"Now the global economy is not good, oil prices are high, the tourism industry is also very poor, it is indeed a good time to buy the bottom, the profitability of the Hilton Hotel under normal circumstances can also be, it is indeed a good investment object, but the management is not in Yonggao, you can only get a share of the acquisition, the Chinese in Hong Kong, generally like to be in power themselves, right?" Shen Bi said with a smile.

"I also love being in power." Chen Zhiwen nodded and said: "If Yonggao is acquired, I will find a way to end the cooperation with Hilton, and then demolish the hotel and build the tallest super building in Hong Kong." ”

Anyway, it's also a matter of the future, Chen Zhiwen doesn't care about the cowhide blowing a little bigger, Yonggao is really in hand, and it is inevitable to demolish and build a super building, but it is difficult to say when it will be built, maybe it will really be a few years later, maybe it will have to wait until the 80s, mainly to see the financial situation at that time.

"Chen Sheng is really ambitious." Shen Bi smiled, obviously not really believing it.

Chen Zhiwen asked: "Mr. Shen Bi, Yonggao is not a small company, it is completely different from the previous United Soda, and it is still funded by the United States, how sure is HSBC?" ”

"This kind of thing naturally can't be said to be 100% sure, you have to try it to know, but the American capital doesn't have to be taken seriously, Yonggao's boss is also a Chinese-American, and he has cooperated with HSBC before, his main business site is still in the United States, Hong Kong's assets, if the money is in place, it shouldn't be a problem." Shen Bi replied.

"Then test it first, if the other party is interested in making a move, it will be better." Chen Zhiwen nodded and said.

In the original history, Li Jiacheng's Cheung Kong acquired Yonggao Company in 1976, and the business history only understated this acquisition, indicating that the deal at that time must have been directly negotiated rather than forcibly acquired, so that he should also have this opportunity, plus HSBC came forward, the probability of success is higher.

Having a building in Central is one of Chan's goals, but this acquisition is not only that, the building in Central is the best asset in Hong Kong, and as long as the real estate market recovers in 75 years, it will not only become a cash cow, but also the best collateral for banks.

To put it simply, if you spend HK$150 million to acquire a Central building now, in a few years, you will not only get almost HK$10 million in rent or property fees every year, but you can also use the building as collateral and get more than HK$150 million from the bank, and the longer the time, the higher the amount.

Shen Bi said: "Okay, it's Christmas soon, I may have to go back to the UK, but I will arrange for Tori to follow up on this matter, and wait until next month, when there is progress, I will ask Chen Sheng to come out." ”

"Okay, then thank you Mr. Shen Bi." Chen Zhiwen said with a smile. If you want to build a good relationship with HSBC, the easiest way is to continue to cooperate with him, show his advantages, and at the same time show that he is inseparable from HSBC, then HSBC is naturally willing to cooperate for a long time.

The former Bao Yugang, the follow-up Li Jia's achievements are like this, and the two of them are only the most successful representatives, in addition to the two of them, there must be more other people, but these people's achievements are limited and cannot reach such a high level.

......

After bidding farewell to HSBC, Chen Zhiwen returned to Galaxy Holdings and pulled Qin Zhihao from the laboratory.

"The United Soda Factory won? Then Red Bull will be ready to be produced right away. After Qin Zhihao learned that HSBC had done the job, he said happily: "The United Soda Factory has more than a dozen production lines, and their business has not been good recently. ”

Chen Zhiwen asked: "Have you bought the raw materials for the first batch of Red Bull?" ”

"After I bought it, I ordered various vitamins, taurine and caffeine from RB, and the ratio has been calculated in the laboratory, and after many tests, there is no problem, but mass production is still different, and then debug when it is time to produce, there should be no problem, United Soda Factory has a very mature team." Qin Zhihao replied.

"Okay, professional things, you professionals will do it, if you have any other questions, just come to me." Chen Zhiwen nodded and said. He may only know how mineral water is produced and nothing else, but the Austrian businessman who introduced Red Bull to the world in the past does not know either, which does not prevent him from making Red Bull one of the top 10 beverage brands in the world.

"Chen Sheng, there shouldn't be any big problems in the production area, that is, the sales channel, are we taking the sales route of the United Soda Factory?" Qin Zhihao asked a little unconfidently.

"How is that possible?" Chen Zhiwen smiled and said: "United Soda Factory can also be sold in Hong Kong, Wanwan and Southeast Asia still have a little market in the first ten years, and then local brands appeared, he has no way, Red Bull is definitely going to take the European and American route, and it will be a high-end route, you can use United Soda to trial production now, but you still need to replace more advanced equipment in the future."

Some time ago, I have arranged for a lawyer to apply for an export certificate from the European and American food hygiene agencies, and it is estimated that I will be able to get it after the year. ”

After making a Red Bull sample in the laboratory, Chen Zhiwen arranged for a lawyer to go to major European and American countries to go through the application process, which generally ranged from a few weeks to a few months, depending on the legal provisions and department enforcement of each country.

"High-end route." Qin Zhihao's mind seems to be a little confused, can the drink still take the high-end route? Isn't this thing all about quantity?

"Okay, you go and get busy with you, I'll take care of the channel laying this matter." Chen Zhiwen said.

High-end beverage route, it is difficult to create, after all, the drink, like snacks, is to give people a short-term sense of pleasure, to take the normal price route is the right way, in the field of snacks and drinks, high-end brands also have, but the sales are very low, and the brand reputation is very difficult to build, most of these goods can only be sold in small areas, there is no way to cover the world.

It's just that the effect of Red Bull is to restore physical strength and refresh the mind, and in terms of taste, it is impossible to compare with Coke Sprite or other fruit juice drinks, so it can only be promoted to drink in a specific environment, staggering competition with Coca-Cola, Pepsi and other giants.

Fortunately, the former Red Bull went global in the hands of Austrian businessman Mateschitz, and his routine was very simple, that is, he continued to support various sports, racing, extreme sports, race sponsorships, etc., etc., and spent money to get the market, and after the market made money, he continued to spend money in the field of advertising, and finally made Red Bull the global leader in energy drinks.

It's just that it was in the 80s, and now it's the 70s ten years ago, and many aspects can't be copied directly, but in general the route is pretty much the same.

......

PS: It's been many days, my family is getting better, I don't have a sheep yet, I don't feel my throat, am I the legendary chosen worker!?