193 The ratings are chaotic, some people are happy and some are worried

The live broadcast of the crew of "East Palace" on Sohu is said to have exceeded one million viewers that day.

It is not clear whether there is water in this data, but there are definitely hundreds of thousands, and it has caused a lot of discussion on Weibo, Tianya, and Tieba.

Not surprisingly, Nazha's revelation of filming to Wei Yang has also become one of the hot spots of this live broadcast.

It is also not surprising that Nazha was sprayed wildly by Wei Yang's fans and CPs and a group of melon-eating people.

There is one thing to say, although now Naza's reputation is in shambles.

But the popularity and fame really exploded in the same period, and even many famous flowers were not her opponents.

As of the broadcast of "East Palace", Nazha's Weibo fans are approaching one million, although that beautiful face is very important, but the most important thing is the scandal between her and Wei Yang.

Being able to have an affair with a super top performer is very helpful for a newcomer.

Even not only newcomers, but even popular actresses can hardly resist this temptation.

"My Love from the Star" was broadcast in December 2009, and it has been on the air for more than a year.

For example, in "The Best of Us", Wei Yang and Yang Rong were almost separated after only a few months.

Even if "My Love from the Star" is more popular, it won't drag on for so long.

But Fan Xiaopang's team has always been worried about [Wei Fan] CP, and every other wave of marketing, even the Tang people have tacitly accepted Liu Shishi's participation in the "love triangle".

This kind of long-term love scandal has a great impact on female stars, even if the female stars themselves agree, the team will persuade them.

But the reason why the two acquiesced at the moment, and even added fuel to the fire, is really because Wei Yang is popular enough, and stirring up scandals with him + group CP can bring a lot of exposure, and the benefits far outweigh the negative impact caused by this.

Especially Fan Xiaopang, she has a poor reputation and doesn't care about any scandals, and the longer she is tied to Wei Yang's CP, she can also shine on Wei Yang's positive image, and she can continue to enjoy the role filter of "You from the Star".

So not only Fan Xiaopang herself was willing, but her team didn't want to be easily separated from Wei Yang.

Similarly, for Wei Yang, the fit and scandal with Fan Xiaopang can also bring him a lot of exposure.

Especially since he has been filming for the past year, his activity is not high enough, and he has been able to maintain his popularity and exposure, Fan Xiaopang can be said to have contributed greatly.

Liu Shishi's situation is more special, she is not like Fan Xiaopang, her reputation has long been rotten, it doesn't matter about the scandal, her current route is actually a bit of a jade girl, and the love scandal has an impact on her.

But the key is that she formed a CP with Wei Yang when she debuted, and she also hyped up the golden boy and jade girl, which is something that many fans knew before they entered the pit, so the negative impact can be relatively controlled within a tolerable range.

With Fan Xiaopang and Liu Shishi's current coffee positions, let alone a newcomer.

You must know that "East Palace" has not been officially broadcast yet, and Nazha is still an amateur without any works, and he can have nearly one million fans on Weibo just by having an affair with Wei Yang, although a considerable part of them are black fans, but Nazha's history of fame is legendary enough.

This also attracted more and more people to realize Wei Yang's popularity, and even consider learning from Nazha's way.

But this kind of thinking is mostly blind.

Boss Wei doesn't have scandals with anyone, although he doesn't reject scumbag men, but it also has a negative impact on him.

Liu Shishi is his girlfriend, Fan Xiaopang is mutually beneficial, each has its own benefits, and Nazha is a newcomer in his company, and he comes out to make money

This can make Wei Yang make sacrifices, and in exchange for others, Wei Yang will contribute his popularity in vain.

Touching the porcelain to rub the heat, the fans' expedition and the lawyer's letter warning are not a joke.

Of course, if it can bring benefits to Wei Yang, such as throwing tens of millions of dollars or exchanging some good resources, and let him help hype up the hype, Boss Wei is still willing to sacrifice his reputation.........

For an artist, black and red is not necessarily a bad thing, at least it is much stronger than no one cares, especially this kind of "black and red" that is not serious.

Many producers don't care about your reputation, they only care about whether you are popular or not.

"East Palace" has not yet been broadcast, and Nazha's script invitation is the best example.

However, the blue whale did not let Naza take over the play, and the current script is not a good project, and it is never too late to wait for the broadcast of "East Palace".

When Wei Yang and they promoted "East Palace", "Strange Man Yizhimei" was the first to be broadcast, but the ratings were not as good as imagined.

After three days of broadcasting, the average rating is always between 0.6~0.8.

This result is good for ordinary TV dramas, but it is really unreasonable for this lineup + Tang Dynasty signboard, and it is the schedule of the New Year's drama.

Frankly speaking, the quality of this drama is actually good, the plot and character settings are guaranteed, and it even feels like an ancient version of a superhero to a certain extent.

But even with the popular Liu Shishi, he still didn't bring this drama up.

That shows that there is a big problem in the publicity and distribution of the Tang Dynasty, and the style of the whole drama is not accepted by the current market and the public.

The premiere failed, and Cai Yinong, Huo Jianhua and Liu Shishi's emotions were not too high.

You must know that after "The Legend of Sword and Fairy 3", several works of the Tang Dynasty have not achieved the expected results.

The previous "Weaver Girl at the End of the World" was broadcast on Suzhou Satellite TV, with an average rating of 0.6, and the follow-up replay rate and network popularity were also very limited, and it was silent.

Yuan Hong was not treated by the Tang people later, and he was not as good as a newcomer, and this drama also has a lot to do with it.

Because he is the male protagonist of this "Weaver Girl at the End of the World", the ratings are not strong, which further proves that he has no ability to carry the beam.

The entertainment industry is very cruel, and for some artists, a loss is likely to affect the development of your entire career.

Not only Yuan Hong, but this drama also has a great impact on the Tang people, before fighting with the dead girl, Cai Yinong was ridiculed by the dead girl because of this drama.

"Beauty Scheming" made Wei Yang rub so badly, people's ratings still broke 1, and the follow-up replay rate and webcast data were also good.

If you hadn't picked the wrong opponent and been trampled on by all kinds of people, otherwise it would have been a successful little hit.

No film and television company's projects in the entertainment industry can be all successful, but it is not a small problem for two key projects to hit the streets in a row.

Not to mention that the Tang people now have several strong opponents such as the Blue Whale and the Dead Girl, and once they miss, they are likely to bury the early advantages accumulated in the past few years.

Cai Yinong has mixed emotions, and Huo Jianhua's mood is not very beautiful, but he still attaches great importance to this drama.

After "The Legend of Sword and Fairy 3", Wei Yang and Hu Ge each have popular new works, but several of his works have a mediocre response, and their popularity is obviously lagging behind.

I thought that "Strange Man Yizhimei" was a booster for him to catch up with Wei and Hu, but he didn't expect to hit a half-squib.

Liu Shishi is considered to have the best relative mentality, although she is disappointed that the TV series did not explode, but there is "Hello, Old Times", and the cold of this drama has limited impact on her.

One of the popular "Strange Heroes and Plums" took the lead in overturning, which also made many TV series in the same file happy and surprised.

The good thing is that there is one less strong opponent, and the surprise is that this lineup + quality has not exploded, so what should they do.

"Strange Man Yizhimei" was broadcast on January 2, and on the 4th, Hunan Provincial Satellite TV's New Year's drama "Accidentally Falling in Love with You" was launched.

The ratings of the first broadcast broke 1, and it rushed to 1.3 in a short period of time, ranking first in the ratings of the same period for three consecutive days.

completely shattered the original suspicion that "Strange Man Yizhimei" was cold because of the market recession at the beginning of the year.

However, there is one thing to say, although the ratings are nearly double that of "Strange Man Yizhimei", the popularity of "Accidentally Falling in Love with You" is not much better than the former.

Strictly speaking, the success of the latter's ratings is more dependent on the excellent platform of Hunan Provincial Station.

After the fermentation of many popular films and television and several popular variety shows in the past two years, Hunan Provincial TV has accumulated a large number of fixed viewing groups, and is basically in a dominant position on domestic satellite TV.

Normal provincial satellite TV, it is very good for TV dramas to break 1, and non-first-tier and second-tier top TV stations, this data even has the hope of competing for the annual drama king.

In Hunan Province, although breaking 1 is not a passing grade, it is not worth writing about.

According to incomplete statistics, in 2010, the average annual rating of Hunan Satellite TV's prime-time ratings was 0.92.

About 21 TV dramas were broadcast throughout the year, with an average rating of more than 0.8 reaching more than 70%, more than 30% of the TV dramas with an average rating of 1, and only one with an average rating of less than 0.5.

Therefore, the ratings data of "Accidentally Falling in Love with You" is largely stained with the light of Hunan Provincial Station.

The performance of the two popular works that are more valued by the outside world is unsatisfactory, but it is the previously inconspicuous "Three Thousand Golds of the Xia Family", which has shown a momentum of popularity.

This idol drama starring Tang Yan has a good reputation, and the Douban score can't be compared with "Strange Man Yizhimei", the plot has been criticized for being bloody and thunderous, but it can't stand it, and many viewers really love to watch it.

After the broadcast, the average rating quickly stabilized at 0.9, which is expected to break 1, and has remained in the top three in the same period, slightly inferior to "Accidentally Falling in Love with You", and steadily suppressing "Strange Man Yizhimei".

Although the word-of-mouth and ratings are not outstanding, the Internet popularity and discussion of this show are crazy to kill the first two works.

As I said before, ratings don't mean everything, especially this kind of single-round broadcast, which is less than a month, and the data level is likely to be affected by various accidents.

The star ratings of "The Legend of Sword and Fairy 3" are not high, but no one will think that it is not popular.

Therefore, to evaluate the success of a drama, ratings are only one of the criteria, and it is necessary to comprehensively replay rate, public discussion, media exposure, webcast data and other aspects to determine whether a drama is a hit.

said that the drama "Strange Man Yizhimei" is cold, not just because the ratings are inconspicuous.

In addition to its good word-of-mouth score, there is almost no greater influence online and offline that is the most deadly.

"Accidentally Falling in Love with You" is the same, although the ratings are considerable, but the network popularity and other aspects are not conspicuous, it can only be regarded as a little red, and there is still a considerable distance from the explosion.

And the reason why "The Three Thousand Golds of the Xia Family" has the potential to be a hit is because its network data and related discussions are very good.

The show was simulcast on four websites at the same time, namely Youku, Sohu, Tudou and iQiyi, which was just established last year.

Well, it's still called bizarre.

As soon as the TV series was launched, it won nearly 10 million views in a short period of time, and all the clicks on the broadcast websites entered the top ten, Youku ranked first, Tudou second, Sohu and Qiyi were fifth and sixth.

In the Baidu search index list, the entry of "Three Thousand Golds of the Xia Family" has also jumped from 37th before the broadcast, and now it has jumped to the top five.

In Baidu Tieba, [Xiajia 3000 Gold] Tieba has become one of the fastest-rising Tieba, with more than 1,000 new posts per day, and the number of followers of Tieba has nearly doubled.

The posts on Weibo Tieba and even the relevant reports of various media have also increased significantly, and the reputation of several leading actors has also increased significantly.

Tang Yan alone, in just a few days, Weibo fans have risen by more than 200,000, the popularity of Internet searches has increased several times, and her figure has appeared in the reports of print and online media for many days.

This is the treatment and impact that a popular film and television work should have.........

However, Tang Yan and "The Three Thousand Golds of the Xia Family" were not happy for too long, and on January 12, the much-anticipated "East Palace" finally premiered on Modu Satellite TV.........

The next chapter will be sent in the evening

(End of chapter)