He Dingxian plans to use it to start the daily newspaper's signboard, and the first trick is to run "The Book of Dogs".

At present, Hong Kong Island is very popular "gambling on dogs", which will fight dogs in the cage to catch and kill, buy wins and loses, determine the winners and losers, and finalize the odds according to the past performance of "dog fighting".

This is a kind of play that was popular in "Guangdong Province" in the Ming and Qing dynasties, and was spread to Hong Kong Island after the war.

"Dog Sutra" is the same as the word flower stall of the "word flower newspaper", belongs to the tricky thing, generally based on the ancient book "Xiang Dog" in the terminology, combined with some fortune theory, as information, to help gamblers buy dogs.

At present, there are even "dog villages" in Kowloon, the New Territories, and Tuen Mun, where there is an industrial chain of raising and gambling dogs...... Behind the scenes, it is also controlled by the community, there are few "dog fighting rings" in Hong Kong Island, but there are not a few people who buy dogs in gambling stalls, and they generally look for gambling stalls to consult information, and the population base of the New Territories and Kowloon is the largest.

Historically, the Ma Brothers' "Oriental Daily" relied on "The Book of Dogs" to become an instant hit, but now no one in Hong Kong has yet to sort out the "Book of Dogs".

An opportunity is in front of us.

And he originally came to Chu Yunnan to take Miss Qianjin to the dog farm to have fun, and by the way, to promote the new newspaper and ask for a few advertisements......

He promised Zou Huaiwen to open up sales for the newspaper, so he must not only have the method of speculating on the popular newspaper, but also be able to attract the sponsor of the advertisement.

After all, the newspaper has two major sources of revenue, one is newspaper sales, and the other is advertising commissions.

The higher the sales volume of the newspaper, the stronger the advertising effect, the higher the commission, and the larger the newspaper earns more from advertising than from selling newspapers.

It's a pity that since Miss Chu has a family motto, He Dingxian can't take her to do bad things, so he immediately shrugged his shoulders and said with a smile: "Even if you haven't played, continue to drink." ”

Chu Yunnan was very interested, patted him on the shoulder, and asked, "Why don't you invite me to play?" ”

"No, Miss Chu has a strict family education, since I have never touched gambling, I don't dare to take you to gamble." He Dingxian smiled bitterly: "Otherwise, Boss Chu will definitely overhead me!" ”

He was actually a bit surprised.

I thought that Miss Chu's style must be eating, drinking, prostituting and gambling, and she was proficient in everything, but I didn't expect that she would play and play, and her family style would be strictly guarded.

It is not surprising that there are too many children of wealthy families on Hong Kong Island who are good at gambling, and even gamble on the family business, and gambling is strictly prohibited in big families!

Chu Yunnan was shrewd, and said with a smile: "You spent money to invite me to play, isn't it you who gamble, not me?" ”

"Good fellow, do you want to prostitute me for nothing?" He Dingxian was greatly surprised in his heart, and hurriedly refused: "You gamble, I pay, you win, and I lose it." ”

"Who are you?"

"Violating the rules of the casino, the Queen of England would not dare to be so arrogant!"

Chu Yunnan pursed his lips: "Miser." ”

He Dingxian joked: "You can let the good sisters of the uncle and the young brothers, the daughters and princesses, invite you to play." ”

Chu Yunnan sneered: "Just when you are smart, everyone else is stupid?" What even you don't want to do, the devil can do. ”

"Makes sense." He Dingxian thinks so, being rich doesn't mean being stupid! Rich people often hate others to cheat the most.

He Dingxian was actually not reluctant to give money to gamble, and even prepared to advance money before he spoke, and he couldn't take the initiative to invite Miss Chu to play.

Let Miss Chu lose her panties the first time, right?

But since Miss Chu didn't break the rules, he didn't want to be a rule-breaker, and seeing that the current atmosphere was not bad, he simply opened his mouth and prostituted: "Miss Chu, I recently opened a new newspaper, and the first issue will be released next month, and I want to pull some advertisements for the newspaper, are you interested in including a page to praise Miss Nightingale......"

He Dingxian looked at Chu Yunnan's red face, and there was a look of "when I am an idiot" in the pupils above, and immediately changed his words with a smile: "It's cheap." ”

Chu Yunnan suddenly laughed insolently and publicly executed him: "Hahaha, I'm really sorry, I usually don't laugh at people, unless I really can't hold it back." ”

"Ah Xian, you really know what to do, do any business, it really scares me when you say you want to start a newspaper, just open a TV station next time."

"It's not that I don't praise you, the main thing is that the paper that wipes your ass can't be sold at a price no matter how cheap it is!"

He Dingxian's face was a little gloomy, but he had no choice but to solemnly declare: "The newspaper will definitely be popular, I have many ways, if one doesn't work, come again, believe that I will be popular all the way." ”

Chu Yunnan patted his thigh, patted him on the shoulder again, and laughed even louder: "You said that after killing one, you will kill another hundred people, I believe it, you said that you run a newspaper, how can you let me believe it?" TMD, sent someone to run a newspaper, the first time I saw it, it was really Jesus who also came to mold the golden body, that, the remy horse on the table had a bottle of more than 200, and took it home to drink. ”

He Dingxian noticed that the beautiful women around him were sweeping their eyes somewhat, and the urge to push Chu Yunnan's head into the toilet surged in his heart.

Okay!

How dare you look down on me?

"Miss Chu, a friend, help more......" He doesn't know like a woman!

Sure enough, Chu Yunnan saw that his expression was sincere, and he lowered his posture, so it was not good to laugh at him wantonly, otherwise he would really deliberately belittle.

And just now she laughed at He Dingxian after all, and after weighing it in her heart, she nodded and said, "Okay, I'll help find friends and try to pull some advertisements for you." ”

"Although our family sells oil and grain does not need to be advertised, some uncles in the Chamber of Commerce have department stores, some companies and some shipping companies, and they always need to advertise."

There are many kinds of advertisements, some are selling, some are recruiting, and some are simply to make a name.

There are even people who really hold an oiran.

Therefore, as long as someone recommends it attentively, there will be more or less business coming to the door.....

He Dingxian immediately nodded in gratitude and raised his glass: "Thank you, Miss Chu." ”

Miss Chu raised the glass, touched it gently, and when she finished taking a sip of wine, her flaming red lips spread out, and she muttered in a low voice: "I see that your teeth are not good..... you pretend to be so hard, and you don't have two or two." ”

He Dingxian seemed to hear it, but he didn't seem to hear it, and after drinking, he turned his head to play with the rest of his uncles, and the purpose of this trip was successfully completed.

Ten minutes later, the nightingale girl wore the beautiful stockings cheongsam on the stage, her figure was graceful and moving, and she came off the stage to thank the gold owner.

She first greeted Miss Chu, the head of the young regiment, according to the rules, and then sat next to He Dingxian to toast him, and then sat between the two, with the young head of the uncle on one side and the eldest brother on the other.

He Dingxian drank two glasses of Yanmar urine, and the wine was up, and he also played with it. Regardless of the other uncles around, the palms of the hands have begun to move on the thighs, reaching into the cheongsam to figure out the stockings back and forth, measuring the body curve with his own hands, no way, spent money!

Play boldly!

Chu Yunnan smiled and didn't say anything on the side, because he spent money to hold it, rubbing oil is indeed ordinary, and it is also the "unspoken rule" in the uncle group, isn't coming to the nightclub just to touch and sing, touch and dance, touch and touch? Does someone really drink with their heads covered to listen to songs?

However, the popular singer is limited to touching in nightclubs.

If he is indifferent and pretends to be a sage, there are only two answers, one is that he doesn't treat her Chu Yunnan as a friend, and the second is that he doesn't have eggs!

Eleven o'clock in the evening.

He walked out of the nightclub and went home in Ni Kun's car, and the next morning, he got up to wash and suddenly found that his arm was bruised, and he was pinched at first glance, which girl dared to pinch him in the nightclub?

Nightingale, huh? Lao Tzu spent money! is so disrespectful, I have to pinch it back next time I spend money......

He Dingxian was a little resentful, but if he thought about it, what was the point of just pinching it back.

……

In the errand hall, He Dingxian sat back at his desk and beckoned to the most clever Meng Yuanda: "Da Zai, come here, I want you to help if I have something." ”

"Brother Xian, what's the matter?" Meng Yuanda was wearing a jacket and stepped forward with a smile, with a silly feeling in his smile, intentionally or unintentionally.

He Dingxian knew that Meng Yuanda had always been looked down upon in the police force, so he naturally had to bend his will, pat himself on the back, and pretend to be a fool.

In fact, he is very shrewd in his heart, and he is very familiar with things on the rivers and lakes.

He Dingxian saw him step forward and said bluntly: "There is something to help me do, find a few masters who know how to look at dogs, I have a case to consult with them." ”

"Remember, you have to be real and don't affect my case."

In fact, the dog does have a doorway, just like the horse, but the "gambling dog" is absolutely controlled by the dealer, and winning or losing is in the dealer's calculation.

However, as long as the "Book of Dogs" published in the newspaper can fool people, because of the deviation of survivors, there will always be a group of people who are superstitious about the "Book of Dogs".

Naturally, it can bring sales to the newspaper, and at the same time, the higher the sales and the greater the reputation, the more people believe, and there are also the psychological factors of gamblers.

Because people who are good at gambling often fall into thinking deviations, commonly known as "magic frightened", when they know that the dealer has a ghost when they don't gamble, the inside story of the information is all fake, but once they want to gamble, they are willing to buy information, find the insider, probably need to comfort themselves.

"The Book of Dogs", "Calligraphy and Pictorial", "Horse Newspaper", "Stock Insider", etc...... It also has a variety of functions such as attracting gambling, manipulating odds, and making a placebo for gamblers.

Meng Yuanda patted his chest confidently when he heard this, and said with a big bag: "Don't worry, Brother Xian, I'll go and catch a few dog farm owners for you later." ”

"It's hard to ask them to make you a black village, isn't it easy to ask them how many Xianggou masters they want?"

"By the way, Brother Xian, do you want to buy a dog?" His eyes rolled, as if he wanted to pat himself again.

He Dingxian shook his head and said with a smile: "Handle the case!" Handling! ”

"Oh!"

"I understand!"

Meng Yuanda snapped, stomped on the ground with his left foot, and stood up and saluted: "Yes, sir!" ”

He Dingxian asked his subordinates to invite the dog master back, and the speed was very fast, after all, the plainclothes detective had a gun and a license, and it was easy to sweep a few small dog farms.

However, considering that the boss is going to use the Xianggou master, there is also room for his subordinates to do things, and they are basically invited back with harmony.

Ho Ting-yin chatted with a master named Chow Yuen in the interrogation room, and then let him leave the police station, and the next day, Chow Yuen and a few of his colleagues went to a new company on Wan Chai Road.

For them, they make a lot of money by collecting codes for dog farms, but they are unstable, but writing dog scriptures for newspapers is very stable, and they get two hundred yuan every month.

The boss also promised that if the newspaper sells well, there will be bonuses in the future, and the most important thing is that there are many masters of Xianggou, and even the old gamblers can pull out a channel of reasoning, as for how to polish, the typesetting is handed over to the editorial department.

Ho Ting-yin said hello to Chiu Yiyong in Kowloon, Wo Sheng in Central, Lao Fu in the New Territories, and the "dog owners" of the Number Gang, and asked the various brands that have run dog clubs, if they are willing, try to report the information of "famous dogs" and "new dogs", and the newspaper will advertise them when the time comes.

Although the "dog owners" of these associations have scruples, they feel that they have been prostituted for nothing, and the fame of the "dog fighting arena" in the future, and even the ranking of "famous dogs" may be manipulated by the newspapers..... but Hong Kong Island has already enacted a law to prohibit gambling, and dog fighting is completely a side business.

This is also the reason why "gambling on dogs" has been prevalent in the province and Hong Kong for decades in history, and only the Ma brothers were able to create the "Book of Dogs" in the newspaper.

Because, "The Book of Dogs" will involve the interests of dog owners, if there is no power in the rivers and lakes, the "dog owners" of the major associations will not sell your face.

At that time, the dogs on your "Book of Dogs" will be different from dog farms, and customers will buy them to wipe their buttocks!

Just as "Ma Bao" needs to have British support behind it, "Police Call" also needs to have a police force to ventilate, and "The Book of Dogs" naturally needs the nod of the dog owner.

Any thing that is easy to think about, but no one has done it, must have an operational threshold.

Some people may have thought about the attention of running the "Book of Dogs", otherwise, there would not be some similar pamphlets on the rivers and lakes, but there are very few people who can think of having the financial resources, ability, and willingness to do it.

He Dingxian stepped forward to be regarded as one, relying on the skin on his body, the gun on his waist, and the people under him, but he could barely build a shelf of "The Book of Dogs".

This is also the reason why he asked Meng Yuanda to help contact him, instead of directly asking Zou Huaiwen to find someone...... It's still the same sentence "How much power, how much money you make!" ”

If He Dingxian hadn't been popular, at least he would have to be Inspector General Hua to have enough face to run the "Dog Sutra", but fortunately, it would be smooth sailing.

Zou Huaiwen is not very comfortable with the "Dog Classic" mixed with the "Daily", but his own style of acting is "businessman attributes" more than "literati attributes", commonly known as "love money", simply did not say a word, gave the "Dog Classic" an office alone, and left a full page on the newspaper that is expected to open two or four pages to issue the "Dog Classic", which can only be said that money is a good thing, and everyone who has a brain likes it.

Looking at the four pages of the "Oriental Daily" in this way, there are actually only two pages for reporting news, and the remaining two pages are one to be published in the "Book of Dogs" and the other is to publish advertisements, but both Zou Huaiwen and He Dingxian uphold the idea that since they are doing business, they should first get the money in hand and then talk about it, and only by raising the sales of the newspaper can they be qualified to talk about "politics", "propaganda", hype "hot spots", and talk about fame!

It's just that the newspaper industry today is no longer 50 years ago, an era of opportunity, and every newspaper published will pay special attention.

Now there are more than 100 newspapers of all kinds in Hong Kong, and new and old newspapers are emerging in an endless stream, and it is an era in which we need to break through the encirclement and make a name for ourselves before we are qualified to talk about standing on the ground!

The mouthpiece of the mouthpiece, you have to speak loudly, and if someone hears someone, you will be asked to be the mouthpiece!

Do you really think that "privately run newspapers" can make big news as soon as they come up, just like some newspapers? Do you have the support of the Hong Kong and Macao Working Committee behind you?

Otherwise, the current approach is the least risky and most reassuring strategy.....

(End of chapter)