Wang Wei thinks that his advantages are not many.

Handsome, it must be his greatest strength!

Secondly, you must speak for yourself!

Therefore, when I said that "Genius Gunman" was filmed because of advertising money, I had to do it.

Speaking of product placement, "Genius Gunman" is about to make a lot of money.

Many of the advertisements implanted in the film are signed with stepped sponsorship agreements, as long as the domestic box office of "Genius Gunman" exceeds 400 million, it will cost a lot of money on basic sponsorship.

With the current popularity and box office trend of "Genius Gunman", relevant manufacturers can be ready to make money.

In particular, the deep-pocketed computer and mobile phone manufacturers, these two alone have to pay a total of 30 million in sponsorship fees.

Lao Wang's total sponsorship cost was close to 45 million yuan, and the production cost + publicity cost of "Genius Gunman" was basically recovered through product placement.

Of course, this would have to remove the charity bills for free screenings of films for students in remote counties — which can be counted as an investment in improving distribution channels.

But the box office revenue is all earned, dare you think?

However, merchants who pay money do not lose money.

"Genius Gunman" was a hit throughout Asia, and when it is taken off the shelves, the most conservative estimate is that 100 million people will watch the movie.

And don't forget, the film is not only shown in theaters, but will continue to be seen by the audience through TV, video, discs and other ways in the future.

Just look at how quickly they pay for it, and you know that they have earned it too.

It stands to reason that this is the end of the revenue from product placement.

But Wang Wei said - who said that if the movie is released, you can't continue to product placement?

After intensive contact with businesses and the production of advertisements, before the third weekend of "Genius Gunman", three advertisements landed on national television at different times on the same day.

Article 1 -

"Xiao Lin, a genius student, is the first in the school. Seduced by money, she decides to help her classmates cheat. She replaced ABCD with four piano pieces, and the genius's way of thinking is really different!

However, she was helping to cheat when she was startled by a slap on the table from the teacher, and the scene immediately jumped to her father, throwing the shirt he had bought to the ground, and the sentence: I am very disappointed in you.

The advertisement of God's turn is coming, the dirty shirt appears in a washing machine, and the voiceover: Except for the stain of life, it can be washed off! ”

God's special washing machine advertisement!

And the second one -

"Gifted students have a small class and are forced to join a cheating gang and use their mobile phones in the bathroom to send answers to their classmates.

Suddenly, the examiner came knocking on the door to check. In a hurry, he threw his mobile phone into the toilet and wanted to flush it, but naturally he couldn't flush it away;

God's turning point advertisement is here again, voiceover: Except for the evidence that can't be washed away, everything else can be washed away! ”

Uh, this is actually a toilet advertisement!?

And then there is a third -

The cheating gang released the ultimate trick, using the printing house to print a bar QR code, and the cheating candidates took the answers and rushed to the examination room in high spirits.

The screen shifted to the examination room, but I didn't expect the teacher to prepare two sets of test papers.

Back to the picture of the printing house, the rich second generation was angry and threw his foot on the printing machine, and his leg fell to the ground.

Printer advertisements pop up: except for the cheat sheet, everything else can be printed well! ”

……

The three advertisements are all directly based on "Genius Gunman", which are edited according to the plot to be tense and exciting, but they all have a surprise twist at the end.

The audience in front of the TV, especially those who watched the movie, shouted "me".

The advertising version of "Genius Gunslinger" is also on fire!

Some people joked that this brain-opening advertisement is even more exciting than the movie!

Wang Wei just provided creativity and materials, and easily increased the advertising revenue of "Genius Gunman" by 10 million - the cost of TV is paid by the merchants themselves.

He also participated in a TV talk show for this purpose, responding to the interview before the start of "Genius Gunman"-

"I said, I just wanted to shoot commercials, but I didn't expect that there were too many businesses, and the advertisements were made into movies.

That's right, the release of the movie is all foreshadowing, just to lead to these three advertisements.

It's just that everyone is too popular, resulting in the box office revenue of the movie being higher than the advertising fee......"

All the spectators were dumbfounded!

Nima, it sounds like it's true.

In terms of, no one is better at than this one!

Who knew that this product was not over yet-

"By the way, I seem to have made bets with more than a dozen media outlets.

It's been half a month since the movie was released, and everyone seems to have given me face, and they generally gave good reviews; So, shouldn't the media and reporters who took over the war letter fulfill their promises?

Just tomorrow, let's talk about it, after so long, the people of the whole country will not worry about it anymore.

I remember apologizing to me for the rumors of 'Gunslinger Gate' on the front page of my house, I just called and ordered the newspapers of your seventeen companies, and I didn't miss a single one, and I just waited to watch the show...... Uh, look at how honest media is made......"

……

It's so cheap!

The media parties involved simply gritted their teeth.

You are a promising new director, as for holding such a grudge?

Everybody just pretends to have nothing, hello, I'm good, everyone's okay, okay? Anyway, there will be no less to praise you in the future.

Isn't it just a rumor? Who in the entertainment industry didn't come over like this? As for chasing after us, and offending us uncrowned kings to death?

But what can they do?

Don't think you can't see that there is something in this bastard's words - what "don't work for the people of the whole country to worry about", doesn't it mean that the people of the whole country are watching?

What is "honest media", you just want to watch a play!

But even if they are humiliated, can they still pay their debts?

The movies made by this bastard have been touted as "changing the world", how can they be repaid?

What's more, don't think that they can't think of it, they are really going to cheat, this bastard is not afraid to tear it up again, just promote his movie for nothing.

Speaking of which, it's all because this bastard is too cheap to have any energy at all.

No matter how aggrieved and cursed they were, the next day, 17 media outlets, including three or four media outlets with a certain degree of influence across the country, collectively published an apology notice to publicly apologize to Wang Wei.

Such a collective apology from the media is unprecedented.

A sensation in the media world!

A sensation in the entertainment industry!

The people who eat melons all over the country are a sensation!

At this time, Wang Wei chose to share this victory moment with the main creators of the crew in the company.

"It's so perfunctory, don't ask him to recite poetry against it, at least you have to be a little emotionally invested, this dry apology, bad review!" Wang Wei threw away the first newspaper.

I took out another newspaper, looked at it, and said, "This is also a front-page headline?" I can't see the title without a magnifying glass, so it's a sincere apology! ”

threw it away again, and took another copy: "Damn, this one is just one sentence, and it almost went to the advertising board in the middle seam, why don't you just put it in?" ”

Look at the next one and continue to be picky;

Look at the next one again, and the complaints will not stop;

Seeing the end, Wang Wei was indignant: "A group of bastards, it's just perfunctory, what kind of apology is this?" I should have made an apology in the first place, but I lost it! ”

Shen Zhenyi, Lao Xu and others next to them were already laughing so much that their stomachs hurt.

The media should really be allowed to take a look at the face of this product.

It's so cheap!

……