431 Wei's PPTV won the first battle!
"How the hell did you do that?"
Looking at Chen Kun who appeared on the screen, Liu Shishi, who had just joined the group of "Langya Bang", also raised his own questions.
Wei Yang stretched out two fingers: "Two words, smash money." ”
There are definitely things in this world that money can't do, but for the entertainment industry, as long as you give enough money, you can do most of the things.
If you talk about smashing Liu Tianwang, there are still some difficulties.
His net worth is rich enough, and he is already one of the most famous people in the Chinese-speaking circle, and he is basically scary, so the cost, exposure, and popularity brought by participating in variety shows are not very attractive to him.
But Chen Kun is different, although he is now the most popular mainland student, he is still in the rising development period in essence.
Even he is not as good as Huang Xiaoming, because Huang Xiaoming can do business and has participated in a lot of business investments.
Although the net worth is far from being comparable to Boss Wei, it is also half a capital, but the layout in the entertainment industry is quite small, and it can't be revealed.
So Chen Kun is rich, but not very rich.
As long as he gives enough, he will be tempted, not to mention the exposure and popularity that comes with "Daddy is Back".
Last year, how many people became popular in the two ace shows, take "Where Are You Going, Dad" Lin Zhiying as an example, which was originally outdated, but now it has successfully become popular, and it is very popular, and all kinds of income are soft.
These incomes and benefits, if well managed, are much more than the announcement fee given by "Daddy is Back".
Come to the show, get a lot of money, and then it is expected to become popular and take your career to the next level, and you can make a lot of money later.
Not many people can resist this temptation!
Not to mention, there is not only money in it, but also power.
What Wei Yang didn't say explicitly was that throwing money can persuade many things, but sometimes it depends on who smashes it.
Holding the entertainment giant PPTV+ Blue Whale, Wei Yang's current status in the entertainment industry is taking off.
As an artist, even if Chen Kun has his own support, it is impossible not to dump Boss Wei.
In the past, it was good to say, if it's a big deal, I won't cooperate with you Blue Whale, the entertainment industry is so big, there is still food, but now that Wei Yang has a platform, then Wei Yang can counteract a lot.
In a word, Wei Yang let PPTV let out the wind, and he will not accept the future works of a certain star in the future.
Many filmmakers have to think carefully, there are many projects that have no way to sell exclusives, and it is impossible not to deal with PPTV, in case they lose a business because of this, it will be worth the loss.
This is still a single project, if Wei Yang is angered because of this, the company will directly not cooperate in the future and lose an important platform, which will be a big blow to the film and television company.
The entertainment industry is so big, of course Wei Yang can't cover the sky with one hand, but the entertainment industry is also so big, and people can't use you with their heads.
In the past, the influence of the blue whale has been able to reach the point of soft blocking some people.
Now combined with PPTV, the second- and third-tier Wei Yang will be directly blocked with a word, even if it is a top big name, he can be tortured by him to death.
Some time ago, Wen Zhang was beaten by a water dog, it's not that no one saw Wei Yang's operation, but did Wen Zhang dare to speak out?
In other words, he regretted provoking Wei Yang since the blue whale continued to grow stronger, not to mention now, and even later Wei Yang "spoke up for him", Wen Zhang and his wife Ma Yili had to call a special telegram to thank him.
Slappling a dozen big mouths, and taking out a sweet date, it may not be for you to eat, you have to thank you.
This is the status of Boss Wei in the entertainment industry now!
Therefore, Da Mi Mi Studio came to take refuge non-stop, and Chen Kun, Lu Yi and Hu Jun were also invited by Wei Yang to cheer up.
Maybe in a few years, Wei Yang can still get Liu Tianwang.
This is not bragging, in order to welcome the new era, Liu Tianwang can carry out various cooperation with Douyin, and start a live broadcast when he is old.
If Boss Wei does PPTV well, he will contact Station B and Toutiao to form a strategic cooperation in the future, supplemented by Wei Yang's Blue Whale Film and Television and Red Shark Games, and become a real video website giant, and even a giant in the entertainment industry.
At that time, Wei Yang sincerely invited him to go down to the variety show, so that the people of the whole country could see his private state, and he thought that Liu Tianwang would seriously consider it.
"His son is so big."
Liu Shishi didn't ask Wei Yang how much money he spent, mainly because he was afraid of distress, so he focused on the show.
"Dad is Back" is set as a father who is alone at home with his children, taking care of life, and playing happily.
This is nothing for ordinary people, but it is still very interesting for artists, especially popular artists, because they go out for a long time and get together less with their children, so it is still interesting to let them live alone.
This kind of reality show can be regarded as an observational reality show, which satisfies everyone's voyeuristic desires.
In the next ten years, this kind of variety show has also emerged in an endless stream, with a deep audience base.
Liu Shishi himself doesn't participate in variety shows, but he likes to watch this kind of variety show very much, Lu Yi and Hu Jun appeared in the front, she had a lot of comments, and it was the decoration layout of the house, the family environment and the personality, which was called a taste.
However, when Chen Kun appeared, she ignored the luxurious decoration of the former's house, and was surprised by the age of Chen Kun's son.
"This kid is indeed the eldest of the three, and he is 12 years old this year."
Many people know that Chen Kun has a son, but most of them don't have an accurate impression of how old he is.
But in fact, as early as 2002, it was revealed that Chen Kun had a child out of wedlock, and at that time he was still in the initial stage of the entertainment industry, and Chen Kun himself was more inclined to be an actor, and he admitted that he did have a child.
Since then, the rumors have not stopped over the years, and the most speculated is who the child's mother is.
Back then, all kinds of female stars were taken out, and whoever got a little closer to Chen Kun or had something to do with it, that was the child's mother.
In the past two years, there have been fewer celebrity statements, and conspiracy theories have begun to be born by nannies or surrogacy.
The reason is that judging from the few photos that have exploded, the child does not look like Chen Kun, and he has not inherited his father's appearance, and it is likely to be his mother's pot.
In fact, in Wei Yang's opinion, this child is okay now, he can only be said to be ordinary, and even a little handsome, and the longer he grows, the more crippled he becomes, so that the argument of non-biological birth is popular, and many people think that it is adoption.
But Chen Kun himself insisted that the child was biological, but who the child's mother was, I didn't know.
Even in the entire entertainment industry, there may only be a few people who know the inside story, but Wei Yang doesn't know anyway.
Normally, 12-year-old children in this kind of parent-child program are a bit old.
The children in "Where Are You Going, Dad" were almost the same, and the other two guests of "Dad is Back". Lu Yi and Hu Jun's children were both born in 2008, one is 5 years old and the other is 6 years old.
Mainly children of this age, more cute and cute, 12 years old is already considered puberty, children of this age, most people think the dog smells.
If you don't do it well, it will change from "Dad is Back" to "Metamorphosis", and if you don't do it, you will also carry out "cyber violence" on your child.
Although Boss Wei loves to make money, he is not so mad.
At the beginning, I specially looked for someone to investigate, Chen Kun's son had some minor problems, but he was not rebellious, and it may even be because of a single-parent family, and some other people's children are well-behaved.
So you don't have to worry about it, because "Daddy is Back" is not a group activity, and it doesn't matter if the children are different in age.
The three children happened to be teenagers and children (male and female) respectively, and they separated their respective highlights.
In fact, the three groups of families have their own points of interest.
Lu Yi is the warmest, warm dad + good girl, it can be said to be a model family, and in the first issue, he also invited his uncle-in-law Guo Jingfei to make a cameo, playing the role of "villain", fighting with the father and daughter, full of laughter.
Hu Jun's side is the most unexpected, his father is the kind of old-fashioned and serious father, and his son is also the kind of little man with a tiger's brain.
The two men got together, although Guo Jingfei was not as lively as Lu Yi, but there was actually a lot of fun.
Chen Kun's side made Wei Yang a little sideways, because the relationship between their father and son was very rare.
The first two families, whether it is father and daughter filial piety or "father and son filial piety", are Chinese families that everyone knows better, and Chen Kun is relatively rare.
The two of them get along not so much as father and son, but brothers, and in Chen Kun's words, he and his son get along like friends.
This kind of parenting and getting along mode, maybe the story is not as strong as the first two, but it is easier to attract fans and cause discussion.
At least Wei Yang was originally just watching the show, but now he is not consciously serious, so he almost took a small notebook to memorize.
Liu Shishi saw that he was serious and couldn't help but quip: "What's the matter, learn how to be a father." ”
Wei Yang nodded, pointing to Chen Kun's father and son who were playing games together on the screen: "If I were a father, I would also like to have such a harmonious and intimate way of getting along with my children." ”
He didn't have a lot of interest in Chen Kun before, he didn't hate it, and he didn't like it.
But today is really impressive, at least in terms of getting along with children, it is worth learning from him.
"Are you really?"
Liu Shishi was a little surprised, usually Wei Yang rarely talked about this, so as not to be a general.
"Sooner or later, don't you want one of our children?"
Wei Yang could see that Liu Shishi liked the children in the show very much, and he actually liked it too.
In this life, he is 30 years younger, and he is older in the previous life, and it is nonsense to say that he doesn't care about children.
Although he rarely mentioned it, he never shied away from this matter, and he never let a few women discourage the idea of having children, but just wanted to delay it until a suitable time and a proper order to solve it.
"Then you study hard."
A few years ago, Liu Shishi might have blushed, or coquettishly said, "Who wants to have a child with you", but now it is a matter of course.
After watching an episode of the show, Wei Yang asked Liu Shishi for his opinion, and the latter answered a lot of questions and summed it up in a few words.
Pretty!
Interesting!
It's a different taste than "Where Are You Going, Dad".
Needless to say, the first two evaluations are still very important to Wei Yang, because from the beginning of the project of "Dad is Back", the relevant controversy has not been broken.
Wei Yang doesn't care about a few sour words, but he doesn't want the two shows to be homogeneous, but wants to open up another path in celebrity parenting.
"Where Are You Going, Dad" is travel, and "Dad is Back" is a family routine.
can be subdivided, in order to play its own characteristics, enhance the influence of the show and consolidate the audience, otherwise it is just an imitator of "Where Are You Going, Dad".
"Dad is Back" in the original time and space actually has good ratings, although it has not reached the phenomenal level, but it is also a popular program.
At that time, it was also popular with many people, and the most noteworthy was Jia Nailiang and his daughter Tianxin.
even commented harshly, as a second- or third-tier star, Jia's previous fame was not high, and he largely relied on his sister-in-law's road, and the public officially knew him from the show "Dad is Back".
It's no wonder that many people ridicule him for relying on his wife and daughter to get to the top, and his own film and television works are really not very good.
The current "Dad is Back" is not a high-end version, but it is definitely better than the original.
The three guests in the first issue of the original version, except for Jia Nailiang's father and daughter, still have some performance, and the other two have little influence, but now in the blue whale version, at least three groups have highlights.
It's not surprising that the guests are famous here, and many of them are successful guests in their previous lives.
If this is not as good as the original "Daddy is Back", the director and producer can open it.
However, Wei Yang watched an episode and always felt that there were shortcomings, so he called the program team, PPTV, Blue Whale and the relevant person in charge of Coral Entertainment.
"Find a few celebrity guests as observers, watch the show, and then edit their reactions and discussions into it, specifically refer to the programs in Japan and South Korea, many of them have this situation."
"This will lead to the expansion of the duration, let's try the water in PPTV first, as a benefit of the webcast version, it will also pull a wave of popularity, if the effect is good, it can also be provided to the TV station."
"Observers want to find people who can speak, and they can also find some friends of the guests, which is more interesting, such as that Guo Jingfei is very good, as well as their respective wives and mothers. It's not bad from a family's point of view. ”
"Our people can also go up and brush their faces in batches, so it's a platform for exposure."
"In addition to celebrities, we also need to find some professionals, such as parent-child experts, to introduce and guide the show and popularize science."
“……”
Wei Yang directly applied the observer mode, which was very popular later.
This kind of observation, similar roles are indispensable, friends, family and celebrities play the role of a comment and complaint, and the guests are guided by popular science, or blowing or scolding, which is a bit of the audience's mouth and the meaning of a real barrage.
Some people are annoyed, but there are also many viewers who have a good mouthful.
Later, there were many reality shows, and guests were specially recorded to watch the show's specials, and quite a few people cheered on the show.
Wei Yang is not sure if this model is pleasing now, but he can give it a try on PPTV.
It's a big deal that there will be two versions, a normal version and a welfare version, with celebrity guest observers.
At that time, the effect is not good, and if the effect is good, it will have a lot of benefits for the program, the website and even some of the artists.
"Now, let's see how much benefit the show can bring to PPTV."
Wei Yang is still very confident in "Dad is Back", but he is not sure what the gain effect of PPTV will be.
However, he didn't worry about it for too long, and the news came quickly.
The first episode of "Dad is Back" exceeded 10 million views in 24 hours on PPTV, breaking the record of the website.
At the same time, Li Ji also reported that in the past three days, the registered users of the website have reached a small climax, while the VIP users have increased by 600% compared with a week ago, and the traffic and active users have also increased significantly compared with before.
And this is just the website has just been revised, and I believe that with the increase in popularity of the show and the launch of other projects, these data will change significantly.
Wei's PPTV first gun, the first battle was a victory!
(End of chapter)