271 The electronics industry is about to explode

The original historical Nintendo,When its game watch was released in 1980,The price was between 5000-7000 yen,According to the exchange rate, it was about 20-28 US dollars,But at that time, Nintendo's game playability was very average,Which is worthy of comparison with the magic cube,Plus now two years earlier,The cost of chips and LCD screens is much higher,It's normal to have a higher price,If the sales are good,Maybe it will rise a little more,Of course,This black pot is naturally carried by dealers。

"Okay, then I'm going to advertise on TVB in a few days, and the game consoles will also be delivered to Parknshop Supermarket." Lei Shengli nodded and said, for how to sell, they naturally have a plan, Hong Kong naturally relies on their own supermarket group, Japan depends on the Sony Group with a good cooperative relationship with the United States, other places including Wanwan, then adopt the dealer agency system, Wanwan has already selected the corresponding dealers, now this little thing, unless the boss asks, otherwise they will do it themselves, at most the meeting will report.

"The sales volume of this piece, I predict that it will not be low, and the industrial city must be ready to produce at full capacity, and in addition, the corresponding supply of OEM must also be ready." Chen Zhiwen said again.

In the original history, the game-like game watch, the sales volume in the first two months was as high as 500,000, and it exceeded 32 million in three years, which made Nintendo at that time look for companies that could be OEM in Japan, and the production capacity could not keep up.

This is also the reason why there is only one game at present, if several are released together, the first year will definitely be carried out by the production capacity problem, the explosion of the electronics industry is about to begin, just like Apple in 2010, and the game is released in stages, which is also the maximization of benefits.

"This is no problem, not only in Hong Kong, but also in Wanwan, I have also found a few OEM businessmen." Lei Shengli said that they also predicted internally that this arcade machine would definitely explode, because when they were fine, they felt very good to play, not to mention young people and children, besides, two years ago, the arcade machine, people could be happy to spend a few dollars, only play a game for an hour, now only need to spend a few dozen dollars, you can play every day, can it be unattractive?

"What about the LCD screen? When will Hong Kong be able to start producing on its own? Chen Zhiwen asked again.

For the chip, Chen Zhiwen really doesn't have much hope, Hong Kong's chip factory, mainly for home appliances, therefore, chips are purchased from the outside, but the yield of the LCD that can be produced by Hong Kong is too low, if you use your own, the cost is high.

Today's LCD market is not large, especially a large number of companies in Japan put into production, resulting in an oversupply in the market, but once the scale of the handheld machine takes off, it is likely to lead to a U-turn in the LCD market, and the supply exceeds demand, which will be unfavorable to the end customer at that time. The best way is to produce it yourself.

"We have commissioned Henry Morgan to buy some new equipment, which is also the latest model, and it may be a few months before it arrives in Hong Kong, and then it will be ready for trial production." Lei Shengli said.

"Okay, then let's do it first, the release of Game Boy is still going according to plan, and in addition, there is also an LCD factory over there in Wanwan, so you can consider cultivating them with orders, and it is best to get some shares." Chen Zhiwen thought for a while and said.

If you can make your own creation, if you can't, you can find a few more suppliers to check and balance each other, and now the potential of LCD has not begun to extend to too many fields, and suppliers at this time should not dare to offend big customers.

As for Wanwan, even if they don't cultivate themselves, they can rise, and their potential is much better than that of Hong Kong, so it is better to take the opportunity to enter the shares to ensure their future supply stability and share the future of the LCD industry.

"Over there? Then I'll send someone to try. Lei Shengli nodded and said.

"How's the home console?" Chen Zhiwen asked again.

"It's still being tested, and there are some problems in many places, and I've asked Watts to analyze it, and it is estimated that it will take a while to get results." Lei Shengli said embarrassedly.

The research and development of handheld computers is not difficult, that is, the space is relatively small, and there are requirements for heat dissipation and circuit board size, but home game consoles are too complicated, which can be said to be the most difficult electronic products developed by Midea since its establishment, and tens of millions of dollars have been invested before and after. But it's much better than Atari, they spent 100 million dollars to sell their company to develop it.

"Okay, let me know if there's any further news." Chen Zhiwen nodded and said, he knows that the research and development of home game consoles is difficult, so it is normal to be stuck when encountering problems, and he doesn't care, as long as he controls the copyrights of several classic software games, he will definitely be able to get a piece of this market.

Moreover, this kind of difficult research and development has also allowed the teams in Hong Kong and the United States to make a lot of progress, and also recruited a lot of people with strong technical skills according to demand, which will be of great help to Midea to take the technical route in the future. After all, after the successful development of home game consoles, it will be almost 80 years, and personal computers have reached the era of a hundred flowers, and Midea also needs to be involved.

The time was fast approaching July. In a large factory in the north of Yuen Long, Hong Kong:

"Chen Sheng, this is the first batch of color TVs we made, the model we are going to call T1, the size is 25 inches, this is the ultimate in the production line equipment that Sony gave us, no matter how big it is, it needs to overhaul the production line, and it also needs a lot of authorization from Sony." He Guoyuan introduced while waiting for Chen Zhiwen and his party to walk in the workshop.

"Is there anything we produce now that is subject to Sony?" Chen Zhiwen asked.

"We have already got the technical patent, we spent more than a year on the production of this piece, and there should be no big problem, that is, the equipment part, we still need a long time to understand it, if there is a problem now, it may also need Japanese engineers to repair." He Guoyuan said.

"Well, that's already good, just keep trying." Chen Zhiwen nodded and said,From 0-1 technology,Naturally, it is difficult,Fortunately, I am ready to bind Sony with the Japanese market of arcade machines and future handheld machines,Otherwise,If you want to get these large number of technology patents from it,You can't do it with money,All kinds of color TV production lines introduced in the mainland in later generations,I don't know how many times it has been pitted,But there is still no way,You can only bite the bullet。

It takes time to master the relevant technology, even if there is enough money, but this is an outdated set of technology, but it is not impossible to use, because it is not too far from the latest generation.

Color tube technology has been developed for decades, just like the smartphones after 2016 in later generations, the generation difference between each generation is not big, and it can basically meet the basic needs of everyday people, that is, a new generation of technology, which will be stronger in visual sense, but it is not to the extent that it will absolutely eliminate the previous one.

"We have put thousands of T1 color TVs in our staff dormitories, in addition, our internal employees have also purchased thousands of units, basically in a state of playing every day, and the pass rate can be counted after a month." He Guoyuan said.

"Our employees have become our guinea pigs." Chen Zhiwen smiled and said.

"With so many people, there is a lot of time on weekdays, and there are also benefits, which happens to kill two birds with one stone." He Guoyuan said with a smile, close to 20,000 employees, no need to use in vain.

"The chip in this remote control is our own production, right?" Chen Zhiwen picked up a remote control on the side and said.

"Yes, this kind of chip does not require a lot of process, we can easily make it, and because we do it ourselves, at least it reduces the cost by a few dollars and saves a lot of time." He Guoyuan said.

"There's a lot of savings." Chen Zhiwen smiled, in fact, he knew that his chip factory would not be able to fight Samsung and TSMC with the support of the United States in the future, but he still had to build this factory in Hong Kong to improve the current efficiency.

Not to mention that many chip factories of American or Japanese companies only supply themselves, that is, those that produce public chips, and there are not many models that can be provided, if some of Midea's products, especially home appliances, want to customize a chip that suits them, they can't find a supplier at all, not to mention, in the early stage of new products, there is no production, who cares about you?

At this time, it is much more convenient to have a chip factory, and the home appliance industry does not need any latest technology chips, and it is enough to be able to meet the requirements.

"It's still Chen Sheng's foresight." He Guoyuan said with a smile, his own air conditioner and refrigerator are now controlled by the simplest chip, not only the cost is a lot less, but the weight is also smaller, although the big home appliance brands are also operating, but if you don't do it, you will be in a worse competitive position.

"By the way, the production capacity of the fan factory is still very high, right? How is the quality over there? Chen Zhiwen asked again.

"There is no problem in terms of testing, mainly our parts are sent over for assembly, as long as the control is good, there should be no problem, but be cautious, Shekou's current fans are mainly for some small European countries and Southeast Asian countries, so it is easier to solve the problem." He Guoyuan said.

"Okay, keep an eye on it, the game department will soon launch a new product, the sales will be very large, the difficulty of assembly and labor demand will be much larger than the fan, we can't produce all of our own beauty, we will still look for suppliers to OEM in the future, but in the early stage, it is best for us to produce it ourselves, and the industrial park needs to transfer the fan's talent as much as possible." Chen Zhiwen said.

"Shekou side, the production capacity is still climbing, it is unlikely to increase in a short period of time, if it is really needed, I can arrange for all the assembly of the fan to be transferred to Wanwan, anyway, Hong Kong's current labor, this business is basically not profitable." He Guoyuan said.

"Yes, some simple products, including parts such as air conditioners and refrigerators, can be transferred out slowly." Chen Zhiwen nodded and said.

In the past, he was desperately trying to reduce costs to compete for overseas markets, and he needed to create a lot of jobs to stabilize the Hong Kong government, otherwise, he would have bought Hutchison or Wharf, and maybe there would be some moths.

After all, Hong Kong is a city, the number of workers in it is limited, and no matter how high the profits of the United States are, the benefits to employees are not as good as the development of real estate in Hong Kong, so it is impossible for Hong Kong's factories to expand indefinitely.

Either transfer to Wanwan, or Shekou in the mainland, let Director Yuan Geng expand the area of Shekou Industrial Zone by 15 times, also has this idea, in today's electronic age, every year is very important, and he can't wait until the mid-80s or even the 90s, and then invest in China on a large scale.

Besides, with the development speed of the global electronics market in the next ten years, I am afraid that even Wanwan will not be enough foundry.

"Chen Sheng, if we invest in Wanwan, I think we should invest in Taipei, where the cost of land or labor is high, but the real estate market is also hotter, and in the long run, the investment value is the highest." He Guoyuan said again.

"You have a lot of vision, and you have considered the future of real estate." Chen Zhiwen smiled and said.

"I went to university in Taipei, and there are a lot of people I know, and I also know some of the recent housing price trends in Taipei and Wanwan, very similar to Hong Kong now, as far as I know, many of our suppliers have directly earned money for several lifetimes to open factories because the factory land was bought, we are not forced, but there is no need to give up this profit." He Guoyuan said.

"Okay, then you can go to Taipei to talk, it's best to get to a location close to the city." Chen Zhiwen nodded and said.

In fact, who can not be affected by real estate in Hong Kong? It was Li Jiacheng who was looking for land to build a plastic factory in the 50s, and found a huge change in land prices in a short period of time, and then entered the real estate industry wholeheartedly. Even if you don't do real estate business, but if you buy a land with huge value-added potential to open a factory, no fool will know that you won't do it, right?

Soon another half a month passed.

During this time, TVB TV continued to broadcast advertisements about Game Boy in prime time every day, and also pointed out that only PARKnSHOP supermarkets in Hong Kong sold it.

This has also led to many game enthusiasts going to PARKnSHOP supermarkets to ask, you know, the price of arcade machines is too expensive, and it is necessary to maintain a global uniform price, and with the income of ordinary people in Hong Kong, most of them cannot afford to play.

However, Chen Zhiwen also gave a little benefit to Hong Kong, and sent the arcade machines with appearance defects or non-serious defects produced by the factory directly to some shopping malls, so that many people can play with coins, but the price is not expensive, 1 cent at a time, much cheaper than the United States, and Midea is not ready to rely on these to recover costs.

But even if it's 1 cent at a time,It's unbearable for many people.,But the game is too fun.,When you know that there is a "magic cube" in a handheld that can be held in your hand,Suddenly I became interested.,Even if the price is expensive,It's also a one-time consumption.,Gritting your teeth is absolutely able to get started.。

On July 26, the handheld Game Boy was officially launched in PARKnSHOP Supermarket at a price of HK$180, and on the first day, 2,500 handhelds were sold out.

PS: I recommend a book "Rebirth Special Troubles", and there will be a chapter later

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