Chapter 27 18 million sponsorship contract

The defeat in this battle of the spotlight has left the outside world looking down on Manchester United's prospects this season.

David Moyes' performances in the first five games in charge of the team can only be described as a crotch pull.

After five rounds, Manchester United won 2, drew 1 and lost 2.

It was the underdogs in the middle and lower reaches of the Premier League who won, but the losers were their arch-rivals Liverpool and Manchester City.

Against these powerhouses at the top of the Premier League table, David Moyes' Manchester United have failed to win a single one.

Although they repelled Chelsea's challenge at home in the second round of the league, judging from Chelsea's recent performances, the magic bird of the second palace seems to be out of the magic, and Chelsea's record this season is not as good as last season's results led by Di Matteo.

In the first eight rounds of last season, Chelsea topped the table with seven wins and one draw.

Therefore, a draw with in-form Chelsea does not seem to be a commendable thing.

Fleet Street reporters apparently know how to make big news, so after the Manchester derby, they rushed to besiege Moyes to interview him.

"Coach Moyes, what is your assessment of United's current record?"

"Coach Moyes, why didn't your team win the Manchester derby?"

"Coach Moyes, Manchester United are now eighth in the table, eight points behind Manchester City at the top of the table, do you think Manchester United can still win the title this season?"

"Coach Moyes, have you considered resigning? Or what kind of results do you think would make the Manchester United boss sack you? ”

……

After one question after another, Moyes's old face had long been tense.

This group of journalists is really too deceitful!

But what is surprising is that even when he was harassed by reporters with such unceremonious questions, Moyes did not attack on the spot.

"The league is still a long one, it's just getting started, and I have a lot of confidence in my team!"

'Man City were better today, they deserved the win, it's my responsibility to lose, I don't have anything to say!'

'As I said before, the league has just started, it's too early to predict who will win the title, we still have 33 games to play and no one knows what's going to happen next.

"I'm happy with the results I've been in charge of, there have been some ups and downs in the team, but it's related to the schedule, and we're going to try to win more games and recover the difference!"

The reporters' questions were answered by Moyes in a daze.

This made the reporters who made it difficult for him to sigh in their hearts:

Moyes is such a good-natured man!

If this had been Mourinho, he would have been sprayed with reporters a long time ago.

It's just that, as a head coach, it's not necessarily a good thing to have such a good temper.

After the game, there was a lot of criticism of Moyes.

Some believe that his conservative use of personnel and stubbornness in his tactical style of play are the main reasons for United's defeat.

There are also those who believe that Moyes is completely incompatible with the Red Devils in terms of temperament, and that it was a mistake to choose him as Manchester United manager.

In the face of all kinds of criticism from the outside world, Manchester United's board of directors had to stand up and take a stand.

Joel Glazer said the board would not sack Moyes because of a loss.

Ferguson, the decorated coach, also made a public statement to the media, asking everyone to give Moyes more time.

With the club's owner and Alex Ferguson appearing in quick succession, the criticism from the outside world has finally subsided for the time being.

But suspicion and resentment with Moyes have not gone away.

……

In the fifth round, apart from Liverpool's home defeat to Southampton, there were no other upsets.

Arsenal, Chelsea, Tottenham all won the game.

It is precisely because of Liverpool's loss that Manchester City is the only team that currently maintains a winning streak in the Premier League.

On the side of the five major leagues, Roma in Serie A, Barcelona and Atletico Madrid in La Liga, and Dortmund in the Bundesliga are also currently on a winning streak.

After the game, Lin Quan invited Guardiola to a meal.

When he heard Guardiola introduce the assistant coach next to him, who was not yet bald, named Ten Hag, he couldn't help but look at the other party a few more times.

This guy seems to be the right choice to end Manchester United's chaotic period?

Many Red Devils fans later regarded him as a savior, until the 7-0 ...... at Anfield

Losing a game doesn't mean anything, although he lost a little more, but his record after coaching Manchester United has indeed improved a lot, which shows that this guy still has some ability.

"The Bundesliga game is too boring, Bayern's lead is too big, and the game is not very exciting!"

Pep Guardiola couldn't help but complain after watching the derby between Manchester City and Manchester United.

How much is it interesting to see a highly competitive league like the Premier League, the Bundesliga?

The Bundesliga is Bayern's one-man show!

"That, coach, we are now, it seems, not the first ...... in the standings"

Ten Hag said cautiously to Pep Guardiola.

"Really? Oh, we were held to a draw by Freiburg! ”

Pep Guardiola patted his head at the thought of the previous game in which he had put Martinez in the centre-back position, which led to an unexpected draw away from home.

However, Bayern are still unbeaten and except for Borussia Dortmund, who have two points more than them, no other team can threaten them.

After he leads the team to regain the top spot, he can continue to tinker with his new tactics.

Piggy Schweinsteiger is not very satisfied with him and plans to adjust his usage, Thomas Muller's technique is too rough, and Guardiola is eager to go down and teach him to play in person.

Kroos is good, has a very accurate long ball, and is very good at catching gaps in the opposition's defence, always showing up for the best position to receive the ball so that he can get the ball out safely.

However, Kroos's shortcomings are also obvious, he has no breakthrough ability, he is not explosive, he is not fast, he can only play in the back, and there is no way to play in the front.

And when he plays at the back, he is not strong enough defensively and needs someone to protect him, otherwise he will become a time bomb for the team.

This is a headache for Guardiola.

Bayern is not without a defensive midfielder, Martinez is a qualified candidate, but Martinez is very useful, and it is a pity that he is dedicated to doing dirty work.

Alas, go back and study it again!

I don't believe it, if I continue to experiment again and again, I still can't get the answer I want?

……

After Guardiola left, Perret came again.

"Your wine estate has been purchased, this is the key to the estate, if you have time, you can always go and have a look!"

After thanking Lin Quan, he asked:

"Who's usually in charge of the manor?"

"Don't worry about this, there is a local agency responsible for managing the vineyard to help take care of it, and you only need to pay them a management fee every year!"

As an investment product, the local area will definitely provide a variety of supporting services, so that investors will not be allowed to plant grapes in person.

"In addition, the shares of the Internet company you invested in before have also been bought, but we bought B shares in AB shares, and the voting authority is limited, but there is no problem with shareholder dividends and the like."

Lin Quan nodded, wanting to buy Class A equity in the hands of a listed company, it was too difficult.

There may still be an opportunity to buy Class A shares in the seed round investment stage before the other party's IPO financing stage, but after the public offering of shares, this possibility is basically ruled out.

This is also the actual helmsman of many companies, who obviously only own a small part of the shares, but can firmly control the actual control of the company in their own hands by virtue of the ultra-high voting weight of the Class A equity in their hands.

Lin Quan has little interest in the actual control of these Internet companies, he just wants to take a free ride and earn a little bit of Internet development dividends.

"One more thing!"

"What's the matter?"

"Both Nike and Adidas have shown more interest in signing after seeing your great performance in the Premier League, and this is a new contract that they have submitted!"

Pere has actually been pressing this matter for some time, and Adidas and Nike have submitted their contracts long before the Champions League group stage begins.

But he knew that Lin Quan was not in a hurry about this matter, so he was not in a hurry to report to Lin Quan.

Now that the Champions League group stage has begun, the first month of the Premier League has come to an end.

Lin Quan used his outstanding performance to smash the doubts of the outside world and make the two companies completely determined.

Lin Quan thought about it for a while, he originally planned to drag it out and wait until the end of this season or the end of the World Cup.

But Pep Guardiola has taught him one thing, and that is that these sports brands have a lot of influence in football.

If you can sign a contract with them, it will be of great help to you to win various awards.

For example, the selection of the Golden Boy Award and the Golden Ball Award every year is actually a competition between players' connections and football influence.

A good sponsor can make a big difference.

For example, the Golden Globe Awards ceremony was specially postponed for a period of time in a certain year, causing a scar man who won the Champions League to miss the opportunity to win the Golden Globe, and the latter has been criticizing the Golden Globe Award for being shady.

Sooner or later, he will have to sign, and it will not be a good thing to delay any longer.

Thinking of this, Lin Quan said to Perret:

"Of the two, which one has better conditions?"

Perret had apparently studied this for a long time, so he spoke:

"Nike has a high sponsorship fee, and the intensity of publicity and promotion is also the largest, so on the whole, Nike has the greatest sincerity!"

"Then sign with Nike and refuse Adidas' contract!"

Lin Quan quickly made a choice, since he had already made a decision, he didn't like to delay things very much.

Solve this problem as soon as possible so that you can focus on the game and training.

Pere knew what he was thinking, so after he made his decision, he quickly notified Nike and informed them that they agreed to sign.

After getting Lin Quan's reply, Nike's sports director breathed a sigh of relief.

In order to compete with Adidas for Lin Quan, Nike has been observing and contacting Lin Quan for more than half a year.

Seeing that the opponent's influence in football is getting bigger and bigger, he gradually shows the potential of a superstar.

Nike is anxious from top to bottom, for fear that such a potential stock will be poached by Adidas.

Adidas already has Messi under his command, and if Lin Quan is poached again, then Nike can't fight with just one Ronaldo.

Besides, Ronaldo is 28 years old this year, and his peak can only last for four or five years at most.

When he gets old, who can Nike count on to hold up the façade?

No one anymore!

Therefore, they are very eager to sign Lin Quan, a superstar who is young enough and has excellent influence and strength.

In this way, even if Ronaldo's state declines in the future and falls out of the ranks of the peerless double pride, some of them can rise to the top, and even surpass the position of replacing Ronaldo.

At that time, Adidas will face the dilemma of Messi's age and declining form.

Nike may be able to take this opportunity to upend the position of both sides in football in one fell swoop.

In addition, Lin's all-Asian identity also allows Nike to further explore the Asian market.

With the rapid development of China's economy, Asia, especially the Chinese market, is becoming more and more important for Nike.

By signing Lin Quan, they can even save a sum of money and no longer have to go to China to hire local sports stars to do promotion.

All things considered, Nike thinks that Lin Quan's commercial value is greater than Ronaldo's!

Therefore, they visited Lin Quan in person, and after contacting Lin Quan and his agent, they warmly invited Lin Quan to Nike headquarters to hold a signing ceremony.

Seeing that the other party offered a three-year contract of 18 million euros, Lin Quan accepted Nike's invitation.

Take the special plane provided by the other party and set off for Portland, Oregon.

At Nike's headquarters, Lin Quan was warmly welcomed by Nike.

Nike CEO Mark Parker and brand president Charlie Danson both came out to welcome him.

"Lin, I've been waiting for you for more than half a year, and you're finally here!"

Mark warmly gave Lin Quan a hug and said to him with a smile.

"Lin, welcome to you, we invited more than 200 reporters from various media to attend the signing ceremony, believe me, signing a contract with us is definitely the most correct choice!"

Charlie Danson's words, on the one hand, are showing that Nike attaches great importance to Lin Quan, and if it does not pay attention to it, it will not invite news media from all over the world to attend the signing ceremony.

These words are also to show Lin Quan the strength and influence of Nike, not just any brand can have such a huge influence and appeal, and it can so easily invite so many media to cheer.

However, Lin Quan is not very interested in this, he feels that even if Nike's appeal is strong, if they sign an ordinary player, then these reporters may not give them this face.

In the final analysis, it was the huge sensation created by the combination of the two sides, as well as Nike's influence in the media circle, that finally attracted so many journalists.

Nike took all the credit on themselves, which was somewhat shameless.

But then Nike's sincerity made Lin Quan dispel his suspicions about them.

"Lin, this is the sneaker specially developed and designed by our R&D department for you, and it is a customized version of the sneaker that belongs to you!"

The appearance of these sneakers made Lin Quan's eyes shine.

For footballers, good equipment is a must.

And owning a custom version of your own sneakers is a dream for most players.

"Can I try it?"

"Of course, it's not perfect yet, we need direct feedback and opinions from the players to further improve it, and hopefully you can wear these shoes and achieve better results on the field!"

Players achieve better results, sponsors get more exposure, and make more money.

Both sides take what they need!

PS: Based on the comments of readers, this chapter has been extensively revised.

PS: I read everyone's opinions, thank you for your suggestions, this chapter has been comprehensively revised, the signed sponsor has been replaced by Nike, I personally don't like Nike and Adi because of the cotton incident I haven't bought their things for two years, but considering the background of the times, the domestic brand in 13 years is really not good, not only has no influence in football, but also is not professional enough in football boots, which I ignored, so I made a modification, thank you for your suggestions!

(End of chapter)