Chapter 214: The Return of Loyalty
For being poached, Dunhuang has long been psychologically prepared.
In fact, last year, the animation studio experienced a large-scale poaching, if it weren't for the fact that Dunhuang itself is not a poor ghost, can provide preferential treatment, and with the first-mover advantage of 3D animation technology, the animation studio would have been hollowed out long ago.
However, Dunhuang did not have much to do about the various invitations received by co-directors.
First of all, for the sake of anti-monopoly, studios cannot be involved in brokerage business, and all Dunhuang can do is to sign multiple film contracts with promising directors.
But the binding force of the film contract is really not high.
And like Kim Jae-ku, he doesn't even have a long-term film contract, in other words, if he wants to change jobs, he doesn't even have to pay the price.
Therefore, as soon as he received the olive branch thrown by the five major ones, he came to "confess" to Dunhuang, whether it was Lao Wang or Wang Wei, they were quite surprised.
"For the Chinese New Year, Huashi came to recruit you, the conditions must be very generous, are you really not impressed at all?" Wang Wei couldn't help but ask.
"No matter how good the conditions are, I won't be moved, as long as Dunhuang is still willing to ask me, I will follow Dunhuang!" Kim Jae-ku is very loyal and unyielding.
"What's more, whether it's "Charlotte" or "People in Embarrassment", success may be related to me, but it is not decisive - I am just a live director to some extent, and it is the boss who gives this film a soul!"
Kim Jae-ku looks like "his family knows his own affairs".
"You're making a fool of yourself, old Jin."
Wang Wei waved his hand and said, but he felt in his heart that if nothing else, this product was an understanding person.
The road comedy "People in Embarrassment", which has been released for seven days, has slashed nearly 300 million at the box office, not only recovering its costs long ago, but also beginning to make a large profit.
Although it cannot be said to sweep the entire Spring Festival file, and the stamina of this small-budget movie is certainly far less than that of "Charlotte", but considering its production cost of less than 10 million, it can be said that it basically meets Dunhuang's expectations.
In Wang Wei's view, the success of this movie is first of all to make clever use of the hot spot of the Spring Festival-
Kim Jae-ku said that he was the screenwriter who gave the soul of the movie, but the plot of this movie is actually average, and the strength lies in the fact that it can always reveal the characters of different classes in the Spring Festival to the audience through some details and novelties, so that people who have just experienced the Spring Festival will laugh after watching it;
In addition, in terms of publicity, although there is not much investment, it has played a role in four or two thousand pounds-
On the one hand, they relied on the popularity of their awards to promote on TV, and on the other hand, they hyped the word "embarrassment" on the Internet, creating a popular word, which became one of the most frequently used words in online chats and forums during the Chinese New Year, and also achieved quite good publicity results;
More importantly, Dunhuang continues to adhere to the strategy of channel sinking, focusing on third- to fifth-tier cities, which is a great success in the context of the Spring Festival stalls and those who go out to their hometowns!
In the box office of "People in Embarrassment", the contribution of the third-, fourth- and fifth-tier markets is close to fifty, which is enough to prove that it is not only feasible for Dunhuang to expand the third-, fourth- and fifth-tier markets with themes closer to life, but also to become a basic market.
Among them, the role played by the director Kim Jae-ku, as he himself said, cannot be said to have nothing to do with it, but if it is said to be big, he himself is sorry.
Of course, many behind-the-scenes reasons are not clear to outsiders, so they are naturally directly attributed to director Kim Jae-ku.
Looking at it this way, twice with a small and big, such a director is simply the favorite of film and television companies.
Wang Wei originally thought that the relationship between Dunhuang and the Five National Congress was not good, and at the juncture of this "small boat", a veteran of the industry like Jin Zaiku must have been looking for a way out.
Unexpectedly, this guy's first reaction in the face of the five major solicitations was to surrender to Dunhuang? !
Wang Wei thought so, and asked like this: "Hong Kong Zhen, Lao Jin, you don't give the five big faces like this, and you are not afraid of being beaten into another book by them in the future?" ”
"It's a big deal that I'll stop doing it, I'm afraid of what they are."
Kim Jae-ku took the opportunity to show his loyalty,
"Moreover, small and medium-budget movies such as "People in Embarrassment" are already the limit of my ability; At my age, I have already passed the stage where I want to challenge myself, even if the five major stoppers give me a big production, I can't shoot it! ”
And if it is a small cost, even if Dunhuang is suppressed by the five major ones, it is not difficult to recover the cost at all - as long as it can recover the cost, it is not a failure.
What's more, since Wang Wei took over Dunhuang, when has he ever lost this film?
"Only 10% of films can achieve box office profitability" - this law does not exist at all for the boss, the movies he produces, it is certain that they will not lose money, probably the question is how many hits.
Jin Zaiku is not stupid at all, he knows a little, at least so far, there is no one in the circle who does not want to cooperate with his own boss - even if it is the Big Five, don't look at the current look of "you without me", as long as the boss reins in his temper, they are afraid that they will fight each other in order to cooperate with the boss.
With such a thick thigh, Kim Jae-ku only wished that others would look down on him, so that he could hug him tightly.
"Okay!"
Wang Wei and Lao Wang glanced at each other and shrugged their shoulders.
They may not know the other party's thoughts, but for Dunhuang, it is nothing that he just wants to "hug his thighs"-
Large-scale or difficult film projects are still completed by Wang Wei or a higher-level director;
And some small and medium-sized films that are relatively easy to produce and have great hopes of success, directors like Kim Jae-ku are still very useful.
If it is a director with further ambitions, such a positioning is not suitable for him.
"In the Spring Festival stalls of the past two years, Lao Jin, you have done a good job and earned hundreds of millions of profits for the company; If you are still willing to follow the company, from this year onwards, you will definitely have the right to box office dividends. ”
Wang Wei raised his eyebrows and gave him a big reward first.
Kim Jae-ku was ecstatic when he heard this!
He really didn't lie, and now in terms of movies, he really doesn't have much ambition. But that doesn't mean he's not willing to make more money.
At this moment, Jin Zaiku, with a twinkle in his eyes, is called "loyalty"!
And that's not all.
The boss rubbed his chin and said, "You are quite suitable to go down the road of comedy, I suggest that you partner with Zhou Qiming, well, I will give you a script for "Jiupin Sesame Official"; If the match is right, you won't have to worry about the box office for at least ten years. ”
I've got a big grass!
The big guy has "wrapped" him for ten years?!
See, what is the return of loyalty?
That's it!
Kim Jae-ku didn't let himself think about it, he was afraid that if he thought about it again, he would even laugh out loud.
He cleaned up the expression on his face, patted his chest and promised: "Boss, don't worry, whatever you say, I will do it; You want to make money, I'll give you the box office; You want a woman, I'll give you an audition......"
Lao Wang laughed.
The corners of Wang Wei's mouth twitched, "Get out!" ”
……
~~~
(End of chapter)