"Director Zhao, you also know that this client is taking the route of acting, so the requirements for facial expressions are relatively high, and in some movies, micro-expressions are also needed, and naturally the higher the degree of recovery, the better."

Jin Dong said slowly.

"Micro-expressions? That's really high-end acting."

Zhao Heng nodded.

Hearing Jin Dong say this, Zhao Heng thought about it, compared to the acting skills of many little fresh meat [facial paralysis] now, those who can use micro-expressions are still more dedicated.

After all, the current little fresh meat, all the scenes rely on roaring, crying scenes basically rely on shaking, pretending to be melancholy and funny, you can only learn from dogs.

In fact, this is also normal, after all, most of the "little fresh meat" is a money-making tool used to harvest fans, and the lower the investment cost, the higher the return, and acting skills, as a skill that requires a lot of time and money investment and a lot of exercise for a long time, will become more and more superior unless it is a genius, which does not meet the rules of star-making benefits of quick harvest. Anyway, if you don't have acting skills or singing and dancing ability, or even lack of morality and appearance, you can make up for it by marketing and brainwashing at a reasonable cost.

Objectively speaking, most of the so-called fresh meat now does not graduate from professional drama schools, and without professional and systematic acting guidance and training, it can be directly received for acting because of its own popularity and commercial value, and the quality of acting skills cannot be expected of anything.

On the one hand, acting skills need talent, on the other hand, it takes time to precipitate and wither, in the current era of traffic, the traffic brought by the little fresh meat makes the resources they enjoy too overflowing, and they really want to sink down to improve their acting skills, which is not in line with the rhythm of modern business.

What's more, the little fresh meat is intoxicated with their beauty and has no way to devote themselves to and play ugly, so it is normal to have shit-like acting skills. In fact, don't talk about them, the angel baby husband is so old, isn't he also very narcissistic, he wants to discharge when he looks at the camera, regardless of acting first. Not to mention the little fresh meat of youth.

"Stem cell technology, theoretically speaking, can be used in beauty, stem cells are cells with self-healing ability, and stem cell beauty is the use of the body's own cells to remove wrinkles and scars. It not only accelerates skin metabolism, reduces stem cell aging, but also reduces rejection."

"It's just that the name of beauty is not good."

After a pause, Zhao Hengyou said to Jin Dong.

Beauty is also a demand, and it is also a rigid need, otherwise, why should beauty go to the hospital, this is not a positive explanation, in the eyes of a large part, [ugly] is a disease!

"Yes, in fact, the medical cosmetology industry is developing very fast now, but because there is too much capital to enter the market, the current medical cosmetology seems to be a bit demonized in the eyes of ordinary people, in fact, it is human nature to love beauty."

Jin Dong nodded sympathetically, there is nothing to criticize about beauty in itself, it is normal to do beauty when you have money and leisure to make yourself younger and more beautiful.

The reason why beauty is criticized by the public is that the biggest [hero] is those Internet celebrities with various plastic surgery faces that emerge in endlessly.

"As the largest tissue and organ of the human body, the skin covers the appearance of the human body and is the main tissue and organ of aesthetic beauty research.

Zhao Heng said slowly.

Fighting aging and maintaining youth forever is a topic of common concern for all mankind, and it is also the dream of women. Everyone has a love for beauty, everyone wants to be young and beautiful forever, and many people turn their attention to various ways to improve their appearance.

Among them, skin beauty is the most important research direction.

"Most cosmetics on the market only achieve the purpose of beauty by covering up defects or acting on the surface of the skin, so they are only a symptom, not a cure, and the aging of the skin is essentially the decay of skin cells. All diseases and aging are caused by the damage, aging, and death of cells in the body. The degeneration of tissue and organ structure and the reduction of function manifested by human aging are essentially cell decay.

」

"For our human organs, in terms of area and weight, the skin is the largest tissue organ in the human body, and it is also the largest organ in the world. In the final analysis, all kinds of problems of human skin, such as aging, roughness, wrinkles, dullness, pigmentation, loss of elasticity, etc., are caused by cellular metabolic dysfunction and aging."

Zhao Heng talked eloquently, listening to the beautiful secretary Li Na sitting on the side, her eyes lit up, as a woman, how could she not be interested in making herself beautiful?

Let's just say that Li Na, as Jin Dong's secretary, her income is not low, but most of it is spent on buying clothes and maintaining herself.

Among them, skin care is the most expensive.

"Director Zhao, is there really a way to retain youth and delay aging?"

Li Na couldn't help but ask with curiosity in her heart.

She is also a well-informed person, if these words were said by the director of a beauty agency, then she also had to consider the authenticity of these words, but these two visits to the client made Li Na fully realize what an amazing level Zhao Heng's medical skills are.

That's why she can't wait to know whether there is a way to retain youth and delay aging in the eyes of top medical experts like Zhao Heng.

This is simply too important for women in the new era who are not short of money or time.

"From the perspective of cell biology, there are only two ways to retain youth and delay aging, one is to make the ability and speed of the entire tissue cells of the human body to regenerate new cells stronger than the ability and speed of cell aging and death, so that the body tissues are always in a youthful state, which is what people often say that you are still as young as in the past. The second is to continuously supply sufficient nutrients to cells, maintain and mobilize the normal metabolic function of cells, and delay the cell aging cycle. The former is to improve the function of the cell itself and promote cell regeneration, while the latter is to improve the nutritional environment of the cell and prolong the life cycle of the cell. Both of these methods can be achieved through stem cells."

Zhao Heng thought for a while and said.

"Director Zhao, is this stem cell really so amazing? But I've heard that many of the main stem cell beauty products on the market today are scammers."

Li Na asked with some concern.

"If you really have the technology to grow stem cells, then you can achieve the effect I said."

"Stem cells are a type of cell with self-renewal ability and multi-directional differentiation function, stem cells are seed cells for the renewal of various tissue cells, and are the production plant of human cells. All cells and tissues in the body are produced by stem cell differentiation, and the shedding of dandruff, blood renewal, and the maintenance of the integrity of the intestinal mucosa are also the result of the continuous proliferation and differentiation of stem cells in the body. Therefore, some people regard stem cells not only as life, but also as a preservative of life. It can resist the effects of ultraviolet rays on skin aging, and can also produce collagen, elastin fibers, restore skin vitality, in addition, it is also a variety of cytokines, nourishing the skin from the source, completely reducing skin age, reshaping the skin microenvironment, and repairing various skin aging problems."

Zhao Heng patiently explained again.

The biggest problem of modern medical treatment, especially in the sensitive field of medical cosmetology, is that many people carry out all kinds of money in the name of cutting-edge medical treatment.

For example, [photon therapy], [stem cell medical cosmetology] and so on, in fact, these technologies also exist, but the threshold is extremely high, and it is not something that can be carried out by a random private beauty hospital.

But there are people who use such a banner to deceive people into carrying out high consumption far beyond normal medical cosmetology.

Women, in order to become beautiful, they are willing to spend as much money as they want.

"What Director Zhao means is that there is no problem with the technology, but the problem is the people, or some people use such and such banners or gimmicks, but the technology is actually not up to the level."

Jin Dong continued.

"That's right, the medical beauty industry is indeed very chaotic now."

Zhao Heng nodded, this Jin Dong, talking and doing things, is still very realistic, and he doesn't engage in those twists and turns.

Medical cosmetology

It is a very large and fast-growing market, and any fast-growing market has its imperfections, and there are gray areas.

The first is shoddy.

Medical cosmetology involves a lot of injection and external drugs, built-in materials, such as botulinum toxin, hyaluronic acid, dextran polypeptide, collagen, expanded PTFE, solid silicone, artificial bone, etc., most of which are more expensive, some are domestic and some are imported, and the prices of different manufacturers are different, and the quality is also uneven. This leads to such a violation, when the medical aesthetic institution talks to the consumer before the operation, informs the consumer which manufacturer and which specification of the drug or material will be injected or implanted, but in practice, it uses cheap and poor quality drugs or materials. Mr. Lin has encountered a number of similar disputes, such as the injection of drug A in the consent form for surgery, and the actual injection of drug B, which was later discovered by consumers because the reaction after the injection was different from the expectation; If the use of bulking rhinoplasty is requested, the hospital also informed that the bulking was used after surgery, and it was found that there was obvious light transmission on the bridge of the nose, and after MRI, it was found that the implant was actually silica gel.

Second, there is the development project.

As we all know, the more aesthetic items for the same consumer, the higher the fee, and the greater the benefit of the surgeon's single operation. Although consumers usually only ask for one item during the face-to-face consultation, the surgeon or consultant will do everything possible to persuade the consumer to add multiple items, such as liposuction on the thighs, which will encourage the consumer to also have liposuction on the buttocks, shoulders, chin and other parts, and also induce the consumer to have liposuction and then fill; For example, it was originally only required to open the corners of the eyes, but in the end, it was marketed as double eyelids, nose synthesis, liposuction, and so on. In short, there are very few aesthetic treatments that end up doing only one item, and most customers are marketed as items that make a menu. As a result, the cost is high, the risk is also high, and the opportunity to do a project first to see the after-effects is lost.

Third, there is the "ghost" operation.

Medical cosmetology is still a fast-growing market, the state in order to regulate this market, practitioners are required to have the corresponding qualifications, here in addition to the physician to have a licensed physician certificate, but also requires the qualification of medical cosmetology attending physician, this qualification is not easy to obtain, need to work in the medical cosmetology industry for five years to pass the examination or audit can be obtained, therefore, the medical cosmetology market is in short supply of legally qualified doctors. Many emerging aesthetic hospitals have only one such doctor, but the number of surgeries is quite large. As a result, there is a "ghost" surgery: the doctor promised during the consultation or consultation is a well-known aesthetic physician, but the actual physician is a doctor who has never shown up, after all, no one knows anyone after general anesthesia or wearing a mask and hat. It is only when consumers learn that their physician is not in the hospital at all when they operate on them, or that they are also operating on other consumers, that they realize that they have suffered a "ghost" surgery.

Finally, there are the "traps" of lending and investment.

Many beauty-loving consumers are very young, not even adults, and their financial ability is very limited, but there are many of them. The medical aesthetic institution then thought of the trick of installment payment. Legally, this is not illegal, after all, many purchases are paid in installments, such as buying a house or a car, but for young people, their ability to repay loans is limited, and it is easy to fall into a loan trap. Medical aesthetic institutions and financial institutions often form partnerships to jointly develop consumers and propose various preferential policies, and consumers often think that they are an institution. However, in fact, it is the case that the medical aesthetic institution receives the consumer's down payment and the final payment of the financial institution before the operation, and the customer and the medical aesthetic institution have no economic relationship, and the next is the lending relationship between the consumer and the financial institution. Otherwise, you may become a dishonest person.

The appetite of many medical cosmetology institutions is not limited to earning the income generated by consumers' one-time medical cosmetology consumption (in fact, this part of the income has been very small due to the increase in marketing costs), they will also inform the hospital that there is a super preferential policy before consumers come to do medical cosmetology, for example, after consumers have done consumption projects, the medical fees they pay can be used as investment in the hospital, the more they consume, the more shares they have, even if they do not consume, they can also buy consumption vouchers at the current time, and when they want to consume, the hospital will pay dividends according to the shares. If consumers invite more people to spend, new consumers can too

At the same time, there are also share awards for the original consumers, and the dividends will be more due to the increase in consumers. This strategy of medical aesthetic institutions can attract consumers to consume, because consumers suddenly change from consumers to bosses engaged in the medical aesthetic industry. However, this kind of shareholding is only a form of nominee holding, because there will be no change of shareholders at all, and the amount of dividends is also determined by the hospital, and it is impossible to have dividends without profits. At the beginning, medical aesthetic institutions will pay dividends every month, and there will be a lot of dividends, which will drive many people to consume or "invest", but then the dividends will gradually decrease, or even none. But at this time, it is basically impossible for consumers to recoup their "investment", and hospitals have blocked this opportunity in contracts. In fact, legally speaking, this is a criminal act of illegal fundraising.