Chapter 246: Cultural Confidence

In his previous life, Lao Mouzi took the landscape of the Yang~Shuo Li River as the background, took the beautiful song and dance as the carrier, and closely followed the contemporary aesthetic needs, and directed the first large-scale live performance "Impression Liu Sanjie" in China.

The magnificent momentum quickly caused a huge repercussion in the outside world, and the audience was flooded for a while.

Since then, large-scale live dance drama performances have sprung up one after another.

"Song of Long Hatred", "Songcheng Eternal Love", "Zen Shaolin. Music Ceremony", "Princess Wencheng" and so on, forming a cultural scene of a hundred flowers blooming.

Gu Cheng checked on the Internet.

It was found that there are no large-scale live stage plays in China.

The biggest advantage of Chang'an's cultural and tourism industry is its strong historical and cultural heritage.

Huaqing Palace has a 6,000-year-old hot spring culture, two national treasure-level cultural relics protection sites, and a variety of beautiful courtyard landscapes......

Wouldn't it be a pity not to use such a good venue to create a large-scale historical live performance?

This kind of large-scale live performance under the canopy of nature, integrating modern sound and light technology with multiple elements such as history, folk customs, and culture, brings an audition shock that cannot be replaced by ordinary movies.

Thinking of this, Gu Cheng couldn't help but look at the back of the film crew, the person in charge Xu Haiping, who was smiling amiably and bowing his head to talk with Zhong Qi.

He pondered for a moment.

Gu Cheng walked over with a smile.

"Director Zhong and Director Xu have worked hard!"

"Everyone's worked hard!"

"Gu Cheng, you two shot great just now!"

"Thank you!"

After a few words of greeting, Gu Cheng cut to the chase.

"Director Xu, at this time in previous years, Huaqing Palace was also so few tourists?"

Xu Haiping nodded helplessly.

"In the past two years, many Chinese people like to travel abroad, the domestic tourism market is generally not sluggish, compared with other attractions in Chang'an, Huaqing Palace is indeed less tourists, it is better during the day, and it will be deserted after night."

Chang'an is an ancient city, there are too many places of interest, and there are many attractions for tourists.

Huaqing Pond is mixed in, and the advantages are not obvious, so even the tickets are often packaged and sold together with the Terracotta Warriors and Horses attractions.

Gu Cheng didn't think so.

"I think Huaqing is not worse than other attractions, the reason why it has not been popular is that it lacks a little brand effect."

Su Qi hooked his lips and couldn't help but chuckle: "Why is it that even the brand effect has come out?" ”

"Now the tourism market is fiercely competitive, if Huaqing Palace wants to get out of the current predicament, the brand is the main force."

Gu Cheng looked at Xu Haiping.

"Director Xu, Huaqing Palace may consider creating a resounding brand, so that it can occupy a place in many tourism markets in Shaanxi ~ West in the future!"

As the head of the Huaqing Palace.

Xu Haiping has always wanted to break the dilemma of low popularity and low passenger flow in Huaqing Palace.

Sleepiness is coming, send pillows!

Gu Cheng only used one children's song before, and the tourism industry in Yun~Nan skyrocketed wildly.

This appeal is terrifying!

Xu Haiping said excitedly: "Gu Cheng, shouldn't you also write a song for us?" ”

"Not really!"

Gu Cheng pondered for a moment before continuing.

"You can take the route of cultural and artistic revitalization, such as restoring historical stories and doing large-scale live dance stage performances to attract visitors!"

Xu Haiping couldn't help frowning slightly.

"As far as I know, there are no large-scale live dance music performances in China, right?"

Gu Cheng nodded generously, "It's true that it's not yet!" ”

"But because there is none, whoever succeeds is setting a precedent, isn't it?"

"The large-scale live stage is really good, but there is a fatal problem."

Zhong Qi was not very optimistic, and pointed out the problems to the point.

"The cost of large-scale live stage performances is not low, if you want to make a little standard, you have to invest at least hundreds of millions of dollars, and a performance is tens of thousands."

With the current business situation of Huaqing Palace......"

For the rest of the words, Zhong Qi didn't make it clear.

To put it bluntly, the live performance is a unique performance mode that takes the real mountains and rivers as the performance stage, takes the local culture and folk customs as the main content, and brings together the masters of the performing arts and business circles as the creative team.

Zhong Qi is a director, so he has a relatively good understanding of the budget.

Large-scale performances need to have a sufficient budget, so that the stage can be scheduled more.

The second is creativity and layout, which is the soul of the work, so that the work can go further!

"I don't think funding should be an issue!"

Gu Cheng is full of confidence in "Song of Long Hatred".

"Development is inseparable from historical culture and regional culture."

"Shaanxi ~ West region has a long history and culture, and now the country is vigorously developing the cultural industry."

"Huaqing Palace can take advantage of the rich local history and culture as an advantageous resource for regional cultural development to create a cultural industrial chain that combines ethnic regional culture with modern civilization."

Gu Cheng didn't plan to hide his secrets, and directly told the plan of "Song of Long Hatred".

"You can use Bai Juyi's famous "Song of Long Hatred" as a blueprint, and then take the mountain as the screen and the ground as the platform to fully excavate and utilize the existing resources of the scenic spot, and then use high-tech stage lighting to combine historical stories with live performances to reproduce the touching love story in the Huaqing Palace more than 1,300 years ago."

looked at Gu Cheng talking confidently.

Everyone's faces were shocked.

The more Xu Haiping listened, the more light flashed in his eyes.

"Song of Long Hatred" Xu Haiping is very familiar.

It is Bai Juyi who wrote a swan song with the theme of love, mainly describing the love story between Tang Xuanzong and Yang Guifei.

If "Song of Long Hatred" can really operate successfully, it will not only bring huge benefits to Huaqing Palace, but also have a huge role in promoting local catering, accommodation, transportation and other service industries.

Let's not mention how much attention can be earned by Shaanxi ~ West in cultural tourism.

The event itself is of great significance, whether in terms of history, art, economic benefits, or social culture.

Xu Haiping patted Gu Cheng's shoulder.

"This matter is very important, I will sort out and report this plan you provided to my superiors!"

"Gu Cheng, whether this plan has a chance to be realized or not, I still thank you very much!"

"Director Xu, you are so polite!"

………

After the recording of the program is over.

Gu Cheng and Su Qi declined Director Xu's invitation, and then returned to the RV with a basket of pomegranates.

According to historical records, the pomegranate of Lintong is the product brought by the Silk Road, which was introduced and planted from overseas when Zhang Qian went to the Western Regions in the Han Dynasty, and has a history of more than 2,000 years.

During today's shooting, Su Qi drank a lot of pomegranate juice, and Xu Hai gave them a whole box when he saw this.

After washing away the tiredness.

Gu Cheng started to check the data in front of the computer.

Su Qi bit the straw and walked over.

"Do you want pomegranate juice?"

Gu Cheng looked at him for a moment.

After Su Qi's red lips were dyed with pomegranate juice, they looked extraordinarily red.

Gu Cheng's eyes turned dark.

"Is pomegranate juice good?"

"It's delicious, it's sweet!"

"Really? Then I'm going to try it too......"

Su Qi was stunned for a moment, but he didn't react yet.

I felt that after a whirlwind, the whole person had been fished into Gu Cheng's arms......

After half ringing.

Gu Cheng couldn't get enough of picking up the pomegranate juice that Su Qi had drunk and tasting it, and he didn't forget to evaluate it.

"Hmmm! Pomegranate juice is sweet! ”

Su Qi couldn't help but squirm: "Hooligans! ”

She has only dated Gu Cheng's boyfriend, and her love experience is equal to zero.

But in the science of the relationship between men and women, Su Qi is a qualified and studious baby, knowing that in order to maintain the freshness of love, both parties need to work together carefully.

In the past, Su Qi liked to be in a daze in her spare time, but now she prefers to stare at Gu Cheng with her hands in her hands, observing his movements and behavior, all his preferences.

What he likes, what he doesn't like, his attitude towards all kinds of different things.

She also likes to tempt Gu Cheng in all kinds of ways, and likes to look at him with a cold appearance, and break his work little by little with her own efforts.

For example, wearing his shirt in the afternoon, bending over or standing on tiptoe carelessly, and then waiting to be dismantled and eaten.

Another example is to buy some soft but light clothes, and then change them to let him comment, and finally make the best use of them to reduce them to disposable rags.

Occasionally, I will be funny, pretending to be a man and ugly to tease him......

These are one of the lifestyles that Su Qi and Gu Cheng live alone, and both of them enjoy it.

Outside there was the sound of staff walking.

Su Qi came back to his senses in an instant and decided to change the topic to a normal one.

"Gu Cheng, I just heard you discuss with Lao Liu and ask him to recruit some professional dancers?"

"Hmm!"

Gu Cheng hummed lightly, and his fingers began to unconsciously wrap around her hair again.

Su Qi is used to it, so let him get it.

"Why do you suddenly want to recruit dance students?"

"It's not sudden, I had this idea before, but it didn't take shape."

Gu Cheng bowed his head, "Qiqi, do you think our program wants cultural output, does it want to cross languages and break cultural barriers?" ”

Su Qi was stunned when he heard this, and slowly raised his head to look at Gu Cheng.

"What the hell are you trying to say?"

Gu Cheng hooked his lips and smiled, reorganizing his language.

"I want to say that if you want to export smoothly, you must first let the other party understand, first let the other party feel the beauty of Chinese culture, break up the Chinese cultural story, and then feed it to the mouth of foreigners."

Chinese culture has never lacked beauty.

But how to convey the beauty of China is a problem.

Su Qi sat up straight.

She narrowed her eyes, "Gu Cheng, don't tell me, you still want to take them on the show, right?" ”

Gu Cheng nodded, "Visuals convey emotions, and images touch people's hearts!" ”

"I have a few traditional Chinese dances, and if I can, I want these dances to appear in the show one after another!"

Su Qi didn't doubt Gu Cheng's ability, but she was a little worried that the program team wouldn't agree.

"Director Zhong, will he agree?"

Gu Cheng didn't care much about this.

"I can also make these dances popular myself, if the program team doesn't agree, it's their loss."

Nowadays, fast-food culture is prevalent, and many music producers are impetuous, lacking the spirit of meticulous craftsmanship, and chasing speed and traffic in the creative process to fool the audience, which tastes like chewing wax.

In the same shoddy production, the audience's aesthetics are gradually fatigued, but in fact, the audience's cultural enthusiasm and cultural demand have not decreased, but are increasing day by day!

In such a situation, once a masterpiece comes out, it will become the focus of the audience's attention as soon as possible.

The culture of "The Goddess Splitting Views" is out of the circle, which is the most typical example.

Of course, there is no doubt about the quality of the goddess, there are not only "Crane Guihua Biao", "Jiangfu" and other classic Yangchun Baixue, but also "spider silk", "women" and other easy-to-understand lower riba people.

Good works are the soul of explosions!

The work itself speaks, and users are willing to pay for good work.

Of course, it is not enough for the work to be good, and it is difficult to become a phenomenal product without channel advantages.

But the reality show they are going to show now is from the official geographic channel, and the program will be broadcast in dozens of countries around the world, and there is no problem of channel dissemination difficulties at all.

China has a long history of culture for 5,000 years.

What Gu Cheng wants to promote is not only Chinese culture, but also wants to show Chinese cultural self-confidence!

In addition to songs, the entertainment works he is familiar with also include various national style dances that are out of the circle.

"Guanyin with a Thousand Hands", "Beauty Walking", "Dragon Gate King Kong", "Qi", "Tang Palace Night Banquet", "Paper Fan Scholar" ......

Each of these dances containing Chinese culture is thrillingly beautiful!

And these dances are very suitable for live display in the show.

Gu Cheng is confident that these dances will amaze the world!