"Trademarks? Branding, yesterday you said graphics? Facing Jiang Mo's new words, he looked puzzled, but at the same time, he felt novel.

"Brand is the meaning of the signboard, just like your name of 'living in the world' or 'eternal', carrying people's awareness of it, it is an intangible asset with economic value. A trademark, on the other hand, is a sign of a product. It is what I mentioned yesterday, the logo is fired on the wine vessel, and when people see this logo in the future, they will know that this wine is a fine wine of the Tianxiaju brand. Haha......"

Ding Ling clapped her hands, "Pen, ink, paper, inkstone..."

Jiang Mo sneered, "This? "This girl is too anxious.

But he didn't think about it, Ding Ling said directly: "I will give fifty percent of the shares of Tianxiaju to my son, and I will make a profit with my son..."

"What's so embarrassing about this, haven't done anything for the girl yet?" Jiang Mo scratched his neck embarrassedly, so he had to ask for ink and paper, so Wutong took out a special quill pen to design a trademark for Tianxiaju...

When Jiang Mo was thinking about drawing pictures, he was able to continue to give ideas to Ding Ling: "By the way, Qi now has a refined salt, which has no impurities and miscellaneous tastes, which can increase the taste of food. However, salt is a monopoly of the imperial court, and the current output may not be high, and not many are transported to Dazhou, so you may need to know the Zheng family to get it..."

Ding Ling wrote a few contracts, clearly stating the transfer of half of the world's profits, and was stunned at first when she heard what Jiang Mo said, but continued to press her fingerprint and seal, "I heard it"

Jiang Mo continued to say what he thought of: "In the next few days, I will find a blacksmith to create a new cooking tool, called an iron pot, which can fry dishes, which is definitely a highlight." Then there needs to be a small stage in the center of the hall..."

"Okay" Ding Ling picked up the contract she wrote and read it carefully, and felt that there was no problem, so she gave it to Jiang Mo.

At this time, Jiang Mo had roughly drawn a very simple figure, a house that resembled the Son of Heaven with a few brushstrokes below.

The corners of Ding Ling's mouth grinned, "Childe has such a talent, the prince can recognize the world's dramas at a glance, and he can see that it is a small restaurant in the world if he is illiterate. ”

Jiang Mo asked curiously, "What do their logos look like?" ”

After the Tang and Song dynasties, there were naturally similar brands and trademarks, but they were not summarized, and this era may be like the pre-Qin period in terms of time, but the development of the Great Zhou Dynasty has reached the height of the Tang Dynasty, and it is not surprising that there are prototypes of brands and trademarks at the beginning.

Ding Ling simply drew a circle and a Y, which was simple and easy to remember, but could not be associated.

Jiang Mo's eyes widened when he saw this, and he slandered in his heart, letters?

Ding Ling thought she had seen through Jiang Mo, "Why, have you encountered many stores with such logos in Qi Kingdom?" There is also the Drunken Immortal Building, but the owner behind the scenes doesn't seem to be..."

"When was Eternity founded? Did you say before that Ji had the same surname as Da Zhou? Jiang Mo asked.

"This is the same time as the establishment of the Great Zhou Empire, and it is the separation of the royal family, what?" Ding Ling stared at Jiang Mo puzzled.

Jiang Mo shook his head and returned to his previous smile, "Ah, it's nothing, I just want to know who came up with this logo?" I thought I was the first. ”

"It's been seven or eight generations, and it's been impossible to verify it for a long time, but Childe is already very smart and can think of his intentions..."Ding Ling couldn't help but praise.

Jiang Mo took the pen in his hand and drew the side view and top view of the iron pot, and the various positions, sizes, and materials were clearly marked, and the building process was also carefully marked: from cutting, curling to calcination, hot forging, grinding and oxidation, etc., "By the way, this is the pot I just said..."

Ding Ling smiled: "If you don't give me the picture, I'll ask someone to build it..."

Jiang Mo put down the pen and handed the paper to Ding Ling, "Of course you can, but I have something to ask for." ”

Ding Ling took the paper and naturally agreed: "Childe just say"

"I often come here to advise you, even one of the proprietors of this shop, and ask the girl not to spread the word. I think I'm still that arrogant and lascivious person..."Jiang Mo said and hugged the sycamore and smiled evilly.

"What kind of person is the little girl," Ding Ling smiled and pursed her lips, "Besides, you are..." But there was a touch in my heart, this person has such a deep talent, could it be that he has a plan?

Jiang Mo saw what Ding Ling was thinking, and said bluntly, "The girl is smart, presumably many people in Da Zhou think that the Qi State has the heart of disobedience, although I just want to be a rich man, but even if it is the ability to make money, in the eyes of those who have a heart, it will cause death." ”

Ding Ling's heart trembled even more, and after thinking about it carefully, she could naturally figure out the reason. She continued to pour wine for Jiang Mo unhurriedly, and after letting people put away their pen and ink, the dishes were all ready.

Ding Ling returned to her seat, saluted and toasted, and chatted: "By the way, yesterday Gongzi was deceived by Jiao Jian's splashing skin, I heard that Gongzi found what kind of fabric again?" ”

"Exactly" Jiang Mo only took a shallow sip of wine, "It's very thin and can transmit light, but the air permeability is very poor." Or maybe it's a little waterproof, but it's able to block the wind. The main thing is that it can't be too expensive, because I want a lot. ”

Ding Ling put her hand on her chin and looked thoughtful: "What is it used for?" ”

"I can't say it yet," Jiang Mo pushed the bridge of his nose and smiled mysteriously, "But if it is done, it will also bring a lot of benefits to Tianxiaju..."

"Oh? It's true? Ding Ling's face was full of joy, and she got up and began to pace: "This kind of cloth should be there, but it must be very expensive, if the son needs it, then I will find a way..."

"No, no, no, I'm too expensive if a piece of cloth is more than one or two, and the sealing is still poor, even if the girl got it for me, I'm afraid it won't create much benefit..."

"Wind block, good sealing, waterproof, but it needs to be transparent, and it's cheap..."Ding Ling continued to pace and think, and suddenly a flash of inspiration: "Does it have to be cloth?" ”

"That doesn't have to..."

Ding Ling walked in front of Jiang Mo and looked at the pedestrians on the road outside the window, some of them holding umbrellas. At this time, most of the umbrellas were made of animal skins or cloth coated with palm oil, and even more people just used hats.

Ding Ling suddenly pointed to an oilcloth umbrella and said excitedly: "Oilcloth umbrella...... Oil paper, paper soaked in palm oil, should also be waterproof, but it is made thin and transparent, but it is easy to break. ”

"You're too smart" Jiang Mo got up and even wanted to hug Ding Ling, but when he was about to make contact, he reacted and slapped directly at his head, why didn't he think of this stubble? But then he also touched his chin and thought about it carefully, "But the paper on the market is not cheap, and the cost is not cheaper than cloth when it is soaked in palm oil to dry?" ”