Chapter 694: It's hard to reconcile

Gu Bei hadn't seen Hong Minsheng for a long time.

I had only heard Ruan Ruolin say that Hong Minsheng was transferred to the State Administration of Radio, Film and Television, and Gu Bei didn't know what he was doing.

I never expected to see you on CCTV today.

"Deputy Director Hong, you ...... Why did you come to CCTV? ”

Hong Minsheng looked at Gu Bei and said with a smile: "You, who were expelled from the station, can sit in the office of CCTV in a grand manner, why can't I, the deputy director, come?" ”

Belch......

Gu Bei's face was embarrassed: "Deputy Director Hong, don't expose my shortcomings, besides, who said that I was expelled, obviously I resigned on my own initiative." ”

Hearing Gu Bei say this, Hong Minsheng smiled even more happily.

Wu Xiaodong, who was on the side, deliberately coughed twice, and then whispered to Gu Bei: "Teacher Gu, Deputy Director Hong was transferred back last week. ”

What?

Transferred back?

When the leadership of CCTV changed, although Gu Bei no longer worked at CCTV, he had heard a lot of news.

It is said that in order to fight for power, there is no less commotion above.

Hong Minsheng was transferred, not because of the failure of the struggle for power, but because he took the initiative to ask for it.

After he left, the current director Yang Wei promoted a cronie of his own and made his position.

Now Hong Minsheng is back.

Could it be that there are some changes to the above?

Thinking of this, Gu Bei secretly said unlucky.

This is what annoys him the most, and he doesn't want to get involved at all.

This time he agreed to accept CCTV's invitation to serve as the chief director of "Water Margin", Gu Bei just wanted to work quietly, do this errand well, and then retire.

"What do you think?"

Hong Minsheng frowned vigorously when he saw Gu Bei, probably guessing that this kid didn't think about anything good.

"I've been transferred back, do you have any comments?"

What?

"No, the arrangement of the upper leadership, which round of getting me to make irresponsible remarks."

Are you kidding?

How many catties and taels do you have, can Gu Bei still know?

Besides, what kind of crop is he in the sorghum field, it's too late to hide from this kind of thing.

"Stinky boy!"

Hong Minsheng scolded with a smile, but as soon as the words came out, it suddenly occurred to him that today's Gu Bei is no longer the hairy boy who just came to CCTV back then.

He is over 30 years old and is also a big boss of a company.

"Okay, I'm not joking with you, I'm here to find you, it's a serious matter."

What's the matter?

Let me help you with your ideas to fight for more rights?

Pull it down!

"You said, as long as I can help, I will definitely do the work of dogs and horses!"

It's one thing to think in your heart, it's another to say what you say.

Hong Minsheng was in charge of the Ministry of Literature and Art back then, and he was also Gu Bei's old leader, and within the scope of his ability, he didn't care about taking a hand.

"Don't worry, it won't be hard for you! I just came over, and the above arranged for me to focus on this year's Spring Festival Gala, you have experience in this work. ”

Gu Bei was stunned when he heard it: "Spring Festival Gala? Are you looking for me? ”

"Who are you looking for? The Spring Festival Gala was originally proposed by you! ”

Okay!

How many years ago!

"Deputy Director Hong, this is all the old Huang calendar, besides, I was just giving Director Huang a hand at the beginning, such a big thing, you are looking for me...... What can I do? ”

Hong Minsheng glared at Gu Bei angrily: "You kid is still pretending to be with me?" What's wrong? I still have to carry a sedan chair to invite you, so you are willing to go out of the mountain? ”

Seeing that the old leader was angry, Gu Bei didn't dare to be poor anymore, and smiled wryly: "Don't dare, don't dare, come on, you say, what can I help?" But I'll have to tell you in advance, I'm ......."

"I know you're busy, I won't tie you down!"

Hong Minsheng also knew that Gu Bei's identity was different now, and it would definitely not work like before.

It would be good if Gu Bei could promise to help.

Wu Xiaodong went out to buy something, and there were only two people left in the office, Gu Bei and Hong Minsheng.

Listening to Hong Minsheng talk about the preparations for the Spring Festival Gala, Gu Bei understood the other party's intention.

To put it bluntly, it doesn't matter, it's nothing more than Hong Minsheng just returned to CCTV and is anxious to make some achievements.

It's not that the old man is chasing fame and fortune, but he has passed the age of retirement, and being transferred back this time is actually a temporary errand.

The deputy director who was promoted by Yang Wei did not have much success during his work, especially last year's Spring Festival Gala, after the broadcast, the audience's response was mediocre, and the criticism was second only to that in 1985.

Seeing that the signature program is about to be smashed in his hands, the leaders above can still sit still.

So, Hong Minsheng, who was ready to retire, was transferred back and used his prestige to suppress it.

"It's hard to reconcile!"

After listening to Hong Minsheng, Gu Bei shook his head helplessly.

At last year's Spring Festival Gala, Gu Bei also watched it at the time, but he didn't think there was anything bad, of course, there was nothing outstanding.

Everything is a rehash of the same old tune, and there is no new idea in sight.

It seems that the operation mode and performance form of the Spring Festival Gala have been fixed.

It's not surprising that the audience is not satisfied.

Another reason is that the original audience had too few choices, and at that time, not everyone had a TV at home, so it would be nice to be able to watch TV, who could care about picking and choosing?

Now it's different, TV sets have become a necessity in people's lives, and as TV shows become more and more abundant, there are naturally more choices.

What about the Spring Festival Gala?

If it doesn't do well, I still don't want to see it.

In addition, there is another key reason, last year Beijing TV also began to hold a Spring Festival party, and it was also placed on the Chinese New Year's Eve.

Later, each local station had its own Spring Festival Gala, but at that time, the Spring Festival Gala of the local station was either before the Chinese New Year's Eve, or it was placed behind.

But last year, Beijing and Taiwan held the Spring Festival Gala for the first time, and they actually started a confrontation with CCTV.

CCTV's Spring Festival Gala should pay attention to the form of the program, publicity and other factors, compared with the local station, it seems a lot more casual, a group of cross talk celebrities in Beijing and Tianjin, pop songs, as long as they are popular, they are invited to come over, and they have made a platter variety show.

For the Chinese New Year, who doesn't want to be happy, when CCTV is still sensational, Beijing and Taiwan are cross talk, and when CCTV is still promoting positive energy, Beijing and Taiwan are still cross talk.

Compared with the two, whose Spring Festival Gala should the audience watch more? ?

CCTV's Spring Festival Gala, the director team is always thinking about how to meet the preferences of audiences from all walks of life across the country, but in fact, how to meet them?

As the saying goes, turnip and cabbage, each has its own love.

In addition to the renminbi, what else can do it that everyone likes?

That's why Gu Beicai said that "it's difficult to reconcile everyone", in comparison, Jingtai is much smarter, since there is no way to meet everyone's preferences, then focus on a little bit and make everyone laugh.

Gu Bei has watched the replay of the Beijing-Taiwan Spring Festival Gala, which is basically a cross talk performance interspersed with pop songs, the form is very simple, but the effect is very good.

In the final analysis, on CCTV's side, the director team thinks too much.

"It's really hard to reconcile, when I was still on CCTV, Director Huang once complained to me, every audience's preferences are different, some people like cross talk, some like sketches, some like pop songs, some like Peking Opera, it's hard to satisfy everyone, and I can only try my best to make most people like it."

Hehe!

It's still a bit too much to think about.

"Deputy Director Hong, what you said is not unreasonable, it's just that how can you be sure that the direction you choose is what the vast majority of people like?"

This sentence stunned Hong Minsheng.

That's right!!

How can you be sure that the right direction is chosen?

"What do you mean......"

What's the point?

Gu Bei is reborn, and he is not omnipotent.

In the previous life, the Spring Festival Gala was getting more and more crotch-pulling, is it really because no one knows what to do?

Even if Gu Bei was reborn, he was not conceited enough to solve all problems.

The current person is just a little worse than him, in terms of ability, is it really worse than Gu Bei?

"Deputy Director Hong, it's not me who refuses, you let me find a way, and I don't have any good tricks."

Hong Minsheng looked at Gu Bei, as if he wanted to see that he was taking Qiao, but the result disappointed him.

"Looks like I'm overthinking."

Gu Bei was a little unbearable when he saw this, he could understand Hong Minsheng, an old man who had reached retirement age, could still return to CCTV and take up this burden, in addition to his feelings for CCTV, he also wanted to make a little more achievements before he completely retired.

"Deputy Director Hong, actually...... Have you forgotten the original intention of holding the Spring Festival Gala back then? ”

Belch?

Hong Min was puzzled.

Gu Bei continued: "When I decided to hold this party on the Chinese New Year's Eve, it was just that I didn't let the people have more entertainment during the New Year, and it didn't seem to say that it would play a role in publicity and guidance, right?" ”

Hong Minsheng listened, thought for a while, and said, "You go on." ”

"But now, it seems to be a bit off from the original intention, I always feel that if you want to make the people happy, you should understand what they want, instead of self-righteously imposing what we think is good on the audience."

Hong Minsheng doesn't understand now, wasn't he just talking about this problem??

But who knows what the common people want?

"It's easy!! Look at what is popular in society now, such as songs, and then which star was the most popular in the past year, and invite the stars that the people like to come over. ”

"But how do we know?"

As soon as the words came out, Hong Minsheng realized that he had asked a stupid question.

He's concerned about it.

It's not easy to know which song is the most popular and which celebrity is the most popular.

There are so many young people in the stage, just ask them.

While the preferences of young people don't speak for everyone, don't forget that young people are the main force of today's TV viewers.

"It's got to be your kid's brain."

I thought there was no way, but it turned out to be an unexpected joy.

"Okay, since it was proposed by you, now after the study and decision of the Taiwan leaders, there is an important task entrusted to you."

What's that?

Gu Bei was stunned when he heard this, he was kind enough to help, why did he still find trouble for himself?