Chapter 171: Otaku
Kentaro Miyamoto accompanied Ayaka Kato to lunch and went to a coffee shop. They each asked for a cup of freshly ground pour-over coffee. While the two were sitting facing each other, they were also playing "Genshin Impact" with their mobile phones.
Ayaka Kato blurted out unhappily: "It's crooked again." Who invented this pay-to-gacha game mechanic? ”
Kentaro Miyamoto put his phone on the table and answered: "Now, it is recognized that in 2013, the Japanese game developer Square Enix used the pay-to-gacha game mechanics for the first time in the card game "Million King Arthur".
Before the introduction of this pay-for-card game mechanic, it was not very popular at all. But facts speak louder than words. Nowadays, more and more people are embracing this game mode. ”
Ayaka Kato said bluntly: "I see! ”
Kentaro Miyamoto has a saying: "Ten years ago, among the voice actors of the game "Million King Arthur" were Rie Naimiya and Kana Hanazawa.
However, at that time, the two of them were definitely not as popular and well-known as they are now.
To be precise, they have not been officially debuting in the voice actor industry for a long time, and they have not really embarked on the road of voice actor idolization.
Moreover, at present, it seems that this kind of paid gacha game mechanism is not only advantageous but also disadvantageous, but also contains gambling elements in it.
It's more for game manufacturers. Once the game was launched, it became a hit, and the high turnover and the fast return on investment were also visible to the naked eye. As for the drawbacks, that's more for gamers.
Taking "Genshin" as an example, in Japan, the largest single of 12,000 yen is exactly the same as the largest single of 648 yuan in Chinese mainland. However, there is a big difference between the two countries for players who recharge.
In Tokyo, the minimum hourly wage is 1,000 yen (the actual minimum hourly wage in 2023 is 1,072 yen), and the largest order is rushed, and you can work 6 hours a day for 2 days.
In Shanghai or BJ in Chinese mainland, it is almost impossible to earn 648 yuan in two days by doing odd jobs.
In fact, most people in Chinese mainland earn far less than 100 yuan a day. That's more than six hours a day.
Therefore, you should understand why mihayou, a Chinese mainland company, attaches great importance to the Japanese market! Who makes the Japanese the world's largest per capita consumption in this area? ”
Kato Ayaka asked curiously: "Back then, how did you think that Mihayou, a Chinese mainland company, would have a future?" ”
Kentaro Miyamoto said truthfully: "Half of it has gambling elements, and the other half is that I agree with the company's precise positioning of some of the needs of otaku."
However, otaku are not all the kind of people who have psychological pressure to interact with women, and they are very eager to interact with women. In my personal opinion, there are also different subdivisions among otaku.
If it is really the kind of otaku who are despised by the Japanese, the stinging people, the gnawing old people, the dead house, the squatting at home, and the reluctance to take the initiative to get out of the room, their spending power is very weak.
First of all, they have almost no financial resources. Nine times out of ten, they get their money by asking for it from their parents. The pension of the average Japanese salaryman is not high.
If you are not a corporate retiree, you will only have the most basic national pension. This type of national pension is quite low, basically 60,000 yen per month.
If you don't pay the full amount for a certain number of years, it's even lower, not even 60,000 yen per month. Those elderly Japanese who only receive Japan's national pension every month only have more than 40,000 yen per capita.
One of the fundamental reasons why 70-year-olds in Japan still have to come out to work is here, not because they like to work. To put it bluntly, an individual's monthly pension is not enough.
People who really have relatively high pensions, who dress up fashionably, and who can travel abroad from time to time every year, belong to the minority.
They are either retired full-time employees of large-scale companies or full-fledged civil servants of government departments. In addition, they will also get a relatively generous pension in their hands. ”
He paused at this point, reached out and took a sip of the coffee cup on the table, and then said, "If you want to make money from otaku in a game of paid card gacha, it is not ordinary.
Even if they play a game that pays to gacha, it is often a prostitute. Some of them don't want to make money if they still have low desires. If I can make money from it, I'll lose.
Therefore, the definition of real otaku is not the one that agrees with otaku as a derogatory term. They belong to the typical two-point one-line. Spend most of my time at home outside of work.
Playing games has become a common pastime for them to relieve their personal loneliness. If you want to make money, you have to start with this group.
They have a certain amount of economic strength, and more or less have the spending power to play gacha paid games. They will be willing to spend money on what they like.
In addition, there are more and more young Japanese people who do not fall in love, do not get married, and do not have children, which has led to an increase in the number of otaku. There is still a lot of depth that can be tapped into this market.
Add in all kinds of tech nerds. For example, the market for cartoonists, light writers, and other people who work from home is even larger. In fact, the profession of lawyer can also be classified as an otaku. ”
Ayaka Kato's eyes showed a little admiration, and she smiled, "You know a lot." ”
Kentaro Miyamoto said calmly: "Who made me an otaku?" The person who knows otaku best, of course, can only be an otaku. ”
Ayaka Kato disagreed: "What kind of otaku are you?" I see that your life is very colorful, as if it is a real cash. ”
Kentaro Miyamoto defended: "It's all your delusion. I'm completely one of those boys who can not go out without going out. Even if it's a trip, I'm not interested in it.
The so-called places of interest are not man-made landscapes of the past. This is true of the Statue of Liberty in New York, USA, the Eiffel Tower in Paris, France, the Taj Mahal in Agra, India, and many more.
Scenic natural scenery, rich in humanistic atmosphere, mysterious legends...... Among them, there is no lack of good publicity and marketing. Isn't the Loch Ness Monster the most famous?
There is an endless stream of people who visit that place every year. Why is Kinkakuji Temple in Kyoto famous? In my opinion, one of the important reasons for this is that it comes from Yukio Mishima's novel of the same name, "Kinkakuji". ”
(End of chapter)