Wei Yang is filming in Thailand, but he has not given up paying attention to the domestic situation.

After the summer strategy, the frequency of big moves of the Blue Whale series and PPTV has decreased a lot, but there is still no shortage of good news.

Among them, the most noteworthy is "The Legend of Wu Meiniang".

This drama is dressed in the skin of [Bingyang Entertainment], but it is a drama made by Blue Whale in its bones, and since it was launched in October, it has quickly achieved a series of good results, allowing everyone to see what is the influence of popular flowers.

This drama was broadcast exclusively on Hunan Provincial TV, and the final average rating broke 3!

This result not only surpassed the previous "Flower Thousand Bone", but also the third TV series with a rating of 3 this year, and surpassed the "Mufu Fengyun" broadcast on CCTV, and basically won the runner-up seat in this year's national ratings.

It's a pity that there is a "Celebrating More Than Years 3" in front, and "The Legend of Wu Meiniang" suppressed Zhao Liying and Liu Shishi, but they still did not achieve the highest honor.

Compared with "Flower Thousand Bone", which is more inclined to the Internet, the market for "The Legend of Wu Meiniang" is dominated by the TV platform.

More than 90 episodes of the TV series were broadcast for more than 40 days, and during the broadcast, the average market share exceeded 6%, and the highest market share was as high as 17%, winning the first place in the same period for 44 consecutive days, for the first time in history.

This is something that the "Celebrating More Than Years" trilogy has not done, of course, mainly because the number of episodes in a single part is not as many as in "The Legend of Wu Meiniang".

At the same time, this drama is also popular in Hong Kong and Taiwan at the same time.

In Xiangjiang alone, the ratings of "The Legend of Wu Meiniang" reached 29.49 in a short period of time, topping the list for many days, with about 1.9 million viewers watching, and 26% of people watching this drama based on Hong Kong's population of 7.24 million.

In the words of "Ming Pao", Fan Xiaopang crushed TVB with gorgeous costumes and big scenes.

In Taiwan Province, the number of income people has also reached one million, which has caused Taiwan media to lament, saying that young people in Taiwan Province are being "brainwashed" by land dramas.

Although this is an exaggeration, it is not unprovoked, and the local film and television market in Taiwan Province is currently losing step by step.

The film sector is almost occupied by Hollywood, and the TV drama field is hit by mainland and Korean TV dramas in turn.

Some media posted the top 10 TV dramas in Taiwan Province and Google search index in 2014.

Among them, there are four Korean dramas, three mainland TV dramas, and only three local Taiwanese dramas.

And these three mainland dramas are "Celebrating More Than Years 3", "Ancient Sword Strange Tan" and "The Legend of Wu Meiniang", among which "The Legend of Wu Meiniang" is the highest, temporarily ranking second, and it is very likely to rush to the first.

In contrast, the results of "The Legend of Wu Meiniang" on the Internet are weaker.

But it's only relative to phenomenal hits like "Flower Thousand Bone" and "Ancient Sword Legend".

"The Legend of Wu Meiniang" has the highest peak popularity of the whole network of conch, exceeding 12,000+, winning dozens of popularity championships of the day, and the number of serial broadcasts exceeding 5 billion.

Fan Xiaopang was in "You from the Stars", a god in World War I, and did not act in a TV series for several years.

This single "The Legend of Wu Meiniang" may not be the most explosive in itself, but coupled with her popularity and influence, the momentum is extremely strong, forcing all kinds of flowers to avoid its edge, and it also makes everyone see what is called the queen of ratings.

However, Fan Xiaopang is different from Liu and Zhao who are still on the rise, and the latter two positions are not stable enough, and they need these achievements and honors to prove themselves.

Fan Xiaopang is not unnecessary, but he is much more calm than the two of them in this regard.

The outside world does not have a big book, Fan Xiaopang, because this drama is so popular and popular, but is more concerned about how much money she makes.

This is the treatment that only Boss Wei had in the past, and it can be seen that many people's positioning of Fan Xiaopang has changed.

It can be seen that independently operating such a successful project on the surface, Fan Xiaopang's capital attributes gradually began to be greater than his identity as an artist.

How much money Fan Xiaopang made is actually not difficult to check.

Bingyang Entertainment, the main control project, had no intention of concealing it at all, and announced at that time that the first round of exclusive TV broadcast rights had been sold for 220 million.

The price of network copyright is also powerful enough, and the forced PPTV has a big hemorrhage.

The exclusive network copyright of more than 100 million yuan, although it is not a sky-high price that shocks the industry, it is also rare in the current market.

At least compared with "Flower Thousand Bone" and "Ancient Sword Strange Tan", the bidding price of "The Legend of Wu Meiniang" is more advantageous, which shows how fierce Fan Xiaopang's appeal is.

This is also thanks to Wei Yang, a "You from the Star" became popular in Asia, making Fan Xiaopang the most commercially valuable actress in China and even East Asia.

The big-budget costume drama she starred in has the gimmick of Wu Zetian, and if the price is low, it will insult the IQ of the publicity team.

TV and Internet copyright alone is 300 million+, plus advertising revenue, second and third rounds of copyright, Hong Kong and Taiwan copyright, peripheral marketing, and very likely overseas copyright, the industry's estimate of the total revenue of "The Legend of Wu Meiniang" is 450 million ~ 500 million.

And although the cost of this drama is not low, it is not as high as imagined, minus expenses and taxes, the remaining net profit is estimated to be 2~300 million.

Fan Xiaopang can be regarded as powerful now!

Even if the money is divided equally with Wei Yang, she will also get nine figures in her account at once, not to mention that during the filming, Fan Xiaopang has already received tens of millions of salaries.

What is more worth mentioning is not the cash, but the valuation of Ice Ocean Entertainment.

In addition to the most capable "The Legend of Wu Meiniang", Bingyang Entertainment also has four artists who have signed or are expected to sign contracts: Wang Ou, Zhang Zhixi, Jiang Shuying and Mao Zijun.

The four of them have starred in "The Legend of Wu Meiniang" and played many important roles, and Mao Zijun is the male protagonist and is highly praised by Fan Xiaopang.

At present, the TV series is popular, and the four artists have each improved their fame, which has also become an important achievement of Bingyang Entertainment.

The performance of film and television production and artist brokerage has also made Bingyang Entertainment highly favored by the capital market, from a fledgling company to an entertainment upstart with a valuation of 3 billion+.

This valuation must have water, after all, "The Legend of Wu Meiniang" is popular, and it is inevitable that there will be some exaggeration.

But then again, with the current momentum of the entertainment market's crazy surge, this bit of water may become a real valuation in a few days, so no one can say whether this market value is overvalued or undervalued.

After all, from the perspective of capital, Bingyang Entertainment highly kidnaps Fan Xiaopang, has a deep cooperative relationship with Blue Whale and even Wei Yang, and has a few promising artists in his hands, and there are really a lot of good cards that can be played.

The most important thing is that "The Legend of Wu Meiniang" confirms that its ability to attract gold is super strong.

No matter what the company is, if you can make money and have a high profit margin, the valuation will definitely not be low.

In addition, Bingyang Entertainment has officially announced the next development plan, planning to invest in four film and television works in the future, three TV series and one movie.

Among them, Fan Xiaopang carries three projects alone, including a movie, a costume production and an urban drama.

The plan for the movie has not been disclosed for the time being, but some information has been revealed to the public about the costume production and urban drama, and even the urban drama has announced the establishment of the project-

The First Half of My Life

Adapted from the work of the same name by female writer Yi Shu, it tells the story of a divorced young woman returning to the workplace.

This TV series is a typical Shanghai-style urban elite drama, the background is basically in big cities such as the magic capital, under the guise of female independence, it is a workplace struggle on the surface, but in fact it is still Mary Sue's.

However, relatively speaking, this kind of plot is much more subtle and euphemistic than the previous plot of the ugly duckling and the prince.

The main reason is that the market is further refined, idol dramas continue to focus on teenagers, and the audience of this type of drama has changed to female college students, female white-collar workers and married women.

Therefore, in terms of audience groups and markets alone, this kind of drama will become mainstream in the future.

Even the rise of the Shanghai circle in the last life is also related to this shareholder style, so this kind of drama is also called a Shanghai-style urban drama by some people.

The drama "The First Half of My Life" can be said to be a masterpiece of this kind of drama.

An abandoned single mother, returned to the workplace, and with the help of her best friends and elite bosses, she made a career barabala.

There are many plots in the whole play, which have been severely criticized for having three wrong views, and the biggest slot is that the heroine is the third child backstabbing her best friend to rob a man, when Boss Wei read the script, he always felt that the screenwriter was connotating himself.

However, although there are quite a slot, this kind of bloody and horse-catching plot is often a ratings slot, which is very popular in the market.

So Boss Wei won't give up eating because of choking, the only thing he is still a human being is that he doesn't advocate promoting this concept in the story.

It's rare that the plot didn't make the heroine who did something wrong have a happy ending, but after a short period of cooperation, everyone was okay and never saw each other again.

Blue Whale originally planned to do this show by himself, but he didn't have too suitable artists on his hands.

After all, the heroine is a divorced young woman, and the children are several years old, and the age of these Hua Dan that the company is promoting is not old enough, and she still has some concerns about playing "Mom", but Fan Xiaopang has achieved a certain degree of transformation and doesn't care much about this.

So, Wei Yang took out this book and cooperated with Bingyang, the blue whale contributed money and efforts, and Fan Xiaopang and Bingyang contributed money and people.

In addition to the first half of my life, another costume production is currently tentatively called "The Legend of Yang Yuhuan" or "The King's Woman".

That's right, Wei Yang turned the movie he originally made with Li Tianwang into a TV series.

The success of "The Legend of Wu Meiniang" has proved Fan Xiaopang's advantages in historical biography themes, and normally speaking, it is necessary to increase the output.

The plot of "The Legend of Yang Yuhuan" is about the indecent sadomasochistic love between Yang Guifei and Emperor Tang Ming, which is much smaller than "The Legend of Wu Meiniang", starting with Princess Shou and ending at Ma Weipo.

However, there are still some objections to this project, that is, Boss Wei and some people feel that it is too much of a collision with "The Legend of Wu Meiniang", after all, the times are too close and it is easy for people to distinguish them.

At the same time, in terms of character experience, Yang Yuhuan is much thinner than Wu Zetian, which is also a test for plot shaping.

If you really want to shoot a biography, Yang Yuhuan is not the most choice, from ancient times to the present, there are more "big heroines".

"The Legend of Queen Lu", "The Legend of Dugu", "The Legend of Liu E", "The Legend of Princess Pingyang", "The Legend of Liang Hongyu", "The Legend of Li Qingzhao", these ancient heroines are all very interesting materials, even in the Republic of China and modern times, there are quite a lot of strange women.

In contrast, although Yang Guifei is beautiful enough and sad to die, she does not have too good a resume.

Therefore, although the project of "The Legend of Yang Yuhuan" has been taken out, it is still pending, and the follow-up will depend on the script.

Wei Yang is not impatient, Fan Xiaopang's "The Legend of Wu Meiniang" got off to a very beautiful start, and it made a sign.

If it can stably output legendary projects, it will become the pillar series of Bingyang Entertainment, which is worth at least billions or even billions, and it is also the biggest bargaining chip after Bingyang's operation and listing.

For a project of this size, steady and steady is the right way, the most taboo is urgency, the more urgent it is, the easier it is to make mistakes, smashing the signboard, and the loss of Bingyang is fatal.

On the business level, Fan Xiaopang is under the command of Boss Wei.

Fan Xiaopang knows that he is a little smart, but he does not have much confidence to support a successful company on his own.

And Wei Yang's resume is here, he created an entertainment empire in one go, and even "The Legend of Wu Meiniang" was filmed with his support, as long as Fan Xiaopang is not stupid, he knows who to listen to for the development of this key company.

Anyway, Boss Wei doesn't look down on her as a small temple, as long as the general direction remains the same, he will not compete with her for the right to speak and control.

Fan Xiaopang is still very proud, his net worth has easily soared, and his status has also risen, and he has successfully evolved into Mr. Fan.

What is the use of Liu Shishi and Zhao Liying fighting to the death, in the end, it is not to look at the man's face, the old lady is the right way to pull the pole and do it herself.

The career is bright, and the ambition of this girl has also begun to grow, and she intends to make Bingyang Entertainment bigger and stronger and become an entertainment upstart.

Even, Fan Xiaopang has begun to dream, one day Bingyang will become an entertainment giant, and in turn he will buy Blue Whale and PPTV, and then spend some money to pack the dog man, and treat her as a cow and a horse every day.

Wei Yang didn't quite understand her idea!

No matter how big Ling Bingyang is, even if he acquires the blue whale, isn't the company's major shareholder still him?

But that's okay, Fan Xiaopang's entrepreneurial freshness has come up, and his dedication is quite heavy, and his thoughts on this side are heavy, and his thoughts on other aspects are light.

At least for a short period of time, she didn't have anything to do to catch his graduate student, and Boss Wei was relieved.

In addition, during this period of time, the new variety show "Sister Over Flowers" and other dramas produced by Blue Whale and even purchased by Blue Whale, although the performance was not as explosive as "The Legend of Wu Meiniang", but it also firmly supported the data of PPTV.

After the PPTV summer strategy, it began to lose its popularity and popularity, and it has always been in a relatively healthy downward trend under the maintenance of these projects.

By November, some of the data had even begun to stabilize, or even pick up.

This also shows that PPTV has finally returned to its normal development trend after experiencing a summer strategic explosion period and a cold period.

And it is this relatively normal period of stability, PPTV still relies on the afterglow of the previous outbreak, and the comprehensive data ranks among the top three on the whole network.

Second only to iQiyi and Penguin, it has a slight advantage with Youku, and before the end of the year, if there is no big change, it can basically maintain this pattern.

between a year. Strictly speaking, it went from a second-tier video website to the top three in the industry in eight months.

Even if there is a lot of luck and the confidence is not stable, it is enough to make Wei Yang and all the employees of PPTV proud.

What made Wei Yang even happier was that in the face of his aggressiveness, although Suning also decided to increase investment, the amount of funds was not enough to compete with Wei Yang.

This also indicates that Suning's attitude towards PPTV has changed.

From the original opportunity to seize control, it began to transform into a pure investment psychology, after all, this is still a promising video website, and having enough shares is definitely a good thing to make a profit.

Suning's "retreat" directly made Wei Yang's wish come true, and it was a matter of time before he won more than 67% of the absolute control.

In this way, even if the worst happens, Suning will let Ali in at this time, and Wei Yang will be able to fight with him with the absolute controlling stake in the company.

However, Wei Yang felt that Suning would not be so stupid.

Now that PPTV is so strong, isn't it cool to keep it on the market to make money, and it is full of low-level cash-out.........

(End of chapter)