Chapter 112: Advertisement

"Xiao Feng, hurry up, hurry up, it's about to start!"

"Hai~Hai~"

In Asakusa's apartment, Torotaro, who was wearing only a single shirt, sat down in front of the TV in the living room early.

Although it was still early from the expected broadcast time at the moment, he couldn't bear it anymore because of the excitement in his heart.

The entertainment variety show that I usually like to watch the most, at this moment, Torataro also feels boring, and even a little eye-catching.

At this time, Shirakawa Kaede, who was wearing a sweater, had just come out of the bedroom, his eyebrows and eyes were worried. When the day comes, there is nothing to do.

So the tired body suddenly relaxed, but the overwhelming sleepiness came out.

While Torotaro, his parents in his hometown, and all the employees of Shirakawa Electric were nervously waiting, he hid in the bedroom alone to make up for his sleep.

Shirakawa Kaede wiped his face casually and threw his body into the soft sofa.

Although he is now the president of the company, he still lives in an apartment in Asakusa. But although it is simple, but air conditioning or something, you can still have it.

It's not a cold winter, and Shirakawa Kaede and Torotaro are wearing very refreshing clothes.

"Xiaofeng, do you say that Xiaolu can also see our advertisement there?"

"Don't worry, you can."

With Torotaro's anxious son, on the day of the advertisement. He couldn't wait to call back to his hometown and tell his family that his career was going to be on TV.

If it weren't for the limited conditions, he would have been eager to go door-to-door.

But even if he didn't do this, at this moment, the deer turned on his own TV if he had the conditions, and went to the neighbor's house to rub it if he didn't.

The cold night outside is covered in silver, and the starlight in the sky makes the silent night sky seem clear and distant.

And almost the whole village in the house stayed in front of the TV, staring intently at the screen.

"Kaede and Torotaro, are they going to be on TV at the club where they work?"

"Stupid, that's the club founded by Xiao Feng and Torataro themselves, and it's the president."

"Ah, President, that's a great man."

"Of course, maybe it's more majestic than the village chief."

"The boy of the Shirakawa family is really amazing. Sure enough, those who can be admitted to college will become big shots. ”

"It's that kid who is out of the game now, and it's said that this guy Maruyama is ready to quit his job, so he's waiting for Torataro to make a lot of money and go home to drink."

In winter, everything in Akita falls into a dormant season, and the adults in the village gather in groups to talk about the new things happening in and out of the village.

Naturally, Shirakawa Kaede's career is also the favorite talking point of Xiaolu everyone.

It's just that they, who have never left Akita, are far from imagining what Shirakawa Electric looks like and what they do.

After all, the word flashman alone makes them speechless.

But on the contrary, the boys and girls who are gathering in Tokyo on Christmas Eve are attracted by this cool word.

On the TV, the TV Asahi TV show at ten o'clock had just ended, and they were about to discuss a few words with each other after relaxing, but they were attracted by a burst of fast-paced music on the TV.

In the picture, a teenager with a reggae haircut takes out a small amber machine from his trouser pocket.

Then the teenager put on the earbuds and pressed the button. Accompanied by a burst of dynamic music, the teenager stepped on a skateboard and galloped through the city roads.

“Flashman!” The energetic young voice in the background instantly rushed into everyone's ears.

The picture turns, and a cute girl wearing a sailor suit with fluffy short hair is walking on campus with a textbook.

The pink and gold body in her hand is dazzling in the sun, and the headphone cable hidden under the sideburns of her ear is very eye-catching.

"KI~TA~" can be cute and cute soft girly voice, so that the audience in front of the TV subconsciously smiles.

The screen switched again, and a female white-collar worker wearing an OL professional uniform with a ponytail tiredly closed the document in her hand.

She raised her wrist to look at the time, a smile on her lips. Gently open the drawer, a small blue machine prints into her eyes, untie the headphones wrapped around them, put them on, and the soft music makes her smile relaxed when she closes her eyes and recuperates.

"KITA" has a beautiful female voice, which is clean and thorough.

The lights flickered, inside the crowded carriage. A young man in a suit unhurriedly took out a silver machine from his pocket, put on headphones, and the whole world became quiet. A smile welled up, and he was relieved to immerse himself in his own world.

"Flashman~" The mellow male voice is like a pot of warm wine, and everyone is crispy and numb.

In the final TV screen, the four-color flashman is lined up, and the words 25,000 yen are specially bolded.

There is also the logo that appears all the time, and the sentence "KI~TA~" sung by the brisk female voice in the background sound, which is catchy.

Four segments, each a few seconds long, cover different occupations, genders and age groups.

What they all have in common is that the small Flashman fits in your pocket, and the earbuds don't affect the user's hairstyle.

Anytime, anywhere, whatever you want.

“flashman?” The young men and women in front of the TV looked at each other.

What is it? Another Walkman?

"Seems cool," a boy with half-long permed hair looked interested.

He likes the Walkman, a new way to listen to music outside the house, but the headphones are very unfriendly to his long hair.

The kind of small and hidden headphones that can be directly stuffed into his ears in the picture just now made his heart flutter.

"It's also beautiful" The cute shape with gold in the pink is really much better than Sony's angular blue.

"It's still very cheap~"

The atmosphere in the room was quiet, and everyone looked at each other a few times, and their eyes lit up.

That's the point, as students, most of them don't have that much pocket money.

But such a price is much closer to them, and a little odd job may be able to make up for it.

After all, compared with 33,000, 25,000 is still a number that starts with 2 and is much closer to the people.

A few boys have secretly made up their minds that they will buy this flashman for tomorrow's Christmas present.

Fashionable, cool, and cheap, it can be described as good and cheap. The point is that it has just been listed, so such a gift must be very fresh and sincere.

Kazuko's gaze was taken away from the TV, and she looked at her husband, who was still staring intently at the screen, and was a little amused.

Flashman Walkman or something, she didn't quite understand. However, she still knows the two Chinese characters "Shirakawa" that appeared with the logo on the screen.

"Farahimon?" After reading the advertisement, Hayato Shirakawa frowned and muttered, as if he was embarrassed by this awkward title.

"Poof" Kazuko couldn't hold back any longer, and let out a chuckle.

"Ahem," Hayato Shirakawa straightened up and complained with some dissatisfaction, "Why are they all such strange names?" ”

"Maybe everyone likes it" Hezi who knows him knows, don't look at his complaints, in fact, don't mention how happy he is.

And the reason why he complained may be just because of such an awkward name, so that he can't show off to people outside.

"This kid seems to be really out of luck." Hayato Shirakawa touched his knees with both hands, his face full of emotion.

A child who walks out of the mountains can be on TV, how can it be said that it can make a difference.

"Hai~" Kazuko echoed her husband briskly, Xiao Feng is really powerful.

As for the other part of the village, everyone became noisy.

"Eh, what is this Farahi?"

"I don't know, maybe it's something that makes people laugh."

"Laughing?"

"yes, you see those people are laughing after using it."

"Are people in big cities so unhappy?"

"Possibly, they can't see the stars, after all."

"That's right, how sad it must be for people who can't see the stars."

Shirakawa Kaede was also relieved after reading the advertisement in front of him.

Finally, the last link of Flashman's listing has been completed, and the rest is left to the market to decide.

"It's so pretty," Torotaro smacked his lips, he never imagined that one day the ad would be so exciting.

"Xiao Feng, do you think Xiaolu's people will buy it?"

Hearing Torotaro's question, Shirakawa Kaede couldn't help but laugh, "Probably not." ”

"Eh, why?" Such a beautiful thing, even Torotaro, who doesn't listen to much music, can't help but want to have a careful play.

"The fawn's uncles and uncles may prefer to drink bars."

In the eyes of the fawn people, this novelty may not be as attractive as the snow outside.

"That's right," Torotaro scratched his head, and even he was a little greedy when it came to wine.

"By the way, Xiaofeng, you said that it's so late now, how many people are watching our ads, will they buy it?"

"It should be" Shirakawa Kaede got up and stretched, he was a little sleepy after watching the advertisement.

The reason why they chose this point in time is not because they don't want to choose an earlier prime time.

It's because TV Asahi's ratings are only fourth among the five major broadcasts, slightly higher than TV Tokyo.

However, TV Asahi's ratings at 10 o'clock are still very advantageous, and most of the time they can even rank in the top two.

So if you want to maximize traffic, naturally choose the stage with the highest ratings.

Although it was a little late at this time, there were tens of millions of families watching TV Asahi.

As for why not choose, the "triple crown" Fuji TV at this time?

The answer is no money.

Fuji TV offered 3 million yen for the same interstitial advertisement, and there was no fixed time slot.

In other words, the 3 million yen interstitial commercial, which may be broadcast during the day or at midnight.

The price and model of this cheating dad decisively made Shirakawa Kaede give up the idea of advertising on Fuji TV.

However, for advertising, Shirakawa Kaede also has some ideas of his own.

In order to deepen the public's impression of Shirakawa electrical products, the advertisements designed by Shirakawa Kaede are also simple and rude.

In addition to targeting the younger demographic, the alternating male and female voices of "Flashman" and "KITA" in each segment are impressive.

He didn't do any fancy advertising CM, firstly, because he couldn't catch up with the time, and on the other hand, he also wanted to leave the audience with an impression of Shirakawa Electric Appliances bluntly.

Ahem, tell me out loud, what is the ultimate meaning of communication?

Repeat! Repeat! Or repeat!

This year's festival ~ no gifts ~ only gifts ~ stop !!

Now you know how powerful repetition is in communication, right?

Shirakawa Kaede just wants to deepen the audience's impression of Shirakawa electrical products over and over again through sentence by sentence of brainwashing.

After three days in a row, he didn't believe that anyone who saw it would not remember the name "flashman" or "kita".

As long as the popularity is out, when people see the flashman sign on the street again, they will surely not forget it.

Driven by curiosity, you might even step inside the store to find out.

You see, with a two-pronged approach, isn't this flow of people coming?

Speaking of Shirakawa Electric's products, they are absolutely high-quality and inexpensive, and this is the only product on the market that can be compared to Walkman.

That's all, that's enough.

It's not that Shirakawa Kaede hasn't thought about it, developing a development conference or something.

It's just that let's not talk about whether the press conference is popular in today's era, just the nameless little transparent identity of Shirakawa Electric, it is estimated that few media are willing to support it at all.

And Shirakawa Kaede didn't want to make such a big deal at the beginning, let him develop lewdly for a while.

Wait until Flashman has a certain foundation, and then it will be more calm to face the twists and turns.

With some anticipation, Shirakawa returned to the bedroom and fell asleep.

Let's talk about that tomorrow.

Christmas is the most important holiday of the year in the West.

Nowadays, with the rapid development of neon, there are more and more opportunities to reach out to the West.

Mu Qiang's character in his bones makes them yearn for everything in Europe and the United States.

Naturally, this involves the invasion and imitation of various pop cultures, at all levels of society.

Although it was still a working day, there were noticeably more people on the streets than usual.

Many of these young figures may be students who secretly skip class.

Today they slipped out into the streets, in addition to wanting to feel the festive atmosphere. I was also looking for a legendary product.

"Fengtai, you've heard about it too?"

"Of course, didn't you read yesterday's ad?"

"Eh, what advertisement?"

"Last night's 10 o'clock commercial, TV Asahi."

"That's right, it's a pity I went to bed too early last night and didn't see it."

"That's a shame..."

Two young men walked shoulder to shoulder on the street, and they were both attracted to the same thing today.

In fact, as early as a few days ago, they heard a faint rumor. It is said that there is a product that is even more powerful than the Walkman on the market.

At first, they also scoffed at such rumors, since it is more powerful than the Walkman, why didn't they see it.

However, since this morning, such rumors have sprung up like mushrooms after a rain.

Most people watched last night's advertisement and were attracted by the forward-looking figure on the TV.

There is also a part of it that like Feng Tai, who only heard rumors at first, but now there are more conclusive discussions that arouse the curiosity in his heart.

If there really is something that good and so cheap, then it might be a good idea to buy one.

For such products that can be advertised on TV stations, presumably all major electrical appliance stores sell them.

Originally, they wanted to go to a large chain store like Tomoto Hachiki or Yamada Denki.

However, as they passed by Ikebukuro, they were caught in the distance by a giant advertising poster.

——

That's not small, isn't it?

However, some book friends feel that the pace is too slow, and in fact, many details have been cut.

Recently, the main line has been pushed, and many plots are slowly unfolding.

The bald head of the codeword code...

Thank you all for your support!

(End of chapter)