Gu Cheng and Su Qi glanced at each other.

They all suspected that they had misheard.

I thought that Li Mo came to the door this time, but he was just here to talk about music licensing.

As a result, the other party also wanted to cooperate with their company in variety shows.

And it is also an exclusive custom variety show created for Gu Cheng.

"Qiqi, what do you think?"

Su Qi didn't reply, but looked sideways at Li Mo.

"Mr. Li, in addition to talking about music licensing, you also want to cooperate with us to record a program?"

"Yes!"

Li Mo nodded sincerely.

"At present, customized variety shows are a new trend in the content market."

"We Kuku plan to develop self-made content next, and we plan to invest in a music comprehensive first."

"The company thought of you for the first time and wanted to cooperate with your company to tailor a sound comprehensive!"

Su Qixing's eyes narrowed slightly.

"Since it's a customized program, I wonder if Mr. Li has brought the program to plan?"

"No planning!"

Li Mo shook his head and said frankly: "Because the specific form and content of the program have not yet been decided. ”

"Although I didn't plan it, I did come with sincerity!"

"We specially explained to me before Dong came, the content of the program will be determined by you personally, and we will cooperate with us!"

"It's up to me?"

Gu Cheng's thin lips hooked slightly, and his eyes instantly added a bit of interest.

"What Mr. Li means is that I can do whatever I want?"

"The premise is a music program!"

"Aren't you afraid of me messing around?"

"We believe in you!"

Li Mo looked directly at Gu Cheng, and his eyes were full of sincerity.

Most of the popular domestic programs are from the music variety.

The music variety has always been one of the program categories that the public just needs, and the works in the program have the potential and possibility of mass pop communication.

In order to be able to hit a ~ cannon ~ fire, as well as to drain traffic to the platform and save reputation.

Customize an exclusive sound comprehensive for Gu Cheng.

It is the first project of Kuku Music since the release of the exclusive copyright of music, and it is also a trade-off of interests.

As the top traffic in China, Gu Cheng's reputation is very high, not to mention, it is not in the category of traffic stars suppressed by relevant departments.

In addition, Gu Cheng is internationally renowned.

After the show is broadcast, the platform may have a chance to win a wave of overseas popularity.

It is completely possible to achieve a win-win situation for both parties!

Seeing that Gu Cheng did not directly refuse.

Li Mo felt that there was a drama, and began to actively lobby and stage commercial blows.

"I can't find a top star in the Chinese music scene anymore, Mr. Gu, who has both traffic and national popularity."

"Since your debut, you have never disappointed fans and the Chinese music scene, and have contributed countless phenomenal classic works."

"So since the company decided to do a music variety, it hasn't considered other stars."

"And let's be honest, we've already said hello on the TV station."

"So no matter what kind of show you want to do, we can do our best to make it happen."

"With Mr. Gu's musical strength and talent, coupled with the strong assistance of our cool music, I believe we will be able to work together to create a popular music comprehensive!"

To tell the truth, Gu Cheng was indeed a little moved.

is not only music and film and television dramas, but the world of various popular variety shows in the previous life has not been born at present.

It's hard to say about other shows.

But if it is a sound comprehensive, Gu Cheng is still absolutely sure that he can make a hit.

He tilted his head slightly, meeting Su Qi's gaze.

Two people get along day and night, and they can understand each other's thoughts by simply looking at each other.

Su Qi winked at Gu Cheng, meaning to let him decide.

Gu Cheng cleared his throat.

"Mr. Li, I really have a completely different program idea on my side than the one on the market, but I don't know if your company has any intentions."

Li Mo was overjoyed and couldn't wait to ask: "What type of show?" ”

Gu Cheng Zhengse said: "A cultural music comprehensive! ”

Liu Hongguang was stunned, "Cultural music comprehensive? ”

"That's right!"

Gu Cheng nodded, and added unhurriedly: "Look at the humanities, in order to become the world!" ”

That's the show I want to do! ”

Entertainment is a little colder, culture is a little hotter.

This is the variety show that the market needs!

When it comes to cultural variety shows, it is natural not to mention the official station of cultural opening.

"National Treasure", "Chinese Poetry Conference", "If National Treasure Could Speak", "Classic Chants" ......

A series of screen-level cultural variety shows are bursting with popularity, and the official station continues to use word-of-mouth to teach local stations to behave, so that the whole network will shout "Your father will always be your father!" ”

Since it is a music comprehensive, Gu Cheng preferred "Classic Chants".

This program of "Poetry and Songs" combines traditional classic poems with popular elements in the new era, excavates the profound connotation behind the poems, tells cultural knowledge and explains humanistic values, and on the second day of the broadcast, it set a new high for cultural programs with a Douban score of 9.3, which aroused heated discussions among the people.

In the 5,000-year history of Chinese culture, poetry has existed for more than 3,000 years and has never been interrupted.

The text carries the Tao, and the song is chanted.

Poetry is a high degree of condensation of emotions and the tempering of words.

Classical chants pave new melodies for old poems.

Combine pleasant music with ancient poems that touch the soul to present a poetry feast for the audience.

Gu Cheng actually has a restless soul who wants to pry the earth.

I hope that when you see his works, you will be happy, thoughtful, and touched, and you can gain some insights into life.

"Songs are sung, and music is expressed."

"The treasures of our excellent Chinese culture, especially the classic poems, belong not only to one era, but also to all eras."

"So I want to engage in a cultural variety show of poetry and song, integrate and disseminate the new melody and song interpretation of classic poems, and interpret the classics in a modern way of literary and artistic presentation, so that poetry and songs can be reborn in the melody of contemporary music, and let the pop spread!"

"In each episode, the host can recite the original story first, and then invite singers and other singers to perform it live, and share the creative process and feelings."

"Then invite some highly respected teachers to serve as connoisseurs, and analyze them from multiple perspectives such as literature, music, and emotion."

"What we do is to spread it in the most popular and understandable way of our time, and to knock on the hearts of the current generation."

"Mr. Li thinks, does such a show have potential?"

Li Mo nodded heavily, "Yes!" The creativity is very good! As soon as you hear it, it's lofty! ”

He really listened to it just now.

In the past, variety shows were all entertainment types, and the audience may mainly see stars and idols.

The programs themselves lack complete content planning, and the themes are not in-depth enough.

Most of them focus on a certain vertical topic, and in the end, they only rely on the drainage of the celebrity's personal halo, which is difficult to break the circle and cannot reach the expected popularity.

With the gradual improvement of the audience's aesthetics.

How to create a new hit music variety with national significance has become an important topic that the variety show industry must face.

Gu Cheng, a program that uses poetry and songs, innovatively matches ancient poems with modern pop music, leading the audience to appreciate the beauty of poetry while promoting Chinese poetry culture.

Not only is the idea of the show lofty.

It also fully caters to the current mainstream market!

The most important thing is that it is easy to be recognized by the official media, and there is no threshold for passing the trial!

Li Mo looked at Gu Cheng expectantly.

"Teacher Gu, who is responsible for the adaptation of the poetry works on the show?"

Gu Cheng shrugged, "As long as the quality of the song is passable, whether it is adapted by me or by the guests." ”

Li Mo replied without hesitation: "Then it's up to you to adapt!" ”

Gu Cheng's musical attainments are beyond doubt, and his singing and songwriting ability is also at the international ceiling level!

Poetry and songs are adapted to music, and it is not the first time that Gu Cheng has done so.

At the Mid-Autumn Festival Gala, Su Qi and Liu Zhen sang "Water Tune Song Head" adapted by Gu Cheng.

and "Young Huaxia Says", which will be on the Spring Festival Gala this year, is also adapted by Gu Cheng based on poetry.

In short, Gu Cheng made an adaptation of the work.

It can definitely kill half of the Chinese music scene in seconds!

The more I thought about it, the more excited I became.

Li Mo couldn't wait to return to the company to report to Yu Shiyong.

"No! I want to go back to the company immediately and discuss the best plan. ”

"Gu Cheng, I will fight for the greatest benefits for you as well as the copyright fees! You wait at home first, and then ......"

"Wait!"

Gu Cheng interrupted Li Mo.

"There is another thing I forgot to say just now, I am going to personally supervise and direct this show!"

Li Mo subconsciously frowned: "You want to be the chief director?" ”

"Any questions?"

It's a big problem!

Li Mo recalled, "If I'm not mistaken, you didn't study directing in Jiang Yi?" ”

"I'm from the music department!"

Li Mo subconsciously blurted out: "Then you are from the music department, how can you shoot variety shows?" ……”

The rest of the words.

In Su Qi's gradually cold eyes, he forcibly choked back again.

Although Su Qi is not sure, Gu Cheng can shoot a variety show.

But this did not prevent her from defending Gu Cheng.

She glanced at Li Mo.

"Mr. Li, I found out that you are biased!"

"Who stipulates that if you don't have a professional background, you can't film and shoot variety shows?"

"How many directors have become monks halfway through the year and won numerous awards?"

"Besides, Gu Cheng is not without shooting experience, these two MVs of tens of millions of albums are both directed and edited by Gu Cheng!"

Li Mo's eyes widened: "......"

Can filming a MV be the same as filming a variety show!!

In the past ten years, with the continuous increase in the audience's tastes and needs, coupled with the entry of capital, the variety show market has been changing every year.

Variety show directors are also becoming more and more subdivided and standardized.

Not only do you need to know everything, but you also need to ensure that you know everything and know it by heart.

If you record, there is still room for adjustment, and if it is a live broadcast, it is really a test of on-site emergency response capabilities.

Explosive models cannot be copied, and experience is difficult to inherit.

Even a producer with outstanding production experience is likely to fail if he changes to a new show.

Gu Cheng became a monk halfway through.

I have not received any professional choreographing knowledge at all.

Li Mo doubted whether Gu Cheng could do the job.

He took a deep breath and tried again.

"Mr. Gu, do you have to participate in the producer and chief director?"

Gu Cheng nodded, "Anyway, I'll just say one word today, it's okay to work together, but I want to participate in the recording of the show as the chief director and producer." ”

"I need enough decision-making rights, such as what guests to invite and what songs to sing, all of which are up to me, and your platform can't forcibly interfere."

"You go back and discuss it with your company, and if you can accept it, continue to talk, and then discuss it with my agent!"

"I see!"

Finally, when Li Mo was leaving.

Su Qi smiled brightly and reminded a few words gently.

"Mr. Li, when I go back, remember to tell your company that you want to cooperate with us, but you are not the only company that wants to cooperate with Kuku Music."

"China Entertainment, and even myself, have enough ability to create an exclusive large-scale variety show for Gu Cheng."

"Taking a step back, we chose to cooperate with you purely to resolve our previous grievances and make friends sincerely."

Gu Cheng said with a point.

"I hope that the next time Mr. Li comes back, he can bring enough sincerity to come!"

Li Mo choked, completely unable to refute.

Because what they say is all the truth!

"Got it, I'll react truthfully to the company then!"

"Mr. Li will not send it slowly!"