Therefore, many senior executives at the scene just knew that the Sugon R&D Center was developing artificial intelligence technology.

But they don't know exactly what the technical route or what step of research and development it has reached, and even they just know that the artificial intelligence being developed is called "Dawn".

"For this artificial intelligence "dawn", because it is in the research and development stage, I can't reveal any details.

But in any case, you don't have to worry about the chip performance crisis of Sugon Technology next, because with artificial intelligence "Sugon".

Even if the performance of our chips is not as good as other products, then we can still be in the position of sales champion. ”

Hearing Lin Chen's words, many people at the scene were scratched in their hearts.

But Lin Chen had already refused to say anything on the grounds of "company confidentiality", so although they were very curious, it was difficult for them to continue to say something.

However, there is still a question that has not been solved, and this question is when the dawn of artificial intelligence will come out, so at this time, Chen Dong asked their doubts on behalf of everyone:

"So when will our artificial intelligence "dawn" come out? ”

"If there are no accidents, it will probably be September."

Lin Chen pondered for a moment and slowly said his reply.

"September."

The senior executives who heard Lin Chen's answer began to think about how they should deal with the crisis in the next few months.

However, at this time, Li Qianqiang, the sales director at this time, couldn't help but ask:

"In the past few months, our sales will inevitably suffer a certain impact, and I think we should carry out a wave of big price reduction promotions to keep our sales in disguise."

Hearing the words of Li Qianqiang, the sales director, some of the senior executives on the scene were opposed and some agreed.

Among them, the group of people who agree with it believes that in the face of huge competitive pressure, they should reduce prices and promote at this time.

After all, although the profit of a single unit is less, the more it sells, the more it will eventually earn.

The opposing faction believes that there is no need for them to reduce the price of promotion, because even if they reduce the price of promotion, it is useless, it is better to keep the original price, so that they can make more profits.

All of a sudden, the scene was engulfed in a quarrel, neither of which could convince the other for a while, and in general the support and opposition of both sides were almost equal.

In such a situation, the people on the scene could only focus on Lin Chen, because at this time, only Lin Chen could make the final decision.

Facing the eyes of the people at the scene, Lin Chen pondered for a moment and then said:

"It is impossible to reduce the price, we must maintain enough profits, after all, once the price is reduced, the dissatisfaction and brand image caused by the want to rise back will be too great.

But we can't do it without cutting prices, after all, the chip performance on the other side will indeed be far ahead of us, and we also need to maintain ultra-high sales.

In this case, let's do another "sales rebate" campaign.

The discount can be given a little bigger, so that we don't have to reduce the price obviously, and we can also get a group of free salesmen invisibly. ”

This "promotion anti-profit" activity has repeatedly created miracles, and has saved the brand image and sales of Sugon Technology several times when the brand image and reputation of Sugon Technology have suffered a huge blow.

At this time, although this move is a bit old-fashioned, I have to admit that it is quite useful, and it can be said that this move is really a panacea.

"I support it."

At this time, Huang Hua, the person in charge of Shuguang Trade, expressed his support for Lin Chen's decision.

"I support it too."

At this time, Chen Dong also made a decision to support, and the people at the scene also nodded lightly in recognition of this.

In the following time, Sugon Technology made other discussions and decisions, and what decisions were made are not enough for outsiders.

……

Time continued to pass like this, and in the blink of an eye, it was July 2007.

In the past 6 months, Invida has released their new graphics card as promised, and this new graphics card is indeed as they said at the time, and its performance is really terrifying.

Even without the full optimization support of the Unreal Engine 3 Game Engine and the Unreal Engine 3 Plus, they still beat the Dawning graphics card with their own hardware performance.

Among them, the number of transistors in their new graphics cards has reached a staggering 7.08 billion, which is enough to surpass the 3.6 billion transistors of Dawning's second-generation graphics cards!

With an extra 3.6 billion transistors, the second-generation Dawning graphics card is naturally useless no matter how much you struggle, because even if you overclock so much, you can't surpass the performance improvement brought by other people's 3.6 billion transistors!

Among them, the number of stream processors in their new graphics cards has reached a staggering 2,304, while the raster unit has a staggering 192, and as for the texture unit, it is even less, only 48, which is completely sufficient.

And in the face of so many transistors, in the face of so many stream processors and grating units.

Even if your graphics card is fully supported by the game engine, in the face of the performance increase brought by 3.6 billion transistors, the Dawning graphics card naturally has no possibility of struggling at all.

However, with the blessing of the Unreal Engine 3 game engine and the Unreal Engine 3Plus game engine, although the Dawning graphics card was completely defeated in terms of performance, it did not reach the level where people were powerless to resist.

Later, Dawning graphics cards were reduced in disguise because of the "sales anti-profit" activities, and finally because the production capacity of Weida graphics cards was also not too sufficient, although Dawning graphics cards failed, they did not lose completely.

In terms of sales, the sales of Dawning graphics cards are on a par with the sales of Invida's new graphics cards.

Based on the current production and sales of 269 million computers in the computer industry this year, excluding the fact that some old graphics cards will be installed in new computers, an average of about 700,000 graphics cards can be sold every day.

At this time, the sales ratio of the two sides is in a situation where the sales ratio of the two sides is about 300,000 graphics cards.

As for the profits, the two sides are also about the same, because Weida's new graphics card uses 45nm process technology, and the cost is naturally very high.

In order not to turn consumers away, the price of their new graphics card naturally cannot be too expensive.

In the end, on average, the profit of both sides from selling a graphics card is actually not too much.

However, in any case, Invida's new graphics card does seriously threaten the market dominance of Dawning graphics cards.

In the next few months, as TSMC stores continue to produce graphics chips with 45nm process technology, their yield rate will naturally gradually increase, and the shipment volume will increase while reducing production costs.

With such a situation, the new graphics card of Invida will naturally gradually squeeze the living space of the Dawning graphics card, so the market share of the Dawning graphics card will only get worse and worse.

However, when the time comes to July, the focus of global netizens, including Sugon Technology, is not on the graphics card industry, because Pingguo's new iPhonE mobile phone is coming!

(End of chapter)