Chapter 131: Funding Gap and Borrowing

Next summer, the number of competition in the animation market alone will be 20 percent higher than the same period last year.

This data directly caused the major TV stations in Dragon Country to increase the price of the charging standards for a number of TV dramas and anime broadcasts on them.

Again, if it's a work based on the original.,For example, it's a popular game.,,Animation adapted from comics.,Plus the animation production company has also invested heavily in production.。

Even if this work is broadcast on those well-known TV stations, not only do people not charge money, but they will also pay money to compete for the broadcast rights of this work.

Because popular works can bring traffic to TV stations, and those low-cost animations that are not famous are here to rub off on the traffic of TV stations, although they are all animation broadcasts, the reason is completely different.

And for the big four TV stations.

The title of the work of the magical girl Madoka has no gold content when you hear it, and the production budget of 16 million is also mediocre, so it is naturally attributed by these TV stations to the latter's kind of animated works that rub traffic and broadcast advertisements.

"So if I choose to announce the identity of my "Yuanqing" family, will those TV stations give discounts on the broadcast price? Xia Yan heard Yao Jiyong talk about these TV stations raising the price of broadcasting again, and his head suddenly became bigger.

The four TV stations in the first grade, the previous threshold of 10 million was high enough, and now it is said that the cost will increase by 20% or 30% on this basis, Xia Yan's funding gap in this area is even greater, and he asked directly.

"Nope." Yao Jiyong paused and shook his head.

"For the four first-tier TV stations that you want to cooperate with, they will only look at the adaptations of the three major periodicals, or the manga adaptations of the four major comic magazines, and the adaptations of popular games that have sold more than four million copies worldwide. Animations or TV series adapted from these works will have preferential broadcast prices, and according to the popularity of the original work, it will even cause the four major TV stations to spend money to compete for broadcast rights. ”

"And for animation works like the magical girl Madoka that have no foundation in the original, the four major TV stations definitely don't want to think about it, and they won't agree to the price concession."

The three major periodicals refer to the "Liuli" of Liuli Books, the "Starry Sky" of Starry Sky, and the "Qingze" of Qingze Library.

The thirty works serialized in these three periodicals were adapted into animation, so that the heads of these four TV stations could take a look at it.

Although Xia Yan is the first place in the new gods, and the animation adapted from the unheard name of the previous work has also set off a wave in the animation industry.

But after all, Moyuan is an original animation without a fan base of the original work, even if Xia Yan has a good animation change in his previous work, the four major TV stations will not cut their profits to Xia Yan because of this.

Okay

Xia Yan nodded when he heard this.

"So judging from the current situation, if I want to let Moyuan broadcast on the first level of popular four major TV stations, how much money do I need to prepare?" Xia Yan asked.

"First of all, in prime time, the four major TV stations will definitely broadcast the kind of works that are low-risk, popular, broadcast with stable ratings, and will not smash the reputation of the TV station. Others shouldn't sell it to us. Yao Jiyong said very directly.

"Some of the near-miss time slots, like between 10 and 12 p.m., can cost 12 million. And the late-night animation time at one or two o'clock in the middle of the night, it's low, four or five million people also sell it, but that kind of time period is too rubbish, there are a lot of people who stay up late in the Dragon Kingdom, but not so many people who stay up until midnight to watch the animation have a serious illness. ”

"In other words, it takes at least 12 million or more funds to negotiate with the other party, right?"

"That's right."

It's so expensive.

Xia Yan sighed.

But this kind of behavior is actually equivalent to spending money to buy advertising space, and the broadcast of popular TV stations is an excellent advertising opportunity, as long as the quality of the work is high enough, this effort will definitely be rewarded, otherwise people would not dare to set the price so high.

After talking to Yao Jiyong, Xia Yan walked out of the conversation room and came directly to Tang Yin's office to clarify the matter with her.

Tang Yin, who was wearing a red dress and black silk high heels, also looked a little tired.

During this time, she basically contacted the people she knew in the animation industry in the magic capital area, and even used some of her father's "sugar man" film and television connections to help facilitate the broadcast of Moyuan.

If you have the money, you have to have the means to spend it so that your work can get a head start in the summer animation market in four months' time.

But after hearing Xia Yan's words, Tang Yin blinked.

"If you are short of money. I know someone who might be willing to lend us money. ”

"Who?" Xia Yan came to the spirit when he heard this.

"Song Lingyun." A smile appeared on the corner of Tang Yin's lips.

"Although she doesn't make money as you in the world, the previous few works have accumulated in a single book, and there are millions of copies sold, so she may not be able to take out tens of millions, but there is a gap of several million. She has. ”

"That's millions, not a small amount." Xia Yanyan's expression was stunned when he heard this.

Although he and Song Lingyun have a good relationship, it is okay for a pure friendship not to be stained with money, and it always feels strange to borrow money from her, or millions.

"Are you embarrassed?" Tang Yin said after thinking about it.

"No, I think my relationship with her is just an ordinary friend, it doesn't matter if you borrow a few hundred yuan, you can borrow a few million." Xia Yan shook his head.

"Well, that's true, then I'll go with you tomorrow, and it's not enough for you to borrow money alone, so it should be about the same with me." Tang Yin said half-jokingly.

“?” Xia Yan looked at Tang Yin speechlessly.

"Okay, although I don't know where your confidence in this work comes from, but as far as I've known you for so long, the things you have confidence in haven't been broken. If Song Lingyun is inconvenient to borrow, it shouldn't be a big problem for me to go back to my house and coax millions from my father. Tang Yin said with a smile.

Of course, this is an alternative for Tang Yin, she still doesn't want to find a family when she is an adult and can solve it by herself.

And in fact

Wait until the next day, after Xia Yan and Tang Yin found Song Lingyun to explain this matter clearly

"Yes." Song Lingyun only thought for less than a minute before nodding in agreement.

This made Xia Yan very surprised, did he have such a big face? Song Lingyun agreed so quickly.

"I have a total of five million in my hands," Song Lingyun looked at Xia Yan.

"I think it's too much trouble to borrow it. Why don't you follow Tang Yin's example and invest in your company? ”

"Stake?" Xia Yanyan's expression froze when he heard this.

"Why are you interested in me and Tang Yin's company," Xia Yan asked more.

"Nothing, I'm not interested in this animation company, but I have confidence in you." Song Lingyun looked at Xia Yan.

"Although I don't know what's so peculiar about your new work, but with your character, you're willing to gamble all your assets, and even come to borrow money from me, I feel that this work will definitely make a lot of money when it is broadcast, and besides. It's a bit of a waste of money in the bank, just because I made the first investment in my life after I made money."

"I'm willing to cast on you."

Song Lingyun said softly, of course, her reddish ears showed that her mood was not so calm, and her true thoughts in her heart might not be like this.

But Xia Yan didn't know about her habit of saying things against her heart, but Tang Yin knew a thing or two, and she looked at Song Lingyun thoughtfully.

Only Xia Yan really thought that Song Lingyun was talking to him about business.

The other party was so simply willing to support him, and Xia Yan was also weighing the pros and cons.

After hesitating for a long time, Xia Yan said.

"The total investment of Moyuan is only 16 million, plus the broadcast fee of more than 10 million, I can't accept your proposal of 5 million to buy all shares. But you can use 3 million to buy 9% of the shares, and the remaining 2 million will wait until the animation makes money, and I will pay you back at 15% interest, do you think this is okay? ”

In this way, it is equivalent to 82% of the company's Xia Yan's shares, and Tang Yin and Song Lingyun each hold 9% of the shares

For Xia Yan, all the copyrights of the works he gave to the company are on him, and the follow-up works have any in-depth copyright development, and the benefits are all here in Xia Yan. Tang Yin and Song Lingyun can only earn direct sales profits from animation, and this level of cooperation makes Li Xiayan still acceptable.

Nine percent of the animation sales revenue can be regarded as Xia Yan's reward for the trust that Xia Yan was willing to invest millions in Song Lingyun without asking anything.

"Yes." Song Lingyun didn't think much about it, and after a smile appeared on his face, he agreed to this proposal.

Xia Yan breathed a sigh of relief when he saw this, after all, among the people he knew, Song Lingyun was the only one who could lend Xia Yan so much money.

As for borrowing money from a bank, it requires collateral, what collateral can a start-up animation company have? Do you want to mortgage the magic circle animation that hasn't been made yet?

At the beginning of the business, this level of letting Li Xia Yan can be accepted, but later. It's impossible.

Xia Yan repeatedly determined that Song Lingyun's decision was the result of thinking.

After the three of them confirmed the details of the cooperation, they had dinner at a restaurant near the school after a long absence.

All three of them drank a little wine, and the atmosphere at the table was harmonious.

Only when he was about to leave, Tang Yin quietly grabbed Song Lingyun and asked meaningfully.

"Why did you say yes so quickly? With your character, plan and then act. If you want to invest, at least you will read the script of Moyuan first, and you will directly invest millions without reading it. You want to help Xia Yan, but you are afraid that someone of his character will owe favors and have a heavy psychological burden, so you deliberately said that you are engaged in investment."

Song Lingyun's expression froze when he heard this, and he thought for a while before he said.

"I think about it too much, but if you don't say it, I forgot it, I'm going to join the company now, and tomorrow I will go to the company to take a look at the script of Xia Yan's masterpiece."

(End of chapter)