Chapter 27 Voluntary Spin-off

Tartarus.

Today, Li Xianyun and Jiang are walking on the streets.

Behind him was followed by a bunch of bodyguards and assistant secretaries.

"So you've decided? Let the cultural tourism industrial park also get out of the easy-to-win system? Jiang Zheng asked.

"Hmm." Li Xianyun is very sure: "The call for Yisheng Media to monopolize the film and television industry is getting louder and louder, and it's time for the cultural tourism industry to be fully independent." ”

Saying that, Li Xianyun laughed: "Hasn't the country always worried that I am too monopolistic? Don't worry about it now. Yisheng took the initiative to spin off, and the above is also acceptable. ”

With a wave of Li Xianyun's hand, the entire cultural and tourism industrial park was spun off from the Yisheng system, changed the nature of the enterprise, had its own chairman, and had its own independent operation system.

In the future, in addition to holding shares, Yisheng Media will not even have the right to speak.

As a result, Li Xianyun's corporate size has shrunk significantly, and Li Xianyun is equivalent to bypassing monopoly control: I have a small market share in the cultural tourism market now, so I can continue to make great progress, right?

In fact, the country doesn't want Li Xianyun to monopolize film and television production, but Li Xianyun shamelessly counted cultural tourism into it, anyway, if I am small, I should expand, and I will vomit when I expand.

He still has to play the trick of eating and vomiting, but it is true that everyone has cut the meat of cultural tourism, and it is nominally in the past.

Besides, isn't the film industry going public?

This will also be stripped away at that time - Li Xianyun originally wanted to give up, but now he shamelessly said that I was forced to give up, the country didn't know his careful thinking, and he was a little embarrassed, thinking that we were a little too much?

"What about the studios?" Jiang Zheng asked.

Li Xianyun shook his head: "The studio can't go out independently. ”

It's not that Xuandong is not worried, but the studio can't become big if it goes out independently.

The studio's dependence on imps is too great, unlike the cultural tourism industrial park, which is now constantly weakening its dependence on imps. Moreover, the studio itself only has an order of magnitude improvement, and there is no possibility of derivation, unlike the cultural tourism industrial park, which itself still has unlimited room for development.

It is impossible for tourism to be a Jiangcheng tourism - Xincheng Group has taken so much land, and it is supposed to cooperate.

"It's okay, just to unify the issue of internal shares." Jiang Zheng nodded in approval.

Since the cultural tourism industry began to sell tickets, there is actually a problem within this area: it is the problem of the distribution of benefits of unified tickets.

The composition of the shareholders of the ghost town and the underworld is different.

Among them, the shareholder composition of Ghost Town is the most complicated, even if Li Xianyun gets back the shares of the original Xinhai Group, there are also shareholders such as Old Ghost, Feilu, Swift Platform, and Linglan.

Hades is much simpler, and the shares of Xinhai have also been recovered, and now there are only two companies, Huanmao and Yisheng Media, each with 50%.

Nature reserves, theme parks, and science and technology expos are completely wholly owned by Yisheng Media, so there is no problem.

Forget about the style street, that is construction cooperation, not independent operation.

The water park is 80% controlled by the municipal government of the three places, and Yisheng Media is settled in with management, accounting for 20% of the shares, and now it is initially open, and the business is not bad, but the investment volume is small, a total of 1 billion.

After the theme park and water park joined, the price of the unified ticket increased, which involved a problem of benefit distribution.

Because a unified ticket is cheaper than a single ticket, it must be discounted equally.

But what kind of reciprocal method, it's worth talking about here.

The shareholders of different subsidiaries must want to have more on their side.

In order to balance this contradiction, the actual number of visitors is used as the basis for accounting. But there's a catch: it's a phased standard.

For example, the number of visitors to the ghost town this year is 3 million, and the number of visitors to the underworld is 4 million, but this must be counted after the year, there is a long cycle, and it varies from year to year, which means that there is no standard, resulting in too much work and too much tearing.

In addition, the popularity of all parties is different, and one of the meanings of selling unified tickets is that the best selling attractions are drained for the attractions that are not so easy to sell, so for the attractions that are easy to sell, it is a loss to distribute themselves equally.

For example, at this stage, the best ticket is the natural animal sanctuary, which is supported by tickets, has a wide reputation and a large flow of visitors, and is full almost every day, and 15,000 people a day is not enough.

If you have to follow this standard, then the natural animal sanctuary has to take the lion's share.

Further down is the ghost town, now the ghost town is an old scenic spot, not long ago it was officially on the national five-star scenic spot, the nature reserve has not yet been on the five-star it, but it is also soon.

The Hades, which has the largest investment, is not as good as ghost towns and natural animal sanctuaries in terms of drainage, and is one of the beneficiaries of traffic.

In other words, from the perspective of investment, Hades is the first, and the theme park is the second, but from the perspective of passenger flow, it is the opposite, the natural animal sanctuary with the smallest investment is the first, and the ghost town is the second.

The whole one upside down!

In this way, the interests are not balanced.

For the old ghosts, if they want to formulate a unified standard, they should be distributed according to the drainage capacity combined with the fare, for Huanmao, the underworld has not yet broken out, and now it is distributed according to this standard, then it will be too much of a loss.

The internal competition of interests has always been a big problem, and it is also a loss to Yisheng Media to make money in this area as a whole, Li Xianyun is strong, and Jiang Zheng is also fair, so the existing distribution method is temporarily maintained, but as the Hades is also improving the passenger flow, it will either change the standard every year, tear it up every year, or completely unify it.

Li Xianyun's proposal for the integration and independence of the cultural and tourism industrial park also has this meaning.

In the future, the old ghosts don't need to take the shares of the ghost town, they will take the shares of the entire cultural tourism industry group.

Everyone takes the shares of the group, so it doesn't matter about the distribution of benefits.

But before that, we need to solve this problem of share distribution - all at once!

According to the old ghosts, it is no problem for ghost town shares to become group shares, but the conversion method must be based on the return on investment.

Nowadays, ghost towns and other places are thriving, with excellent key cost control and high net profits.

On the side of the ghost city, the underground palace and the commercial center have a total investment of more than 5 billion, with a revenue of 5 billion last year and a profit of nearly 3 billion.

On the contrary, the valuation of the land is as high as nearly 20 billion, and the construction investment is 7 billion, which is equivalent to a total investment of 27 billion, but the annual revenue is only 10 billion, because the place is large, the number of workers is large, the number of tourists has not risen, and the price of shops has not risen, resulting in a profit of only 4.5 billion.

That's right, Hades does have a lot of room for improvement.

And the most cost-effective is the natural animal sanctuary.

There are 15,000 tourists at the peak, 12,000 tourists per day, and the traffic is so high that it explodes, receiving more than 4 million tourists a year, and the ticket price alone is nearly 2 billion. In addition, Qingliang Temple is now flourishing with incense, coupled with the development of surrounding services, resulting in an annual revenue of nearly 4 billion.

The key investment is small, and the profit is the highest. The total investment is 1.5 billion so far, but the profit is as high as seventy percent, and the net profit is nearly 3 billion a year.

That is to say, this scenic spot will recover its investment in half a year, and it is so awesome that it explodes!

The water park has just begun to open, the theme park has not been completely built, only part of the project has been completed, it is also a trial operation, and now it is the worst performance, and it is operated according to the traditional model, there is a magic city Disney Park, it is difficult to become a big climate, and now it is mainly by selling unified tickets to get passenger flow, many people are coming to Jiangcheng in order to go to the nature reserve, and take it to play elsewhere.

If you add all these places, it is expected that this year's profit will not be less than 13 billion, and there is still a huge room for growth, according to their estimates, in these places, the profit can reach 18 billion in three years, that is, the profit can be compared to the revenue of the vertical store...... This is not counting the animal staff who are being trained, and after the animal staff joins, the price of the park will increase, the labor cost will be reduced, and the annual profit of 20 billion yuan will be possible.

The investment of various scenic spots in the cultural industry park is different, the income is different, and the shareholder structure is different, which leads to huge disputes in the integration of interests.

And among them, it is the state that pays the most, and they are the ones who benefit the least, so the government has opinions.

Of course, this opinion cannot be said to be big, after all, it is profitable.

In these years, there are not many companies that can make profits, but after all, it is in cooperation with Yisheng Media, we have invested so much, just such a little benefit, and the appetite must not be satisfied.

Li Xianyun wants to unify the equity of the cultural tourism industrial park, and Huanmao will definitely support it, and the key lies in the conversion of shares.

For this reason, Jiang Zheng also traveled in many ways and tried to persuade.