Chapter 106: Annual Feast Plan
"Uh-huh...... Idea, good...... OK! ”
In the office of Yisheng Media, Li Xianyun was on the phone.
After chatting for a while, he put it down and said to Jiang Zhengdao opposite, "Old Tang called, and he suggested that the internal awards of the Film and Television Academy be made into a variety show." ”
"Variety?" Jiang Zheng was surprised.
"That's right. The festival earns a large portion of its income by selling exclusive broadcasts, and by the way, it receives fees from other producers. But we can't, &nbp;&nbp; it's impossible for an in-house training base to sell any exclusive rights to the awards, and we can't charge for our own film and television. Therefore, Tang Lei thinks that it is more appropriate to simply make it an annual variety show. ”
According to Tang Lei's idea, the internal awards of Yisheng Film and Television Academy are done in the way of variety shows, and the biggest advantage of this is that the internal awards can be promoted to the greatest extent.
It is impossible for the internal awards of the enterprise to have any ratings, but it is different when it is made into a variety show.
The variety show is rich in content and high in appreciation, and the side benefit is that a large number of viewers will pay attention to this internal award, and even make a profit from it, reducing the investment of film and television colleges.
Of course, it's better not to lose money if you don't lose money.
"The problem is that what the award needs is professionalism, and if it is made into a variety show, it will reduce professionalism." Jiang Zhengdao.
"That's right, but Tang Lei's idea also makes sense. No matter how professional an award is within an enterprise, it is useless if no one pays attention to it. We must first let the public know that there is such an internal award, at this stage, professionalism is not important, playability and enjoyment are important. Wait until you have enough fan support, and then slowly improve your professionalism. ”
Tang Lei's design idea is to market first, then professional.
With a large market, and then to do specialization, which from a business point of view, &nbp;&nbp; is very reasonable.
Li Xianyun also highly agreed, &nbp;&nbp;After all, this is much more reliable than coming up to conduct an extremely professional internal award but no one cares.
Jiang Zheng thought about it, &nbp;&nbp; felt that it made sense, "If that's the case, &nbp;&nbp; that's going to be easy." Major companies will hold some internal gatherings every year, &nbp;&nbp; annual dinners. We can do it in this format, and the awards are part of it. ”
"That's right." Li Xianyun nodded, "Don't let it become the main body first, but let it become a part, and then slowly increase its importance as it develops." In addition to this, annual gatherings like this also help us to unite other companies. Speaking of which, the company's corporate culture is indeed strengthened, and other companies have annual meetings, but we didn't pay much attention to this before, and we did it in general, and this thing is to make up. ”
Jiang Zhengye smiled: "You have finally begun to pay attention to socializing." ”
Li Xianyun spread his hands: "What I pay attention to is always to get cheap." Such an annual gathering gathers not only the executives of their own companies, but also the CEOs of other film and television companies, all the big-name artists, and a bunch of participating films and televisions. The audience will find out, fuck, Yisheng Media is so awesome even at the annual dinner? The most famous hosts, the hottest artists, &nbp;&nbp; a large group of well-known entrepreneurs and executives, &nbp;&nbp; even film and television excerpts and awards, program performances, and funny variety shows. The big shots eat and drink offstage, and various interpretations on the stage form a good interaction...... Whatever you want, you have everything. ”
Jiang Zheng was also speechless.
An award is held as an annual dinner, and the executives of other film and television companies are invited over, which seems to be pulling everyone to have a dinner party, but in fact, they are still using them to prepare for the development of this internal award in the future - are you using the film and television company boss as an artist?
Yes, after all, the big guy is also a celebrity!
You can use it if you're a celebrity!
Li Xianyun, Li Xianyun, you are really calculating.
But it's really okay to think about it.
Jiang Zhengdao: "How can I ponder, this is a bit of the flavor of Yingsha Fashion's annual party?" ”
Hearing this, Li Xianyun frowned, "You're right!" Why don't you use Yisheng Xinya as a name? Bring Xinya Magazine and Fengluxe Network with you. At the beginning, it was benchmarked against the Yingsha Charity Dinner, and then transformed after obtaining the status of Yingsha. ”
Jiang Zheng asked, "Do you want to be charitable?" ”
Li Xianyun pondered for a moment: "Charity belongs to the theme sublimation, which is used to enhance the style. But the bosses are faced with too many requests for charitable donations, and they are overwhelmed. They like to go to the Yingsha dinner, which is a good place to communicate and improve the coffee table, but they don't like donations, but they can't go to that kind of place. Now that this project has just started, we don't need to use other people's money to make our own reputation. To make this big thing, we need everyone's active cooperation, and it is better to let them make money than to let them pay for it. It might be better to do a project networking. ”
Jiang Zheng nodded, "An annual dinner, at the dinner party, by the way, talk about the cooperation plan with all parties in the coming year, they will indeed be more willing to come." Then it is no longer us who ask them, but they who ask us. ”
"Yes, everything has to be regulated, and the biggest advantage of this approach is to form competition, and it can also fight for the maximum benefit for us."
Jiang Zheng was speechless, "You back then...... It's not as calculating as it is now. ”
Li Xianyun said with a smile: "This is called growth. Hmm, is there anything else you'd like to add? ”
"It is still necessary to have a theme sublimation, to have a style, and to be more convenient to publicize." Jiang Zhengdao.
"Then orient the training. For example, the establishment of a fund to serve young people with dreams who are interested in the film and television industry. This fund is dedicated to helping all kinds of young people who are still struggling at the bottom. Like what...... Supporting the students of Yisheng Film and Television Academy? ”
Jiang Zheng's eyes widened in surprise: "I'm going!" I'm here to sublimate your style, not to let you change your way to make money! ”
If you do this, this is still charity, but the money of charity is blatantly out of your own pocket.
It's too much!
The money is yours, the people are yours, and the good reputation is yours!
Yingsha hasn't played like this before.
Li Xianyun laughed, "But this statement is indeed in the past, isn't it?" And our goal is to become a star-making factory, but we may not be able to digest all the stars we make. The alliance of all parties will not only export technology but also artists in the future. If Yisheng Film and Television Training Institute becomes a special place that surpasses the major film and television academies in the country in the future, then ...... Many people will be willing to invest in it. To make them pay is to give them a chance. ”
"If they believe it can be done."
"They will believe that we don't need to hide what we're doing. AI face-swapping technology is not a secret, maybe someone has thought of this way a long time ago, but it won't remind us. And now, we're telling them, we're starting to do it. Either pay to join us or play on your own. ”
Li Xianyun said with his hands spread, "In this way, the internal training base not only does not need to post money, but also can become a profit-making organization." ”
Exercise!
Sure enough, as long as the brain turns fast, you can do anything.
Jiang Zheng gave a thumbs up: "I think it's okay." Anything else? ”
"Well, it depends on the earnings at the end of the year, and it's time to do capital operation."
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