Chapter 821: Growing Against the Trend
What the reporter said at the time was not all wrong, and Gu Bei's current actions can indeed be regarded as inciting national sentiments.
However, there is nothing wrong with doing this, national pride and national self-confidence originally began through the recognition of one's own nation.
The impact of the interview video published online continues to ferment.
Discussions on the Sohu forum are also continuing.
Naturally, the people arranged by Gu Bei are leading the rhythm, this is all a hype method that has not been new in the previous life, and it has played an unexpected effect at this moment.
Originally, the box office was already tired, but after this wave of reverse publicity, coupled with the overwhelming poster offensive.
When the box office data of the second week came up, Han Sanye was surprised to find that not only did the results not decline, but achieved contrarian growth.
In the first two weeks of its release, the box office has reached 68 million.
In the previous life of 1998, which movie was the mainland box office champion at that time?
Cheng Long's, with a cumulative box office of 80 million.
And now it's only been two weeks in theaters.
also bucked the trend, and the box office also came to 59 million.
According to the endurance of this movie, the results will still improve steadily in the future.
But fortunately, according to the agreement signed at the beginning, the film's screening period in the mainland is only 45 days.
In other words, as long as you resist this time, you win.
Although such a win is a bit disgraceful, it can at least boost the morale of the mainland film industry.
There was no charter, no data was concealed, and even if the contest was over before the limit was reached.
Without the help of any small movements, it is very rare to be able to resist this step.
"Xiao Gu, if we can do this level, even if we lose in the end, no one can blame us."
From the very beginning, Gu Bei's propaganda strategy was placed in the position of resisting the invasion of foreign films.
Now when people mention this film, the topic of "fighting the outside invasion" comes to mind.
Once they lose, the people whose national self-confidence has been frustrated may regard Gu Bei and Mingqian Pictures as national sinners.
It can be said that from the beginning, Gu Bei was also under tremendous pressure.
Listening to Han Sanye's words, Gu Bei didn't feel the slightest relief.
"Mr. Han, we can only win this time."
In his previous life, as an ordinary person, Gu Bei would feel unhappy when he saw that it was a foreign movie that had occupied the champion position for a long time on the domestic movie box office list.
Now he is also a part of Chinese films, how can he tolerate his own list, being grabbed by a broken ship.
Gu Bei's stubbornness in this matter, Han Sanye has already seen it.
"Just do your best, don't put too much pressure on yourself."
Of course, Gu Bei would not put pressure on himself, not to mention that there are other people who are under pressure now.
Although it was not promoted in China, the box office reached nearly 60 million within two weeks of its release.
Gu Bei didn't believe that the producer would not be moved.
You must know that this number has surpassed that of Japan and South Korea, which were released at the same time.
If the producers still regard the mainland market as dispensable, with this arrogance, there is no need to treat Yangmaozi as an opponent anymore.
Hollywood producers have always been crazy for profit, as long as they can bring them enough benefits, even if they are Chinese who have not paid attention to them in the past, they can still willingly kneel on the ground and call their father.
The current strength must have attracted the attention of the producers.
If there is no such opponent, the box office in the mainland may have exceeded 100 million.
The next step should be for them to think about how they can stay competitive.
In the third week of its release, it still maintained a trend of reverse growth, but there was a decline in data for several consecutive days.
The screening hall, which was originally full at every show, also had empty seats.
The box office figures of the two movies also came to 120 million and 75 million respectively.
Ahead.
"Hooray!"
The box office broke 100 million, although this honor belonged to the earliest and was broken last year, but the box office of domestic films can break 100 million, and this honor is also amazing.
After Gu Bei got the data for the third week, he immediately chartered the banquet hall of the Beijing Hotel, and invited the main creator of the crew, as well as relatives and friends from all walks of life, to celebrate together.
Han Sanye also specially invited Gu Bei to several leaders and praised him.
The leaders are also happy, they are all well-spoken, Gu Bei's achievements can naturally be achieved under their care, and they can add a stroke to their political achievements.
It's a great joy for all.
So he didn't hesitate to praise him, Rao is Gu Bei is the most impatient with this kind of entertainment, and he was also praised to the point of dizziness.
After dealing with the leader, Han Sanye called Gu Bei aside again.
"Xiao Gu, it's been three weeks since the release, and we are ahead of more than 40 million in terms of data, I dare not say 100 percent, it's almost eight or nine and ten, right?"
Han Sanye's face was full of red light, and he was obviously very embarrassed in front of the leaders recently.
But Gu Bei is much calmer.
"Mr. Han, it's too early to say anything before painting, the other party will definitely not sit still."
"How?"
I haven't done publicity before, but the director took a group of creators to the small day next door, and Han Sanye remembers the arrogant energy.
"At the beginning, because of prejudice, I felt that Chinese people looked down on movies, but now the situation is different, and the box office of 7500 is enough to attract their attention."
In the previous life, the box office in the mainland was 360 million, and it was from this movie that Hollywood studios targeted the money bags of Chinese.
Every year, several important schedules will come over to harvest a wave.
Without this opponent, perhaps they would have maintained the arrogance characteristic of Westerners.
But now the situation is different, and the strength will definitely make the producers wake up and realize that even Hollywood cannot be unimpeded all over the world.
So, next, they're definitely going to make a move.
"How are we going to deal with that?"
Gu Bei thought for a while: "This is going to trouble the audit department of China Film Group." ”
Han Sanye frowned slightly: "If you have any ideas, just say them quickly, don't say half of them." ”
Still a quick temper.
"The box office situation is announced to the public every day so that everyone knows."
This......
"If you do this, will it make people think that we are targeting foreign films?"
I've done everything, but I still have to hide it.
However, Gu Bei can also understand that the overall situation is important.
"Mr. Han, these two movies are not the only ones released on National Day."
I see!
"You kid, you have a lot of ghost ideas."
The daily box office data will be released to the public, so that everyone can clearly see the data comparison of the two movies.
During this time, the box office data has grown against the trend, how did it come?
It's not just driven by the national sentiment instigated by Gu Bei.
Now people in the disgraceful circle are paying attention, hoping to fight this battle and win glory for Chinese films, and similarly, many ordinary viewers also hope that their families can win.
Gu Bei said before that the result depends on the audience's choice, and now it is to help them make a choice.
Whether to continue to support domestic movies, get rid of foreign hair, and everyone raise their eyebrows together, or go to the cinema to see Fat Si's belly.
Sure enough, in the fourth week of the release, the producer 20th Century Fox sent people to China with the heroes and heroines Xiao Li Zi and Fat Si.
It's only at this time that I think it's good to sell, don't you think it's too late?
The arrival of Xiao Lizi and Fat Si has indeed caused quite a stir, and this is the first time that a real Hollywood star has come to the mainland to do publicity.
When he was young, Xiao Lizi hadn't let go of himself yet, and his appearance was really good, and he almost caused a riot as soon as he appeared at the airport.
There is also Fat Si, which is an existence that makes male compatriots across the country red-faced.
On the same day, they held their first press conference since coming to China in the banquet hall of the hotel where they were staying.
Sohu.com and Tengxun.com, as the two major comprehensive websites in China, also sent reporters to participate.
The next day, I went to the Forbidden City to visit, accompanied by thousands of fans along the way, but more than 100 security guards were around, and it was not easy for fans to get close to idols.
Obviously, for the first time in the mainland, these Hollywood stars don't know how to treat Chinese fans.
For a while, he was cold, rejecting people thousands of miles away, and for a while, he wanted to be cordial and interact with fans.
It's so hot and cold, and the enthusiasm of the fans is almost consumed.
In this era, after all, it is not twenty years later, and the attitude of Chinese people towards celebrities is still a little subtle.
If it was twenty years later, brain-dead fans were rampant, maybe the effect of their trip would be much better.
At this time, Sohu.com released the news of Xiao Lizi and others in a timely manner when they were promoting on small days.
In contrast, domestic fans obviously feel that they are treated differently.
In addition, China Film Group is updating box office data every day, and before the head that warmed up because of the arrival of the big star, it cooled down in an instant.
Putting on a high-minded posture, and still looking down on us, who is disgusting to come on this trip?
Don't you see that this battle is not over yet?
Their arrival did stimulate the box office, but at the same time, it also made the box office rise again.
Three days later, Xiao Lizi, Fat Si and others ended their propaganda work in China, and they didn't think about spoiling their fans until they left.
I still want to circle the money of the people, I really think that the people of this country have no brains.
"Mr. Gu, the latest data has been sent by China Film Group."