That's right, the screen supply for the TV watch launched by Casio comes from SIC's LCD factory.

Since the end of last year, these two LCD panel technologies came out in the SIC laboratory, and after more than half a year of process adjustment.

Nowadays, their yield rate has finally reached the minimum requirements of commercial use, among which the yield rate of STN screen is slightly higher, which can basically ensure a molding rate of more than 50%.

However, the yield rate of TFT screen is only less than 30%, that is to say, less than three of the ten panels that can be cut.

Such a low yield also means that the cost of TFT screen is quite high.

The 120,000 yen price of the Casio color screen watch is a quarter of the cost of the TFT and its driver IC.

The price of the STN screen and the supporting driver chip is 14,000 yen.

In general, whether it is TFT or STN screen, their cost is relatively high now.

This is also the reason why SIC does not develop its own related products, and new technologies are mostly expensive when they are first introduced to the market.

In this case, only those luxury goods with brand recognition can support their high price points.

SIC does not produce finished products itself, and Shirakawa Electric does not have a related business.

In addition, the current TFT screen can only be one or two inches in size under the condition of ensuring the yield, which is slightly larger than the dial.

Eventually, after thinking about it, SIC found Casio.

SIC: Old card, look at my big baby here!

Casio: Aren't you kid making chips, although we also have calculator products in our house, but we don't need such high-end things.

SIC: It's not a chip, voila! What is it?!

SIC swung the TFT, which can play color anime, in front of Casio.

Casio: Wow, it's so thin, so light, it's still colorful?!

Casio gives a thumbs up, brother cow pen!

SIC: Lao Ka, what do you think of this kind of screen?

Casio: It's good, it's just too small.

SIC: Actually, it's not small, it's just a little bit bigger than your dial.

SIC gestured to a universe at his fingertips, and Casio's expression moved.

Casio: Brother, what do you mean...?

SIC: Lao Ka, do you think mobile TV has a problem?

Casio's Eyes: Mobile TV?

SIC: That's right, a mobile TV that you can wear on your hand.

Casio: Brother, make a price, I'm the best at Casio.

Remember the game calculator in our house? That's definitely a unique existence of neon, and ordinary people can't play it.

SIC: Yes, yes, brother, you don't have to say anything. My cousin's handheld is a child's toy compared to your game calculator.

Casio: Ahem~ low-key, Casio's purpose of making products is luxury and low-key.

SIC: 30,000 yen for a fixed price!

Casio: Brother, aren't you killing me, a broken screen is so expensive to sell me?

SIC: Big brother, you've wronged us, this thing is very difficult.

The most important thing is that it is unique and unique in the world, just like your game calculator!

And we not only provide the screen, but also provide the supporting driver chip~

Big brother, you know me, my SIC chip, that is definitely synonymous with high-end!

Casio pondered for a while and then nodded: Hmm~ Brother, you are right, if you want to sell it, we will sell unique products!

Let's take a look at the first batch of goods to sell. If there are enough fools, then let's go a little further.

SIC: Big brother, I've made up your friend! In addition, we have not only color screens, but also black and white, and the price is cheap. Why don't you try it too?

Casio: Okay, that's it. The high and low give everyone two different grades to change the taste.

SIC: Yo Xi, your conscience is dripping big!

In this way, after the agreement between SIC and Casio, the two parties began to actively cooperate in the development of the so-called TV Watch.

Of course, the main force is Casio itself, and SIC can only play auxiliary and do some adaptation work for the screen and chip.

As a veteran company that has been immersed in the electronics industry for many years, Casio's own R&D strength is not covered.

After the main LCD screen and the supporting driver IC were in place, the rest of the work was quickly completed and the prototype was produced.

It is worth mentioning that Casio's final TV watch is not as simple as imagined.

In addition to the electronic screen worn on the hand, there is also a tuner about the size of a battery box.

Its main function is to receive signals and FM, which is why the watch can watch TV.

The electronic screen only plays the role of an output video, and the FM radio and TV signals need to be transferred through a tuner.

In addition, there is a headphone jack on the TV watch, which is convenient for users to listen to radio and TV programs.

Of course, the matching earbuds are provided by Shirakawa Electric.

As its commercial inventor, Shirakawa Electric's headphones are alive and well, and the price is cheap.

After the joint efforts of both parties, in more than half a year, a product with such a big brain as TV Watch was finally officially launched.

Although there is such an existence as a tuner, the advent of watch TV still greatly shocked people in this era.

In addition to the people queuing up to experience the venue, this even alarmed several TV stations to go to the scene for interviews.

Come to think of it, this kind of watch can be called the ancestor of smart watches in later generations.

However, although the gimmick is full, from the launch in June to July, these two models of TV watches together have sold less than 20,000 units.

The reason is that it is too expensive, 100,000 yen, which is a month's salary for many people.

The purchasing power of ordinary people simply cannot afford to consume such a luxury, and only those families above the middle class will consider such novelty toys.

But the flowers bloom inside the wall and the fragrance outside the wall, and TV Watch is famous overseas in the neon thunder and rain.

In June, the New York Times ran an article at the end of the first page, which was small and simple.

"Casio has introduced a TV watch", the text reads: "Casio introduced their first TV watch to the United States yesterday, which is the first official retail of this product in China.

The watch has a 1.4-inch LCD screen mounted on a standard electronic watch and has a suggested retail price of $565 and is expected to go on sale in mid-July. ”

And the reason why the New York Times will report this news separately is because Casio has found a king to bring goods.

In the 007 series of movies "007: Octopus Girl" in June '83, Roger. Instead of wearing a Rolex Submariner, Moore switched to a CASIO TV Watch that could watch TV.

This undoubtedly triggered a violent star effect, and the audience wondered, what the hell is this strange watch?

In the movie, Roger used this watch not only to watch TV, but also to make video calls with his boss!

Of course, its picture is in color and very clear.

And because the sponsorship money is in place, there is more than one such shot. Throughout the film, there are 6 shots of TV Watch leaving the country, 3 of which are close-ups.

Although the actual TV watch does not have a video call function, it is a bit of a seller show.

But 007 undoubtedly brought huge popularity to TV Watch, and it jumped from a slow-selling king to a watch worn by James Bond.

So when the TV Watch was officially released in July, its value immediately soared, attracting everyone to collect it.

And Casio's low-profile version of the black and white watch also took the opportunity to be launched together.

The price of $395 is much lower than that of the color screen, which just meets the urgent desire of some people to collect with tight wallets.

This year, Lao Mi is still rich, and the TV watch, which is almost unpopular in neon China, has ushered in an outbreak in Beimi.

Although the specific sales volume has not yet come out, there is no doubt that Casio is going to make a big profit.

Of course, SIC will not lose, and the profits brought by TV Watch can be invested more in the improvement of technology and technology.

After this incident, Casio not only made a name for himself, but also deeply stimulated his domestic counterparts in Neon.

Especially at Suwa Seiko, Suwa Saji was even more angry and dropped several cups.

Why is he so excited? Because Suwa Seiko has just completed the process of TFT.

Even their products are the same watch TVs as Casio, which was originally expected to go on sale in September.

Now that Casio has taken the lead, is there such a coincidence in the world?

Saji Suwa expressed great suspicion, especially after he learned that Casio's screen was supplied by Kaede Shirakawa's factory, and he was even more angry and dropped a few more cups.

Niang Xipi, he is still waiting to take out the black technology of TFT, and then slap Bai Chuanfeng's face fiercely.

Since the LCD of Shirakawa Electric's handheld screen stopped the order for Suwa Seiko, Suwa Saji has been unhappy for a long time.

Isn't it just a price increase of a few hundred yen, as for just stopping all orders?

Your Baichuan Electric handheld is selling so hot, and the profit is more than 50%.

A little leak of a few hundred yen to our upstream manufacturers, isn't it a matter of sprinkling?

Now not only does not accept the price increase, but also intensifies the direct competition with Suyu Seiko.

What's even more infuriating is that the TFT technology is also one step ahead of the other party, and Suwa Saji is angry.

He originally expected to take out the TFT to shock a wave of Shirakawa Kaede, and then use the advantage of the color screen to let the other party beg for his cooperation.

After all, Suwa Saji also knows that the color screen is definitely a cross-era product on the handheld, and he doesn't believe that Shirakawa Kaede is not impressed.

However, the fact is that not only did he not wait for Bai Chuanfeng's initiative to make peace, but the other party even threw out a Wang Bang, which directly pasted his face.

Although he hated Shirakawa Kaede in his heart, he also blacklisted Casio.

But after losing a big customer and losing another step ahead, Saharu Suwa couldn't calm down anymore.

At the end of July, Casio's TV watch had just been on the market for a month, and Suwa Seiko's TV watch was also more than a month ahead of the original plan, and it was in a hurry.

Neon has color LCD screens listed one after another, which not only shocked the public, but also made more companies focus on this field.

Panasonic, Toshiba, Sharp and even Sony have begun to spend huge sums of money to enter the LCD field.

The advent of Casio TV watches, as well as the hot sale in North Mi, they are greedy in their eyes and hearts.

The more luxuriant, the more profitable. If it can still be hot, then the profit will be great.

These giants are not short of money, and they are not distressed to invest a lot of money in the LCD field.

There are even some people with deep pockets who want to go directly to SIC and purchase related technologies to save R&D time.

For them waving banknotes, Shirakawa Kaede secretly gave a middle finger, and then politely refused.

Damn, you colluded to get my chip architecture technology yet.

Now you want to hug my other mountain of gold? Look at the stick in my hand and whether I agree or not.

Today, Kaede Shirakawa came to SIC to solve this matter.

(End of chapter)