The explosion of the pet agent team is a landmark milestone for Yisheng Media, which represents that Yisheng Media has truly become a big domestic film and television company.

The size of an enterprise depends on the volume and the product.

No matter how big an enterprise is, it doesn't have a fist product, which means that it is only rich in capital, but it lacks the ability to control the market, and it is only big, not strong!

Having a fist product is called having market dominance.

In the past few years, although Yisheng Media has made explosive profits and increased volume, its essence is to rely on batch production and industrial operation, and turn good film and television work into a factory.

They started by saving costs and achieved "big" and "more", but they are always one line behind the standard of "strong".

Without this, Yisheng Media's awesomeness is only in the circle, and it is not recognized outside the circle.

Until the emergence of the pet team, it was the real significance of the reputation of Yisheng Media, and it became the top film and television company in China.

This is the same as the capital culture that successfully invested in Soldier Wolf 2 in the first place.

The fist product is the foundation of "strong".

It was also from this moment that Li Xianyun really became the No. 1 boss in the Chinese film and television industry, and he was qualified to sit on an equal footing with Shengda Media Sun Junliang, Linglan Group Zheng Honghui and other bosses, and call them brothers and sisters - at least in the eyes of outsiders.

A week later, Tang Lei called Li Xianyun.

He finally came up with a proposal that seemed plausible.

The first is the VAM clause.

That's right, if you want to get 80 million on your own, you can only bet, which is exactly what Li Xianyun is aiming for.

For this reason, Tang Lei designed a very high clause - a variety show with a production cost of 1.8 billion, 12 episodes in one season, 20 million views per episode, and a total of 240 million effective broadcasts.

According to the calculation of an effective playback volume of 2 yuan, it is 4.8 billion, that is, a net profit of 300 million.

This is no small indicator.

If this standard is reached, it goes without saying that this variety show will properly become a variety show hit this year. And if he can't do it, basically Tang Lei will have no income, and he will have to take the company in.

The second is that he will include Li Xiaoxiao, and at a price of forty percent, Li Xiaoxiao will participate in all programs as a mentor.

Making TV series is more profitable than making movies, and making variety shows is more profitable than making TV series, but in terms of coffee promotion, it is just the opposite - normal, the most important thing in doing variety shows is that celebrities bring traffic.

For example, in a certain ace program, two traffic stars, plus two funny stars, the former is responsible for appearance drainage, and the latter is responsible for funny content, a proper annual hit.

As for how to calculate between Tang Lei and Li Xiaoxiao, Li Xianyun doesn't have to worry about it. In addition, of course, you also have to take a look at Tang Lei's little artists, although your Yishengjia artists are enough, you can also let me scrape together some resources.

Then there is the script, which is also in charge of Tang Lei.

This is the gap that Li Xianyun deliberately left for him.

Film and television scripts and variety show scripts are not the same concept and require different talents. But unfortunately, the script fee is also limited.

In the end, Tang Lei promised to help Li Xianyun get a group of variety show talents and train Li Xianyun's subordinates.

Yes, Tang Lei can see that this variety show is the starting point for Li Xianyun to try to get involved in variety shows, and with Li Xianyun's urine, he must cultivate his own team.

It's just that this time is different from before, Li Xianyun's request is that it must be a hit.

Tang Lei said: You don't have to learn secretly, Lao Tzu will give you all the money. Variety shows have the requirements of variety shows, there are professional talents of variety shows, and the business and technical requirements are different. It is absolutely guaranteed that after you complete this variety show, the entire team can be quickly built, and the next second you kick Lao Tzu, and Lao Tzu has no regrets.

In the end, I thought about it and was not down-to-earth, so I took two more famous hosts. Variety shows need hosts, and celebrities are still more valuable.

It's a bit of a scrap, it looks like it's going to be 80 million.

Unexpectedly, Li Xianyun pouted after looking at it: "Don't be the host, I have it myself." ”

Tang Lei was almost not angry to death.

But Li Xianyun's reason is also very simple.

The requirements for this kind of commodity are nothing more than a few, 1 has a good image, 2 has a clear mouth, 3 has strong appeal, 4 has rich knowledge reserves, and 5 has strong adaptability. The last is to add a famous drainage.

But among the above six articles, Li Xianyun's last three are not needed.

The reason is very simple, the scope of application of rich knowledge and strong adaptability is live broadcasting, and their variety shows are recorded and broadcast.

The biggest advantage of recording and broadcasting is that you can cut it if you make mistakes, what do I need from you?

In a scripted recorded variety show, all accidents are designs, all strains are lines, and the demand for on-the-spot play is very low, just do a good script.

Of course, recording and broadcasting don't need to be played on the spot, but it doesn't rely on it!

It is wonderful to play inspiration on the spot, but it is also wonderful when the script is done!

I could have designed the script to be improvised.

For the sake of an explosion of inspiration to find a famous mouth, Li Xianyun will not do this.

As for fame drainage, no, there are so many big-name actors.

In fact, such an important position as the host is a member of the core team, and others should be trained, and the host should also be trained.

So Li Xianyun had a plan for a long time.

There are two hosts, a man and a woman, and the female uses Chu Xiya. This girl was originally a host, a reporter, and an exclusive interview.

Articulate, clear-headed, with its own fans, although it is an Internet celebrity host, it is also a host.

The man's name is Jiang Hao, and he has a nickname called Brother Ritian, he is a film critic of Dongli Media, specializing in hosting film reviews, and even the manuscripts are written by himself, and any movie can be said in his mouth with great interest. used to be a wedding host, with strong adaptability, and the blessings were endless, and later he made a short video of the wedding, but he lacked the ability to monetize, and he didn't make a lot of money.

Brother Ritian is eloquent, and his on-the-spot adaptability is not bad, he does wedding film reviews, has seen big scenes, and has rich internal information, but sometimes it is easy to say that he can't take it, and Chu Xiya is the kind of way of thinking clearly and gentlely, and she is good at sticking to the theme.

These two people cooperate, one with an atmosphere, divergent, one with a theme, introverted, one is just right, plus it is recorded and broadcasted, and there is a ready-made script, which is basically enough - if the script is not good, that is your Tang Lei's problem!

It's all his own subordinates.

What do I want you to do?

Tang Lei was about to cry when he was suffocated by Li Xianyun, and he directly began to speak: "Then what do you want?" ”

Li Xianyun raised his head and thought about it: "It's done, it's not difficult for me to be for you." The moderator doesn't need you, just follow your current proposal. Let's design a variety show idea first. ”

Hearing this, Tang Lei was also pardoned: "Thank you so much!" I confess your affection! ”

This is sincere, even if he gives so many promises, Tang Lei knows that it is worth less than 80 million, and Li Xianyun really pulled him.

"Do you have a design idea?"

"Already." Tang Lei said: "I think it's not good to do an escape room, we should make full use of the advantages of ghost towns." ”

"Oh? Let's talk about it. ”

Tang Lei began to talk about his plan.

Tang Lei knows ghost towns, he knows the characteristics of ghost towns, and knows the specialties of this place.

Because of this, he feels that this variety show should make full use of the characteristics of ghost towns, so that it is not only novel, but also impossible for others to learn if they want to.

What's the best thing about a ghost town?

Ghost effects?

No, no, it's a picture effect.

In Tang Lei's opinion, the most awesome thing is animals!

Those animals are super close to people, which is the most difficult to see and the most impactful in variety shows.

So Tang Lei's plan is to find a group of big names to make games.

For example, hide and seek, several big names hide in a ghost town according to the rules, and then let people compete with elephants to see who finds the target first.

For example, in the big adventure, a few big names do games, and if they lose, they will sleep with the tiger tonight.

For example, tearing off the name brand, the big coffee and the chimpanzee tear the name brand to see who can win.

For example, in the trap house, the big guys go through the trap with the mouse raccoon to see who is smart.

For example, in the script killing, an animal pretends to be dead, and let the big coffee find the real murderer. Or maybe the big guy pretends to be dead and lets the animals come to find the real culprit.

Don't you have the confidence that your animals are particularly powerful and controlling?

I used this to promote the ghost town environment, and by the way, also promote the safety of the animals here.

It would be even more fun to add ghost effects to join in the fun.

It can be said that the routines of the game are all existing, that is, the players have changed, and even the game methods and content have changed!

Don't look at such a small change, but the effect is completely different.

Li Xianyun slapped his thigh when he heard it: I,! You're awesome!

That's a great idea.

The question is that I can accept it, and the animals don't mind ravaging human intelligence and physical strength, will the big guys accept it?

Tang Lei smiled: "Aren't the subjects of the first season all your people?" In particular, there are a lot of East Fence people, all of whom are familiar with animals. broke the army and went online, a group of artists in Dongli became famous, Internet celebrities, almost four or five lines, and Zhao Shichen was already a third line. Use them first, and when the first season comes out, everyone will see that it is indeed safe, and naturally some people are willing to take risks in the name of money. ”

Li Xianyun summed it up, and this is the truth.

And although variety shows say that they need stars, they also have the ability to make stars - some big names are still popular by variety shows, such as talent shows.

's own artists, its own variety shows, the key is that the show is a fork, and there is no problem with two-way explosions.

No wonder Tang Lei dared to design such a high ladder clause, it was because he first made a plan that was sure to become a hit, and then dared to design this bet.

In this respect, 60 million miles out of 80 million are worth this plan.

Now Li Xianyun only needs to say that I will change people to cooperate, and Tang Lei will cry to death in an instant.

Of course, Li Xianyun wouldn't do that, just smiled and said, "Old Tang, you are lucky, otherwise you can be killed by me." ”

Tang Lei smiled: "My mistake was to trust others too much, but success is also because I still know how to trust." ”

Cheng, you old Tang is awesome and can speak.

Loved, loved!

In this way, Yisheng Media and Tang Lei's Jingtang Company jointly organized the variety show cooperation ghost town adventure officially launched preparations.

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