Seeing Huang Yihe appear in Ruan Ruolin's office, Gu Bei understood why Ruan Ruolin was reluctant when he called him just now and asked him to come back.

"Director Huang, I haven't seen you for a few days!"

Huang Yihe couldn't help but smile when he saw Gu Bei: "It's true that I haven't seen you for a long time, and I have to trouble you again this time!" ”

Belch......

Do you need to be so direct?

"Look at what you said, if you talk about something, you still need to work for our director's driver to call me!"

Ruan Ruolin sat behind the desk, looking at the two of them, and a big white eye was the last stubbornness of the old lady.

If it was just Huang Yihe begging her, she would never let Gu Bei come back.

The filming of "Do You Know" is in an intense stage, how can Gu Bei delay time for other things.

However, Huang Yihe went to Hong Minsheng, Hong Minsheng came forward, Ruan Ruolin couldn't say anything, the two were at the same level, but Hong Minsheng was in charge of the Ministry of Literature and Art, and the three production centers belonged to the subordinate departments of the Ministry of Literature and Art.

In this way, Hong Minsheng is also half of her leader, and the other party uses the honor issue in the station to talk about things, she really can't refuse.

can only work hard to look north.

"Xiao Gu, I came to you just for this year's Spring Festival Gala."

Preparing for it so early?

There are still a few months before the Chinese New Year, so it's a little early to start preparing now?

In previous years, it only started operation in October.

Listening to Huang Yihe say this, he has officially been appointed as the chief director of this year's Spring Festival Gala.

Obviously, after the Spring Festival Gala in 86, Huang Yihe has decided not to be the director of the Spring Festival Gala anymore, and this time he was invited out of the mountain again.

I think it should be because last year's Spring Festival Gala was criticized by many parties, thinking that it was caused by the lack of novelty.

In fact, to say that there is a lack of novelty is still a bit too harsh.

In the final analysis, it is because the current TV programs are gradually enriched, and the audience's appreciation level has gradually improved.

This situation becomes more obvious the further you go.

Why is the later Spring Festival Gala considered by the audience to be worse than a year, obviously the majority of literary and artistic workers have done their best to make breakthroughs, and even invited the famous film and television director Feng Pants to be the director of the Spring Festival Gala, but it is still unsatisfactory.

What is the main reason?

From the audience's point of view, Gu Bei believes that the director of the Spring Festival Gala seems to have never understood a core issue.

What are the audience looking forward to at this annual Spring Festival Gala?

At least there are two common wishes of people, one is whether the party can bring a different sense of freshness, and the other is that the content of the party should be as life-like and down-to-earth as possible.

The director of each Spring Festival Gala may have noticed this problem, and tried his best to make each Spring Festival Gala more distinctive, so high-tech was used, colorful stunts were used, and so on.

But as soon as the excitement of the night passed, the audience still felt dissatisfied, and tried their best to organize the party, but the audience did not buy it.

The reason is that the audience is not satisfied with the content, not the form, to put it bluntly, the directors and creators did not focus on the problem.

It's not that expectations are too high, it's that expectations are getting lower.

Take out the first Spring Festival Gala again, there is no later high-tech performance, and it is not bizarre, and even the actors are dressed very plainly.

But after the audience watched it, it was always unforgettable, and at the end of the party, everyone was reluctant to give up, and even had a sense of loss.

The reason is that the content of the party is very down-to-earth, even if some political content is closely related to life, the party is life-oriented, life is party-oriented, this is the charm and life of art.

What's more, as the planner of the Spring Festival Gala, it seems that he takes it for granted, and always wants to make the party lofty.

Huang Yihe also made this mistake, and it also caused the most failed Spring Festival Gala so far.

In addition, in the Spring Festival Gala in the past two years, some program arrangements have become more and more inexplicable, orchestral performances, violin solos, and opera performances......

Wouldn't you think about whether the audience can appreciate it or not?

In the end, the party will be expressed by the program, and the program will naturally be divided into levels, elegant, popular, and then elegant and vulgar.

Obviously, the chief director of the recent Spring Festival Gala has pursued elegance excessively.

But in fact, there are not many people who really appreciate elegant art, after all, the main object of the Spring Festival Gala is still ordinary people, and if the main audience is lost, the meaning of the Spring Festival Gala will not exist.

The main tone of the Spring Festival Gala should be that the two characteristics of popular art and elegant and vulgar appreciation go hand in hand, and elegant art is not impossible, just play the finishing touch.

And the tall performance of the Spring Festival Gala in the past few years has really made it difficult for ordinary people to accept, and even the language programs closest to life have become not so life-oriented, and in the end, a slogan is always added.

Whether it is actually promoting virtues or understanding policies, they are all imperceptibly implemented in life, and they can also be imperceptibly expressed in works of art, so why do you have to express them in a slogan style?

Is it possible that the audience will not understand?

Moreover, there seems to be a deviation in the definition of "vulgar", popular art cannot be understood as vulgar, as long as there are no political problems, color. The problem of love is what the audience likes to see, so we should contribute to this Chinese New Year's Eve dinner openly, and art that is too restrained is not art.

Because art comes from life, and how to return to life has become a problem, which is the unsatisfactory problem of the Spring Festival Gala.

Grasp the scale of elegance and vulgarity, and then present it reasonably, this is the correct way to open the Spring Festival Gala.

Gu Bei said a lot, and after Huang Yihe heard it, he also fell into deep thought.

Last week, the station just held a meeting to appoint him as the chief director of this year's Spring Festival Gala, and after receiving the notice, Huang Yihe has been thinking about a problem.

In the past two years, why don't the audience like the Spring Festival Gala?

For this reason, Huang Yihe also locked himself in a small screening room, starting from the first Spring Festival Gala in 83 to last year, and watched it all.

He wanted to find a problem, but he really didn't notice that there were other problems other than the nothing new mentioned in the newspaper.

After listening to Gu Bei's words, Huang Yihe was instantly woken up.

Ordinary people do not demand high, as long as they can be allowed to watch a Spring Festival party happily with their families on Chinese New Year's Eve, they will be satisfied.

Therefore, there is no need to put the Spring Festival Gala so high, just a gala, broadcast at the Chinese New Year's Eve dinner, to put it bluntly, it is a funny.

Just like in the past, those who talked about cross talk and sang drum songs in the teahouse were just a partner, and the guests didn't let their ears be idle while drinking tea and chatting.

I can't figure out my position, and I always want to be the protagonist of Chinese New Year's Eve, and it's strange that the people can like it.

Belch?

Something is wrong!

Huang Yihe was just about to speak, when he suddenly felt that something was wrong.

He asked Gu Bei for help, because he wanted a qualified assistant, no matter how bad it was, it would be good if he could provide a few programs.

But just now, Gu Bei took a lesson.

"Xiao Gu!"

Gu Bei didn't wait for Huang Yihe to say anything, so he directly waved his hand and stopped him back.

"Director Huang, don't talk about it, I was transferred back to you as a deputy at the front desk, that's because of Director Yang Jie, it doesn't matter if I'm in the crew or not, but now I'm leading this group, it doesn't matter if I give you a hand, the key is, what about my crew? You can't throw it away, can you? ”

When Huang Yihe heard this, he wanted to say something that he could let someone else take over for the time being, but he also knew that he couldn't say it.

This is no longer the case.

Although the TV drama production center and the literary and artistic production center are still under the management of the Ministry of Literature and Art, they have actually separated.

The problem of personnel movement between the two centers is not as simple and easy as it used to be.

Gu Bei, as Ruan Ruolin's most important subordinate, Huang Yihe now wants to borrow people, it is impossible.

"Xiao Gu, I also know that this makes you embarrassed, so let's do it, you have the title of consultant for the Spring Festival Gala for the first two years, and this year you will work harder, and be a consultant, you don't need to follow the group, if necessary, just help come up with ideas."

Hearing Huang Yihe say this, Gu Bei didn't talk immediately, but looked at Ruan Ruolin.

In the final analysis, this matter has to be decided by Mrs. Ruan.

Ruan Ruolin was naturally reluctant in his heart, but what could he do?

also belongs to CCTV, this year refused, Hong Minsheng will have to come to the door tomorrow, but when the time comes, he will not be able to push it, but he still has to agree.

"Director Huang, you are really ...... Forget it, Xiao Gu, you ...... Let's do it! ”

Belch?

Gu Bei was still waiting for Ruan Ruolin to refuse, but he didn't expect it......

Leader, this is giving me away?

But Ruan Ruolin said so, what else can Gu Bei do?

There is only one way to accept fate.

"Director Huang, since I am a consultant, I will give you the first suggestion, the party is indeed new, but it should not be on the program, but in the form, this year's Spring Festival Gala, we can try it and choose a few local stations to co-organize."

Jointly organised?

Huang Yihe didn't understand what it meant.

"Why did you want to put the Spring Festival Gala in the Gongti Office?"

Pierced in the heart, Lao Tie!

Huang Yihe never wanted to escape the failed Spring Festival Gala, but he really didn't want to mention it again.

"I didn't want to...... Make the noise a little bigger. ”

Seeing the old man's awkward appearance, Gu Bei smiled: "Even if it is a big momentum to move to Gongti, then why don't you move the Spring Festival Gala to Tiannan and Haibei in our country, wouldn't it be even bigger?" ”

"The Spring Festival Gala is no longer held in Beijing?"

Belch......

This old man obviously didn't understand what Gu Bei meant.

"I mean, this is the main venue in the capital, and we can also choose a few sub-venues."

Some people died, but not completely......