Chapter 288: Professor Cheng's First Lesson

Li Guocheng only knows that the assistant's surname is Song so far, and he seems to be a little quiet along the way, so he wants to relieve the embarrassment.

"What is Assistant Song's name?"

"Song Rui", the tone is flat, and the emotions are not as good as the first and second children in the secret realm.

"A good name means wise, far-reaching, and accessible."

The other party glanced sideways at Li Guocheng, and he accurately captured the meaning in his eyes, "boring".

Hi, Li Guocheng thinks it's interesting, the little assistant is very arrogant. I wanted to tease her, but thinking about his current identity, I had to give up, and kept a gentle smile on my face.

Walking up the stairs to the second floor, a 40-square-meter office appeared in front of you.

"Mr. Cheng, this is the dedicated office of the visiting professor, and your desk is this," he said, pointing to a desk by the window.

"Thank you", Li Guocheng put the briefcase on the table, spread out the handouts he had written in the past few days, and lowered his head to study them.

Assistant Song smiled coldly in her heart, and the man she met before saw that she was either thinking about the law or pretending to be deep to attract her attention.

She had already identified Mr. Cheng as belonging to the latter.

"Mr. Cheng, I'm in the office next door, I'll call you 10 minutes before class, and then we'll go to the classroom."

"15 minutes in advance", Li Guocheng did not raise his head.

"Hmph, it's deliberate", Assistant Song secretly slandered, "Okay, Mr. Cheng, I'll call you 15 minutes in advance."

Managerial economics is a branch of economics that provides a systematic and logical analytical approach to business decision-making.

These business decisions not only affect daily decision-making, but also affect the economic power of long-term planning decision-making, which is the application of microeconomics in management practice and the bridge between economic theory and enterprise management decision-making.

It provides analytical tools and methods for enterprise decision-making and management, and its theory is mainly put forward around several factors such as demand, production, cost, and market.

In the past few days, I have been sorting out the handouts, and I have read the teaching materials provided by Xiangda, and I found that it is a pit.

The basic theory of the current "Managerial Economics" of Xiangda is Keynesian economics.

It is a scientific theory in the context of the Great Depression of the 30s. He advocates the division of economics into two parts: microeconomics and macroeconomics. This scientific dichotomy had a profound impact on later economics.

The 70-year phenomenon of "stagflation" in the global economy has led to a large number of corporate profits falling sharply or losing serious losses.

Longhua Technology stands out in the global economic "stagflation" and realizes the rapid accumulation of wealth, and some professors of their college have analyzed this case many times and have not found a theoretical basis.

Coupled with the management talents who went out from Longhua Technology, it did have an immediate effect in other enterprises. The dean of the School of Management simply brought in the initiators.

He wanted to find a new economic theory from real cases, and those well-known professors did not want to be an auditor, so he arranged for Song to be an assistant.

Assistant Song is a staunch supporter of Keynesian economics, and he is very reluctant to invite a non-Keynesian economist entrepreneur to give a lecture at Xiangda.

Originally, she had prepared a lot of questions, and she was ready to embarrass this boy who didn't know the height of the sky in class, but the task given to her by the dean was to record the whole process, and she was not allowed to question it.

10 minutes later, after Li Guocheng followed Assistant Song to the classroom, he found that it was actually a lecture hall, and the classroom that could accommodate eighty or ninety people was actually full of people.

Assistant Song, with the help of several boys, installed video recording equipment in the middle corridor.

He stood on the podium and looked at the students below.

Most of the students were curious, and some girls actually showed admiring expressions, but there were more than a dozen students who were obviously different, with unruly faces.

Li Guocheng sneered in his heart, waiting for them to look good.

When the class bell rang, Li Guocheng tapped the lectern lightly, attracting everyone's attention to him.

"Before I begin, I would like to ask you a few questions. What is Managerial Economics? Please answer the red-clad student in the middle of the third row."

The red-clothed classmate was one of those classmates who seemed extremely unconvinced.

"How hard it is. It is the combination of the basic principles of economics and mathematical analysis tools, and the world application in business management and decision-making, which is an interdisciplinary discipline between economics and management."

His answer was applauded by his classmates. He showed pride on his face and looked at Li Guocheng defiantly.

"Okay, the answer is very standard, then you must know a lot of decision analysis methods, please tell us."

"That, I just looked at the beginning, and the one behind me hasn't come yet", his arrogance dropped a little, but he thought about it for a while, and was about to speak, Li Guocheng asked before he spoke.

"The classmate on your right, hello, modern enterprises are using economic analysis tools, why do some companies make money and lose money?"

"I guess it's a mistake in decision-making."

The young man's voice was already very low, and the other students who were not convinced all lowered their heads, afraid of being named by Li Guocheng.

In fact, this is a very simple trick that many teachers will use. Most people are reluctant to speak in public, and he is afraid of making a fool of himself.

When you think who's the thorn in the class, ask him a few more times and he'll be honest.

Of course, if you meet a Lord who is not afraid of heaven and earth, then you can only ask for more blessings for yourself.

"Alright, let's start the first lesson: decision-making.

Everyone has the textbook, I won't talk about the content in it, I hope you find time to study on your own, and you have to take the final exam!

I don't have the textbook I want to talk about today, but I can say that it comes from the textbook.

Let me start by talking about the impact of manpower on decision-making... ”

The first class ended quickly, and after 15 minutes, the second class started on time.

"Let's talk about the impact of finance on decision-making...

When talking about human resources, Li Guocheng used the nine-square grid analysis method to analyze what the company's employees are best at.

When talking about finance, I also use the nine-square grid to analyze what type of products the company makes the most money.

Then, based on the results of human and financial analysis, combined with demand, market, production, and cost analysis, the product direction is determined.

Finally, Li Guocheng put forward a concept of "managing the present".

"When we make decisions, we don't start planning for 10 years, 20 years. If anyone can make the right decision for 10 years, not 5 years, then he must be God.

As ordinary people, we recommend that you first carry out a short-term plan according to the actual situation of the current company, and make corrections while carrying out the work.

Then after 3~5 years, you don't need to make a decision, and the future direction will appear in front of everyone.

Everyone is studying economics, and there are many factors that affect the economy, and there is another important factor: time, if you consider the spatial factors brought about by natural changes, it is unrealistic to make long-term planning or decision-making.

Only by accumulating and the general trend in a certain direction rises, we, as managers, only need to ride the wind."

When he said this, there was thunderous applause from the audience.

Li Guocheng knew that he succeeded in the first class.

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(End of chapter)