Chapter 197: The sinister Shirakawa Electric

There are old people leaving in Shirakawa Electric, but there are also old people coming in.

For Yamazaki Hui, Shirakawa Kaede always has a sense of gratitude in his heart.

Perhaps in retrospect, Yamazaki's original design was just a middle-of-the-road choice.

But that was the first nail in the foundation laid by Shirakawa Electric, and it was the first cornerstone of Shirakawa Electric's development.

Without it, it's hard to say what the scale of Shirakawa Electric is today.

So for Yamazaki Hui's request to join SIC, Shirakawa Kaede agreed without much thought.

In addition to the fact that the other party is a veteran of the club, his own academic ability is also enough to meet the admission standards of SIC.

Therefore, according to his request, Shirakawa Kaede assigned him to Shimamasatoshi's subordinates.

It's just that since the headquarters of SIC has not yet been completed, and Masatoshi Shima has not yet returned to Japan, he is now supporting the technical department here in Ota Ward for the time being.

When Shirakawa Kaede was dealing with the internal affairs of the club, the pace of Shirakawa Electric did not stop.

The video game industry, which had just subsided before, once again made a monstrous wave because of Shirakawa Electric's actions.

In October, Shirakawa Electric and Nintendo jointly launched infringement lawsuits against more than a dozen clubs.

What the heck? Both the media and the people who eat melons were stunned.

Their first reaction was to read the announcements of the two families again to confirm that they were not mistaken.

The truth is, there really is no mistake.

The two clubs that accused each other of plagiarism two months ago are now suddenly uniting to sue other clubs?

No matter how you look at it, it seems funny, so interested media and passers-by began to study what was going on.

After careful scrutiny, it was discovered that all the companies that were sued were new handheld manufacturers.

This is interesting, the people who eat melons are waiting for the excitement, and the media are moved.

And as expected, those handheld manufacturers also jumped out to refute.

They accused Shirakawa and Nintendo of premeditating attacks on their new entrants, with the aim of achieving a joint monopoly.

Looking at the newspaper in his hand, Shirakawa Kaede sneered. "Patents and physical evidence have already been submitted, right?"

"Rest assured, President, all the information has been collected. The court has also taken up the case there and is expected to hear it soon. ”

Akagi is deeply disgusted by crude copycat plagiarism, so there is no psychological burden at all to sue these so-called friends.

"The background of these clubs is also checked in detail, and if there is no need for special attention, then so be it."

"Understood," Akagi nodded knowingly.

Shirakawa Kaede's meaning is obvious, those who have no background, then don't keep your hands.

Since you have the courage to copy other people's product designs, you must have the awareness of being sued.

In fact, Shirakawa Kaede has investigated in advance before, and most of these copycat manufacturers who follow the trend are toy manufacturers.

The game console, which began to become popular in the second half of this year, has become the most wanted toy for children.

That's right, handheld consoles are toys in the eyes of these manufacturers, and they have nothing to do with game art content or anything.

Since others can make handheld toys popular, there is no reason why you can't do it yourself.

So these toy manufacturers have been on the handheld business, but without technology, they can only make a rough idea of the hardware.

As for the game? They haven't even been in contact with the game industry, let alone games.

But this is not difficult for them, they can't do it themselves, so they copy other people's. Hardware copy is also copy, and no matter how many games there are, it's not a big deal.

Then there was the copycat handheld with almost all the hardware and games, and it was born.

AutoNavi Toys is such a player, eager to enter the market to try the players.

Tokyo Metropolitan Government, in a six-story building in Taito-ku.

"President! Oh no! Shirakawa Electric's evidence has been accepted by the court! Oda in a suit hurried into the office.

"Nani!" Tokujiro Takagi stood up in shock.

Is it really sued? Did the court really accept it?

Hearing Oda's report, the first thought that popped into Tokujiro Takagi's head was this.

Isn't it normal to learn from this kind of thing? Usually, everyone has the most mouthballs, where is there any real thing.

This is almost a habit in the industry, but why don't you Shirakawa Electric play cards according to common sense?

"Why did the court accept it? Didn't we refute each other? Tokujiro Takagi subconsciously asked.

"Uh" Xiao Tian was stunned for a moment, whether the court accepts it or not, is it up to us Gao De to decide.

However, he patiently explained, "President, they have patents. ”

"Patents?" Tokujiro Takagi was stunned for a moment.

"That's right, Shirakawa Electric patented the D-pad."

Oda pointed to the almost identical D-pad on his handheld and showed it to Tokujiro Takagi.

"Yaga, a button is also worth a patent?!" Tokujiro Takagi is numb.

He's seen technology patents, he's seen appearance patents, but he's never seen a patent for a button.

This. Shirakawa Electric is so stingy and so non-martial.

Tokujiro Takagi was irritated as he walked around the office.

If it's just the same content, then Takagi isn't worried at all.

Because the law has almost no provisions in this regard, Quan Neon has never heard of a lawsuit won for the infringement of game content.

But if it involves hardware patents, it's troublesome, because there is physical evidence and there is legal support.

Comparing the handheld of Shirakawa Electric with the handheld of AutoNavi, the results could not be clearer.

Even the size is almost the same, and infringement is definitely a sure thing.

"Is there a reply from Casio?" Tokujiro Takagi's head turned another thought.

Oda shook his head, "Casio isn't interested in our request. ”

"These rat-eyed guys don't even understand the truth of cold lips and teeth."

Tokujiro Takagi scolded fiercely and began to wander left and right again.

However, Xiao Tian listened to his president's complaints, but secretly pursed his lips.

Shirakawa Electric didn't sue Casio, and people are not stupid, so why do you want to provoke such a commotion.

Casio launched a handheld game console called "Game Calculator." ”

It's a digital game that takes a calculator and turns it into a numbers game with virtual coordinates to mimic an intruder.

Well, it's very hardcore, and it even retains the functionality of a calculator.

Even the style is similar to that of a calculator, as for the picture. Sorry, it doesn't have a picture, it's all digitally simulated.

Therefore, Casio's handheld is not at all the same concept as Shirakawa Electric and Nintendo's handheld.

Because of this, Shirakawa Electric and Nintendo's legal department did not file a lawsuit against Casio after research.

What they want to fight is a shoddy copycat, and it is not someone else's original product.

But Gaode and this group of copycats don't think so, since you, Shirakawa Electric and Nintendo, sued us all.

Then we can also join forces against you, so these knockoffs formed the Avengers.

While lowering the price of the handheld machine and fighting a price war with Shirakawa Electric, they are ready to unite and actively respond to the lawsuit.

Casio is a well-known manufacturer in the field of electronics, and AutoNavi certainly wants to pull it on the warship.

As a well-known overseas company, its watch brand has even become a luxury Casio.

If it is added, even if the infringement fact exists, presumably Shirakawa Electric and Nintendo will also throw a mouse into the trap and carefully consider the consequences of the lawsuit.

However, the idea is beautiful, but the reality is a different story entirely.

Not only did Shirakawa Electric not sue Casio, but the latter was not interested in the third-rate club of AutoNavi at all.

"No matter what, our products continue to sell.

The court paid a high price to hire a lawyer to delay it for as long as it could, and responded to the lawsuit if it couldn't.

In short, the handheld business is our new profit growth point, and whether the company can survive this hurdle depends on it. ”

Tokujiro Takagi waved his hand, made up his mind, and prepared to be tough to the end.

"Hay!" Oda took the president's order and hurriedly arranged the follow-up.

Looking at the back of Oda leaving, Tokujiro Takagi sighed worriedly.

The reason why he knew that his club was at risk of hardware infringement, but still insisted on continuing to operate the business, was because he was reluctant to make this profit.

AutoNavi is now in debt, and if he doesn't look for other profit growth, the results may not be good.

The name of Kotoku Co., Ltd. is taken from Tokujiro Takagi's own name.

Previously, the business has been based on character toy models, which are the figures we know in later generations.

It's just that at the moment, the figure is not called a figure, but a media toy.

AutoNavi mainly uses cartoon characters as the design prototype, and the copyright is also obtained through TV stations.

In the past two years, it has also been a boom because of the sale of "Kamen Rider" toys.

But the follow-up series of "Kamen Rider", because the peripheral profit is not as good as others. Toei simply sold all the rights to Poppy.

Poppy, a subsidiary of Bandai. In terms of figures, the latecomers prevailed and robbed Gaode's business.

Gaode's business was hit hard, so he could only look for other copyright developers.

But the follow-up production of figures, there are not two fires, but a lot of losses.

As of this year, due to the deterioration of business conditions, we have incurred a foreign debt of nearly 1 billion yen.

It just so happened that the handheld appeared at this time, and Tokujiro Takagi was keenly aware that this would be a new trend in toys.

The facts also proved what he thought, the only profit that AutoNavi has made in the past two months is the handheld business, and even the profit is very considerable.

In fact, Tokujiro Takagi didn't think about his own research and development, but now the club owes a lot of debt, where will the money come from to engage in research and development.

Hardware aside, the game stumped him in the first place. After thinking about it, it is still the most suitable for the current Gaode.

Let's hope this time goes well, Tokujiro Takagi prayed as he stood in front of the window of his office.

It's all Poppy's fault, who snatched his own Kamen Rider.

I think that the president of Bandai at the beginning, Yamashinari, still asked himself how to manage "media toys" with a smile.

As a result, he turned his head and robbed his own business, white-eyed wolf!

That Shirakawa electrical appliance is not a good thing, isn't it just borrowed from the design of your family, as for going to court?

Also specially registered a patent for a small button, insidious guy!

And that Nintendo, wasn't it quite happy with Shirakawa Electric before? Why are I wearing another pair of pants in the blink of an eye now?

A guy who has no shame, Tokujiro Takagi is ashamed to be with him.

These so-called conference clubs are all jackals, and they don't even have the consciousness to contribute to the industry.

Tokujiro Takagi felt that his peers did not speak of martial arts and did not have a little respect for his predecessors in the industry.

(End of chapter)