Based on Stardust products, supplemented by products of other brands, even some niche brands, such as domestic brands that make mechanical keyboards, also have the opportunity to enter the Stardust Mall, provided that the products are good enough.

And it is also necessary to let Stardust Technology siphon away part of the profits, which can be regarded as a new profit point, Chen Zifan, who has experienced the era of smart phones, understands that the profits of hardware are far less than the profits of software.

Otherwise, there would not be so many ruthless cost-effective manufacturers in the future,When it was the most ruthless, LETV even gave up hardware profits directly,The price of a mobile phone is lower than the cost of hardware。

Making money only on software is also a way out, but it later died on new energy vehicles.

Therefore, it is not a good thing to be too extreme, not to mention that the main advantage of Stardust Technology is the hardware, especially the "box", and the overall workmanship level is a whole grade higher than that of the "sea".

After online shopping was opened on the official website of Stardust, the promotional poster of "Box" also appeared on the official website of Stardust, with the slogan "Between square inches, move as you like", and the poster effect was very good.

It's a pity that the number of visitors to Xingchen's official website is less than 20,000 per day, and the publicity effect is relatively limited.

The press conference of the "box" is still hosted by Zhao Wuxian, Chen Zifan does not plan to participate this time, the final price of the "box" is still 2899, which will be released before the Spring Festival and put on the official website of Stardust.

Compared with the grand publicity of "Hai", the status of "Box" in Stardust Technology is not high, and it seems that this product is a bit low-key, but if you look closely, you will find that the popularity of this product is actually very high.

First of all, the employees of Stardust Technology, 80% of them chose "boxes" in the "sea" and "boxes", because they did not have the need to wear Bluetooth headphones to listen to songs and watch videos.

In contrast, the "box" is significantly more refined, and it does not have a body as thick as the "sea", which is significantly more convenient to carry, and more importantly, it also has a touch screen on it.

Even if you don't turn on the physical buttons, you can operate directly on the screen, the only drawback is that the Case system is equipped with a touch screen, and it has not been specially adapted, which is simply a difficult batch to use.

Under the continuous revelations of the water army of the Stardust Marketing Department, users who have just bought "Hai" have also seen a wave of withdrawal, and even the sales of "Hai" have shown a downward trend, which is a bit incredible.

"It stands to reason that the audience of these two products is different, right?"

Chen Zifan felt a little inexplicable, and then checked the forums of Haicheng and surrounding cities, only to find that netizens had already been hotly discussed:

"Damn! If I had known there was a new product, I wouldn't have bought it! It can't be returned now! ”

"This one looks so small and exquisite! The previous 'sea' was a bit too heavy! ”

"I've lost a bluetooth headset, but fortunately I got another one after sale..."

"I feel good about watching the posters and videos, and I feel like my mom will like it very much..."

"The key is this screen! Touch screen! The battery is also bigger than before! It's even smaller! ”

"It kind of looks like a girl's vanity case, but I like it as a boy!"

"The black ones are so handsome! The surrounding silver edging looks so good! The white one has no contrast, and other colors can't attract me! ”

"I just like white..."

“……”

Not only is the Internet popular, but also popular in reality, mobile phone dealers have already placed orders with Stardust Technology in advance, and there are a lot of light cooperation orders:

"Xiao Chen Dong, the dealers have ordered 120,000 units of goods from us, you see..."

"So much?"

"That's right! There are also logistics companies that have approached us to cooperate, saying that they can deliver to farther cities..."

Theoretically, there is indeed no problem, but the influence of Stardust Technology in the mainland is still very limited! And logistics companies... Chen Zifan now has Stardust Express, but how to operate it still needs to be discussed.

So he found Wang Jinli of the marketing department, who also put forward his own opinion:

"In fact, we can first lay out the Xingchen authorized store, and then let Xingchen Express enter other cities through the Xingchen authorized store, and then slowly build the Xingchen direct store and after-sales center."

"How do you talk about specific cooperation?"

"We can talk to some big shopping malls in some cities, or we can wait for them to take the initiative to send them to the door, but I need people, and it is best to recruit 30~50 employees for the marketing department, which is a specific requirement."

"Yes!"

Chen Zifan took a brief look and agreed without hesitation, according to his original plan, the development of Stardust Technology and Stardust Express is indeed too slow, and the reality does not allow it to be so slow.

"Box" is a good product, but only the product is not enough, the shipping channel must be opened, one of the disadvantages of the self-operated store model is that the development is too slow, and it is naturally no problem to do so after ten years.

Because there is a relatively complete express delivery network ten years later, the online shopping platform has also developed rapidly, and the rise of smart machines has further lowered the threshold for online shopping, and at the same time improved the ability of online shipments.

At first, there was no problem in doing this, because Stardust Technology had no channels when it started, so it had to do it on its own. But now it is still based on the self-operated store model, which is a bit unable to keep up with the development.

After thinking about this, Chen Zifan immediately made a decision, immediately convened a high-level meeting, and began to adjust the development strategy: "... Next, we will focus on the authorized store model and give up part of the profits..."

First, open Stardust authorized stores to 15 first-tier cities, 30 second-tier cities, and 70 third-tier cities, and then let Stardust Express be stationed there.

In this way, the online shopping channel of Stardust's official website can fully play its role, and Chen Zifan is also ready to join the existing online shopping platform and add some new shipping channels.

"Maybe it's risky, but if we can make a smartphone..."

Then these risks are not risks, after adjusting the strategy, there is obviously not so much time left for "dust OS", and before June, their smartphones must be mass-produced and listed.

"Stardust Technology, Stardust Express, Stardust Mall, Stardust Application, Xinghua Zhixing... We have to have a platform that connects them together, and that is 'Dust OS' and smart phones! ”

The engineers of Stardust Network also felt the pressure, and some employees who usually did not work overtime began to gradually take the initiative to stay and work overtime, and An He no longer said that she wanted to develop her games every day...

The first generation of "Dust OS" is the most important thing to develop first, and during this period, Chen Zifan did not give up recruiting new employees, including software engineers and employees in other positions.

An He originally thought that Chen Zifan would go to her often, and even made a series of preparations, but Chen Zifan went often, but he was more concerned about the progress of "Dust OS" and didn't care much about her.

This made her breathe a sigh of relief, but also felt that some expectations were disappointed...

Before the Spring Festival holiday, the total number of employees of Stardust Technology has exceeded 2,000, and Chen Zifan opened the [Stardust Technology] in his consciousness, which has specific statistics on employees:

[Employees: 2,063]

(157 temporary employees, 869 ordinary employees, 923 senior employees, 114 Xingchen employees...) ）

Almost all of them are the backbone members of the Stardust Technology Headquarters, and the abilities of these people have been greatly improved.

This year's Spring Festival is relatively early, on January 29, before which Chen Zifan drilled into the laboratory with all his mind, and began to frantically squeeze the technical knowledge recalled in his mind and record it.

After solving some of them, he began to prepare other products, or ecological chain products: "Bluetooth headset... Power bank... Smart watches? This one is passed first, and there is no hurry..."