"On the first day of the Lunar New Year, "The Nameless"!" This year is the second time that Li Jingkun has celebrated the New Year alone, but this time he didn't send a scarf to say this, but directly sent a promotional poster of the movie, on which the names of the director and the leading actor were written, and of course, the most important thing is the release date.

It is the last publicity before the release, and it is also a place for his fans to check in after watching it. Although it is a person who celebrates the New Year, it will not be boring, because there are many people who send him blessing text messages, and there are many people who call.

And there are also messages around the neck and so on. Of course, the most important thing is to send messages to Liu Tianxian all the time.

She also joked that it would be better to go to her house for the holidays.

"Hahaha, I heard that you spent Chinese New Year's Eve alone, or my mother mentioned it first. But there are a lot of people in my family. "Of course he can't go now, after all, it's not time yet.

It's not that I'm afraid that there are too many elders, but if he goes now, it's equivalent to going public. After all, there are many people, after all, everyone has a mobile phone, after all, they are not ready to make it public so soon.

So he stayed at home that night, playing with his mobile phone while watching the Spring Festival Gala, and of course, he also had to put some food and drink as a celebration of the New Year.

More than a day later, the box office of the first day of junior high came out. With a box office of 106 million, "Havoc in Heaven" topped the box office champion on the first day of the Spring Festival this year!

The second place is "Where Did You Go, Dad", which got a score of 86.6 million, which was a big surprise.

And it also became the film with the highest investment and return ratio of the day! You have to know this

The production budget of the "movie" is not high, and the director also said that it was used for screening after the TV series version was edited, and the shooting time was also very short, it is said to be 5 days.

Outrageous! "Nobody" took 38 days to shoot and was scolded so badly, "Where Did You Go Dad" only took 5 days to shoot and then it was okay?

Uh, no, this one

After the "movie" came out, there were a lot of people who scolded it, and it was much more than "The Nameless····· But it's also quite powerful, and I seized the Spring Festival schedule, maybe children like to watch it, right?

There was also a lot of publicity in the early stage, and Mr. He and others also focused on publicity around the neck. "Everyday Upward", "Happy Camp", "I Am a Singer" and other programs have also been on.

However, the production cost is really not high, and the cost may be recovered from the naming fee, advertising placement and other income.

Back to the box office rankings. "Nobody" followed closely behind, with a box office of 85.3 million on the first day, and won the third place on the day!

"Macau's Storm" also had a good box office, with more than 18 million. "The Predecessor's Raiders" is much worse, three or four million.

But for most people, I'm still happy, after all, most of the works have good results. Industry insiders were also scared, because the box office on this day was too scary!

The single-day market just exceeded 300 million! It broke the single-day record set on Valentine's Day last year! Even though many people have realized the power of the Spring Festival stalls, they are still a little frightened when the bright numbers are placed in front of them!

It's terrifying! So jealous! It's not so fast and so much to grab money, is it? Of course, "Havoc in Heaven" has a high box office, but according to the production fee, the most profitable are "Where Did You Go, Dad" and "The Nameless", after all, they are both low-cost works!

If you only count the production costs, these two works will make money in one day. And "Havoc in Heaven" has to continue to work hard!

The movies have been released, and word of mouth has naturally begun to be known. If you follow the score of Douban sauce, it is naturally the highest score of "The Nameless", and it is also in the ranks of excellence.

"Havoc in Heaven" and "Where Are You Going, Dad" have poor ratings, and there are many bad reviews. But in recent years, the speed at which the mouth affects the box office has not been so fast.

And almost as soon as the box office came out, a lot of touted articles and reports came out. "Where Did Dad Go" also used some children and teenagers as endorsements.

Of course, "The Nameless" also has to be criticized; This is one thing that every filmmaker must do well. Again, this is a big business of hundreds of millions, and no one dares to be sloppy!

Therefore, in a short period of time, the film scheduling mode of the theater chain is still a three-legged situation.

"Ticket compensation continues!" Although the box office results were good, they only won the third place and did not have an absolute advantage, so the next day, in addition to the normal press release and normal publicity, the special tickets continued to be made.

After all, the roadshow will start in a few days. Now I hope that the ticket supplement can continue to pull! Three days later, the first-week box office came out.

"Havoc in Heaven" won the first-week box office championship with a score of 281 million, "The Nameless" ranked second with 230 million, and "Where Did You Go, Dad" ranked third with 229 million!

Yes, "Nobody" has already won the second place by a slight margin, because on the third day, it surpassed the box office of "Where Are You Going, Dad" by nearly 30 million!

During the three days of the Spring Festival, the entire blockbuster broke through the box office of 680 million! Domestic movies are rising!

The Spring Festival stalls also brightened everyone's eyes again! At the same time, "Nobody" ranked first for the first time, followed by "Where Did Dad Go", and "Havoc in Heaven" fell to third place for the first time.

Because although it was scolded as fiercely as "Where Did You Go, Dad", the latter had a relatively high attendance rate, and many bad reviews could not affect children to choose this work for the time being. "At the beginning of the Year of the Horse, the film market was very hot, and under the joint promotion of "Havoc in Heaven", "Where Are You Going, Dad" and "The Nameless", the national box office easily exceeded 650 million in just three days.

once again set a box office record for the Spring Festival. In the future, the Spring Festival stalls will be more valued by all people in the industry; The level of competition will naturally be greater!

Among them, the movie "Where Did Dad Go", which was extended from the reality show of the same name, exceeded 229 million at the box office, becoming the first box office dark horse in the Year of the Horse.

In many viewers sighed

At the same time that "a ticket is hard to find", the voices of doubt are also rising wave after wave.

"Can this be considered a movie?"

"Shooting in 5 days must be shoddy"······ And "The Nameless" is currently the best word-of-mouth work among the movies of the same period.

But it also has some controversy, that is, in the three days since its release, it has spent at least more than 20 million on ticket supplements.

That is, the special ticket of 19.9 that appeared on the Internet ticket sales side recently. Originally, it was understandable that the producer took out part of the budget for promotion, but many people questioned whether there was a suspicion of malicious competition if so much money was subsidized at once············

"It's so scary, my mom really didn't expect such a high box office!" On the evening of the fourth day of the Lunar New Year, Li Jingkun and Liu Tianxian had dinner at the villa.

The food was delivered by car from a nearby restaurant. Although the food was still delicious when it arrived, it certainly didn't have a chef to cook it at home.

It's just that it's not suitable for this operation at the moment, but in the future, you can hire a private chef or aunt at home.

At present, the villa has been completely renovated, and the furniture is basically complete. There is a private cinema, a singing system, a TV, a dance studio, a billiard table, etc., so he can live here if he wants.

However, he will not officially come to live here until he has a house entry ceremony.

"The market is good, the publicity is good, and the quality is good, so there is a high box office." Li Jingkun said,

"And the first two points are more important, and the third point doesn't even need to be that good. However, it generally needs to have a certain big selling point, such as having a star lineup, such as having 3 drops of special effects, and so on. Let's not talk about the quality, you can definitely attract a lot of viewers in the early stage, and then make a lot of money first. ”

"For example, "Havoc in Heaven"?" Liu Tianxian said.

"Yes, in addition to this one, there are many other works, such as "Where Did You Go Dad" also has a big selling point, that is, this variety show itself is very popular, has a fan base, and then children also like it, a movie for families. and the movie version of "The Year in a Hurry" is the same, and its reputation is actually very average. But the market is big, the early publicity is good, and the stars are not bad, so they can also sell well. Liu Tianxian asked, "What about our movie?" "She's talking about Night and Day."

Li Jingkun said: "That's hard to say, after all, it's a literary film." It depends on luck for a literary film to be a big hit, but it must be possible to make money, and it is just a matter of how much. After all, it's not a comedy, it's not an action movie, and it doesn't have that big group per se. Most people choose to go to the cinema to watch a movie, or they want to watch something more relaxed. ”

"Can we also be considered a youth film?"

"It's not quite, and it's completely different from youth films in the ordinary sense. Or will it be more literary - or will we continue to stir up scandals then? ”

"Poof, I'm afraid you'll be scolded again."

"Normal, aren't you the same?"

"I'm used to it." Liu Tianxian said.

"Where would you get used to this kind of thing?" After eating, the two went to experience the new equipment at home; Although many of these things are also available at Liu Tianxian's house, it is still very good to be able to experience them with the other half.

The two played table tennis for a while, played billiards for a while, and finally went to a private movie theater to sing.

Singing and singing and sticking together again. Eating sweets and other aspects of the breakthrough is indispensable. In fact, Li Jingkun himself is prepared, after all, they have been together for several months, right?

And the places that should be checked in are also punched in, if you don't make a comprehensive breakthrough today, you have to go to the roadshow later, and then you haven't been able to meet for a while.

In addition, now that the movie is a big hit, how can I say that I have to celebrate? But of course he didn't tell her directly, under normal circumstances, he can do it without saying anything!

How can such a thing be asked? When asked, the girl must say no! Fools ask!

This kind of thing has to be constantly tested and won down with practical actions, not by asking! Well, it doesn't seem right - in this case, you have to use both your hands and your mouth······ But he didn't expect that something would go wrong in the end.

Is this time of the year? After seeing the two of them eat candy for a long time, he suddenly withdrew his hand, let go of his mouth, and then sat up: "How many days is this?" ”

"Poof!" Liu Tianxian couldn't help but lie on the sofa and laughed, not worried about walking away and losing his image or anything.

At first glance, it looks like I've endured it for a long time! Now that the two are separated, she can finally let go of herself and laugh out loud!

"What do you ask?" Li Jingkun slapped her cheek directly! When he did it just now, he found that she hadn't stopped her, completely ignoring what he was doing, making him think that he could do it today!

In the end, I found out that I was hindered by force majeure!

"It's useless for a few days, aren't you going to Jinshi tomorrow?" Liu Tianxian said.

"So you deliberately didn't stop me?"

"Then I told you in advance, will you believe it?" Li Jingkun thought for a moment and said, "Maybe, maybe not." But at least it will be verified. "So, hello.

Liu Tianxian blushed and smiled, pulled his hair with his hand, and then kicked him,

"Hooligans!"

"yes, whether you say it or not, there is something like this." He suddenly felt that she was quite smart.

But come to think of it, they've been dating for five or six months, right? It seems that she is getting to know herself better.

But at this time, she seems to be a little too happy, right? Now that you know his character, since you can't break through in all aspects, can't you imagine that he will collect some interest anyway?

"Well, it seems that there is no way to fully break through today, so we can only change to other routes."

"You!" This time it was Liu Tianxian's turn to be ashamed and angry, and he couldn't help but bite his lip and kick him again!······ Han Han: "I watched a newly released movie yesterday, and I highly recommend it to everyone: "The Nameless" written and directed by Li Jingkun. It was a real surprise. It seems to be a comedy, but it's actually a comedy, but it's much more than a comedy. In addition to the first-class director and screenwriter, the performance of "The Nameless" is also very good, Huang Qianyuan, Zhang Yu, Ren Suxi, Pan Binlong······ All of them are outstanding. Comedy films are generally not particularly popular with film festivals, but the actors of this film deserve at least one actor and one actress. A good movie can save your eyes and mood, a good director and a good actor should have a better return, I hope everyone buys tickets hard, so that these excellent filmmakers can gain fame and fortune! Han Han finally milked it, and it was written very well, and he really liked this movie.

At the same time, on various online platforms, the good reputation of "The Nameless" is also slowly spreading.

"The singularity of this movie is that when you look at the photo shoot, there are people laughing and crying in the movie theater. I'm the latter. ”

"Ah, 2014 has just begun, why do I think it's going to be the best comedy of the year?"

Seeing that Ning Hao said that it was a three-line narrative, in fact, only two lines were the most important. Huang Qianyuan's acting skills are no problem, very good. But I still like Ren Suxi and Zhang Yu the most! It's really beautiful! I highly recommend everyone to go to the cinema! ”

"What a surprise movie! Not only because it is so good-looking, but also because its theme is likable and unexpected: it is a film about personal dignity! This is too scarce in domestic films! ”····· The box office of the movie is rising, and the word of mouth is surprisingly good.

And for some people to question the matter of ticket compensation, there is actually nothing to respond to. At least for now, this is still a normal business practice, and sooner or later it will take a while, he just did it in advance, just one step faster than others.

And the price is not ridiculously low, and the quality of the movie is not bad, it is not a bad movie to deliberately seize market share.

But the effect is still out.,At least from the fourth year of junior high school.,Its film scheduling rate is the highest.,Plus the attendance rate itself is not bad.,So it should be able to slowly surpass other works.。

Therefore, the ticket replenishment activity has been suspended now. Moreover, the roadshow has also begun. Huang Qianyuan said on stage: "I liked this character when I first got this script, and like several other characters, he is also a small person. But he is also a somewhat complicated person, with four identities in him, a sloppy security guard, a hard-working but incompetent father, a guilty brother, and a self-delusional fake assistant policeman. He is an unknown person, but he also has his own pursuits and dreams. That is, I hope that I can become a real assistant police officer. The gun hunt gave him a chance, a chance to prove himself again, and a chance to regain his dignity! "The Nameless One" started the roadshow on the fifth day of the new year, but there are also a lot of actions in several other movies, after all, seeing that the Spring Festival file is so powerful, no one wants to miss the opportunity.

For example, in "The Great Heavenly Palace", they also engaged in the activity of posting ticket stubs and drawing red envelopes. Every day, 800 cash red envelopes worth 100 yuan to 1,000 yuan will be distributed to everyone, and they will be given away for 5 consecutive days, with a total value of 500,000 soft girls.

"Macau's Storm" and "The Predecessor's Raiders" have not given up, and have also increased their publicity.

Later, the box office also began to rise. It is estimated that the people's movie-watching mood is too enthusiastic, and the head works have already been watched, so they are beginning to be backward compatible.

So other movies are slowly picking up. Especially "Macau's Storm", 7 days later, it also broke 100 million!

And for two or three days, the two crews happened to be in Pengcheng to do publicity, and Zhao Tiantian was also there, so the two also found an opportunity to come out and meet.

"Yes, the movie has been doing well at the box office recently."

"Hehe, it's okay for others to say, why do you feel wrong to say this kind of thing?"

"Sincerely, isn't it a counterattack?"

"It's okay, just follow you guys and drink some soup behind a few blockbusters."

"Then your soup is too expensive." "The Nameless" has grabbed the single-day championship several times at the box office, but "Havoc in the Heavenly Palace" has not collapsed.

Their publicity efforts are not small, and they have also achieved good results at the overseas box office, so they did not plummet later, but caught up with "The Nameless".

At present, the total number is still higher than that of "Nobody", after all, their ticket prices are also much more expensive. Li Jingkun and Zhao Tiantian were eating out, and naturally they also talked about these movies.

"You're still amazing! I didn't expect this movie to get such a high box office. I'm afraid that it will break 1 billion again? Zhao Tiantian said.

"Maybe it's a little hard, right? After all, the box office in the back is not as bright as the front, and there are also new films entering the market. Li Jingkun said.

"It's also great to be able to take eight or nine billion, but ours is impossible."

"But you acted very well in the movie, your acting skills have improved a lot compared to before, and your appearance is also very beautiful. It's glamorous for a while, it's cool, it's good. ”

"Really? It's rare for you to compliment me so much. In fact, Zhao Tiantian did perform well this time, and the overall feeling is very suitable for the character, and it also shows her personal charm.

And Li Jingkun is not the first person to praise her, after this movie came out, there are actually many people who say that her acting skills have improved.

She has worked hard in recent years, and after the publicity here is over, she will soon continue to go back to filming "The Legend of Ban Shu".