The smell of food wafts from the kitchen.

After Jiang Xia's joke of being beaten so badly, Lin Gaoyuan wanted to say sorry to his future uncle, now...... Forget it.

I don't know what's going on, but it's somehow a little more pleasing to the eye anyway.

Jiang Xia hugged Taro Yuan'er and moved his ass to the old man's side a little, Lin Gaoyuan squinted at it, this kid was obviously not afraid of him, and he put this hard outfit on hold.

"I heard Yanwan say, your father drives a taxi?" Lin Gaoyuan asked lightly.

"Well, I've been driving for more than 20 years, and I used to be too tired to drive a big truck, but then I drove a taxi more easily." Jiang Xia replied.

Lin Gaoyuan nodded, he didn't have any professional discrimination, everyone was begging for food for a living, to say that when he didn't make a fortune before, he was still a carpenter, and later opened a toy factory, and his life slowly became better.

As a result, now that we are experiencing a global economic and financial crisis, the economy is in a downturn, and we see that the factory is also crumbling, and maybe we have to catch up with all the money we made before.

Therefore, in this life, 30 years in Hedong and 30 years in Hexi, the current fish seller may be the big boss of a certain group in the future.

Fate is so mysterious that I can't say for sure.

"It's good to drive a taxi." Lin Gaoyuan sighed softly.

If it were possible, he would now want to find a job with a stable job, but he can't help it.

"It's good."

Jiang Xia agrees very much, now there are few private cars, the roads are unimpeded, the starting price is five yuan, and you can earn a lot of money in a month.

"What do you think of the toy industry?" He asked suddenly.

Although I don't think a recent graduate can say anything, I still want to hear the opinions of Qingmei high-achieving students.

The corners of Jiang Xia's eyes turned up slightly, thinking that the test of the old man had finally come.

"Throughout the ages, the market potential for toys has always been huge."

Jiang Xia pondered for two seconds and continued: "In ancient times, toys included rattles, bamboo dragonflies, tangrams, Luban locks, etc. In modern times, the development of information technology has broadened people's horizons, and toy factories have sprung up, and all kinds of toys have emerged in an endless stream. ”

Lin Gaoyuan frowned slightly, although there was nothing wrong with what Jiang Xia said, it was not what he wanted to hear, and everyone understood this kind of truth.

"What if it's the current situation?"

"Difficult."

"Oh? Let's talk about it. ”

"Modern development, means the liberation of productivity, although there are many types of toys on the market, but there are many similar competing products, in the case of everyone's quality and appearance are similar, consumers of course choose to buy cheaply, not to mention the current economic downturn, the lower toy market has long been saturated, the inventory is huge, want to make money, it is difficult, it is very good to keep not losing money."

Jiang Xia deliberately said that the low-end toy market at the lower level, toys in this field are easy to imitate, and there is no technical content, it can be said that the threshold is very low, a little money, buy a production line can enter the market.

And the old man's toy factory is this kind of thing, the main focus is children's toys, the sales have been good over the years, and some money has been made, but as soon as the financial crisis hits, the disadvantages are revealed.

Lin Gaoyuan was silent, Jiang Xia's words almost reached his heart, isn't this the dilemma he is facing now? If you can't receive orders, and you can't sell your inventory, even if it's a price war, a small factory like him is not qualified at all.

"Hmm...... So what do you think? I mean, how to get out of the current predicament. ”

Jiang Xia stopped rubbing his hand on Taro Yuan'er's belly, and his fingers habitually tapped.

If you want to talk about ways to save it, he really has it, such as live broadcasting, according to the current popular Internet memes, making some Internet celebrity toys may be able to bring sales.

If he remembers correctly, the first Double 11 event was held in 2009, and now computers have not yet become popular, online shopping is still a very novel term in China, and many brick-and-mortar stores are still in a wait-and-see attitude.

As a reborn, Jiangxia knows very well that e-commerce will enter a period of savage growth in the next ten years with the east wind of 4G and 5G.

"Uncle Lin, have you ever considered selling your home-made toys on online shopping platforms? You don't need to contact a dealer, you can sell it directly to consumers. Jiang Xia said.

"You're talking about Taobao, right?" Lin Gaoyuan thought for a while and said: "Yanwan told me a long time ago, I am usually busy, not empty, she is tinkering." ”

"How's the benefit?"

"The benefits are average, you can make some money, but not much." Lin Gaoyuan shook his head and said.

He can't look down on that little money, and it's almost enough to do tuition for Yanwan, if it weren't for his daughter's constant request, he wouldn't want to do it, and it's really troublesome to send couriers every day.

Jiang Xia frowned, why was this result a little different from what he thought, and Lin Yanwan had never mentioned this matter to him, was it because he didn't make much money?

He had no doubt about his wife's wisdom, since she had been tinkering with it for a long time and was familiar with the various marketing strategies in her previous life, it should not be this result.

If Lin Yanwan's operation is not wrong, then what will be the problem?

In fact, it was Jiang Xia who had a preconceived subjective concept, and he ignored the current e-commerce environment, thinking that as long as he opened an online store at this moment, he would definitely be able to make money.

But he forgot that in 2009, the e-commerce scale of the entire domestic market was only more than 200 billion, and this also included the Double 11 shopping festival.

In the first half of the year, it is estimated that it will be tens of billions, and it will be very few and very little when it is apportioned to the national market.

In later generations, Taobao was the only platform, and the turnover on Double 11 alone exceeded 500 billion. It is conceivable how bleak the domestic e-commerce environment is now.

But if you open an online store to sell toys by yourself, and then contact the manufacturer to ship the goods directly, you don't have to pay a penny, you only make a difference, and you can earn some pocket money every month.

But this amount of money is almost negligible compared to the daily expenses of a toy factory, all kinds of labor costs, material costs, maintenance costs, water and electricity, and rent, etc., are often more than 100,000 yuan per month.

After figuring out the key to the problem, Jiang Xia suddenly realized that in the final analysis, the overall market of e-commerce is not good, and it is indeed a bit difficult to maintain the operation of the factory through online shopping.

"Uncle Lin, if I'm not mistaken, Yanwan should only have opened an online store at present." Jiang Xia said suddenly.

Lin Gaoyuan thought for a few seconds and nodded lightly: "Yes." ”

"Then if you open a few more online stores like this, or you find some people to help you publicize, let them open an online store at zero cost to help you sell goods, every time you sell a toy, you let a little profit out, can sell at a high price is their ability, you can't sell it you don't lose money, move the physical business to the Internet, the so-called small profits but quick turnover, what if the effect is good?"

Hearing this, Lin Gaoyuan's eyes gradually brightened.

(End of chapter)