Chapter 20: Head-to-head battle at the mobile phone launch

It was released on the same day, and the released products were all mobile phones.

This is equivalent to stretching out my middle finger and hooking it in the ring, provoking the other party to have the ability to hit me.

Either you die or I live.

In normal times, Wu Shixuan, who has always been steady, would definitely not recommend this, but this time he agreed with Chen Daojun.

Feel confident in your new phone and be ready for any challenge.

However, the location of the conference still needs to be discussed.

After all, this is a new mobile phone from Touchorola, not a new mobile phone from Miracle Group, even if Chen Daojun holds 10% of the shares and is a major shareholder, he also needs to respect the opinions of other shareholders.

"Brett, can you set the first press conference of the mobile phone on the side of Goryeo?"

"Rest assured, there is no problem in terms of sales channels, the wages here are low, and you can also develop OEM and reduce cost ......"

Chen Daojun personally called Bret, the general manager of Touchtorola.

Brett didn't think there was a problem, but he needed to talk to the president and the other shareholders about it.

Half an hour later, Brett called.

Ask Chen Daojun if he can get his help from Torola's foundry in Goryeo.

If he can help and ensure that the foundry is fine, then the first launch of the mobile phone, as well as the sales channels, can be handed over to him.

"No problem." Chen Daojun said.

International manufacturers like to find OEM and production equipment in countries with backward economic levels, because the wages are low and can effectively reduce costs.

However, it is not easy to find a suitable country OEM.

Industrial, educational, and social environment must not be too bad or too good, and local forces cannot be ignored.

The conditions on the Goryeo side are just right, and not long ago it went bankrupt, and the Han Yuan depreciated wildly, and it urgently needed foreign exchange to repay its debts.

Just take out a few American knives and you can bring in a large group of workers.

There is Chen Daojun in charge.

With reduced costs, Toucholora can sell mobile phones at a smaller price and at a greater profit to occupy the market.

Touch Torola is a smart learner this time, and understands the importance of small profits and quick turnover, and occupies the market.

At the beginning, Tortola was the boss of the communications industry, and if it wasn't for the big problem with the pricing strategy, it wouldn't be an old man pushing a cart, and it would not be as good as a year.

In the first place, DynaTAC (Big Brother) was sold too expensive.

Price in beautiful country: 3995 US dollars

The price in the mainland: 30,000 soft girl coins

It was the 80s, and few people could afford such a high price, and those who could afford it liked to smash this big brick on the dinner table to show their strength when they were eating.

Although the thief is expensive, who let the mobile phone at that time only touch the Torola for sale, has the pricing power.

In fact, many people were still willing to buy it at the time, but a few years later, other communication equipment companies emerged one after another, producing mobile phones that were easier to carry, clearer and cheaper.

Big Brother's status in the rivers and lakes is gradually failing.

The funny thing is that Toucholola is not enterprising, and in such a fierce market competition environment, it still refuses to reduce the price, and has to maintain the original price to sell.

It also spends a lot of money on this, keeping the price of Big Brother unchanged.

In this era of rapid technological development and rapid change, you can imagine the consequences of this.

If it weren't for Chen Daojun coming up with the 3G protocol and the sliding mobile phone technology, the fate of Touch Torola would be to be sold, and then sold, the more it was sold, the cheaper it became.

Reduced to the younger brother of the communications industry.

……

The news that Touchlora was going to do a press conference in Seoul spread quickly.

The Miracle Group, as the only designated seller of Touchorola in Goryeo, also spread the word.

The press conference was organized by Miracle Group, and many people were invited.

The time and place of the press conference have been decided.

"Father, the time of the press conference is the same day as us, and the location is also very close."

"We are at the Myeongdong Tulip Hotel, touch the Torola at the Myeongdong PJ Hotel."

After Chan Wing-kee learned about this, he reported it to his father as soon as possible.

The matters of this Shunyang mobile phone conference are specifically responsible for the vice president Chen Rongji.

Touching Torola is not good for those who come, and good people are not coming.

It is intriguing that the Miracle Group has become the only seller of Touchlora in Goryeo.

"If you guessed correctly, the touch of Torola must have been instigated by the Miracle Group behind the scenes, and he was not Shunyang's opponent in the field of mobile phones, so he pulled foreign aid over and fought with us Shunyang."

"Father, should we communicate with Touch Torola to prevent the other party from being used as a gunman?"

Chan Wing-kee proposed.

Chen Yangzhe said in a deep voice: "Touch Torola used to be the first in the communications industry, but now it is not what it used to be, although it has excellent technology, but unfortunately it does not know how to do business, mobile phone research and development can not keep up with the trend, I heard that I have lost a lot of money over the years." ”

"TouchTorola likes to be used as a gunman, whatever it is, leave it alone."

Chan nodded in agreement.

In recent years, the products of Tortola have not been very good, and the market share is getting smaller and smaller, and it has been almost eaten up by other communication companies.

It has long been overstated.

And Shunyang's new mobile phone is strong in all aspects of performance and functions, and adopts the latest technology.

Confidence comes from strength!

It was a mistake to cross the sea and come to Goryeo to fight in the ring this time.

What about crossing the river, the dragon will also be pressed to the ground by the head snake.

Shunyang can also take this opportunity to improve the popularity of its products, step on the former boss of the communication industry, and stand higher and farther!

Chan Wing-kee is full of ambition.

"Father, on the day of the mobile phone press conference, can you be present and give a few speeches, so that everyone can have more confidence in Shunyang mobile phones."

"Yes."

Chen Yangzhe agreed.

Not only for the mobile phone conference, but also for the suppression of the Miracle Group, thoroughly, leaving no room for error.

The lion fights the rabbit and also needs all his strength.

This is Chen Yangzhe's style, if you don't want to give the enemy a chance to fight back, then you must be ruthless.

……

On the day of the mobile phone launch.

Myeongdong, Tulip Hotel.

The first and second floors of the hotel were wrapped, and many people came, and luxury cars blocked the door.

This is the launch venue of Shunyang mobile phone.

The PJ Hotel, across the street, is the mobile phone press conference of Touchlora.

The same came a lot of people, a lot of cars.

Both press conferences were very grand, but anyone could see that the press conference on Shunyang's side was even more grand, and even politicians were present.

The second largest chaebol in Goryeo, the local connections are naturally much stronger than touching Torola, even if there is a miracle company to help it, it is not enough to see!

The two press conferences, not only on the same day, but also at the same time, the competition is very obvious.

Most people are not very optimistic about Touchlora, and they are more optimistic about Shunyang's press conference.

Before the press conference, Shunyang had released a lot of news, all about the functions of the new mobile phone, and made a lot of revolutionary progress.

Hailed as a new era of technology!

Shunyang's mobile phone name New Epoch, a new era, is full of meaning.

Relatively speaking, the news released by Touch Torola in advance is much more conservative, and the name of the mobile phone is not particularly eye-catching, Touch Torola 98.

Taking this year's vintage as a name is a bit too low-key.

Although the Miracle Group, which was in charge of the press conference, said that the conference had revolutionary and heavy news, this kind of cover-up gimmick actually had limited appeal.

If it weren't for the fact that Tortola is still a first-line large company in the communications industry after all, and its reputation is outside, it is estimated that not many people will come.

The press conference began.

Tulip Hotel.

"Please invite Mr. Chen Yangzhe, President of Shunyang Group, to give a speech!"

Bang Bang Bang ......

Under the applause of everyone, Chen Yangzhe stood up and walked onto the stage with his head held high.

With his hands pressed on the podium, facing the flickering long guns and short cannons, Chen Yangzhe's glasses flickered.

"Shunyang has been committed to the future, continue to move forward, and strive for breakthroughs, the future industry belongs to the field of science and technology, mobile phone New Epoch, is Shunyang's efforts, using the most advanced technology."

"In addition to clearer communication, it is the first mobile phone with a black and white screen to have color today, and I dare say it is the first phone with a color screen!"

"In addition to that, there is also a photo function......"

Chen Yangzhe was full of anger and said the dazzling functions of the mobile phone, like a few treasures.

Everyone is refreshed.

Shunyang's new mobile phone is even more powerful than expected, in today's market, which is generally black and white screen mobile phones, it is a great white shark that swims into the school of fish and quacks and kills.

Chen Yangzhe looked at everyone present with a conceited expression, and the corners of his mouth raised slightly.

Bang Bang ......

Chen Rongji took the lead in standing up and clapped his palms violently, as if he was about to slap his palms to pieces.

Everyone stood up and applauded one after another, and the applause was thunderous, even the pedestrians outside the hotel could hear it.

Shunyang's people are all complacent, and now the sales of new mobile phones have not run, and they will definitely be able to hit a new high.

"What, is this true?"

For some reason, people left Shunyang's press conference one after another.

More and more people are leaving, everyone has found out about the situation, and they are puzzled, the press conference is not over yet, leaving early like this, it is very difficult to give Shunyang face, and I don't want to mix it up.

Chen Rongji found that most of the people who left were mobile phone dealers, and his brows were furrowed.

Immediately sent a confidant secretary to check the situation.

"The vice president had an accident, they all went to the press conference of Touch Torola, and I heard that the mobile phone released by Touch Torola this time is very special, it is a slide cover, and there is epoch-making 3G technology, full color screen ......"

The confidant secretary came back to report the situation.

3G technology, what the hell is this.

Chen Rongji was a little confused, and suddenly had a bad premonition.

It was once planted in Chen Daojun's hands, but now I feel bad, won't I plant it again this time?

hurriedly sent someone to go undercover at the press conference to find out.

PJ Hotel.

Touch Torola press conference.

Many of them had just arrived from the Tulip Hotel.

The screen hanging in the lobby is showing new mobile phone information, among which 3G technology is particularly eye-catching.

3G technology, in addition to communication, can also be connected to the network, so that you can freely access the Internet anytime and anywhere.

For those with such needs, the allure is unquestionable.

In addition, there is another eye-catching point, which is the full-color screen.

Although Shunyang mobile phones also claim to be color screens, they are actually color screens composed of red, green, blue, and white.

Compared with the color screen of the Torola 98, it pales in comparison, this is a real color screen, and the colors are natural and smooth.

Wu Shixuan stood on the podium and talked eloquently.

"In order to prove that the function of the mobile phone is true, we decided to hold a lucky draw, here are 100 Torolla 98, draw and give!"

Rumble.

People who have long been greedy for mobile phones have rushed forward to participate in the lottery.