In this regard, Lin Chen said that he had no choice, before the release of Shuguang mobile phone, in fact, Shuguang mobile phone first issued an announcement to hold a dealer conference.

But after the news came out, other provincial large dealers and local city-level small dealers did not come.

Because they don't look down on Dawning mobile phones at all, although Dawning mobile phones have gained some fame by suing Jin Li's mobile phone, but it is not enough to move them.

Only the local mobile phone store in Pengcheng knows the origin of Shuguang's mobile phone and the strength of Lin Chen.

Therefore, after the announcement of the dealer conference was issued, there was a loneliness, and only local mobile phone stores agreed to come.

Faced with this situation, Lin Chen also agreed to a certain sales strategy for the strategic purpose.

After that, the Dawning A1 mobile phone was released, when those dealers saw that the Dawning A1 mobile phone turned out to be so strong.

When they felt as if their faces were being smacked, they also changed their decisions one after another, thinking about cutting in line to participate in this dealer conference.

Lin Chen naturally would not refuse this, so in the end, a situation was formed in which local mobile phone stores competed with those provincial big dealers.

At this time, the reason why there are so many large provincial dealers and small dealers in other cities can come in half a day is actually very simple.

At present, the annual production and sales of domestic mobile phones in China are expected to be 20 million, of which Pengcheng production and sales account for 7 million units!

The reason why the annual production and sales of domestic mobile phones in the country is expected to be 20 million, Pengcheng has produced 7 million units.

The reason for this is that there are a total of 17 licensed mobile phone brands in the country, of which 5 are in Pengcheng!

And these five are Kejian, Konka, Guowei, Tianshida, and ZTE, and the mobile phone sales of each of them can reach hundreds of thousands or even millions!

And this is not counting the refurbished mobile phone factory, the copycat black mobile phone factory, and the regular mobile phone factory that does not have a license like Jinli mobile phone, but pays to lease a license to sell mobile phones!

Therefore, the mobile phone industry in Pengcheng is really strong in this era, in this case, the country's mobile phone dealers naturally like to gather here in Pengcheng.

It can be said that Pengcheng has the world, although it is a bit exaggerated, but it is also a fact that it has won forty percent of the world.

At this time, looking at the hundreds of people in front of him, Lin Chen's eyes showed a solemn look.

Mobile phones can be divided into the era of feature phones and smartphones, and the biggest difference between the two in terms of marketing is that the channel is king in the era of feature phones.

In the era of smartphones, due to the rise of online shopping, consumers can buy mobile phones directly from manufacturers, plus learn to compare the performance of mobile phones.

In this case, the slogan that the channel is king has been somewhat shaken, and it only has a certain influence in the township area, but even so, the physical channel is still very important.

In the era of smartphones in the later 2010s, many old brands of feature phones have been popular.

For example, Tianyu mobile phone can still live very well on the township channels built for many years, but the profit is reduced and not as profitable as before.

Moreover, in the era of smart phones, the two brands of blue factory vivo and green factory oppo are all relying on the truth that channels are king.

Because in the early days, their mobile phones were not superior, but had a high price and low performance of abuse, but they had a wide range of sales channels in towns and counties.

Although the Internet is scolding, but because of the good construction of channels in towns and counties, the sales volume has beaten many smartphones that are far more cost-effective than them!

Later, after the fall of Huawei mobile phones, they leapt beyond Sanyi, Meizu, OnePlus, and Coolpad...... and other mobile phone brands, becoming the second brother and the third brother.

Therefore, although the concept of channel is king in the era of smart phones is not as important as in the era of feature phones, channel is still king in the era of smart phones.

At this time, Lin Chen undoubtedly had to compete with these local store owners, as well as provincial large dealers or city-level small dealers.

Both sides will have to compete for their own profits here, and at this time, either the manufacturer will earn more, or the dealer will earn more.

Among them, although mobile phone manufacturers are in a strong position on the surface, in fact, many mobile phone manufacturers can make profits from a single mobile phone, and may not be as profitable as channel dealers!

At present, a mobile phone manufacturer that sells 1000 yuan has to earn at least 100, and it usually earns 150 yuan or even 200 yuan.

The reason why 1000 yuan can only earn about 100~200 yuan is because there is a huge cost of making mobile phones.

Manufacturers need to buy chips, find people to OEM mobile phone motherboards, purchase displays, batteries, and other components, and then assemble and produce mobile phones, pay labor, and pay taxes......

If it is a rental license, then each mobile phone will have to spend an additional 50 yuan, in this case, the cost of producing mobile phones is actually quite high.

Therefore, in this era, it is normal for a mobile phone to sell for 1,000 yuan and require a cost of 400 yuan or even 500 yuan, and after that, you must not be able to sell a mobile phone for 1,000 yuan to channel dealers at the original price of 1,000 yuan.

At least you have to lose 250 or even 400 yuan, so you can only earn about 100~200 yuan for a mobile phone.

As for how much you can earn, it depends on whether your phone has a hot selling point, or whether it is a well-known and popular mobile phone.

If your mobile phone sells well, the dealer only needs to take it to the store and put it on the store and some people will flock to buy it, so that the dealer can make money lying down with low inventory pressure.

The bargaining power of mobile phone manufacturers is naturally stronger, and it is not impossible to reach 300 yuan per unit.

If your phone is a nameless miscellaneous phone, your phone has no selling point, and it is difficult to sell it.

In this case, the dealer will definitely not give you too much profit, and you can laugh at the profit of 50 or 100 yuan per unit.

If you dislike the profit given by the dealer is too low, then okay, we don't sell your phone, what can you do, sell it yourself, right?

If you can't make ends meet and can't sell, then go bankrupt!

That's where the channel is king!

So mobile phone manufacturers seem to be in a strong position, but they are actually in a weak position.

At least before the official entry into the era of online shopping, when consumers learn how to compare the performance of mobile phones and brands and models, channel dealers usually hold a strong position.

Taking a deep breath and looking at the more than 500 people in front of him, Lin Chen said with a smile:

"I think everyone already knows who I am, Lin Chen's Shuangmu Forest, the morning of the morning light.

It's a pleasure for you to participate in this dealer conference, so let's get straight to the topic. ”

"Papa......"

Hearing Lin Chen's words, people also applauded very facelessly.

After waiting for more than ten seconds, the applause stopped, and a PPT screen appeared on a small projection screen behind Lin Chen.

At the same time, Lin Chen also explained:

"Our Sugon mobile phone currently has two sales models, one of which is the Sugon Electronics direct store model, which has the largest discount.