72. Talk
After watching nine episodes of cat and mouse in a burst of laughter, even Li Weiya has to admit that this children's animation is indeed excellent.
Both the voice acting and the story content are very different from the anime that is shown on TV now. It's hard to believe that such an excellent animation work was actually made by a recent high school graduate.
"Mr. Li, what do you think?" Jiang Xia asked.
Li Weiya smiled bitterly: "It's much better than I imagined, and even better than the works made by many professional animation companies, I admit that I have fallen in love with that quirky little mouse." ”
It is not surprising to get this evaluation of Jiang Xia, even in the previous life, in the field of children's animation, Cat and Mouse is a classic masterpiece that no one has been able to surpass so far.
Now, all he lacks is a stepping stone to bring God's work back to life.
Whether it can soar into the sky, in one fell swoop.
"So, Mr. Li, in your opinion, how should cats and mice operate?" Jiang Xia sincerely asked.
"Do you have to show it on TV?" Li Weiya frowned, "With the quality of cat and mouse, it is not difficult to broadcast on TV, but it may not be able to make money." ”
"Teacher Li, please continue."
"You should know that animation is based on frames, and the cost composition is more complicated, such as employee salaries, machine investment, company daily expenses, publicity expenses, etc., but if you sell animation to a TV station, the other party does calculate the price per minute, and the price is not too high."
Jiang Xia nodded, also as an industry insider, this was no secret to him.
And the TV station is also divided into three, six, nine and so on, the largest is the Central Children's Channel, and the price of acquiring animation is naturally the highest.
In this era, the purchase price of cartoons generally ranges from 500 to 1,000 yuan per minute, and the purchase price of local television stations will only be lower, and some even give a low price of more than ten yuan per minute.
If you look at the standard of later animations, the cost of each episode is hundreds of thousands of yuan, it is fortunate that you don't lose money when you sell it to a TV station, and you still want to make money? Dream on!
"You might as well try to cooperate with the video website with the most traffic at the moment, maybe the benefits will be better than selling to TV stations." Li Weiya suggested.
Jiang Xia smiled, if it was in a highly developed network environment in the later generations, he would not hesitate to choose to be the UP master himself, and then realize it in the form of a membership system.
But in this era, many domestic websites have not yet found the right way to monetize traffic, you know, even the famous B station in later generations, it also relied on piracy to start, and it was not until 14 years later that it began to buy into the station.
He doesn't have the capital to generate electricity for love, and now the only thing that can bring him huge profits immediately is the TV station.
Although the TV station does not give much money, on average, it may only be one or two thousand fast per episode, but this is only the first round of broadcast rights.
If the ratings continue to rise during the time period when the anime is broadcast, maybe the TV station will continue to buy the second and third installments at a higher price.
Television stations elsewhere will also follow suit as soon as they see the results, and if there are dozens of TV stations broadcasting all over the country at the same time, the revenue will be considerable.
Once the cat and mouse are on fire, many businesses will follow, for example, selling toys, discs, games, and peripherals, and this part of the income is the big one.
"Mr. Li, there is no doubt that online broadcasting will definitely be the trend of future development, but now is not the time, in our country, television is still the main medium to obtain information from the outside world." Jiang Xia said lightly.
Li Weiya was a little surprised, she didn't expect him to see the problem so clearly, after all, even her company has only just started researching, how to use the Internet to monetize videos, and there is no clue.
"So you decided to sell the cat and mouse to the TV station anyway?"
Jiang Xia nodded: "Yes, in the final analysis, the audience of cats and mice is children, as long as you get the children, you can get the adults." ”
"You're right, as long as the kids like it, the ratings won't be low." Li Weiya couldn't agree more.
"So, Mr. Li, do you think I should talk to that TV station about cooperation first? And how much should the price be set? He asked what the real purpose of the day was.
"The first choice is, of course, the Central Children's Channel." Li Weiya said without hesitation: "The children's channel is rich and the price is the highest, if the cat and mouse become popular in the children's channel, it will not be far from the national fire." But ......"
"But the competition in the Central Children's Channel is very fierce, I don't know how many animation companies want to enter, and even if they sign a contract in the end, they will probably have to queue up according to the schedule." Jiang Xia took her words and said.
"That's right."
Li Weiya nodded with a relieved face, and it could be seen that Jiang Xiakai Animation Company was not hot-headed, and she had done her homework in the early stage.
As a company owner, having a vision is a sufficient condition for a company to survive forever.
"The second choice is the local TV station." She continued: "Although the purchase price of each episode may not be high, the local government has relevant preferential policies for local businesses, and the combination of the two is not bad, and it is also easier to broadcast on TV. ”
After listening to the suggestion, Jiang Xia's eyes lit up, how could he forget the animation subsidy policy supported by the state.
I remember that in my previous life, someone in the industry broke the news that there were many unscrupulous animation companies that couldn't make excellent animation on their own, so they simply "sold" to TV stations at a very low price or even paid for their own money, and instead relied on government subsidies to survive, even if they did, they could make a lot of money.
"In my opinion, if you want to sell to a TV station in Yudu, the price of 300 yuan per minute is very good, and if the negotiation is good, 500 is not impossible."
Li Weiya looked at him with a smile: "Speaking of which, the cost of making cats and mice shouldn't be high, right?" ”
A small studio with only a few people, relying on diligence during school to draw the original paintings, and then edited by Jiang Xia alone, the cost can be said to be infinitely close to zero.
Jiang Xia smiled awkwardly: "Well, it's really not high, I won't tell you, Ah Ming's salary currently only meets the minimum wage level in Yudu, and the salary after becoming a regular is only 2,500." ”
Li Weiya felt that it didn't matter, in her opinion, it was a good thing for her son to start a business with a visionary young boss, and such an experience could not be bought by any amount of money.
And the salary is 2500 now, it does not mean that it will be 2500 in the future, once the company grows, the salary will increase exponentially.
She has a hunch that once the cat and mouse are on TV, they will become popular all over the country in the shortest possible time.
……
(There will be a chapter in a while, I try to be before 12 o'clock)