303 Progress in acquisitions in the automotive industry

After leaving the Waldorf Astoria Hotel, Lee Iacocca and George York returned to their Dodge SUV, a modified Dodge with a partition behind the driver's seat that could not be heard from behind, enough to ensure the confidentiality of the conversation between the people behind them.

"What do you think?" George York asked.

"Maybe interested, maybe not, all his requests are to cooperate on the premise of being able to acquire AMC, which clearly shows that he wants to use our strength to help him acquire AMC, but it is really hard to say whether he will throw us aside in turn after he really completes the acquisition," said Lee. ”

"I don't think he'll do that." George York said with a smile: "Our group has long had a certain understanding of Chen Zhiwen's business methods, his business, except for a few small companies acquired in Hong Kong, the others are a routine, first develop sales terminals, and then slowly drive their own industry, when his company was not very large, he acquired the former FEDMAERT, and then with the help of the original team to establish Costco, the potential of this supermarket you should also know, and then invested heavily in Wal-Mart, became a shareholder of Wal-Mart, Then his beverage, home appliances and trading company all relied on these two supermarkets to start out, and later developed a level of global sales.

Chen Zhiwen is now entering the automotive industry, and his former advantages are useless in this field, and he will definitely be interested in Chrysler's terminal retail outlets. ”

"I hope so, now too many people are not optimistic about Chrysler's future, I think it is difficult to raise funds, I can only rely on the sale of some assets, if Chen Zhiwen is an American, I am even willing to give him a tank factory in North Carlo." Li Iacocca shook his head and said.

"Haha, although that factory is not Chrysler's main business, you also know that the military's business is very profitable, and if you can keep it, you still have to keep it." George York said with a smile.

"I naturally know this, but I really don't have a choice, so I can only sell." "Actually, AMC's Jeep is still very good, and when I was still at Ford, I was interested in buying this company. ”

"I have another idea." George York said: "Chen Zhiwen's acquisition of AMC should not be too much of a problem, this company does not actually have very powerful cutting-edge technology, but the military jeep is a more sensitive place, which is probably the most troublesome issue in this acquisition."

Chen Zhiwen also wants to use us to help him solve the problem of acquiring AMC, so it is better to let Chrysler win the order for military jeeps. ”

"Wouldn't that have to invest in a production line?" Li Iacocca asked with a frown.

"A little change is enough, Chrysler has a lot of empty production lines now." George York said.

"This is also a method, the order for military jeeps, AMC, which was acquired by the Chinese, is unlikely to be able to get it, even if he doesn't sell it, the military will change it to other off-road vehicles." Li Iacocca nodded, and then asked, "Then why didn't you say it just now?" ”

"When we meet for the first time, we can't say too much, otherwise it will seem that we are too demanding of each other, and we will talk about it after Chen Zhiwen sends someone to investigate those car sales points." George York said.

"Yes, it's true that I'm in too much of a hurry." Li Iacocca nodded and said, although he has not done the financial merger and acquisition business on Wall Street, the guarantee Iacocca is also an elite who has been mixed in Ford all his life, from an ordinary salesman to a later second-in-command of Ford, the mall is extremely experienced, but it is really a Chrysler stall, it is too bad, so he has to be anxious.

"Don't think too much, in a few days we will go to meet a few rich people from the Middle East, this group of people have recently bought a building in the United States desperately, and there is absolutely no shortage of money in their hands, it depends on whether your eloquence can convince them." George York continued.

"Do your best." Li Iacocca nodded and said that in order to obtain funds, he did not know how many wealthy people or institutions he had met in the past year, but he had very few successes.

Shortly after Iacocca and George York left, another man arrived.

"Sit." Chen Zhiwen said with a smile.

"Thank you, Mr. Chen." The visitor said politely.

"Old Gu, how is the negotiation with the AMC union?" Chen Zhiwen asked, the person in front of him, named Gu Dehua, a Chinese-American, has always worked at General Motors, and was the former vice president of General Motors in Asia.

As early as last year, that is, in 1979, when Chen Zhiwen was sure that his investment in gold futures would have a big return, he entrusted an American headhunter to find outstanding Chinese management personnel among the three major automobile giants.

After half a year, it was determined that Gu Dehua would become the future head of Chen Zhiwen in the automotive field, and although Morgan Stanley took the lead in the negotiations with AMC, Gu Dehua was still responsible for specific technical and regulatory issues.

"It's basically almost, now AMC's losses are more serious, and no more wages can be paid, and we promise that there will be no layoffs within 2 years after the acquisition, which is far better than Renault." Gu Dehua said.

"Well, it's good to be able to be stable for two years, this guild is really a headache." Chen Zhiwen shook his head and said.

"In fact, Europe and the United States are the same, but the media in the United States is more developed, and the trouble is more cheerful, the trade unions in Germany, France and Britain are actually the same, and the British auto industry is now about to fail, in addition to its own poor quality and poor technology, the trade union is also one of the reasons, even if the British government nationalizes Leyland Motors, the French auto industry is not having a good time, the German trade union is actually stronger than the United States, but Mercedes-Benz, BMW, Audi and other high-end brands have high profit margins and can withstand the pressure of the trade union." Gu Dehua said with a smile.

"Also, as long as you make cars, you have to face the union." Chen Zhiwen nodded and said, in the current developed countries in Europe and the United States, many manufacturing industries have been made dead by trade unions, and one of the reasons for the continued hollowing out of European and American industries in the future is these trade unions.

"On the side of the U.S. government, it is still under review, and there are no major problems with the information we submitted, and some minor problems are still being rectified and ready to provide new information, plus the AMC and the union itself have agreed, basically there is no major problem, and the rest will need to wait, and it may take several months." Gu Dehua said.

"A few months is not long, and there is one more thing I would like to discuss with you, I just met with Chrysler's Lee Iacocca." Chen Zhiwen then briefly talked about the morning's events.

"The current car market in the United States is indeed very sluggish, some companies in the United States have basically halved their sales, only half of last year's level, and the terminal retail stores are not having a good time, but as long as the oil crisis is over, then this investment will definitely not be lost, and there are more than 300 self-operated stores with good locations, so the future of AMC's brand car sales will also be much more convenient, which can be said to make up for a serious shortcoming." Gu Dehua analyzed after listening.

In the United States, car sales, except for the stores of the three auto giants, most of the others are operated independently, and most of them are also chain brands, for big brands, and these chain brands can also wrestle their wrists, but for many car companies, how can they have this ability, they can only be slaughtered, just like ordinary household goods, want to go to the container of a big supermarket.

With your own self-operated store, you can't say that you can break away from others, at least you can alleviate it a lot.

"This really gave me an idea, if I have the opportunity in the future, I will also acquire some other car chains to help AMC, but it still depends on whether you can make good cars yourself." Chen Zhiwen nodded and said.

The car sales model in the United States is a variety of mixtures, including the 4S store model in the mainland in later generations, as well as the model of the automobile city, that is, a variety of brands for sale, consumers can choose different brands at will, the former has more commissions, the latter is a little less, but more free.

There are also new cars and second-hand cars sold together, the second-hand car market in the United States, the scale is actually larger than the new car, although this field does not have too big and bright future, but it is always not a loss, so much money in the United States, always have to be invested, and it is not bad to choose this industry.

Of course, limited by the anti-monopoly law of the United States, the scale of this investment will not be very large, after all, even the three giants of GM do not dare to touch this brow, he only needs to invest appropriately, mainly to assist the development of his own car brand.

"It's okay this way, it will be much more convenient in the future." Gu Dehua said: "Then I will arrange for someone to investigate these Chrysler chains, and if I have the opportunity, I will meet with them again." ”

"Okay, I'll leave this matter to you, let me know the result as soon as possible." Chen Zhiwen nodded and said.

The things of the automobile industry, he is not very clear, these insider things he is handed over to the insiders to do, but there are also two preparations, the relevant finance is still reviewed and approved by a third party alone, although it also needs to pay millions of dollars in fees, but at least it can ensure that these professional managers do not make any big moths, as for the small ones, as long as they are not too excessive, they will turn a blind eye.

"Understood." Gu Dehua agreed.

(End of chapter)