Raise a glass to everyone. Isaac drank silently and asked, "Mr. Li, I don't really understand this statement. Shouldn't the profits I earn from my investments be used to improve my own life? This is a contradiction to what you said! ”

"Mr. Isaac, things themselves develop in contradictions. For example, you have the absolute right to use the profits you earn, which can be used for your own consumption or reinvested. How you spend your own is another topic, and the reinvestment we are talking about is a business practice. Any behavior will have a motive and a purpose, and the difference between motive and purpose is affected by different business ethics. The so-called business Tao is something that guides our business behavior, and can enable us to have the right business motivation and behavioral purpose.

Of course, if the profits we make are only enough to feed ourselves, we have no choice. When the amount of capital exceeds a certain level, the nature changes, and we need to think about what we are reinvesting for! After all, from now on we will no longer be in business, enough for us to spend ten lifetimes. An ancient Chinese philosopher once said, 'Attainment is the benefit of the world', and that's what he meant! ”

Isaac shook his head and said he didn't understand, and his grandfather also said, "Little thing, what you said is too winding, and I don't understand it!" ”

Hearing this, I also scratched my head, and what I thought of was not very complete, and it was not strange that others could not understand it if I had good expression skills. After thinking about it, he said, "I'll use this sample as an example." Engineers have reached the current level of technology, according to them, they have reached the advanced level, so what is their next research goal? Mr. Wilson, how do you tell us how the goals of their technical research should be determined? ”

"Keep improving!" Wilson thought for a moment and said.

"Haha, that's right. Why is the business sold? The most essential thing to sell is the service, and the product itself is the carrier of the service. Our current research institute and our future service is to provide services for customers and families to improve the family living environment and improve the quality of life. And our services should be affordable, affordable, and willing to be accepted by ordinary families. With this purpose, the research direction is clear, which is to reduce the cost of refrigerators, improve refrigeration efficiency, reduce noise, reduce electricity consumption rate, and look beautiful. In this way, it has no meaning compared to Gree. Researchers need to re-examine more efficient refrigerants, quieter, more efficient compressors, and so on, and continue to carry out Mr. Wilson's 'Keep improving'!

What I am talking about here are two concepts, one is to talk about the original intention of 'sincerity', and the other is to talk about the consistency and perseverance of 'sincerity', or 'sincerity'! Looking at everyone's expressions, he continued: "To serve customers, we must study customers, and the task of studying customers is the sales team of Kong Lingwen in the future." For example, air conditioning products, our main customers are families, we need to study the general family in what income will have the requirements to improve this aspect, our price should be at what level there is a point, of course, other such as, where to place in the family? How to arrange it and so on need to be studied. Will other types of customers, such as cinemas and theaters, need it? Do you want to be on the plane? Even warships, tanks, etc. There are two types of customers here, Peter Davis needs dust-free and constant temperature environment production, Li Ya's biological laboratory needs a sterile environment, and so on. ”

One sentence made Peter Davis stand up. Seeing that everyone looked at him together, he said embarrassedly: "What Mr. Li said just now has solved the current problem of our research institute, and I know what to do!" So a little excited! I didn't expect Mr. Li to be so knowledgeable! "Say in your heart, erudite? Surely I haven't, we haven't eaten pork, haven't we seen a pig run?

"Mr. Isaac, the capital we use to invest is essentially part of the wealth of society, and we are only the managers of the wealth here. Think about it, when we get old and hand over the business to others, do you say that we are still the owners? What if still, when we leave this world? Or is it? ”

The uncle smiled and said: "Little thing, if you think of the heir, hurry up and give birth to a son!" ”

"Uncle, I'm not so narrow-minded. Even if there is a biological child in the future, it will be the same, these children, I will not divide race, nationality, male or female, as long as he is outstanding and competent, he can take over my position! As long as our business can be established and maintained by everyone, the rest depends on ability. This may be the so-called 'Daohua Gong'! ”

Grandpa asked lightly: "So, the rules for your selection have been determined?" ”

"Grandpa, there are no specifics. However, there are thresholds, one is to be clear about our business philosophy, or to have a deep understanding of business, otherwise it is not enough! In addition, if we want to serve hundreds of millions of families or customers in the future, one person must be able to unite more people and manage more people to be able to do such services! Otherwise, if you want to get it, you can't do it, because he lacks virtue, which is the basic threshold. "No matter what I say, I can still feel my grandfather's dissatisfaction.

Isaac frowned and asked, "Mr. Li's orphanage is also a service, where does the profit come from?" ”

"Yes, Mr. Isaac, it is indeed service. The core of what I just said is the ideological and conceptual issues of those of us in charge. We become corporations to accomplish these services, and their actions are social institutions in themselves, and corporations are such legitimate institutions. He will provide two types of services, one is paid and the other is unpaid. Paid means that you need to make a profit, but unpaid does not. Therefore, the pro bono service itself is not sustainable, or the survival of the pro bono service needs to be supported by the paid service. Any free service we do needs to be based on 'doing what we can' as the bottom line. It is just two manifestations of our original business intentions, and any performance needs to be determined objectively and concretely. In the future, enterprises in the United States will usher in good opportunities for development and will be the most important social institutions, and the theory of enterprise management will continue to improve. Everyone should pay attention to continuous learning and not fall behind. ”

Grandpa asked, "How will you train these children in the future?" ”

"My grandfather's way is very good, he can make them live a stable life, but he can't let them live a comfortable life! Grandpa's cultivation method is also very good, and Zhao Hanhong's performance this time is better than I thought! When appropriate, you can go to other posts to continue exercising! Listen to your arrangement! ”

Grandpa said: "The war is almost over, you should be more stable, and you won't run around!" ”

"Grandpa, after the war, I mainly accompanied the second elder in Zurich! China's anti-Japanese resistance is over, and it is still a state of poor people and weak countries, and if you want to not be bullied, you still need to fight and even resist the war, and it is our duty to contribute. In addition, during the Anti-Japanese War, Isaac and Mr. Woody helped a lot, but I helped them very little, and I need to work hard to help others! ”

"Mr. Li is humble, you have helped us more than the two of us, to the point where I don't know how to repay you! Mr. Li's judgment last year benefited us a lot, and it is definitely not something that money can do! Thank you, Mr. Lee! ”

This banquet has become a discussion meeting, and I have said a lot, and it is also the first time to involve the elaboration of some future development ideas, which has aroused everyone's thinking more.

After the banquet, I deliberately gave the newspaper I brought to my grandfather. After watching "Serving the People", my grandfather was amazed and read it aloud again. said: "Serve the people, and be bold!" This sentence is worth a million sentences! ”

After hearing this, Grandpa sighed and said, "Those who win the hearts of the people win the world!" I didn't expect the change of dynasty to reveal the clues so soon! The suffering of the Chinese people is not over! ”

I didn't answer my grandfather's words, and said to my grandfather: "You can collect the newspaper, in fifty years, it will be very precious!" ”

"Why so long! It's precious right now! Give me everything you have! ”

I had to obediently hand it all in.