Chapter 320: Discussion and Broadcast

Sword Art Online's TV animation is not produced by Xia Yan's company, and its broadcast time is also the result of joint discussions between Liuli Book and Xianliu Animation.

After all, Sword Art Online's lightness was officially the first work in the history of the Dragon Kingdom industry in the last quarter, but note that the "volume average" thing will not only rise, if the single book on sale later does not sell as well as the front, then this data will fall.

Of course, Sword Art Online's sales have been very stable, but Liuli Books wants to strike while the iron is hot, so that Sword Art Online can quickly open up the gap with the second place, so it will directly broadcast Sword Art Online in the spring schedule anyway.

For the commercial considerations of the book club, although Xia Yan is the original author of this work, he did not get involved too much.

Anyway, as long as it's not broadcast at the same time slot, it's okay to grab ratings from each other, Sword Art Online is broadcast at 8:30 p.m. on Saturday night, and the rebellious Lelouch is broadcast at 8 p.m. on Sunday night, and if everything goes well, the two works will become two masterpieces in the animation industry in the spring schedule.

This is Xia Yan's idea, and it is also the idea of Liuli Book Society, and Xianliu Cauldron Animation.

But actually

That's not what fans think.

Where there are people, there is competition.

From a historical point of view, fans in the three major areas of Xia Yan, animation, and comics have always helped each other, and most of them are even three fans by themselves.

Previously, the three works belonged to different sections, and everyone enjoyed themselves.

But since it was confirmed in early December that Sword Art Online would be broadcast in January, the atmosphere has completely changed.

"Brothers, I'm sorry, I'm going to mutiny."

"Although I'm a loyal licking dog of CC, I can't help it, Asuna is my true god, and I'm a Sword Art Online party."

"Lelouch has been arrogant for more than half a year, it's enough, for the whole of last year, the animation world was ruled by Lelouch, and this year, Sword Art Online seems to be a new god on the throne."

"I like the words of Lelouch fans the most, Lelouch is invincible in the world. Hey. I can't wait to see Lelouch's ratings and popularity beaten by Sword Art Online. ”

"You think about it too much, Sword Art Online fans are indeed terrifying, but Lelouch has been on the air for more than half a year, and he has accumulated a lot of animation fans, do you really think that Lelouch will be superseded by Sword Art Online?"

"Anyway, I'm neutral single.,Lelouch also likes to watch it.,Sword Art Online also likes to watch it.,I used to chase one animation a week.,Now, it's okay.,Chase two animations a week.。

"In other words, does it make sense for Sword Art Online or Lelouch to have high ratings? Anyway, it's not all the work of an old thief, what's there to fight about? ”

"You don't know this.,In today's field,The real god of female character popularity is Asuna.,The animation field is cc.,Who is the hero of the two works, Li Tong and Lelouch, who is great.,Everyone doesn't care at all.,What fans care about is the result of the battle between cc and Asuna's popular queen. Obviously, as long as the ratings of the work are higher, then whoever has the capital to ridicule the other party to their heart's content. ”

“.”

“?”

"There's something wrong with you, what's there to fight about?"

"What's the point?"

"No matter what, I just can't allow CC to lose to Asuna."

"Hey, Asuna won't lose to CC, a witch with no heart."

"You Asuna fans, Ryasna has been lying in the SAO game for two years, and then as soon as she woke up, she kissed Li Tongren who rushed to the hospital, you can see how the animation describes Asuna's breath of not brushing her teeth for two years."

"Come on, the cc brain powder above, just an old witch like cc who has lived for hundreds of years, and she still falls in love with Lelouch? This is not something that can be explained by mother-in-law and grandson, even if Asuna hasn't brushed her teeth for two years, she must be fragrant. cc is not necessarily, the appearance of a girl, the heart of an old witch, and this is still competing with Asuna for the popularity of the queen? Dream! ”

January 1st, New Year's Day.

A group of two-dimensional fans in the Dragon Kingdom quarreled on major forums early in the morning.

Before Sword Art Online was confirmed to be broadcast in January, fans of Lelouch's work walked sideways in the two-dimensional circle.

Even if Xia Yan has so many black fans, no one dares to take the lead, after all, Lelouch's animation has almost been mythologized in the hearts of fans.

Until today

Everyone in the two-dimensional industry of Dragon Country has finally seen what it is like for fans of two super popular works in Dragon Country to tear up.

In the two-dimensional section of the Jiuxiao Forum, there is no room for discussion of the third animation work.

On the forum, look down from the top.

Lelouch alternates with posts related to Sword Art Online.

Major ACG news media and commentators have published articles one after another.

[Will the launch of Sword Art Online end Lelouch's hegemony in ratings that has been occupied for half a year? ] 】

[cc and Asuna, who is the most popular sister in the anime circle? ] 】

[Lelouch's position is not guaranteed, and this quarter ushered in the biggest challenger. 】

[Sword Art Online's broadcast ratings are estimated, whether it can reproduce Lelouch's original glory. 】

[It turns out that Lelouch is not invincible, it also has opponents! 】

[Looking back on his six-year creative career, Xia Yan only discovered at this time that his enemy was only himself. 】

Sword Art Online and Lelouch Fan's wave of online confrontation was beyond Xia Yan's expectations.

And

He has no control over this kind of thing, and he doesn't even dare to send messages and words.

If fans think that the creator of Xia Yan's work has the intention to help which work, then he will definitely be washed away by another group of fans.

It's no joke.

The plots in Xia Yan's previous works, whether they are out of context or depressed, are just using supporting roles to move the knife, and they do not involve the protagonist at all.

Now fans are fiercely fighting for the positions of Asuna and CC, if Xia Yan is not handled properly, I am afraid that it will be a high probability event to be blocked by angry fans on the way to work in the future.

However, the three parties of Liuli Book Club, Xia Tang Animation and Xianliu Animation actually reacted quickly.

Although it was the New Year's Day period, Xia Yan and the executives of the other two companies also gathered the employees of the operations department who were on vacation and launched a wave of marketing planning on the matter.

short videos, various posters and remarks launched on the company's official website, to a certain extent, also made the competition between the two animations stronger.

The fans of Sword Art Online and the rebellious Lelouch sprayed each other, which actually made another part of Xia Yan's fans envious.

That's the manga fans of full-time hunters.

It's only been a little over a year since the birth of the full-time hunter manga, and animation is naturally on the agenda, but the speed will definitely have to be delayed.

In the best-case scenario, there may be news in the second half of the year, but if it is slow, it may not be seen until next year, or the year after.

The news of watching the drama of full-time hunter fans finally did not make the debate on the popularity of the heroine of this work more uncontrollable.

But in just a few days, the whole atmosphere of the animation world has completely changed.

After the end of the New Year's Day holiday, a number of Spring Festival animation works in Dragon Country have finally started broadcasting one after another.

Basically, there is an unspoken rule for the start of these animated works in Dragon Kingdom.

Low-cost, low-popularity animations are often broadcast from Monday to Friday.

TV stations will not give them any good schedules, and if they really give them any good broadcast time slots, basically, they will only become cannon fodder.

The Sword Art Online, which was broadcast on Saturday, and the rebellious Lelouch that was broadcast on Sunday, are clear to the entire Dragon Kingdom animation industry and TV stations, and these two time periods must definitely be avoided.

After a few days passed, the situation in the animation market during the Spring Festival was basically clear.

As before, there are no popular works, but there are a lot of high-quality animations.

If Xia Yan hadn't risen before, the ratings of these works would even be excellent.

It's a pity that it's been until now.

The 2%, 3% opening ratings, that's it.

A lot of writers in the field of animation don't even bother to comment.

Finally, the first Saturday of January arrived.

The first season of Sword Art Online, the first episode has started.

The animation of Sword Art Online, because it was not produced by Xia Yan's company, many production details Xia Yan couldn't control.

For example, the BGM of animation, production costs, character design, etc., can only depend on the specific results of the negotiation between Xianliu Company and Liuli Books.

In fact, many fans are also very worried.

Dragon Kingdom has been brutally animated and comic works.

They also don't want to see a sword art online animation with a strange art style.

But in the end, after the first episode aired, most fans were relieved.

Of course, Xianliu Animation did not design the animated characters exactly according to the characters in the Sword Art Online light illustrations.

Although Mo Ran helped design these images with Xia Yan's request, they were very good, and even penetrated into the hearts of fans.

But Xianliu Animation itself is not a small company, and they are also quite experienced in animation adaptation.

The character design has been slightly changed, compared with the original, the painting style is gorgeous and beautiful, and Asuna's character costume is also more sassy, a little less colorful, fans may like the kind of Asuna who sells meat and dresses up, but the person in charge of Xianliu Animation hopes to make Asuna more beautiful and handsome, not like a vase.

Moreover, the BGM of the animation is also a well-known musician in the Dragon Kingdom, which is purely original and helps Sword Art Online animation to be designed in line with the theme from beginning to end

Of course, this adaptation to a certain extent is just a cultural difference between the two planes.

Xia Yan used to like to take out the elements that have been successful in the parallel world, the original animation of these works, and integrate them into the Dragon Kingdom version, but this does not mean that the practitioners of the Dragon Kingdom cannot do these things well, it is just that Xia Yan himself wants to avoid risks and strengthen it with ready-made things.

Ultimately. After the first episode of the Sword Art Online anime was broadcast, it received a high rating of 9.4 points.

The only point worth criticizing is that the transition in some parts of the animation is not delicate enough.

But that's understandable.

Xianliu animation is not Xia Tang animation, with a yield of hundreds of percent at every turn, people will definitely be conservative when investing in animation, and the funds will only be used on the blade, regardless of the inconsequential details, it is not as good as Lu Luxiu.

But during the day the next day, the ratings for the first episode of Sword Art Online were still released.

5.46%

One, pretty good ratings figures.

Although it is not as high as Lelouch's 6.50%, in fact, everyone in the Dragon Kingdom animation industry knows it.

Sword Art Online's ratings results, this is just the beginning.

In the 5.46% ratings, at least most of them are contributed by Xia Yanfan, but if a work wants to become popular, it must not rely only on the original fans.

In particular, if a work wants to reach more than 6% ratings, it is basically impossible without good popularity.

is like a traffic star, no matter how high his traffic is, and the box office of making movies will be one billion dollars, do you want the box office to rise again? That doesn't attract passers-by and fans to enter, everything is in vain.

Xia Yan sat in the office, looking at the ratings of the first episode of the Sword Art Online animation sent by his subordinates.

This result was actually beyond his expectations.

If everything is normal in the Sword Art Online animation, then it is normal for the ratings to reach the same level as Lelouch.

All of them are excellent and popular works that lead their respective times in the parallel world island country.

But it was 5.46% at the beginning of the broadcast, which is really exaggerated.

"Is it the result of a previous quarrel between Sword Art Online fans and rebellious Lelouch fans? They can be regarded as helping the two works to play advertising and popularity on the network for free. The corners of Xia Yan's mouth hooked up a smile.

Eyes on the foundation forum.

There will be statistical agencies on the relevant websites of the Dragon Kingdom that will publish these data, so the people who pay attention to the Sword Art Online animation in the entire Dragon Kingdom also know its broadcast results just like Xia Yan.

This achievement

It can only be said that it is within the conjecture range of most people in the Dragon Kingdom, but even so, there are still many Xia Yan's peers in the animation industry who gasp.

In fact, no fool would think that Sword Art Online would surpass Lelouch in the ratings as soon as it was launched.

After all, Lelouch's ratings results, a considerable part of which are passers-by TV viewers, have just started the Sword Art Online. In terms of the absolute amount of this part of the audience, it is definitely not as good as Lelouch who has already started broadcasting.

But what is the concept of 5.46%?

Anyway, when the first season of Lelouch first started, the first episode of Lelouch inherited the attention of a lot of cyberpunk animation fans, and this was the rating.

"Judging from this situation, it won't be long before Sword Art Domain can catch up with Lelouch?"

"Don't say too much, it took four months for Lu Lu to break through the 6% rating, and although the ratings of Sword Art Online's broadcast are good, who knows what's going on?"

"That's right, but the plot behind Sword Art Online is actually quite good, or rather, the first chapter of Sword Art Online, SAO, is the most exciting chapter in the whole work so far, I think that its ratings broke 6%, which is definitely faster than the first season of Lelouch."

"I've been in the industry for more than ten years, and it's only in these two years that I've seen animations with ratings that can break 6%, but now the market wants to tell me that in the same quarter, there can be two works with animation ratings breaking 6%, and these two works are created by the same author?"

"Don't blow it, the plot of Sword Art Online is no problem, but the animation production, you have to be careful, wait and see for a few more weeks, and see if the fairy stream animation has changed the original plot to cause fans to be resentful. Don't blow too much just yet. ”

The opening data of the first episode of Sword Art Online caused a huge wave in the animation industry the next day.

Waiting for the evening, Lelouch fans have been looking forward to it for weeks, and the fourteenth episode of the second season of the rebellious Lelouch has started.

The plot connects to the place where it ended in mid-December last year.

Luo Luo plotted against Xia Li, but Lelouch could only watch Xia Li's life pass by at his fingertips.

While he was determined to eradicate Luo Luo, he had to continue to handle the relationship with him properly on the surface.

Even when I saw Luo Luo again, I had to praise him for doing a good job.

Killing Xia Li is a threat to help him deal with the secret of his identity.

And later, Xia Li's sudden death also made Suzaku suspicious of Lelouch.

The plot of the whole episode is basically advancing these contents.

is not particularly exciting, and there is no plot where Lelouch is resentful and directly kills Luo Luo.

However, the ratings remained stable at 6.45%.

Again, it didn't go any further.

Lelouch, while seeking to break the Demon Circle ratings record.

Behind its tail, there is also the challenger "Sword Art Online" that has just started broadcasting and is chasing it.

Dragon Country's spring animation market this year.

In the eyes of many people, it was finally a little fun, and it was not Lelouch who swept everything in the previous quarters.

Merely.

The situation is delicate now.

Did Lelouch Animation break the Demon Circle ratings record first, or did it say that before that, the Sword Art Online ratings could catch up first?

CC and Asuna's battle for the queen of popularity, can it come to an end this quarter?

Related topics have become a new focus of discussion for all people in the animation industry.

(End of chapter)