Chapter 961: Zhiming's Brand Value

After half past five in the afternoon, Yu Zhiming, who had completed a day's physical examination, was preparing to do a facial examination of the six-year-old daughter of Xu Yang's colleague and friend Cui Lin.

It must be said that Cui Lin's daughter's facial scars are a little undaring to look at directly.

The lower part of her right cheek, the scar is vertical and horizontal, twisted, and the shape of her mouth has changed significantly.

"Is this a tear bite?"

Cui Lin showed deep self-reproach on her face and replied softly: "I was bitten by a stray dog." ”

Yu Zhiming didn't ask again, and started to probe the little girl's face.

He examined and found that the little girl's facial wounds, in addition to scars everywhere, many muscle bundles were twisted together.

Moreover, there is also a significant loss of muscle.

It's not easy to get back to the same state through plastic surgery.

Yu Zhiming sighed in his heart, and while examining, he drew a diagram of the entangled muscles, blood vessels and nerves of the little girl's facial wound on paper......

It wasn't until 6:50 in the evening that the physiological anatomy of the little girl's facial wound was roughly drawn by Yu Zhiming.

Some details still need to be filled, but because Yu Zhiming had to rush to the operating room to assist Dr. Liu Yun in Zhong Jing's ovarian tumor removal surgery, he could only suspend it.

Fortunately, Yu Zhiming has memorized the rest of the content to be drawn, and he can go home and complete the follow-up work.

It took nearly an hour to complete the removal of Zhong Jing's ovarian tumor, and Yu Zhiming returned to the office to find that Zhou Mo was still waiting for him.

"It's Friday, don't any friends ask you out to dinner and sing in the evening?"

Zhou Mo sighed lightly and said, "After becoming your full-time assistant, I will have no entertainment at night." ”

"Tonight, it's inertia, those friends have habitually forgotten me."

"The ...... will slowly recover later"

After half past eight in the evening, Yu Zhiming, who was already on his way home by car, received a call from Wei Hao of the Municipal Bureau.

"Dr. Yu, it has been preliminarily found that Xiong has illegally practiced medicine, accepted and solicited large red envelopes from patients, received kickbacks, and evaded taxes."

"Also, it is likely that he was involved in the more serious nature of organ trafficking."

"We have exercised control over his wife and frozen all the property in their husband and wife's name......

Yu Zhiming ended the call with Wei Hao, and Zhou Mo's voice sounded in his ears.

"First Qiu Yi gave up his doctor and transferred to a hospital in the city to do administrative work, and then there was a tumor boss, Feng Haiqing, the hospital's highest income, was arrested, and his situation is still unknown."

Zhou Mo counted his fingers, and then said: "Now it is a heart transplant expert Xiong who has absconded in fear of crime. ”

"With a little arrangement, these three people can become ironclad evidence that Doctor Yu will do whatever it takes to fight against dissidents."

"Ah, there is another one, Dr. Yang Xi, an oncologist, was squeezed out by someone and sent to the remote Yunnan Province."

Yu Zhiming rolled his eyelids and said, "Although the current situation of these four people has something to do with me, the root cause is either that they did it themselves, or they committed something. ”

Zhou Mo grinned and said: "In the eyes of those who are rumor-mongering, they have accidents one by one, and they are all related to you, which is enough to make waves." ”

"Also, many people will think so, putting aside the mistakes of these people, they have fallen into such a situation, Dr. Yu, you dare to say that there is no responsibility?"

Yu Zhiming glanced at this guy and teased: "I think your more suitable job is actually an Internet water army." ”

Zhou Mo smiled and said: "Although I am keen on gossip and gossip, I am still a patriotic young woman with a correct outlook, jealousy and hatred, and enthusiasm and justice." ”

Yu Zhiming ignored her.

After being quiet for a few minutes, Zhou Mo asked again: "Doctor Yu, tomorrow we will do a clinical trial of alternative drugs." ”

"Are you confident?"

Yu Zhiming glanced at her and said, "It's not that I went for surgery, and the success of the experiment has nothing to do with my confidence." ”

Zhou Mo sighed lightly and said, "Hearing you say this, it is estimated that the results of tomorrow's test are not optimistic." ”

"It seems that after tomorrow, the price of wild ginseng that is more than 50 years old will go crazy again."

Yu Zhiming asked, "Your family is also involved in the investment of wild ginseng?" Fifty-year-old wild ginseng stored at home? ”

"How is this possible!"

Zhou Mo denied it, and said: "Such valuable medicinal materials are now in such demand, where can I buy them at home?" I'm just not resentful, and the Chu family has made a lot of money. ”

Yu Zhiming said slowly: "Even if tomorrow's clinical trial is not successful, it will only be temporary. ”

"With the joint efforts of several Chinese doctors, coupled with the assistance of modern pharmaceutical technology, success is inevitable."

"The Jingcheng Chu family bought so many wild ginseng at a high price, and in the end they could only digest it by themselves......"

After nine o'clock in the evening, Yu Zhiming returned to his home in Junshan Mansion and met the third sister Yu Xinyue, who sent the patient to Binhai, and unexpectedly met the second sister Yu Weidan.

Before Yu Zhiming could ask, the second sister had already taken two steps forward and held his hand enthusiastically.

Yu Weidan said seriously: "Comrade Yu Zhiming, I would like to formally introduce that my current identity is the liaison officer and chief staff member of Liyang County in Binhai. ”

"I am here to be appointed by the county government to discuss with you about the physical examination of investors."

After a pause, Yu Weidan said again: "Comrade Yu Zhiming, since the investment promotion conference, some projects have been implemented and blossomed, and have entered the substantive investment and construction stage. ”

"Some investors are very concerned about the implementation of this medical examination promise......

Yu Zhiming was very cooperative and said: "Comrade Yu Weidan, the liaison officer and chief clerk of Liyang County in Binhai, the physical examination of this investor can be determined at the end of May. ”

"At that time, I had half a month off, and I could dedicate a day to a physical examination for them."

Yu Weidan nodded and said, "Very good, very good!" ”

"With the exact news, the investors are at ease, the county government is at ease, and I am also at ease."

Yu Zhaoxia on the side couldn't help but smile and said, "Second brother, look at you, you can't speak when you become a civil servant." ”

"Hurry up, don't delay the fifth child's dinner......"

Yu Zhiming ate for a while in the restaurant, and looked up at the second sister sitting on the right hand.

"Second sister, will you stay in Binhai in the future?"

Yu Weidan shook his head and said: "The deputy county magistrate came to Binhai to do business, so he brought me along, and the main purpose of letting me come is to confirm with you the physical examination of investors." ”

"Hey, do you have time for these two days? The deputy county magistrate wants to have a meal with you! ”

Yu Zhiming thought for a while and said, "It's unfortunate that you came, I don't have time tomorrow or the day after tomorrow." ”

Yu Weidan sighed lightly and said, "I don't have time, the purpose of eating with you is to contact you, and there is nothing serious." ”

After a pause, she chuckled and said, "According to the county's arrangement, I also have an office in Binhai. ”

"In the Qilu Building, the coastal station in Lu Province, I rented a suite for a long time as my office and rest place."

Yu Weidan said: "At that time, there will be an official unveiling ceremony. Old five, you must come to cheer. ”

Yu Zhiming said: "It depends on the time, if you choose the time when I work, then there is no way." ”

Yu Weidan said with a smile: "It must be at your convenient time to arrange the unveiling ceremony." ”

"The leader said that not only you, but all the Yu family members who were in Binhai at that time, as well as your friends at the fifth time, will go."

"The leader also said that Qilu Building is a five-star standard, and the Lu dishes made by the chef in it are absolutely authentic and delicious."

Yu Zhiming smiled and said, "Okay, for this authentic and delicious Lu cuisine, I will also go." ”

At this time, Lime walked into the restaurant with a plate of hot dumplings.

"Zhiming, I have good news for you, Sisi has received a commutation of her sentence, and she has been reduced by five months at once."

Lime sat down on Yu Zhiming's left hand side, and then said with a smile: "Zhiming, today I discussed with my eldest brother and Shui Su about the merger of Ginseng Life Renewal Pills, Alternative Elixirs, and Ginseng Health Pills into the Medicinal Diet Company. ”

"We unanimously decided that we needed to change the name of the company to be louder, more recognizable and recognizable."

Yu Zhiming ate a dumpling and asked casually: "Have you thought about changing the name to what?" ”

"I thought about it, and it was unanimously approved."

Lime smiled and paused deliberately, and said slowly: "We agree that Zhiming Biotechnology, this name, could not be more appropriate." ”

Yu Zhiming was slightly stunned, and said with a smile: "I'm just a small shareholder. You use this name to make the company feel like it's my own, and it's not worthy of the name. ”

Lime grinned, "Although you are a minority shareholder, you are the link and core of our people. ”

"Also, in terms of social popularity, you are also the most famous and widely trusted."

Yu Zhiming asked with a smile: "Ask, name the company after me, rub off my fame, do you have advertising money?" ”

Lime smiled and said, "There must be." ”

"When you integrate and account for each share, you will calculate the value of your brand."

Yu Zhiming asked curiously: "How much can I have brand value?" Can there be millions? ”

Lime said with crooked eyebrows, "But it's not more." ”

"My brother said he had a consulting agency make a preliminary estimate of the value of your brand."

"In terms of your popularity and influence, the advertising value in medical, pharmaceutical, health care products and other related fields is at least more than 100 million."

"Advertising value?" Yu Zhiming repeated.

"To put it simply, if you advertise a drug, you can drive at least 100 million in sales, or drive an effective increase in its brand value," Lime explains. ”

Yu Zhiming sighed lightly.

Lime added: "Zhiming, this is just a preliminary estimate of your advertising value. When it comes to your brand value, my brother said he would ask a professional agency to do an evaluation. ”

After a pause, she smiled again and said, "Zhiming, I once told you that our medicinal food is sold in the canteen of the fourth sister's unit, and there is also a billboard with your image next to it. ”

Yu Zhiming snorted.

Lime said with a smile on his face: "Zhiming, let me tell you, the effect of selling on behalf of us is beyond our imagination." ”

"We did our research and found that when they first came to buy medicinal food, they basically bought it as a gift out of trust in you. After all, now, I don't dare to give other gifts, and it is good to give health. ”

"As a result, after the recipient took the medicinal diet himself, he felt that it had an effect, and the feedback to the giver was quite good."

Lime said proudly: "Zhiming, our medicinal diet has become the first choice for many of them to give gifts." ”

"I really didn't expect that our medicinal diet would suddenly enter the high-end gift market......

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(End of chapter)