Chapter 754: Ruthless
"Let you show off, now you are satisfied."
What is this called?
It sounds as if it weren't your own family's money being spent.
Gu Bei followed Chen Xiaoxu when he got home, but he didn't expect this reaction.
"I haven't shown it to anyone, this kind of thing can be hidden from others, and I can hide it......"
Gu Bei pointed upward, there are some things that don't need to be said explicitly, you can understand everything.
Chen Xiaoxu is also the boss of a large company, so he naturally understands what is going on.
"But such a large sum of money, you just take it all and invest it, when can you spend it."
If you put it in 20 years, it will look like a lot of more than a billion dollars, but if you want to spend it, it is really not a difficult thing.
But now, that's an astronomical amount.
"That's why I asked you about the factory that Qingdao cooperated with you before."
"You still want to make a refrigerator?"
Chen Xiaoxu was surprised.
That's right, the factory that Gu Beiwen asked is Haier, which is now famous in China.
Haier's predecessor was Qingdao Refrigerator Factory, which is also a refrigerator production unit designated by the Ministry of Light Industry.
But it is such a unit that can monopolize the northern home appliance market, but in the early stage of reform, it gradually declined.
In the most difficult time, four factory directors were changed in one year.
It was not until Zhang Min, in his capacity as deputy general manager of the Qingdao Household Appliance Company, the superior unit of this factory, came to the Qingdao Refrigerator General Factory as the director that the situation changed.
When Zhang Min first arrived, the company was in ruins, almost on the verge of bankruptcy.
It was Zhang Minli who overrode public opinion and introduced advanced refrigerator production technology from Germany, which made the factory have a turnaround.
Qingdao Refrigerator Factory was also officially renamed Haier.
But not long after, some users came to Haier to report that there were quality problems with the refrigerator they purchased.
Immediately, Haier inspected the refrigerators of the whole plant and found that although the inventory of 76 refrigerators did not affect the refrigerator refrigeration problem, there were minor problems such as scratches on the appearance of the refrigerator.
Supposedly, this kind of small problem that does not affect the use was nothing at the time.
But Zhang Min, as the leader of the company, made a decision that made everyone stunned.
These refrigerators were smashed in public, and the relevant leaders and responsible persons, including himself, deducted all the wages of the month.
When facing the media interview, Zhang Min said: "Defective products are waste products, which is not allowed by an enterprise." ”
After speaking, he personally picked up a sledgehammer and smashed a refrigerator.
The onlookers looked at the smashed refrigerator and were shocked in their hearts.
You must know that at that time, the price of a refrigerator was almost equivalent to the income of an ordinary worker for two years.
The smashing of 76 refrigerators means that more than 200,000 yuan has been wasted.
Many workers shed tears of distress when they saw the refrigerator made by themselves being smashed!
The "smashing the refrigerator" incident caused a sensation, and publicly admitting that their own goods were defective, which is tantamount to smashing their own signboards.
Many people think Haier is finished.
But things turned out to be beyond everyone's expectations.
The refrigerator smashing incident not only did not make Haier decline, but made Haier synonymous with quality at that time, and at the same time shocked everyone in Haier.
As a reborn person, Gu Bei can naturally see the joints clearly, Zhang Min's behavior is not only a responsible attitude as a corporate manager, but also a successful hype marketing.
Haier's refrigerator smashing incident not only changed the quality concept of Haier employees, but also won a good reputation for the company.
Moreover, it has triggered the situation of quality competition of Chinese enterprises, which has awakened the quality consciousness of Chinese enterprises, and has had a profound impact on the improvement of quality awareness of Chinese enterprises and the whole society.
It is the machine that is smashed, but the credibility that is poured.
Since this incident, Haier has officially embarked on the fast track.
In the early 90s, Haier went out of the north and entered the national market.
In 93, it issued shares on the Shanghai Stock Exchange.
This year, as the leader of the company, Zhang Min also appeared on the cover of "Asia Weekly".
has achieved great success in China, but Zhang Min is not satisfied with the status quo, he will take Haier out to participate in the competition in the international market.
But this step, no doubt, requires money, a lot of money, and foreign exchange.
It just so happens that Gu Bei has money, and the most important thing is foreign exchange.
"The last time I went there, I really saw that Mr. Zhang."
Originally, the CEO of a large enterprise would definitely not come forward in person for such a thing as advertising bidding.
But who let Chen Xiaoxu have another identity - Lin Daiyu.
As the idol of a generation, Lin Daiyu's influence is not comparable to ordinary people.
Why can Chen Xiaoxu's advertising company develop so fast, in just a few years, it has become a star enterprise in the same industry.
Her Lin Daiyu's vest played a very important role.
Zhang Min himself is also a fan of Red Mansions, and when he learned that Lin Daiyu came to participate in the bidding in person, he naturally wanted to take the opportunity to meet him.
Don't look at Chen Xiaoxu's fancy temper in front of Gu Bei, but when facing outsiders, especially business partners, emotional intelligence is still accurate online.
The two talked happily and became friends, exchanging contact information, which was just convenient for Gu Bei.
Gu Bei didn't expect that one day, he would take advantage of his daughter-in-law's power.
"Do you need me to probe first?"
Belch?
Seeing that Chen Xiaoxu was still shaking his mobile phone, Gu Bei hesitated.
It seems quite embarrassing to let your daughter-in-law rush to the front, right!?
"No, I'll try it first."
Gu Bei said, picked up his mobile phone, and broadcast it according to the number given by Chen Xiaoxu.
It's supposed to be working time at this time, and I don't know who people ......
Connected!
"Who?"
He spoke with a slight accent.
"Hello, is it Mr. Zhang?"
There was a moment of silence on the other side.
"I am, who are you?"
"I'm Gu Bei, and Chen Xiaoxu is my lover!"
reported to his home, afraid that people had not heard of it, but Gu Bei still brought Chen Xiaoxu with him.
Chen Xiaoxu listened, raised his eyebrows towards Gu Beiyi, and his expression was clearly saying: Look, it still depends on me.
Hehe!
"Gu Bei? The boss of Elaine Clothing? ”
Belch......
Are Elaine costumes so famous?
Gu Bei really didn't expect that Zhang Min would know about his identity.
"I didn't expect Mr. Zhang to know about me."
Zhang Min's tone was obviously a lot more enthusiastic: "Hello, hello, Elaine clothing is famous, and we also have a branch in Qingdao, and my lover likes your clothes very much." ”
Look, isn't the relationship established!
"I don't know if Mr. Gu called me, what advice do you have?"
Advice?
In the face of this ruthless man, Gu Bei didn't dare to give advice.
If you want to smash the refrigerator on live TV, it can also be said that the strong man broke his wrist, because once Haier's brand reputation is damaged, the company that has just improved may fall to the freezing point overnight.
Zhang Min was also gambling, and fortunately, he won the bet.
"Mr. Zhang is polite, you are a senior, you really dare not advise."
Zhang Min laughed out loud when he heard this: "Xiao Chen and I are friends, you must have something to do with me, if you have anything to say, let's not go around in circles!" ”
Perhaps in the eyes of ordinary people, the family members who control a large enterprise like Haier will have a little mystery on them, but in fact, the other party is just an ordinary person.
It's just that the attitude shown depends on who the person is talking to.
Gu Bei, who owns Elaine Clothing, Xiaoxue Food, Limin Vegetables, Mingqian Pictures, Guangya Group and several other companies that have a lot of influence in their respective fields, is naturally qualified to have an equal dialogue with Zhang Min!!
"Since Mr. Zhang said so, I won't hide it, I heard Xiao Xu say before that Haier is ready to expand the scale, I don't know if Mr. Zhang is interested in talking about cooperation."
Cooperate?
Zhang Min was silent for a while, and Gu Bei also heard the sound of the door closing.
"Mr. Gu is also interested in home appliances?"
"I don't know much about the home appliance industry, but I happen to have a spare amount of money in my hand, and an elder suggested that instead of putting money in the bank to eat interest, it is better to take it out and invest, so that the money can make money, which can be regarded as making a small contribution to economic development!"
Others may not be able to understand this, but who Zhang Min is, through the few pieces of information revealed in Gu Bei's words, he has already guessed a rough idea.
Some time ago, there was so much excitement in Southeast Asia, even if the domestic news was relatively closed, but in Zhang Min's position, how could he not understand.
Gu Bei has a spare amount of money in his hand, where did he come from?
There was an elder who suggested that he take out his money and invest it, which elder?
Guessing the joints, Zhang Min said in a deep voice: "Don't hide it from Mr. Gu, Haier's next development is indeed to expand the scale of production, but now that various domestic industries are booming, how can Mr. Gu just think of Haier?" ”
"Probably...... Mr. Zhang's smashing of the refrigerator back then impressed me too much! ”
Belch......
Zhang Min was stunned for a moment, and then laughed out loud: "That's all the old yellow calendar, I didn't expect Mr. Gu to remember!" ”
"Naturally, I have to remember, if it wasn't for Mr. Zhang's hammer, I'm afraid I wouldn't have been able to smash the current quality system standards."
After the reform, with the vigorous development of all walks of life, it has indeed driven the economy, but blind development has also brought a lot of drawbacks.
Emphasis on quantity rather than quality is common in various industries.
Without Zhang Min's hammer, people would not have noticed the importance of quality.
Once the quality is lowered, the consequence is naturally that the market competitiveness will decline, and when foreign brands come in, what will the state-owned brands compete with?
"Mr. Gu has won the award, Haier does need funds now, and I hope to have more friends to help Haier develop together, if Mr. Gu intends to invest, I am personally very interested, but this matter is too big, I can't decide alone, Mr. Gu If it's convenient, we might as well ...... How is the interview? ”
Gu Bei smiled: "I can't ask for it." ”
"Okay, I'll send an invitation tomorrow......"
"Mr. Zhang, you and my lover are friends, and we are naturally friends, friends visit each other, do you still need those long-winded things?"
Belch......
Zhang Min also laughed: "In this case, welcome Mr. Gu to be a guest, and I will sweep the couch to welcome you." ”
Ooh!
And the words!