Chapter Eighty-Four: Baishan Capital
is different from the past, and now Li Xianyun wants to see the boss directly.
In the spacious and bright living room of the ghost city, Li Xianyun met Miao Hui from afar here.
Miao Hui is a very elegant middle-aged man, he is over forty, but he doesn't look much different from thirty.
Sitting on the sofa, Miao Hui leaned forward slightly, and looked at Li Xianyun with appreciative eyes: "You are not thirty this year, right?" ”
Li Xianyun smiled: "It's almost there." ”
"The afterlife is terrifying." Miao Hui nodded in admiration.
Then he shook his head again: "Talented, talented, but it's a pity." ”
"How?" Li Xianyun asked.
"I heard you've been directing movies lately?" Miao Hui asked.
"Yes."
Miao Hui shook his head: "You shouldn't waste time on the identity of a director, you should concentrate on doing business." ”
Li Xianyun smiled: "Many people have given me this suggestion, but this is my interest. I mean, it's a hobby, some people's hobby is tea, some are pickling, some are hiking, some are whatever. I just want to do it, but it may be reduced in the future, and I will try to make one a year. ”
"It would be nice if you focused on business management." Miao Hui is very serious: "There are problems with your company's corporate management, and you have not done enough in many aspects. ”
Li Xianyun does not deny this: "Enterprise management is a university question, the system is not just settled, but more importantly, it is effective implementation, but also suitable for oneself." ”
"That's right!" Miao Hui was very satisfied, at least the young man in front of him was an understanding person.
The so-called good enterprise system is nonsense, and the enterprise system depends on what kind of enterprise the enterprise is, and even depends on who the boss is.
The boss is the soul of the enterprise, each boss has his own ideas, but also the practitioner of the enterprise system, if the system and the boss's style of action is rebellious, then the unrestrained bosses themselves are the destroyers of the enterprise system.
But few people will think about this problem, and the vast majority of people will not think about the suitability of the system and the boss.
Li Xianyun can understand this, this is a good sign.
But he doesn't know if this doesn't mean that Li Xianyun can change - many systems and departments of Yisheng Media exist for the needs of the little ghosts, which seems unreasonable, but it can't be without.
Miao Hui said: "It's not enough to understand. ”
Li Xianyun shrugged: "I'm just a big understanding, I know more than I do." Now the company is relying on me to keep an eye on it one by one, and the biggest advantage of this is that many processes are skipped, but the biggest disadvantage is that there is almost no room for growth. I have limited energy, that's why you're against me continuing to make movies. ”
"Then why haven't you made improvements?"
"Yes, there has been a small reshuffle, and some big problems have been solved, but there are many small problems, and the rest is still being studied." Li Xianyun told the truth.
Miao Hui shook his head: "You need professional people to help you do this." ”
Li Xianyun smiled: "Like you? ”
Miao Hui laughed: "We are not a pure investment institution. ”
Of course you are not.
There are many kinds of investment institutions, such as angels, V, PE, etc., and angel rounds are venture capital, focusing on start-up companies, with high risks and high returns.
v is to focus on the early stage, that is, the one, two, and three phases except for the angel round.
PE is generally in the later stage, that is, the enterprise has developed to a certain scale, which is basically very stable, and the amount of capital required is relatively large.
Baishan Capital is PE, and they are better at the later stage, a large amount of investment, packaging and listing.
And such investment institutions rely not only on vision, but also on strong post-investment services.
If you think about the bad, it is to stare at you, to prevent you from making profits for the company, and to help you develop.
Li Xianyun's mentality in this regard is still relatively positive, and he does not mind that investment institutions participate in the construction of the company, even if they will inevitably do a lot of back-up for themselves in the process.
What he cares about is that the other party wants too much.
Li Xianyun said directly: "Yisheng Media Corporation does not accept investment, and we only need subordinate companies. ”
"I understand." Miao Hui nodded: "What you need is not only money, but also resources. I heard that Yisheng Development has a new development plan? ”
"Well, still thinking about it. The ghost town itself has enough money and doesn't need more money, but we may buy land elsewhere and build a bigger ghost town. ”
Li Xianyun and Jiang Zheng are targeting the vertical shop, and the 5,300 acres of land can't satisfy their appetite, and they are now looking for land everywhere.
In addition, Li Xianyun himself also plans to make moves under the ghost town, but this only needs to use the ghost town's own profits, and does not need to rely on financing.
"It takes a lot of money." Miao Hui said.
"Yes, but don't worry, the ghost town isn't over yet."
"What about technical support?"
"The company has not been established, and it is not planned to be established, the technology is in the hands of the technical department of Yisheng Film and Television, and they are responsible for it."
Miao Hui was surprised: "Then where do you need to invest?" ”
He could hear that Li Xianyun had a demand for Baishan.
But now the most money-burning thing is a ghost town, what is it that is not a ghost town?
"Cinemas." Li Xianyun replied directly.
Hearing this, Miao Hui was stunned.
Exercise!
You're going too far!
The cinema chain is a good thing, as long as it is run properly, it has a fixed income every year.
But the problem is that Miao Hui can't look down on it.
What he wants is not that fixed income, but a business that can give full play to the leverage advantage of the financial circle.
The development of theaters depends on the general environment, if the environment is not good, theaters will not make money, and if the environment is good, theaters will basically make money.
But getting rich is not possible.
Theaters are regional revenues, it is difficult to be amplified, so it is relatively stable - Chen Yu spent his old nose, and the fifty profitable theaters did not have much profit, that is, after selling five, the remaining five garbage theaters finally improved slightly through various efforts, although the overall is better than before, but it is also limited to say that the improvement is limited.
To put it bluntly, this thing is too stable, so it's hard to leverage.
Of course, it's not impossible, Wanda Cinemas in the original world also had more than 500 theaters with a market value of hundreds of billions, but it didn't rely on high profits, but because the stock price was too empty, so it fell quickly, and now it is a market value of three or four billion, and there is moisture here.
So what if you invest in a thousand theaters?
Isn't that still real money thrown out?
Without the potential for valuation surges, there is no value in investing.
Those who do cinemas usually want to go public, but those who do investment institutions generally do not look at this, of course, it also depends on the investment style.
Some are steady, some are radical.
Miao Hui is a cow, and bulls like to make huge profits - the cinema line does not meet Miao Hui's investment needs.
Li Xianyun could understand his thoughts, and said with a smile: "That's the only thing I can promise to go public." ”
belch
Use the cinema company with the least explosive potential to go public, what's the matter, are you asking its stock price not to fall?
At this moment, Miao Hui wrote lightly: "Baishan is an enterprise with lofty ambitions. ”
Li Xianyun smiled: "I understand." The cinema chain is the cornerstone, and the meaning of its existence is to give film and television companies a better space to play. The cornerstone is important, but it doesn't sell for a price. ”
Capital doesn't like foundations, it is the founders who plant trees, and capital is only responsible for picking fruits.
Miao Hui didn't say much, just looked at him.
Li Xianyun said: "So I think so, I plan to divide the future film and television production into three parts, one part is to focus on online movies, mainly used as our talent training base." Part of it is the production of TV dramas, with big investment, big returns, good key publicity effects, and can also further promote ghost towns. There is also a part of the main theatrical production, which can be combined with theaters and publicity. ”
Miao Hui smiled: "A company focusing on theatrical films? But Dong Li, you haven't proven yourself much in the theater. ”
"Take your time, I'm not in a hurry." Li Xianyun smiled.
Isn't it just that the box office performance of several films on the Xinhai side is not ideal?
That's not a loss, it's just a small profit, why is it called not proving yourself? If you don't be greedy for money, you can make a lot of money based on the actual investment.
Besides, aren't Doomsday Crazy Flowers and the Mirror World also making money?
At this moment, Li Xianyun said indifferently: "Besides, aren't investors just fighting for risk profits?" If it's 100% stuff, I don't need to invest either. ”
Miao Hui was stunned.
Yes, stable and profitable things, Li Xianyun does not need to invest.
This is the case with ghost towns, for example.
Although the film and television base does not have unlimited space like the Internet, it also has its own advantages, that is, it can be profitable very early.
In order to gain a monopoly position, the Internet industry is constantly burning money to grab the market in the early stage, with high risks and high returns, so it is difficult to get loans and rely on financing to survive.
But ghost towns are different, film and television bases like this, as long as the business situation improves, there is no need for several rounds of additional investment, self-sufficiency is fine, and if it doesn't work, you can borrow some money.
After the completion of the third phase of the ghost city film and television base, the ticket is 218 yuan, and now the daily reception of tourists has exceeded 7,000, and the ticket income in a single day is 1.45 million. Coupled with the crew, merchants, and peripheral props and costumes rental, it is not far from an annual revenue of 1.5 billion.
In the end, it's stable!
The ghost town is like this now, and when the commercial area is completed, the annual revenue is expected to reach two or three billion.
This is only the preliminary, if it is expanded tenfold like the vertical store, the price of ticket shops and other stores will be increased correspondingly, and the number of customers will increase, the yield per unit area will be further improved, and the net profit will also be further improved.
The larger the company, the higher the corresponding cost, and the opposite is true for tourist attractions, the larger the scale, the lower the corresponding cost!
So this is the gold-swallowing beast!
You think the theater is too stable, the essence is not that it is stable, but that it is stable with less money.
If you want to add stability to the huge profits, then it will be different!
So now Li Xianyun doesn't want to borrow money, but many financial institutions have taken the initiative to come to him and are willing to lend him money.
Money?
Li Xianyun is not lacking.
Only the cinema line, this asset-heavy project is struggling, which has become a heart disease for Li Xianyun.
Like Miao Hui's reason why he is not optimistic about the cinema chain, Li Xianyun is also unwilling to invest too much money in this project, and only real estate developers who are used to asset-heavy operations will like the cinema chain.
Film and television, which are accustomed to profiteering, all hope to maximize the use of capital value, and they all hope that others will be responsible for the work of plowing and planting seeds, and they will pick the fruits themselves.
So the first contact with Baishan Capital ended in vain.
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