216 Central MTR Exit Auction

December 23, Hutchison Building Headquarters:

Wu Weibing, the person in charge of Watsons, immediately rushed over after Chen Zhiwen arrived at the company, and said to Chen Zhiwen, who had just sat hot on the office chair: "Chen Sheng, the price of Wellcome supermarket, we have negotiated with Hongkong Land, a total of 55 million Hong Kong dollars, including 16 properties, 55 leased branches, and 12 because of the location close to our PARKnSHOP supermarket, we have not acquired." ”

"How much are these 16 properties worth at the current price?" Chen Zhiwen asked casually.

"Almost HK$35 million." Wu Weibing replied.

"That's okay, let the legal department confirm it, and sign the contract if it's okay." Chen Zhiwen nodded and said.

This kind of supermarket chain, unless it has developed to a very good reputation, otherwise, those rental supermarkets without property are not worth much money, the bulk of the transaction amount, or Hongkong Land has purchased 16 properties, and the largest number of 55 rental branches, the total value is 20 million Hong Kong dollars, this is still a good location, long-term cooperation agreement has been signed.

"I have already sent the relevant agreement and data to the legal department, and I can sign the contract just after the confirmation from the other side." Wu Weibing said.

"Okay, with the acquisition of Wellcome, we can sit back and relax for the time being, but we still have to complete the layout in Hong Kong as soon as possible, and now the house price is rising once a month, and we will acquire properties that can open supermarkets as soon as possible, these properties are in our hands, and we will always be invincible." Chen Zhiwen continued.

Although it is unlikely, and the acquisition of supermarket properties as soon as possible is also a very high-quality investment, and so PARKnSHOP opens two or three hundred supermarkets in Hong Kong, most of which are self-sustaining, covering eighty or ninety percent of the people in Hong Kong, plus the cost-effective materials of Galaxy Trade, there is no longer any opponent who can have a chance to turn around.

And once the scale of the supermarket is large, the external business directly collects cash, and the supplier has a certain payment cycle, which will produce a lot of capital flow, for risk considerations, naturally can not use too much, but as long as the control is good, and know the cyclical nature of Hong Kong real estate, there is still a lot of room for profit.

"I have also informed many agencies in Hong Kong to entrust them to find similar properties, and I think that in three months, I should be able to find suitable shops in all crowded places in Hong Kong." Wu Weibing said.

"Okay." Chen Zhiwen nodded and said: "HSBC's funds don't need to be used in vain, if these supermarkets can't be used up together, then buy a property in Central or some shopping malls, you can collect rent and wait for appreciation, and you can also prepare for the future." ”

Most of the properties in Central or shopping malls are controlled by large conglomerates, but there are still some small families who hold them, and even large conglomerates may sell their high-quality assets when they are short of funds or need to develop large-scale projects.

"Okay." Wu Weibing nodded and said.

Another Christmas is coming, and Chen Zhiwen is actually not interested in this kind of Western festival, just live it normally.

A few days later, in 1977.

After a year of construction, the headquarters of Galaxy Group, Galaxy Tower, has been completed.

On Saturday, January 8, the management team of Midea, Galaxy and Red Bull officially moved into the 46-storey tallest building in Admiralty.

"It's a pretty good building." Chen Tianfu walked around his son's office and asked with a smile, "How big is it?" ”

"About 1,500 feet." Chen Zhiwen replied.

Although the office in the Hutchison Building is also very good, but the area is much smaller than here, and the Hutchison side is a merger of the previous offices, even if the decoration, I still feel a little nondescript, now the new building here is naturally different, the office is located in the southeast corner of the 42nd floor, the huge floor-to-ceiling windows, so that the view of the entire office can see half of Hong Kong and the entire Victoria Harbour.

And this glass is also very special, you can see the outside inside, but you can't see the inside from the outside, even if the outside cleaner is cleaning the glass in the future, you can't see anything.

"Big enough." Chen Tianfu tried the sofa again, and it was completely leather, which felt the same as on a car.

"I also left two floors for Hengyi on the 35th and 36th floors, and you can also move here." Chen Zhiwen continued.

Although Galaxy, Midea and Red Bull are now very large, most of the employees are located near the factory in Yuen Long, and only the top management and external teams will move into this building. Therefore, he deliberately left 3 floors for his father's company.

"It's okay, when I move here after the new year, I will work on Hong Kong Island, it's still different, this building, but there are too many." Chen Tianfu smiled and said.

"The decoration downstairs is good, but the table is not, and you can look at the layout yourself." Chen Zhiwen said.

"yes, okay." Chen Tianfu nodded and said.

Chen Zhiwen asked again: "Dad, in another week, the Hong Kong MTR Corporation will start bidding, how much money have you scraped together?" ”

"Several properties that have cooperated with Hutchison have also been pre-sold, and 6 projects have been cooperated in the follow-up, which require a certain amount of investment, and at present, Hengyi has about 110 million Hong Kong dollars on its account." Chen Tianfu paused and said: "However, the fundraising we engaged in together, now we have 600 million Hong Kong dollars in our hands, during this time, I have been using this money to acquire shares of real estate companies in Hong Kong, as well as some well-located properties, industrial office buildings and B official letters, from the book point of view, last year almost an average increase of 30%, if all are sold now, almost 180 million Hong Kong dollars." ”

"That's a lot more money than if you worked so hard to develop so many properties." Chen Zhiwen smiled and said.

As early as the beginning of 75, Chen Zhiwen let his old man raise funds in the private sector, giving a higher interest rate than the bank, and the initial effect was average, but when Chen Zhiwen acquired Hutchison, his fame soared, and many people came to save money.

However, with the scale of Hengyi back then, there was no way to accommodate so much money, so knowing that the land market and stock market would inevitably begin to rise, Chen Zhiwen asked Chen Tianfu to invest all the funds in real estate companies, listed companies related to real estate, industrial office buildings with less fierce competition and Type B official letters for land certificates.

These investments will make money with their eyes closed, even if they are still made by blood in the case of high interest rates.

"Yes, I'm starting to doubt life, I have worked so hard to run so many real estate projects, but it is not as simple as this simplest investment." Chen Tianfu said with emotion.

"Therefore, it is the fastest to make money with other people's money." Chen Zhiwen smiled and said.

Finance is too profitable, not to mention others, so many countries in Europe and the United States have begun to de-industrialize after a few decades, and the transformation to finance is the best proof.

If nothing else, Chen Songqing, a huge fraud in Hong Kong a few years later, should have started his legendary life, and he also started with finance, and real estate is just his tool, although there are also deceptions in it.

"In the MTR tender, I estimated that the initial capital of this project will be at least 300 million Hong Kong dollars, and I am now thinking about whether to sell these assets to raise cash." Chen Tianfu said.

"No, repledge these assets and borrow money from the bank." Chen Zhiwen said.

"It's okay to do that, but the risk is multiplied." Chen Tianfu frowned and said, as a real estate developer, he naturally thought about doing this before, but these assets themselves were purchased with borrowed money, and if they were re-mortgaged and borrowed, it would be equivalent to double the risk.

"It doesn't matter, the Hong Kong real estate market used to be at least five or six years in a cycle, this cycle has just begun, and it has not yet recovered to the peak of 73 years." Chen Zhiwen explained with a light smile.

"73 years of housing prices and the stock market are so crazy, are you sure this cycle can exceed 73 years?" Chen Tianfu asked.

"Absolutely sure." Chen Zhiwen nodded and said that the bubble of 73 years is actually very large, but the real estate of this cycle rose to the level of 73 years at the beginning of 1979, and no one could have imagined that it would more than double in the future.

Hong Kong's real estate is so crazy, the house prices in 81 years have been shocking, but compared to 97 years, it is completely a drop in the bucket.

"Okay, then I'll play with a big one." Chen Tianfu smiled and said, if you are really confident, then the lever is naturally played as big as possible, over the years, he has trusted his son's judgment, because every time before, every mistake.

"Find some small banks, the interest rate will be high, and your assets are purchased with the funds raised, and big banks such as HSBC, Standard Chartered, and Hang Seng may not accept this kind of collateral." Chen Zhiwen said again.

"Rest assured, I already know a good Chinese-funded bank, and it shouldn't be a problem to get money from him." Chen Tianfu said with a smile.

"Oh, which one?" Chen Zhiwen asked.

"The Bank of East Asia." Chen Tianfu said.

"I've heard that the scale is okay, then it's time to build a good relationship." Chen Zhiwen nodded and said.

There are many banks in Hong Kong, the small ones may be a few branches, similar to the credit cooperatives in the villages and towns of later generations, and the big ones are naturally HSBC Standard Chartered and the like, and among them, there are also many medium-sized banks, and the Bank of East Asia is one of the leaders.

"Of course." Chen Tianfu said with a smile that the most important thing for real estate companies is to have a relationship with banks, and the five real estate tigers in Hong Kong have the support of banks behind each of them, of course, from the perspective of banks, they also need to cooperate with real estate companies with strong strength and high security.

"Since there are well-connected banks, it is much more convenient." Chen Zhiwen continued: "The two plots of MTR land in Central and Admiralty can be said to be the best land auctioned in Hong Kong since the real estate crisis in 73, as far as I know, 30 real estate companies or consortiums have signed up to participate in the auction, Hongkong Land, Swire, Cheung Kong Industrial, Wo Hop, New World, as well as some consortia in Japan and South Asia.

If we want to win, we absolutely need to be prepared, otherwise, we will not be able to fight for Hongkong Land in terms of funding. ”

"Didn't Hongkong Land be forced by you to sell Wellcome?" Chen Tianfu asked with a smile.

"That's different, supermarkets are just an industry that Hongkong Land wants to invest in in their spare time, and it is normal for them to give up after encountering strong competitors, but this kind of property is different, Hongkong Land's favorite thing is to hoard high-quality office buildings, and it will definitely do its best." Chen Zhiwen explained.

In the supermarket field, if Jardine Matheson is really determined to fight, then even if Chen Zhiwen will not lose, he will pay a great price, and the time will be measured in years, but the enemy is injured by 1,000 and self-loss of 1,000 and 5,000, and Jardine calculates whether it is cost-effective before finally withdrawing.

However, the land in Central is still in the location of the subway station, which has too much temptation for Hongkong Land, a real estate company that has been obsessed with property ownership for nearly a century.

"So what do we do?" Chen Tianfu asked.

"MTR's auction this time is not to raise a card, but to each one, write their own conditions into an envelope, and then hand it in, this is our opportunity, we don't have to fight hard with Hongkong Land." Chen Zhiwen said with a smile.

"I know that." Chen Tianfu said.

Chen Zhiwen continued: "Dad, have you ever thought about what the current MTR Company lacks? ”

"Money? They need a lot of money to dig subway holes. Chen Tianfu replied.

"Yes, it's money, but it's more than that." Chen Zhiwen said.

The Hong Kong MTR Corporation is different from other MTR companies in other places, the Hong Kong government does not subsidize it, but gives a lot of land near the subway station and lets the MTR company auction it off to raise money.

In the absence of initial funds, the auction of the subway company naturally needs to be mainly to raise money.

"What else?" Chen Tianfu asked.

"The money still has to be given, but in a different mode." Chen Zhiwen said: "We will give half of the money first, and then after the property of the subsequent subway station is built, we will sell it and share a part of the profits to the MTR company." ”

"You learned this method from the cooperation model between Li Jiacheng and Hutchison?" Chen Tianfu asked.

"Yes, there is a certain enlightenment, the MTR company is not a fool, naturally knows that the land they sell will definitely be able to make huge profits in the future, but they are restricted by the laws of the Hong Kong government and cannot develop it themselves, so I need to give them a part of the benefits." Chen Zhiwen nodded and said.

In fact, in the original history, this subway station auction was the bid won by Cheung Kong Industrial, which beat Hongkong Land, and used a similar method.

Li Ka-shing knows that companies like Hongkong Land only like to hold their own properties and will not share them with others, and the auction in Hong Kong is basically a fixed price transaction, and no one will share the profits with the auctioneer, which is completely unprecedented.

But Li Ka-shing is insightful, he knows that the MTR Corporation is also interested in these real estate revenues, so he proposed a plan to share profits with the MTR Corporation after the later development is completed, which naturally impressed the MTR Corporation's top management, first get half of the funds, not only to get cash to start the construction of the subway, but also to get the benefits of the real estate market rising a year later.

For Li Ka-shing, this is the first time to beat Hongkong Land head-on, and at the same time, even if a part of the profits are given to the MTR Corporation, he still makes a lot of money, the land price has been rising, and the special value of the land next to the subway station has made Cheung Kong easy to make a huge profit.

However, now, Chen Zhiwen naturally won't give him this opportunity.

"Seeing that you bought the Federal and International Mansions, I thought you would find a way to hold these properties?" Chen Tianfu said with a smile.

"Hold when you should hold it, and sell it when you shouldn't." Chen Zhiwen said indifferently, the office property next to the subway station is naturally a high-quality long-term holding object, but if you hold it yourself, you will trap all the funds, which is not cost-effective. Anyway, the subway company will continue to expand in the next ten years, and if you want to hold the property next to the subway station, there is an opportunity.

Even if you wait until 83 years, when housing prices plummet, if you have money to buy it, you can easily get it.

Friday, January 14th.

The sky was drizzling, and Chen Zhiwen and Chen Tianfu came to the most famous hotel in Hong Kong, which was the one that Liu sniped at in later generations.

Owned by the Kadoorie family, this family has been keeping a low profile in Hong Kong, but the scale is no less than that of other foreign companies, in addition to this big hotel, as an old British capital, it also owns a large number of high-quality land properties, and the Kadoorie family's greatest wealth is the power company -—— China Power, which controls the entire Kowloon Peninsula.

"Li Sheng, long time no see." As soon as Chen Zhiwen walked into the large conference room, he saw an acquaintance.

Li Jiacheng still had a pair of black-framed glasses, and said with a smile: "Hello Chen Sheng, I haven't seen you for more than half a year, and I can only watch Chen Sheng dominate the Hong Kong shopping mall." ”

"It's over." Chen Zhiwen smiled and said that he didn't actually do anything big during this time, that is, he bought two buildings in Wheelock and drove Jardine out of the retail supermarket market. However, for the average Chinese-funded company, any one is indeed not small.

"Chen Sheng came here, it seems that Hongkong Land has encountered a strong enemy." Li Jiacheng continued.

"I think Li Sheng is my biggest enemy." Chen Zhiwen smiled and said, there are many large companies present today, and it has also attracted a lot of media attention, and it is speculated that Hongkong Land is the most likely to win this auction, after all, it is the king of Central, if it is really iron-hearted, how many companies are opponents?

(End of chapter)