As soon as the May Day holiday passed, the headquarters of Tangyu Media resumed its busyness.

Sitting behind the desk, Luo Yuehui, chairman of Tangyu Media, was quickly flipping through the May 1st box office report, and then rubbed his brows.

Don't look at the five major media groups, the proportion of film box office revenue is not high, but the box office is the starting point of everything, without it there is nothing, such as film peripheral income that accounts for an increasingly high proportion of total revenue.

Therefore, even if he is the chairman of the group, he will regularly pay attention to the box office rankings.

Tang Yu Media does not have a main film in this May Day file, and it stands to reason that it can be enjoyed and lively, but Luo Yuehui really can't be happy.

The third place in the box office list of May 1st is still "Aliens Roaming the Earth" by China Media, with a total box office of 170 million yuan in five days.

Of course, this achievement is far from a loss, but I'm really sorry for its investment - nearly 100 million production costs, as well as the huge publicity budget that a masterpiece should have...... Only getting back this bit of box office in a big hit period can really be called a failure.

One thing is recognized in the industry, this sci-fi comedy is really wronged: if it weren't for the same schedule as "Tang Bohu's Autumn Fragrance", with its quality, the box office would not be at this point-

is also a comedy, the laughter density of "Tang Bohu" is far better than it, and the audience is sometimes quite simple, since it is all for fun, of course it is more funny.

As a result, the "unjust soul" under Wang Wei's hand +1......

As far as Luo Yuehui knows, because of the unsatisfactory performance of this film, the management of China Media is a little unstable - in fact, this is also a normal situation after the release of any blockbuster in the circle, and the failure of each blockbuster may mean a change in the top management of the film and television company.

Of course, Chairman Luo is not afraid of changes in his status, but he is really afraid that such failures will come a few more times, and the management of the other four major will dare to face the box office competition in Dunhuang.

The second place in the box office list is China Television's "Across the Seas 2", with a total box office of 220 million, and there is obviously no successor.

China Television, a film manufacturer, has been going particularly unwell since the 90s, and there is a feeling of being disoriented, no, a sequel to a popular series, but the reputation is very average, and the box office figures will naturally not look good, and even more, it will cause irreparable damage to this series.

Maybe in the eyes of outsiders, the Big Five are high and unattainable, but only the internal management of the Big Five know that in the Chinese entertainment industry, no film manufacturer can say that they can sit back and relax!

It's a very gambling industry, and the box office profit margin is meager, and the payment is slow, but the investment is huge, and it is concentrated in the early stage of production, which makes it easy for the film company to struggle because of several consecutive bad luck.

No, there seems to be an exception now.

Chairman Luo set his sights on the top of the list——

"Tang Bohu Dots Autumn Fragrance", produced by Wang Wei, with a total box office of 450 million!

Looking at the posture, it seems to be another billion-level box office film, but it doesn't matter how much the box office is in the end, it's all Dunhuang that makes money anyway!

Anyone will miss, but Wang Wei never - especially this year, this view has received the attention and recognition of many filmmakers; And after this May Day file, the contrast of being collectively sung down by film critics and still not affected by anything will surely become the best argument for this point of view.

Why don't audiences get bored with Wang Wei's work? Why does he always get what he wants to do? Why does he never taste failure?

Luo Yuehui knows that even many industry elites will have a sense of powerlessness in front of this kind of person - they don't even understand how Wang Wei got to all this......

Well, at least everyone should understand why "Tang Bohu" is successful.

——This is the first great success of the film in online marketing, and it can even be said to have opened up a new publicity channel!

can fight such a beautiful battle under the joint pressure of the five majors, even Luo Yuehui himself can't help but admire - it is worthy of a rising star who has the potential to threaten the status of the five majors, and he knows that it is not so easy to be suppressed.

In addition to admiration, Chairman Luo was a little depressed: the five big ones didn't seem to have much to deal with this.

In front of the dazzling box office of "Tang Bohu", if the five major ones can't analyze the potential of Internet marketing, then they simply don't mix.

However, even if the factors of its success are analyzed, it is not so easy to learn.

It's easy to set up an online marketing department, and even the general idea of Dunhuang's online marketing, as long as you study it, the five major ones can be summarized quickly, but a social media is not so easy to establish.

——Luo Yuehui can see at a glance that the key to Dunhuang's Internet marketing is that Penguin Communication relies on emojis to trigger the interaction of netizens.

If you just use the Internet to carry out a certain amount of publicity, without this kind of interactivity, it is similar to publicity on TV, and it is basically impossible to detonate the social trend by marketing.

And then I thought that Weibo Technology was created by Wang Wei, and then formed a strategic cooperative relationship with Dunhuang, and then used a movie with Internet attributes to open up the "second pulse of Ren and Du......

This interlocking layout made Chairman Luo sigh from the bottom of his heart——

The afterlife is terrifying, and the son should be like a grandson...... Wang Weina!

Well, the good cubs are someone else's, and that's normal.

Chairman Luo will not be discouraged because of this, and to say that the Big Five are really powerless to deal with it, it is too underestimated to underestimate their background.

At least, they still have money!

Chairman Luo put down the box office list, picked up the phone and pressed a few buttons, and as soon as the other party picked it up, he said lightly, "I agree, Tang Yu invested in your venture capital and supported social platforms and Weibo technology together." ”

Let professional people do it!

On the other side is an Internet venture capital institution, which previously raised funds from Tang Yu Media.

For Internet companies, whether or not to accept investment sometimes depends not only on whether the investor has money, but also on whether it can provide other resources needed for development.

And Tang Yu Media, a media giant, can provide too many resources, such as news sources, such as promotion channels...... And, of course, most importantly, abundant capital.

This is also an important reason why venture capital institutions actively pull Tangyu Media into the game.

Luo Yuehui's previous judgment on the Internet industry was that the bubble was blowing very big, and even if he wanted to invest, he would have to wait until this round of bubble bursting before he mixed it.

But now, he can't wait.

- Even if it can't replicate the pace of Weibo's technological expansion, if it can slow down its development, it will be worth throwing money.

And yet—

The voice on the other end of the phone was not joyful, but hesitant: "...... Chairman Luo, I'm sorry, but our company needs to reconsider your investment now......"

Luo Yuehui frowned, "Give me a reason!" ”

The other side paused, but still told the truth: "Weibo Technology is about to carry out a new round of financing, and now there is no one in the entire venture capital circle who does not know its potential, and no one does not want to get a piece of the pie, considering the antagonistic relationship between you and Dunhuang, so ......"

Chairman Luo blinked, and suddenly wanted to say something.

"Is this special milk a mother?"

……

It's damn short~~~

(End of chapter)