Chapter 710: A Successful Example of Selling Miserably

To inspire Taylor Swift, Martin spent two more days in Nashville.

The next morning, Carly Krause brought her two little model sisters to the estate.

"This is Kendall Jenner, this is Gigi Hadid." Carly introduced Martin one by one: "They belong to a modeling agency with me, and now they are mainly training and taking on some small business activities. ”

Martin greeted with a smile, "Hello and welcome to Nashville." ”

Gigi Hadid pulled out an iPhone and asked, "Martin, can I take a picture with you and tweet?" ”

Martin has never refused this, and replied, "Yes." ”

Gigi Hadid didn't let anyone help either, so he got to Martin's side, took a group photo in the form of a selfie, and happily tweeted it.

Martin looked at Kendall Jenner, who was tall and long-legged and unusually slim.

The three sisters of KFC, who were once famous, appeared two people at once.

Kendall was a completely different figure from her two sisters, but she was especially like Jody, who put her hands in the pockets of her leather coat and said, "I often hear my sisters talk about you. ”

This girl's body proportions are really good, and the only flaw may be that she is not fierce enough.

But no one is perfect.

There's no need for Martin to deny: "I'm more familiar with King and Kohler. ”

Kendall smiled, but his gaze crossed over Martin and landed on Bruce not far away, his expression quite complicated.

She asked Martin, "Can I talk to him?" ”

Martin stepped aside: "It's your freedom." ”

Kendall walked briskly towards Bruce.

Bruce saw her, his face somewhat unnatural, and he had seen photos of Kim and Khloe's sister more than once.

Kendall got closer and said, "You're Lao Bu?" I've seen you on Kim and Kohler's phones, and you're the screensaver for their phones. ”

Bruce is thick-skinned enough: "I have some friendship with them. ”

Kendall asked, "Is Kim your girlfriend, or is Khloe your girlfriend?" ”

Bruce flatly denied it, and replied with a scumbag: "None of them." ”

"You're really a scumbag!" Kendall was somewhat disappointed: "I really don't know what Kim and Khloe fancy about you, you're just a bodyguard!" ”

Even if it's a bodyguard who follows Martin Davis, it's just a bodyguard.

Bruce was silent, he couldn't tell the little girl in front of him that he had tens of millions of assets, right?

What if the little girl pounced on her two older sisters?

With this kind of bony body, Bruce often has pelvic pain when he has Jody, and he can't imagine the second one.

Kendall snorted coldly and turned to leave.

Ahead, Taylor and Carly kissed Martin one after another, and Kendall's heart moved, if she could influence Martin and let Martin fire that perverted bastard, Kim and Khloe might not look down on him.

Kendall wants to join in, but is rejected by Taylor, Carly, and Blake at the same time.

In order to avoid possible risks, Martin has always adhered to the bottom line, and the two little sisters of Carly are just chatting at best.

As for Kendall Jenner's hint that as long as he gets rid of Bruce, he is all a fool and says stupid things.

Not to mention the KFC sisters who just met, even if Elizabeth Olsen says it, there will only be one result here in Martin.

In the afternoon, Taylor's team and Katy Perry's team made formal contact at the estate to come up with a plan.

Taylor brought it over specifically to show Martin.

Martin flipped through it briefly and said, "In terms of actual execution, your team is more professional, and I am only responsible for coming up with ideas." “

Taylor is like a woman licking a dog: "Coming up with ideas is often the hardest. She asked, "Is there anything special that needs attention?" ”

Martin thought for a moment and reminded: "You are a singer, and the best way to fight back is always your song." ”

Taylor nodded, "I remember." ”

In the evening, everyone was sent away, and a singing contest began in the villa.

Taylor said to Martin seriously: "I found out that I can really maintain my vocal cords, and my voice and singing voice have been getting better in the past two years. ”

Martin said, "It's okay, I can give you more." “

Before he came to Nashville, he knew he would be very busy, after all, opening the vocal voice and maintaining the vocal cords is quite a difficult job, so he has always maintained a high-protein diet.

Since Taylor had a need to maintain his vocal voice and vocal cords, Martin would naturally meet it.

In the second half of the night, there was really not a drop left.

Early the next morning, Martin took a flight out of Nashville and headed back to Los Angeles.

After entering the first class cabin, Martin, who hadn't slept all night, was finally able to get a good night's sleep.

Arriving in Los Angeles, Martin had just come out of the terminal to get on the bus, and Thomas, who came to pick him up, gave him a copy of The Hollywood Reporter with some reports about him.

Still stands out for a miserable sell.

This time the people and things in Atlanta were added, roughly that before Martin came to Hollywood, his mother and father ran away, and he grew up eating and drinking at the neighbor's house, not only did he not become a jerk, but also became a good person in the mouth of the neighbors in the community, leading the neighbors to repel the attacks of drug dealers on the community several times.

One of the sentences is particularly pointed.

"If other people don't know what they have fallen into......"

Putting away the newspaper, Martin asked Thomas, "Leo made it all up?" ”

"Leo comes up with ideas and suggestions, and the team below is responsible for executing them," Thomas said. ”

Martin frowned and thought, "Why does this marketing routine look so familiar?" ”

"Because Leo also borrowed from others, he referenced CAA's marketing of Keanu Reeves, which is also the most successful case of Hollywood's miserable marketing," Thomas said. ”

"No wonder there's a sense of familiarity, I've heard Charlize Theron mention Keanu Reeves that this PR marketing shouldn't be too successful," Martin said. ”

After the "Matrix" trilogy, Keanu Reeves messed up many works one after another, and his career declined sharply.

The concrete measure is to sell miserably on the basis of facts.

For example, Keanu Reeves was pulled out to highlight the tragic deceased ex-girlfriend, the miscarriage is indeed real, but it was not a car accident miscarriage, but a miscarriage caused by drug use.

If the media reports according to the facts, how can the public sympathize with drug abuse and miscarriage?

For example, Keanu Reeves does not buy a house and stays in a hotel for a long time, which is also true, Keanu Reeves did not buy a house for a long time after becoming famous, but has been living in a hotel, but it is an old luxury hotel in Los Angeles.

According to his own words, when it comes to staying in a hotel, there is no need to clean up the house.

The hotel is extremely high-grade, and it is said that a meal with Keanu Reeves and his attendants will cost thousands of dollars.

As for eating burgers on the street and sitting in the park like a homeless man, those are some of Keanu Reeves' unexposed photos from the set.

Of course, all of these can stand up to a certain amount of scrutiny and are adapted based on facts, so Keanu Reeves's character has always been very solid and will not collapse easily.

And Keanu Reeves is very popular in the circle, giving away motorcycles and Rolex is a daily operation, and his reputation for generosity spreads throughout Hollywood.

It is no exaggeration to say that Keanu Reeves is a classic case of Hollywood's marketing success.

Leonardo's so-called miserable plan is more about learning from Keanu Reeves' successful experience.

Thomas then asked, "Do you think Leo's plan will succeed?" ”

Martin didn't answer, but asked, "Louise has held a few pull-up meetings in Los Angeles, how was the response?" ”

Thomas was in attendance: "The overall response was good, the members of the Academy who came to attend recognized your performance, but were ...... about the genre of the film"

He told the truth: "Sci-fi films, even sci-fi films with a plot, are still in a weak position at the Oscars. ”

"Get the nomination first and then talk about anything else." Martin shook his head: "A bastard who has been winning awards for more than ten years and hasn't figured it out himself, I can really get the Best Actor ......"

Thomas didn't answer, but in his eyes, the three of them were more like entertaining themselves.

Leonardo has no works released this awards season, he doesn't need to think about film promotion and public relations awards, he has a lot of free time, and Nicholson, who wants to set off a ten-meter wave without wind, participates, and this miserable plan is very popular.

Martin thought it was more reliable to rely on himself, and asked, "How did you collect the competitor's materials?" ”

Dec. 1 was Oscar filing day, and competitors were largely on the surface, with Thomas saying, "It's almost all collected. ”

As soon as Martin got home, Leonardo and Nicholson rushed over.

If you can't do it outside, then you can do it yourself.

Just highlight one to play music and dance together.

In the following days, Martin basically did not rest, frequently attended various events, appeared at pull-out parties and parties, and had to put down his body when it was time to canvass for votes.

Nicholson also threw a few parties and helped Martin canvass for votes among the old white men.

Leonardo also mobilized his friends.

Among the films that are interested in hitting the Oscars this awards season, "The Martian" is also the one with the widest audience and the best performance in the market.

The film's North American box office trend is stable, and after three weeks of release, the North American box office has accumulated $242 million.

At the same time, the overseas screening of "The Martian" expanded to markets such as Australia, the Middle East, North Africa and Latin America, and the overseas box office soared, quickly surpassing North America with a score of $272 million.

This is not the end of the film's box office, relying only on the box office share, investors, including Davis Studios, are enough to recoup all the investment.

For the awards season, it is extremely important that "The Martian" did not decline significantly with the explosion of audiences, and the ratings in all aspects are still strong.

Compared with films such as "The Midnight Tree", "War Horse" and "Moneyball" during the awards season, word-of-mouth has not fallen behind at all.

Because without Harvey Weinstein, Martin didn't see that black-and-white silent film during awards season, and there are just as few films in memory of it.

In his eyes, this year is a typical Oscar year.

The prize rush is already underway, and in addition to Leonardo and Nicholson's plans to sell badly, Martin has also invested energy and resources, but the target is mainly on potential opponents.

(End of chapter)