With a plan, Li Xianyun can be regarded as relieved.

Sure enough, Han Xinyu came back with the news not long ago - the military was very happy with Li Xianyun's feelings for his family and country, and was willing to cooperate with Yisheng Media to develop a new generation of military power lamps.

This also made Li Xianyun breathe a sigh of relief.

Get!

In the office today, Li Xianyun looked at Hong Rui with a strange expression.

He is eccentric because Yisheng has made a lot of money.

This year, Yisheng Wangda actually achieved a profit of 120 million.

After losing the bonus of the little ghost, Yisheng.com was able to do this number, which is indeed awesome.

But after seeing the financial report data, Li Xianyun was speechless.

Because Yisheng is not actually done by relying on the network.

They're shooting commercials!

Speaking of which, filming advertisements is also a common business of film and television companies, and some small film and television companies have the name of a film and television company, and they do the work of an advertising company.

Advertising companies are generally divided into many kinds, some focus on advertising design, some focus on shooting advertising films, and some focus on peripherals such as light box posters, statues, etc., Hezhong has done this, but their main target customers are theaters, and they are limited to Xingsheng Cinemas.

Film and television companies take over advertising business, generally shooting advertisements, after all, this is what they are good at.

The original Yisheng Pictures also has an advertising business, but it is not the main body, and the main purpose of doing this business is to dilute operating costs - there is always a time when you don't make films, and the personnel are idle.

The problem is that Yisheng Pictures doesn't make too few films, so there is not much advertising business.

After Tang Lei came, he was already strengthening his daily business, especially after the strategy of Li Xianyun's group matrix came out, Tang Lei further strengthened this aspect for the transformation of the business group.

It was at this time that Hong Rui saw the opportunity - he knew that although Tang Lei was promoting the transformation of the business group, Yisheng Pictures actually did not have the extra energy to do this.

It just so happened that Yisheng Pictures was also a part of the business group, so Hong Rui saw the opportunity to find Zhu Chen, who was in charge of the film industry, and told Zhu Chen that Yisheng Pictures was too busy, so why not hand it over to Yisheng Pictures to help you share some advertising production. Besides, if Yisheng Pictures wants to do it, it has to go through the studio, and the boss of Xuandong may not be able to see it, so it is better for us to come.

Zhu Chen thought about it, anyway, he was under his business group, after all, he was still the vice president of the business group, so he gave some work to Hong Rui.

But he didn't expect that he was calculated by Hong Rui.

As soon as Shengyun Pictures went public, the first thing Hong Rui did was: to use the original job contact opportunity to rob a lot of the advertising business of the original Yisheng Pictures!

Zhu Chen didn't expect this to happen, his thousand-year-old chat was calculated by Hong Rui, the little fox-Li Xianyun dug my corner, you kid even dare to dig it?

It's against you, do you really think that I can't cure you without Yisheng Media?

For this reason, Hong Rui specially invited Zhu Chen to drink, and his words were convincing: "You see that Yisheng Pictures has been listed, and you are also the boss over there." But you are also easy to win after all, and this married girl also has to think about whether her mother's family is ......"

In Li Xianyun's place, the listed Yisheng Pictures is a rebel son who married a daughter-in-law and forgot his father, and he must pay pensions; In Hong Rui's place, Zhu Chen has become a married daughter, and he has to make up for his mother's family.

The big boss plays beating, and he wants money and is justifiable; Executives can only be tender and offensive, talk about friendship, and ask for voluntariness.

Anyway, one word: Shengyun Pictures wants to supply Yisheng Media!

This made Zhu Chen cry and laugh.

However, because the advertising business is indeed too small in the original volume of Shengyun Pictures, the revenue is less than 300 million a year, and Hong Rui poached one-third, which is about 100 million, and Zhu Chen didn't bother with him.

But the business of 100 million yuan is nothing to Shengyun Pictures, and it is a piece of fat to Yisheng.

Relying on this 100 million business, coupled with Hong Rui's own hard work in the past two years, Yisheng has made a profit of 120 million.

But he wasn't satisfied.

So he took the financial report to Tang Lei, and after Tang Lei heard his plan, he was also taken aback, and agreed to hand over the decision to Li Xianyun with the exception.

The purpose of Hong Rui's visit to Li Xianyun this time was very simple: he wanted to do a big advertising business.

"Yisheng Netbig just relies on making a big network, and it can't get ahead. If you want to be big, you have to keep an eye on the advertising market! It's also a big market! Sitting in front of Li Xianyun, Hong Rui said excitedly.

In the end, it is the former secretary, and he knows which sentence can make Li Xianyun's heart move.

What can be said to move Li Xianyun now is not that this business can earn hundreds of millions, but how big the market is!

Why does Li Xianyun attach so much importance to the direct purchase platform? What he wants is not how big the platform is, but the entire figure market!

Advertising is also a peripheral business that film and television companies can extend, so why give it up?

But Li Xianyun was not moved by him so easily, and frowned: "The problem is that when shooting advertisements, don't you still have to rely on the studio?" ”

Hong Rui was very serious: "We really didn't rely on the studio this time. ”

Li Xianyun lowered his head and looked at the report carefully.

Exercise!

Really.

This kid buys his own equipment and finds his own technicians.

Yisheng Pictures does not have a full set of shooting teams below, and Yisheng has it below.

For this 100 million business, they didn't use the studio at all.

What's wrong?

It's not enough for you to dig into Zhu Chen's corner, but also to grab business with Xuandong?

You're not afraid that the square-headed boss will rush over and knock you on the head - Xuandong is now a proper overlord of Yisheng Media.

Of course, this also has the result of Li Xianyun's intentional connivance - Yisheng Studios involves the secrets of the ghosts, there is no overlord-level supervisor, and the people below will come out of the moth if they don't do it well.

So the people of Yisheng Media are now going to say that they are afraid, the first person who is afraid is Xuandong, Xuan Boss is scolding his mother as soon as he opens his mouth, he picks up his sleeves at any time when he speaks, slaps the table and smashes the bench is a daily life, and the evil voice is evil, and the things he explains are the same. The second person who is afraid is Chen Yixin, with a smile on his face and a knife poked in his back. The third person who is afraid is Chen Yu, who is selfless and unbiased.

As for Li Xianyun, he is the boss!

The big bosses are all kind-eyed, amiable, and virtuous corporals who are universal to all sentient beings, and they can only be respected, how can they be afraid?

Xuandong, Chen Yixin and Chen Yu, that is, fierce generals, killers and judges.

How dare you offend Brother Meng? You really don't know how to die.

Hong Rui said seriously: "The advertising business is different from the film and television business, especially the top advertising, which has a higher demand for creativity and picture design. Yisheng Studio's model is actually not suitable. ”

Not.

That's it.

The awesome advertisement is only a few tens of seconds, and the shooting cost is also huge, in terms of duration, it is more than many big productions.

And the technical needs of the two are different, and the model of Yisheng Studio is to meet the needs of film and television, and it is not very suitable for advertising.

Li Xianyun thought for a while and said, "But there is a problem in this. What Yisheng Studios is not suitable for filming is a top-level advertisement, not an ordinary advertisement. ”

Hong Rui smiled slightly: "I just want to do top advertising." Top advertising films are works of art, and Yisheng Studios is an industrial assembly line. Besides, boss, aren't your resources all at the top? ”

Yes, this kid gave an army to the general.

Over the years, Yisheng Media has monopolized artists, monopolized production, and also set foot in the real estate and fashion industries, and has linked a large number of high-end brands.

And the endorsement itself of the artist is to shoot an advertisement.

So it is true that there is still a lot of room for this resource, but Li Xianyun has not played this role before.

It's really expanded so fast this year, and many things can't keep up!

But Hong Rui saw a blank spot.

At this moment, he reminded Li Xianyun: "Resource integration is originally all-round, and artists and brands have a strong link, but we didn't eat much about the production in the middle." But now, why give it to others if you can eat it yourself? ”

Li Xianyun understood what Hong Rui meant: "So you want Yisheng to set up its own production department?" ”

Hong Rui nodded slightly.

He knew the stakes were high.

Production is the core foundation of Yisheng Media, and his requirements shake the status of Xuandong. This is also the reason why Tang Lei gave the matter to Li Xianyun here - Yisheng Media has one count, and those who can face Xuandong are not only board members, but also Su Haili and Chen Yu.

Chen Yu is by nature.

Su Haili, it is rumored that Xuandong is pursuing her, and I don't know if it's true or not. The key is that Su Haili was married and divorced not long ago...... Xuandong's goods are a bit of the style of the demon capital Qin Dashao, and he began to prefer wives?

The specifics of these things are not clear, but as Li Xianyun's former secretary, Hong Rui knows more about Li Xianyun's temperament.

Sure enough, Li Xianyun thought about it, and suddenly smiled: "Interesting...... You've learned a lot from Tang Lei recently. ”

As he spoke, he leaned back: "Advertising production and film and television production are not the same thing, are you sure you can do it well?" ”

Hong Rui nodded: "Although there are differences, there are also similarities, and some places may turn to Yisheng Studios for help." ”

"No!" Li Xianyun said categorically: "If you want to do it, you can do it all yourself, Yisheng Studios will not help you do anything." ”

The studio relies on the little ghosts, has its own development plan, and is not suitable for extraneous branches.

Hong Rui was stunned.

He didn't mind not being able to use the studio, but he didn't expect Li Xianyun to ask him to start the stove completely by himself.

Li Xianyun said: "Two conditions. One, the production of advertising is completely your own responsibility, and you can't turn to Yisheng Studios. Second, I know you want to accept high-end advertisements in the name of Yisheng Media, this is okay. But what I'm asking for is all-round, and the low-end advertising business can't be missed. ”

The high-end market is profitable, but the low-end market is the big market.

The vast majority of super enterprises are based on the user base.

Goose Factory, Ali, Apple, Wal-Mart, Microsoft, Must Die and so on...... Which doesn't have a massive user base?

The reason why the Internet industry is awesome is because of its natural advantage of gathering a large user base.

The high-end industry is very profitable, but if you want to grow into a super enterprise, you must face a large user group - with a large user base, no matter the money, volume, influence, you have it all in hand!

So Li Xianyun can let go of the holographic theater equipment for everyone to enter, but the holographic home theater, he won't let go anyway...... Even if this thing hasn't been skimmed yet.

Hong Rui was stunned: "But we don't have unique resources in the middle and low end." ”

Li Xianyun now knows all the bigwigs, and it is too bad to talk about tens of millions of advertising business with bigwigs, let alone million-level business.

Li Xianyun smiled: "Didn't you say that the advertising market is huge?" Of course, it's up to you to do it yourself. Do you still want me to work for you? ”

Hearing this, Hong Rui was a little confused.

The boss was moved, but the pressure came down all of a sudden.

Co-author, am I making trouble for myself?

Hong Rui Khan has come down.

Li Xianyun smiled: "What? Not confident? ”

Hong Rui replied stubbornly: "That requires the formation of a strong enough business team, plus a production team...... You have to have financial support. ”

Li Xianyun shook his head: "Not this time." Yisheng will not pay dividends this year, I don't care what you do, anyway, this is what you want, then you rely on your own development, and give me the company to make it bigger. Whether you are the main network or the main advertising business, I don't ask you for profit this time, as long as you make a profit! If you can make 5 billion revenue in two years, I can accept the loss. ”

Boss Li said: I also treat you exceptionally preferentially, after all, I only used to use profit as an indicator.

But 5 billion in revenue...... Hehe, this is not an Internet company.

If this is calculated according to one million, it is 5,000 transactions, which advertising company can do 50,000 million-level business in two years?

Hong Rui also knew that Li Xianyun was asking for a sky-high price, so he had to say, "I'll do my best." ”

Five billion is definitely not possible, so it is definitely not possible to lose money.

Li Xianyun continued: "But the documentary can't be stopped." ”

Speaking of the documentary, Li Xianyun was unhappy again.

Wang Chenxu, you are a waste, there has been no good news for a long time.