"Times are changing so fast!"

"Now the influence of a TV series is even greater than that of a movie!"

In the Tang Yu Media Building, Luo Jianzhou and producer Dai Shukun said with some annoyance after finalizing the final publicity offensive of "Star and Moon Collision".

"Yes, a good TV series is popular, and it's really no worse than a movie." Mr. Producer smiled wryly.

The summer season is about to start, and the major studios have invested huge resources to launch the final marketing offensive - mainly on TV, with a collection of the most exciting pictures and dialogues in the trailer, bombarding the national audience.

Who would have thought that at such a juncture, the audience's attention was stolen by a "Legend of the Condor Heroes" that came out of nowhere!

They are hotly discussing the vivid characters in it, discussing the wonderful plot in it, and looking forward to the plot in the future...... directly made the studios who spent a lot of money on TV commercials and wanted to attract all the attention of the audience.

Obviously, everyone is not on the same track, but it seems that someone has been squeezed out of the track, which is simple!

Although movies and TV series are two different ways of expressing visual art works, generally speaking, movies are much greater than TV dramas in terms of influence and communication.

Unless the TV series can achieve a level like "The Legend of the Condor Heroes"-

"Entering martial arts with history, and casting history with martial arts, what a vision, what a spirit, and what a pattern!"

"The great man of chivalry, for the country and the people! It has to be a martial arts drama filmed by Tang Yigong to have this fascinating martial arts charm! ”

Mr. Producer couldn't help but praise the show.

Luo Jianzhou also nodded: "There are also fascinating characters that stand up, I like Rong'er who is innocent and naughty." ”

"Tang Yigong really knows how to choose actors, the actor who plays Rong'er, with a smile, a anger and a rage, all emotions can flow through her bright eyes and be delivered vividly, which is quite a bit of my Senior Sister Shen's style."

Mr. Producer nodded in agreement.

Then, both of them were stunned.

They glanced at each other, and their eyes were all - it turns out that you are also chasing this show!

It's a bit embarrassing.

Although it is not surprising to say.

Although they are not hardcore martial arts fans, they have been nurtured by martial arts culture since childhood, and they all have quite a martial arts complex, and it is not surprising that "Shooting the Condor", a classic known as a new peak of martial arts culture, captured their hearts.

The only problem is that this is a work from Dunhuang.

The producer coughed lightly, saying that he was coming for Tang Yigong's signboard: "After all, I grew up watching the martial arts dramas he filmed, thinking that this might be his curtain call, it's hard not to support it." ”

Luo Jianzhou also shrugged his shoulders: "I also grew up watching his martial arts dramas since I was a child, although the director level of the TV series is generally not good, but I only have admiration for director Tang Yigong." ”

"Yes, in order to create a classic, the old man has put a lot of thought into it."

"Who's to say it's not......"

And they were right.

In the chain of contempt in the circle, it is not unreasonable for those who make movies to look down on those who make TV series.

General TV dramas only pursue the plot, and do not have too high requirements for acting, shooting techniques, editing, etc., and there is no pursuit of trying to get closer to art like movies.

But this does not include classic TV series.

For example, "Shooting the Condor" is a classic that is all-round - elaborate costumes and props, magnificent historical scenes, complex character maps and wonderful performances......

These are inseparable from Tang Yigong's dedication.

Take the framing as an example, from the desert grassland in the northwest to the Peach Blossom Island in the east, the crew traveled thousands of kilometers to shoot, just to faithfully restore the magnificent historical features and magnificent scenery of the rivers and lakes.

It is said that the budget for this script is 50 million, but under Tang Yigong's harsh requirements, it was overspent by more than 10 million.

Among the more than 60 million investments, the daily expenses plus the actors' salaries or something are less than 10 million, and the rest of the funds are used for the work.

As a result, everyone has seen that despite the large investment, the funds are really used on the cutting edge.

And even though it costs a lot of money, it's worth it – because the rewards are even more amazing!

Neither the producer nor Luo Jianzhou are ordinary audiences, in addition to chasing the drama, they also instinctively pay attention to the benefits of the show.

can only say, "A good TV series is popular, and making money is no worse than a hit movie!" ”

The rate of return of hit TV series is generally above 100%, and the rate of return of this "Shooting the Condor", although you have the most daring estimate-

It is said that Huaxia TV wants to buy out the domestic TV broadcast copyright of this TV series, and Dunhuang's price is equivalent to 6 million yuan per episode, which alone may bring 300 million yuan in income.

And that's just the country!

After this drama became popular in China, N overseas TV stations wanted to ask to buy its broadcast rights, and in the end, the copyright fee for each episode was probably an astonishing figure.

Moreover, unlike most TV series where the revenue is concentrated in the premiere, "Shooting the Condor" is obviously a classic with a steady stream of "long tail effect".

This doesn't need to be guessed, but there is a reference - Tang Yigong's last work, which was hailed as "opening a peak period of martial arts culture", still has a large number of fans today; The copyright owner can make tens of millions of profits every year because of the sale of replay rights.

Not to mention, the influence of TV dramas is so great that it can be regarded as IP, and the licensing of derivatives is even more profitable, with the right to adapt figures, cultural shirts, and games...... It's all tears—tears left behind by envy to the redness of the eyes.

With a finger on the count, Luo Jianzhou's smile gradually faded, leaving only the solemnity and deep thought of envy.

"In the content industry, the foundation of all business success must return to the content itself!"

The producer also sighed: "Yes, I must admit that Wang Wei's ability to create content is super strong!" ”

As soon as these words came out, both of them fell silent.

- Although outsiders are all focused on Tang Yigong, how could they, as insiders, not know that the creative dominance of "Shooting the Condor" is actually in the hands of Wang Wei.

The most typical evidence is that in order to continue to improve the "Condor Shooting World", Tang Yigong had to postpone his retirement plan and continue to cooperate with Dunhuang to create the so-called "Condor Trilogy".

If it is from the perspective of martial arts fans, this news is naturally cheerful; But if you stand in the perspective of Dunhuang's opponents, this will inevitably make people feel numb.

Luo Jianzhou frowned quietly: "Old Dai, I found a problem." Don't you think this guy is too perverted? From movies to TV dramas, it seems that any work can be made with sacks! ”

“…… Because, he can really come up with good works. Mr. Producer looked at Luo Jianzhou and was very helpless in his heart.

Several film and television works in Dunhuang that have exploded this year, not to mention the recent ones, even if no one will think that it is the classic "Charlotte's Troubles", it can definitely be called an excellent commercial movie.

In the film and television industry, if there is a hit work, you can use a sack to hold money, and you can only hold back if you are not satisfied.

Luo Jianzhou doesn't think it's just a "good work", "This guy's luck is too perverted?" ”

——Regarding the strong luck of Wang Wei, Luo Jianzhou has always been unconvinced but helpless.

When he was paired with his debut novel, this was it, and a series of coincidences were like divine help, which directly made his career take off.

Not to mention "The Silence of the Lambs", which made him internationally famous not long ago - Luo Jianzhou doesn't believe much in the so-called authoritative psychological explanations, he believes that this guy's mysterious luck is at work.

Luo Jianzhou didn't know if the other party's strong luck was caused by sacrificing his soul or God's illegitimate son, but it didn't matter anymore.

The fact is that this guy is too perverted, and every film and television work he participated in the production of was a big hit.

He has never even made a film that does not make money or lose money.

In this guy's dictionary, it seems that in addition to "success", there are only "big successes" and "super big successes".

What's even more perverted doesn't stop there-

"This guy can always spend the least amount of money and make the most money."

Anyway, Mr. Producer is drooling over this skill.

Originally, everyone looked at Dunhuang's investment in a series of films this year, and the funds were almost drained, and they wanted to cooperate with Wang Wei to shoot his new film.

Until the news that an unknown little dragon has become the protagonist of his new film spreads around the circle, everyone knows that there is little hope of participating in the investment - because it doesn't cost much.

It's very simple, if it is a blockbuster with an investment of more than 100 million yuan, even the most confident director will add an insurance to himself to the actor and find a big star with strong appeal to star.

Only with a small cost that does not have much pressure to return to the cost, Wang Wei doesn't care about using a newcomer casually.

However, although no more news has been revealed about his new film, everyone knows that this guy's "small cost" is definitely not the "small cost" that everyone is familiar with.

"Could it be that he is the most perverted, isn't he still filming super fast in this situation?"

Luo Jianzhou felt incredible when he talked about this.

After the first confrontation between the two, none of his films have been released, and the other party has already had two movies off the file, and both have achieved box office results that make him jaw-dropping - this kind of quality and quantity, as if there are countless finished films in his mind, and he just needs to shoot them casually.

"Perverted, perverted!" The two sighed in unison.

Such a person, once there is a complete film distribution network, what will be the situation?

is the current scene - Dunhuang has once again become a force to be reckoned with in the entertainment industry.

Well, it wasn't completely ignored.

Because film companies with distribution channels and film companies without distribution channels are two completely different types in the eyes of the Big Five.

The former is an object that can be cooperated, and no matter how high the level is, it is also a good content provider;

The latter is a thorn in the side, a competitor to be wary of, and it is best to find an opportunity to knock it to death.

And the consequence of not knocking it to death is that once a perverted content producer joins, it will be strong in minutes.

Of course, this does not mean that after Dunhuang becomes one of the best in the second-tier film and television companies, the five major ones will immediately suppress Dunhuang as a great enemy of life and death.

To a large extent, it also depends on the business policy behind Dunhuang -

If Wang Wei, a perverted guy, is willing to release some of his interests and cooperate with the Big Five, hello, hello, everyone, the Big Five don't mind playing in Dunhuang in China with cats;

But if Dunhuang, as before, wants to get involved in overseas distribution, and looks like it is going to replace the big five at any time, then the latter will naturally not be so easy to talk about.

Luo Jianzhou, who is not only a director, but also the five successors, has a keen understanding of this - "The day of the showdown will not be too far away." ”

Because only look at the box office share of movies - as of now, this year's two billion-level box office movies are from the hands of Dunhuang, even because of the rise in ticket prices and the blessing of many phenomenal films, the domestic film box office volume is also growing rapidly, and Dunhuang's market share is almost to a level that makes the Big Five feel dangerous.

Not to mention, it is in full bloom in movies and TV series, and its aggressive posture can be seen even by the blind.

Of course, this kind of "high-level game" is not something that the producer should consider, he is more concerned about the performance of "Star and Moon Collision" in the summer file-

"Back to publicity, the only good news is that the impact of the popularity of "Condor Shooting" is the same for all competitors in the summer file."

Luo Jianzhou hehe, "This TM can also be called good news?" ”

The producer laughed: "I still have confidence in this film, as long as you don't suffer from publicity, I am optimistic that you will compete for the championship in the summer file." ”

"You're right!" Luo Jianzhou was not modest at all, and said, "It's my turn to pick up money with a sack." ”

"It is said that this is the era of young people, although Wang Wei is a little perverted, but I want to tell him that he is not the only young man in this era!"

"The era of young people" - this is a sentence of "Time Magazine" evaluating Wang Wei, obviously, Luo Jianzhou has long been unaccustomed to it.

This time, the producer finally felt that he was capable and not blindly arrogant.

Because of the record of the last miss, Luo Jianzhou calmed down and made a sci-fi film with the potential to explode.

- Even directly facing "The Silence of the Lambs", the producers feel that they can have the strength to fight.

Well, fortunately, it didn't come to the front directly, otherwise I am afraid that it would only have the power of a battle - the strong luck of the other party and the explosive attention caused by it are really not made up for by quality.

Let's fight the unprecedentedly fierce summer file.

- It's not an exaggeration to say that it's unprecedentedly intense.

Because of the stimulation of the two billion-level movies this year, everyone has worked hard to bring out the best films, and not let Dunhuang be beautiful.

Therefore, confidence is confidence, and the producer still dutifully analyzes the biggest competitor: "In addition to us, there are several super big productions in the summer file...... There is even an animated film of Dunhuang in it. ”

Luo Jianzhou smiled: "You don't think my biggest competitor is an animated movie, right?" ”

The producer also smiled: "Of course not, I mean this animated movie is a super big production, but that's exactly the case, I think Dunhuang is going to smash ...... this time."

……

~~~

(End of chapter)