Chapter 14: Tomorrow's Twin Stars

"He is strong, he is strong, and the breeze blows on the hills." In the editing room, in the face of the irascible old Comrade Wang, Wang Wei replied very forcefully.

Wang Chuanqi glared: "What you said is easy, so how can we get more films?" ”

Wang Wei asked the editor to stop what he was doing and rest for a while before he said to Lao Wang: "Otherwise, what do you want to do?" The money in your pocket has to be spent, and then you will pluck a local tyrant who is thicker than your thighs, can you compare? ”

Wang Wei is also a little numb at this point.

Times are different, and it's really not like you can look down on all beings if you are well-informed.

For example, he is more familiar with Internet marketing, Nima, now is the era of portals, what tricks can you play?

The mainstream marketing methods in these years are either to use the popularity of the stars themselves to gain exposure for the film, or to spend money on advertising bombardment on traditional media channels such as TV networks.

"Peking Holiday" does not rely on either end.

Popularity, wood has; Throwing silver, you can't smash the real local tyrants.

It is precisely this point that makes Wang Chuanqi even more angry, and it is amazing to throw money.

On the contrary, Wang Wei, who was younger than him, remained calm: "Old Wang, I think you are mistaken, we don't need to compete with Tang Yu." ”

"The schedules collide and collide, but it is obvious that everyone's themes are completely different, one is a popular action movie, the other is a love light comedy, and the audience is different. I think that instead of focusing on Tang Yu, it is better to take a look at what homogeneous competitors there are in the same schedule. ”

To put it bluntly, Wang Wei has always taken Luo Jianzhou's targeting as a joke.

Unless "Peking Holiday" is rotten at home, or Luo Jianzhou's new film is superb, otherwise, you are richer and your voice is bigger, so what, can you still occupy all the screens in the country?

It is true that there are so many screens, and if he occupies a little more, others will occupy a little less, but-

"With our subject matter, how much more do you want to occupy? And how much we invest, make good use of the number of screens we can win, it is enough to return to the cost and even make a profit. Wang Wei laughed.

Wang Chuanqi was silent, and after a while, he laughed: "I'm really a little stunned." ”

Unconsciously, he fell into the context of wanting to compete with Tang Yu.

But Wang Wei was right, he really thought too much.

Although he hasn't been able to see the finished film of "Peking Holiday" yet, judging from the sample films shot earlier, it can't be a big bad movie.

As for whether Luo Jianzhou's new film will be super-god, he has no way to intervene, it is really super-god, and he can only admit it.

Anyway, the total budget of "Peking Holiday" is less than 10 million, and the box office only needs to exceed 30 million, which can declare the film a great success.

With Dunhuang's current distribution capacity, it is not difficult to achieve this goal as long as it is moderately publicized.

In the final analysis, Dunhuang's top priority is not to fight with anyone, but to break the curse of "no successful release of its own films".

Otherwise, is it true that Wang Wei can't get a blockbuster?

- Well, he can't take it. Not to mention whether his existing ability can support a blockbuster, it is just a blockbuster-level investment scale, and he will not use it to risk for rookies to kill Lao Wang.

After changing his mentality, Wang Chuanqi was not in a hurry, and asked casually: "Did the post-production go well?" ”

Wang Weiluo yawned: "The first cut is almost finished." ”

That's where the benefits of holding power come into play. Wang Wei, who is a director and producer, does not need to compete with anyone for editing power, and no one dictates him, he can cut as much as he wants, and the progress is naturally not slow.

"So !? fast"

This is obviously a bit unexpected by Lao Wang.

In his experience, the beginning of the pain when a new director enters the editing room.

"If you cut this out, I'll fight with you. Do you know how difficult it was when we shot this shot? Or, "Do you know how expensive this lens is?" "It's their favorite thing to say in the editing room.

To cut out those scenes you like by yourself, let alone a rookie director, it is also a painful process for a famous director.

However, a difficult step for ordinary directors is the opposite for Wang Wei.

After all, he had an original version in mind as a reference, and he paid attention to the choice of shots when shooting.

Even if the magic has changed a lot, he knows the rhythm of the whole film, and he naturally doesn't have to worry about this and that.

Wang Chuanqi was surprised by Wang Wei's speed, and he quickly realized something: "Wouldn't that be able to prepare for the internal test screening?" ”

Wang Wei nodded: "You can prepare." ”

……

The so-called internal preview screening is a small-scale test screening after the film is basically produced, and the film company invites some film critics and cinema viewing specialists to participate.

After the test screening, the participants will give evaluations and scores, and the filmmaker will make an expectation of the future of the film based on these evaluations and scores.

If the response is good, everyone will naturally be happy. The filmmaker is happily preparing for the official release to make money, and the theater side can also arrange more screens to make money.

If the response is not good, then it will be troublesome. Not to mention the trouble that may require reshoots and corrections, just to bribe film critics to say good things and save the bad impression of the theater side is enough for the filmmakers to have a headache.

As Dunhuang's first film that is expected to be released in recent years, Wang Chuanqi attaches great importance to the internal test screening, and the invited party ...... Also very positive.

So on the day of the test screening, Dunhuang was quite lively.

"Sister Lan, it's a coincidence that you're here too." Lin Yongqiang greeted with a smile.

Lin Yongqiang is a senior film specialist of the second largest cinema chain in China, Sky Cinema Line, and it is natural for him to appear in such a scene.

And Yang Lan, who accosted him, is a well-known film critic in the circle: "Yes, there are really a lot of acquaintances." ”

Lin Yongqiang shrugged: "Everyone is here to eat melons." ”

Yang Lan smiled: "If today's test screening results are very good, it is estimated that many people will be disappointed." ”

"I'm actually fine." Lin Yongqiang smiled, "I really hope that I can gain something today." ”

In fact, although Dunhuang's own films in the past three years have become worse than the other, judging from the information he has, Dunhuang's vision is still passable.

Frankly speaking, if the three films that became jokes can be released successfully, the box office should be good.

The bad thing is that Dunhuang's luck is too bad, and they were all pit before the release.

And as a representative of the theater chain, he noticed that the films released by Dunhuang for other production companies in the past three years have generally been passable at the box office, which proves that Dunhuang is really not as unbearable as everyone ridicules.

So he may not be the one who has a strong mentality of eating melons at today's test screening.

Talking and laughing, soon, the lights in the screening room dimmed.

The internal preview screening of "Peking Holiday" began.

As soon as the princess played by Shen Zhenyi appeared, Yang Lan sat up straight.

Elegant and decent, lively and mischievous, this is the best actress she has ever seen that blends these two qualities.

Especially when the princess was receiving the ministers, she kept taking her feet out of her shoes, which made Yang Lan, who was wearing high heels, smile.

"No wonder Tang Yu's Luo Jianzhou wants to pinch Dunhuang for her, this is really a dazzling diamond." Obviously, Yang Lan is an extremely well-informed group of people in the circle.

Before the test screening, when she saw the director Wang Wei who greeted her, she was handsome; Now coupled with the heroine's face, Yang Lan is crazy in her heart: Mom, the old lady can't hold back the urge to lick the screen!

If nothing else, just for these two faces, the film is on the list of things to watch - she is a notoriously "favorite face" film critic.

As for the plot, it is very simple, so simple that film critics who have read countless films can basically guess the end after watching the beginning.

The princess of a certain country in Southeast Asia visited Beiping as the last stop. At night, the little princess, who was tired of court etiquette, sneaked out of the window and was "picked up" home by a shy little reporter.

The next day, they visited the city of Beiping and spent a wonderful and pleasant time, and after falling in love, they still parted because of their respective identities and responsibilities, but the imperial capital became a symbol of their eternal love.

There are some old-fashioned love stories, but Yang Lan didn't feel the slightest impatience after watching the whole film.

Even when the test screening ended and the lights came back on, Yang Lan was still staring at the screen and reminiscing.

It's a little strange that she's so invested in herself.

But when you think about it, it's normal. The charm of these two protagonists, especially the heroine, in the film is too dazzling. Her gestures, smiles, and smiles all make her face control unforgettable.

"It's a bit unexpected." Lin Yongqiang, who was beside her, suddenly commented, "At first glance, it looks like a very ordinary love movie, but after watching it, I was deeply impressed." Sister Lan, what do you think? ”

"Are you optimistic about this movie?" Yang Lan asked rhetorically.

"Sort of, I think it's worth recommending. What do you think? ”

"My opinion?" Yang Lan smiled and said in a deep voice: "I only saw the twin stars rising tomorrow!" ”

……