Chapter 1098: Fruit Treasure Goes Online

Jack Ma wanted to attack halfway when the engine technology was not in good hands, but Wang Yu didn't give him this chance at all.

Guobao Pay was launched in mid-December as planned, and with the release of a new batch of Guoke II generation mobile phones, many users found that there was an application called Guobao directly on the boot page.

The audience is not unfamiliar, because the streets are full of propaganda.

The ground pushers trained by the rice group went into battle again, and they distributed small gifts in the bustling business district, enthusiastically promoting the use of fruit treasure payment to people.

All kinds of media are also working at the same time, from TV to newspapers, from the Internet to outdoor real cities can see propaganda advertisements in every corner.

That's not all, there are more attractive ways to promote it.

From ordering takeout to ordering coffee, from drinking milk tea to shopping on Guoke e-commerce platform, from ordering movie tickets online to booking tourist tickets, plane tickets, and hotels. As long as you use Guobao payment software, there are discounts!

Especially in Jiangsu, Zhejiang and Shanghai, not only these online payments can get preferential subsidies, but also many shopping malls, supermarkets, and cinemas can also get preferential subsidies for offline payments with Guobao payment software.

This is Wang Yu's use of the resources of the Yangtze River Chamber of Commerce.

Ordinary people may not be so sensitive, but people in the business circle are knowledgeable, and they are speechless in surprise for a while.

It turned out that unconsciously, a huge business empire had completed the layout, and during this promotion of Guobao payment software, they saw the tip of the iceberg.

From eating and drinking to beauty and health, from electronic products to household daily life, from leisure and entertainment to travel and vacation

Engine Technology, a company founded in 03, has infiltrated all aspects of people's lives through its industries.

Ali was also caught off guard, they didn't expect the engine technology to be so decisive, and when Alipay could still be used, they left the original payment system behind without hesitation and fully promoted their own payment system.

Even if there is some chaos in the middle, even if there is a lot of loss of users in the middle, even the Shell II generation mobile phone has a tight supply in the market.

In the eyes of outsiders, this is the cohesion of the engine technology, but in the eyes of insiders, what they see is Wang Yu's unparalleled control over this business kingdom.

Under the order, all its industries cooperate unconditionally, regardless of losses and annual indicators.

Ali was not affected by it.

At first, Ali wanted to negotiate a solution.

In Jack's plan, the initial attack on engine technology put the Guobao payment system in an awkward position.

Then forced Wang Yu to sit at the negotiating table, made concessions on the shortcomings of Ali that urgently needed to expand, such as channels and logistics, and at the same time released chronic poison, allowing the engine technology system to continue to use Alipay, slowing down the replacement time of the Guobao payment system.

This also gives Alipay a buffer time, so that its user churn can be absorbed in the annual growth.

However, the one-size-fits-all policy on the engine technology side has made Alipay's users fall off a cliff all of a sudden.

Brother Ma in the south is secretly happy, because his WeChat is also ready to promote his own payment system, taking advantage of the chaotic war between Alipay and Guobao, just quietly launching the market and seizing users.

It's messed up, it's all messed up.

WeChat Pay, which was originally launched in 13 years, was two years ahead of schedule, and Guobao Pay, which was not originally available, appeared out of thin air.

Wang Yu has a feeling that many things in the future may be affected, and no one knows how much it will change.

Under such chaos, Ali decided to launch Tmall ahead of schedule.

Because of the advance of engine technology, the rhythm of Ali was disrupted, and in order not to make themselves too passive, they also decided to launch Tmall in advance, seize the market, divert the attention of the outside world, and weaken the influence of Guobao Pay.

It is all a huge amount of promotion funds, and sure enough, from the first day of Tmall's launch, the overwhelming publicity has been launched.

Publicity is only one aspect, the key is to attract users, Tmall launched a series of shopping preferential policies to put great pressure on JD.com and Guoke e-commerce platforms.

This is a conspiracy, and the competition is to invest funds.

I'm studing, do you follow?

The shell e-commerce platform is a little better, because on its platform, more than half of them are famous and high-quality products from all over the country, most of which are related to food, and the same type of products that need to be bet on only account for one-third of the goods on the entire platform.

In other words, even if the Guoke e-commerce platform follows the same discount as Tmall, it only needs to spend one-third of the cost.

Not to mention that before, in order to promote, Guobao Pay already covered the discounts of all categories of products.

The bitter thing is Jingdong, who came back from the magic capital, and has not yet reached a strategic alliance with the Guoke e-commerce platform Jingdong Liu scolded his mother.

The goods on the Jingdong platform overlap more than three-quarters of the same category of products with Tmall, and if he wants to keep up, the subsidy will be a large expense, which is enough to make Jingdong Liu feel pain.

In a hurry, he could only call Wang Yu in person and ask him to hurry up and send someone to negotiate the details of the alliance contract.

At the same time, he also knew that Wang Yu had a trump card in his hand that had not been played, and once he made a move, he would be able to attract a large part of Ali's attention, and the pressure on his side would be much less.

But Wang Yu has no obligation to help him like this, after all, engine technology has its own rhythm, just like Guobao payment software, it must have made a detailed plan in private, and when it will be promoted, it must have its own timetable.

After hanging up the call from Jingdong Liu, Wang Yu looked at Huang Zheng, who was sitting opposite him.

"I've already created the conditions for you."

He smiled and pointed to the mobile phone he put down and said, "Jingdong called just now, and it seems that Tmall has put a lot of pressure on them, so I hope I will send you over to talk about the alliance as soon as possible." ”

Huang Zheng was also full of smiles: "Chairman, I can't ask you to do more for Pinxixi." ”

Yes, in the previous layout, to endure such a big loss, it is necessary to let Guobao Pay go online in advance, of course, there is the intention of digging up the mince and cutting the meat, and there is also the meaning of paving the way for the launch of Pinxi Xixi.

Coupled with the pressure on JD.com by using Tmall online this time, Huang Zheng can get a lot of channel supplies from JD.com, which is a big help.

It's not that you can't talk about it one by one, but how much time does it take?

How can there be a ready-made one that is so comfortable to use.

That's why Huang Zheng said such a sentence in front of Wang Yu.

"Don't be stressed, anyway, the rhythm of Tmall has been disrupted by us, and the launch of Pinxi can help reduce the pressure on the Guoke e-commerce platform, which is already a double thing."

Wang Yu smiled and said to Huang Zheng: "You can take your time here, the spelling model has natural advantages, so in the first two years, I didn't ask you much for performance indicators, just need you to work steadily." ”

Huang Zheng nodded and said to Wang Yu in an admiring tone: "Chairman, I am confident that the future will definitely surpass Taobao!" ”

(End of chapter)