At the end of the song, Cai Yichen paused for a few seconds and said,

The song "Tell the Truth" is my original, and it hasn't been published yet, everyone, please wait a while, I'll send a video, if you have a video on Douyin or chopsticks, please @ me, indicate the source of the video, thank you! ”

Cai Yichen's predecessor was in the game industry, and he already had the accounts of Douyin and Chopsticks.

Cai Yichen didn't want to re-register a new account, he deleted all the old videos in his account when he was at home, and also changed his nickname

directly use the real name of "Cai Yichen" as a nickname,

The second time I recorded it on my mobile phone, although it was a little noisy, Cai Yichen felt pretty good, so he simply repaired the sound and cut a 15-second short video of the chorus, which was published on the two platforms of Douyin and Chopsticks.

It's a long story, it only took Cai Yichen a few minutes to do these things, and none of the onlookers left.

Some people are discussing, saying that they have never seen someone like Cai Yichen who can sing like him, and they think that Cai Yichen will be like the rain god.

said that he wanted to witness Cai Yichen's grassroots fame, and took out his mobile phone and asked his friends to take a photo of him and Cai Yichen as evidence.

His move caused others to follow suit, so Cai Yichen enjoyed the taste of being sought after at the beginning.

After he got the short video and released it, passers-by basically downloaded Douyin or chopsticks, and then followed Cai Yichen's account one after another, copied and forwarded his fifteen-second short video,

……

After that, Cai Yichen sang for a full 2 hours under the bridge cave, only singing the song "Tell the Truth", and some passers-by were tired of hearing it and asked him to change the song, he laughed and said nothing, and continued to sing the same song.

So the predecessors got tired of hearing it and left one after another, and new passers-by added in, until Cai Yichen ended, there were no less than 30 passers-by watching.

As the song goes, "When someone comes to take a picture, remember the slip pocket..."

Whenever he finished singing a restart, Cai Yichen would say a few words to let the passers-by who were filming pay attention to him, and asked passers-by to send a short video platform @ him to explain the source,

casually, no one refuses the plea of the handsome big boy,

So in these two hours, no less than 200 passers-by posted a short video of Cai Yichen singing,

Most of them are newly downloaded Douyin users,

Cai Yichen himself didn't notice that every time he asked passers-by, the douyin chopsticks who said in passing subconsciously put the douyin in front, and the douyin at this time was not even a little brother in front of the chopsticks.

You must know that Douyin has just over 10 million users at this time, and chopsticks have exceeded 300 million users.

………

At 0:00 in the morning, when Cai Yichen was resting, the promoter of chopsticks had already left work, and as a large platform with more than 300 million users, it had already completed its commercial operation.

In addition, chopsticks are now focusing on the promotion of vulgar videos (vulgar and funny), so even if the promoter is not off work,

Cai Yichen's high-quality short music videos will not be taken seriously, and when there is not enough playback, he will not even appear in front of the promoter...

The opponent Douyin, who is the opposite of the chopsticks, has already left work at more than 0:00 in the morning, but the promotion of the douyin is different from the chopsticks.

The promotion of Douyin is a decentralized AI promotion, in layman's terms, that is, artificial intelligence promotion.

Of course, there is also a standard for this promotion, as long as the five bases of each work reach the basic number, that is, the basic line, then Douyin's AI recommendation will automatically promote the basic traffic of this work,

And then according to the data obtained from this traffic promotion, we will comprehensively judge whether this work is worth the next round of promotion, if it is worthwhile, AI will continue to give you traffic promotion, if it is not worth it, then the promotion will be stopped, then this work is equivalent to being hidden.

Douyin promotion is similar to the recommendation and promotion of novels, the difference is that the recommendation and promotion of novels are controlled by editors, while the promotion of Douyin is controlled by artificial intelligence.

In addition, each recommendation of the novel has a recommendation period, that is, one week, and no matter how popular your book is, you have to stay for seven days before entering the next round.

And Douyin's AI promotion can give you the most advanced promotion from the most basic promotion in one night, so there are so many Internet celebrities who become popular overnight on Douyin.

Cai Yichen's work met the 5 basic data recommended by AI at 0:00 in the morning, so when he finished work and went home to sleep, his work had been promoted on Douyin.

In 2017, there are not many high-quality works of Douyin, and the most popular is the cover work "First Minute" published by Sister Hua on October 21, 2017.

At that time, there were only more than 10 million Douyin users, and more than 5 million users watched her "first minute",

Before she became popular, Douyin had 80,000 downloads per day, and this is still the data that Douyin invited a group of celebrities to make in August and September.

After Sister Hua became popular, the daily downloads of Douyin directly doubled, and by the end of December 17, the daily downloads reached 440,000.

And her "first minute" work has also exceeded 10 million views and more than 2 million likes.

After entering 2018, Douyin seized the opportunity to follow up with big capital, and in the Spring Festival of 2018, ByteDance did not hesitate to spend a lot of money on online and offline advertising.

At the same time, Douyin also pays attention to content, and has started a differentiation strategy with chopsticks, attaching importance to short music videos.

Then "Little Star", "Why am I so good-looking", "Be Your Eyes", "Boba", "Learn to Meow", "Desert Camel", "Paper Short Love", "Embarrassment", "Tarzan Next Door"...

and a number of popular music short videos have become popular, and Douyin has not let go of dancing,

"Gesture Dance (Warm Bowl)", "Tula Dance (Daigula K)", "Water Grass Dance", "Gray Dance Dance", "Drag Cassette Dance"... and so that some simple and magical dances have become hits,

Douyin has also created the highest daily activity of more than 100 million with these short videos, surpassing chopsticks to become the first platform for short videos in China.

A small platform from the tens of millions level, it only took one year to kill the giant with 300 million users, Douyin can't do without the high-quality works of these amateurs,

Therefore, the first batch of Douyin users will say that they downloaded Douyin because of Sister Hua, and it was Sister Hua who brought Douyin to the fire.

Although there is no Sister Hua, there will be Sister Hua, Douyin is successful because of the promotion of AI algorithms after all, but Sister Hua has indeed contributed to the promotion of Douyin,

Maybe it's because of Sister Hua that Douyin began to pay attention to short music videos, so he didn't enter the same track with chopsticks, so he was called Douyin music short videos... Instead of being like chopsticks, it is called a satin hand chopsticks,

Cai Yichen's copy of "telling the truth" is no worse than Liu Yuxi's, after all, he is hanging!

It's gold that always shines, Cai Yichen's video may be buried in the chopsticks of 300 million users, but on the bucket sound without high-quality works, with the speed of AI intelligence...

One night passed, among less than 2 million online Douyin users, 2.6 million views, 200,000 likes, 50,000 comments, and 100,000 retweets...

So at 8 o'clock in the morning, when the employees of Douyin went to work, the staff of a certain department looked at the exaggerated data as if they were looking at God, and they were speechless.

Then the management was also alarmed, and reported it one by one, until it reached the face of the ultimate boss Zhang Yiming.