to eat at home."

Xia Chuan's words also warmed Xia Qing all day.

Leaving the company Xia Chuan glanced at the vacant land, it was time to apply for it after a while, about the matter of the building, Jiang Jiandong had contacted him before, but he was not particularly relieved that the project was handed over to the other party, he was also a middleman, so he found an excuse to refuse.

After a while, it's time to fence it off and change it to the 'Little Monster Science Park'.

The corners of Xia Chuan's mouth rose slightly, and he closed the visor of 62s.

When he arrived at the hotel, Xia Qing was already waiting at the door, and there was another woman in her thirties, who was also the manager of the hotel lobby.

"Mr. Xia, hello."

"Hmm."

Xia Chuan said hello and gave Xia Qing a face.

"Manager Zheng, then I'll go up first."

"Well, we'll talk later."

got on the elevator, Xia Qing introduced: "Her name is Zheng Jingyu, thirty-four years old, lobby manager, mother of two children, divorced with a baby, living at home..."

"No, what are you doing so clearly?"

Xia Chuan's black face was hidden in the shadows: "What do you mean, do you think I will be interested in this kind of divorce with a baby?" ”

"And what did you keep staring at her legs?"

"She wears black silk, I subconsciously glanced at it."

"Okay, I'll go back and change it later, do you want to stare at it for enough time......" Xia Qing sneered twice.

Xia Chuan laughed: "Our dad told you to go back to dinner." ”

"Ahh Really? ”

In an instant, Xia Qing's cold face warmed up, and he was a little at a loss: "Then, I won't delay, I'll go early today and go buy something to bring over." ”

"What to bring back to your home, today is Cheng Yixiao's birthday, just buy a gift."

"Cheng Yixiao's birthday."

Xia Qing was slightly stunned, that little vinegar jar, little heel?

Hehe.

"Got it, you sit down first, and I'll tell you to leave."

"You're busy, I'll sit down for a while."

Xia Chuan sat on the sofa, the hotel is a five-star level, which does not have much advantage compared with the new hotel, but it also has some main consumer groups, such as those who are used to living here, and the leaders of large companies are on business trips.

About five minutes later, Xia Qing walked over with a bag, Xiaoman's waist was very straight, it was the 'sister' on the Internet, it was a very sassy and cool feeling, not to mention, if Xia Qing went to the entertainment industry to mix with his network background, he might not be worse than Li Huina.

"What are you doing in a daze, let's go?"

"Beautiful."

Xia Chuan followed.

The corners of Xia Qing's mouth rose slightly: "Can't see enough?" ”

"Of course."

Xia Chuan generally doesn't say earthy love words, and occasionally says that it's not bad to be a seasoning agent.

took Xia Qing to buy gifts, and saw that it was almost time, so he stopped by to buy a few ready-made dishes.

Not long ago, Jinling Garden.

Jiang He and Jiang Jingyi went to Porsche's car club dinner in the evening, so they won't come to the house, Xia Chuan doesn't need to worry, don't avoid it, something goes wrong Lao Xia and Li Mei can't stand it.

"Happy birthday."

"Ahh Thank you, sister-in-law..."

"Huh?"

Xia Qing stared at her in surprise: "What's your name?" ”

"Uh... Thank you..."

Cheng Yixiao immediately turned back into a quail, her whole face was red and ashamed, this feeling of social death was too stupid and divisive.

Her brain was so hot that she had no idea what she was talking about.

Xia Qing looked at Xia Chuan, did you train it?

———

PS: Ask for a full booking, monthly pass.

(End of chapter)