353 Progress of investment in the automobile industry in the Mainland

For an acquisition that may involve up to one billion US dollars, even for several major banking giants in the United States, it is a lot of business, and the day after getting the news, Morgan Stanley's vice president Jim rushed over overnight to meet with Chen Zhiwen and discuss it for a day, fully understanding Chen Zhiwen's needs for acquisitions.

However, as an investment bank, when he learned that Chen Zhiwen planned to buy a large household appliance company, Morgan Stanley's people suggested that Chen Zhiwen needed to consider other possibilities, because if there are other alternatives, then he can have the confidence to bargain with General Electric, and if there is no negotiation, then the alternative can also become a formal target.

Chen Zhiwen also readily agreed, he wanted to buy General Electric's home appliance business, because he knew that Welch had plans to sell, but it was not the only absolute choice, if there were other home appliance companies with good scale and good technology willing to sell, or Morgan Stanley, an investment bank would have a way to sell the other party, then he would also be willing.

The corporate culture in the United States, except for a few, most of them are after a long time, that is, the management is in charge of the company's management, and they like to disperse the company's equity in various ways, which is naturally beneficial to the management, because it is difficult for so many directors or shareholders to gather together to form any threat to them, but like Hong Kong's HK Electric, when encountering a foreign acquisition, once the price offered by the acquirer impresses most of the shareholders, then the management will not be able to return to the sky, no matter what, at the legal level, The shareholders' meeting is always the supreme power holder, and when the shareholders are too dispersed, the management cannot convince so many shareholders to give up the huge immediate gains and support them, so that each investment bank has its own opportunities.

After the negotiation, Chen Zhiwen met with Barry, who was in charge of part of his financial business in the United States. Michael, this is an authentic American, and is currently one of the few non-Chinese Americans in Chen Zhiwen's main business, with the expansion of his industrial scale, he cannot always use Chinese, especially in the United States, even if it is AMC, Gu Dehua is only one of the high-level, and the real manager is the American team.

"Barry, there are a few things I need you to do." Chen Zhiwen said.

"Boss, please speak." Barry said politely.

"You also know that my Midea has launched a personal computer business, and the Apple Group I invested in is also a personal computer, so considering the legal risks, I am ready to clean up all the Apple shares in my hands, which I have discussed with Apple's Jobs, they promised to find a suitable buyer for us, but this matter, whether they can do it, I am not sure, so, on your side, you can also go out with some wind and find the most suitable buyer." Chen Zhiwen said.

"Okay, Apple's shares should be very popular, that is, you hold too many shares, if you sell them at one time, it may be difficult for ordinary buyers to take over, and so many shares are sold, I am afraid that it will also arouse the suspicion of the other party, as well as the price reduction, and there is such a big deal, I am afraid it will affect the market." Barry didn't ask why, it was a basic professional discipline, but he analyzed all kinds of possible problems step by step.

"Therefore, you can sell 1% of the quota in a month, sell slowly, and if you can't find a suitable buyer, you can also sell it appropriately in the stock market, so that you can cash out in about a year." Chen Zhiwen said.

Although history has changed, the general trend is still about the same, Apple's decline in the 80s still needs to wait for another two years, and the peak of the stock, it is about a year after that, this time is just slowly cashing out, there is no need to consider completely to the highest point, gradually cashing out, how to say that he is also Apple's major shareholder, the United States listing law is much more perfect than Hong Kong, the acquisition is good, as long as you don't care about voting rights, you can hide it appropriately, but cashing out is not good, it must be announced.

"Okay, I'll put out the news that someone is going to sell some Apple shares, and then contact some big funds I know." Barry nodded.

"Well, there's also the fact that I ask you to buy some shares, one is Coca-Cola, the second, Pepsi, and the third, General Electric, the more shares, the better." Chen Zhiwen said again.

"Boss, I would like to ask what is your ultimate goal? In this way, I can arrange the acquisition plan reasonably. Barry asked, thinking for a moment.

The purpose of acquiring the shares of a company is different, so the operation is also different, for example, just for economic investment, in order to become a major shareholder, in order to become a member of the board of directors, or for the ultimate purpose, in order to acquire the other party, know the purpose of the boss in advance, then he can better execute.

"In the short term, purely for investment income, the idle funds in our hands have always been to buy U.S. Treasury bonds, this return is too low, I am more optimistic about these two beverage giants, General Electric, is optimistic about their CEO Welch." Chen Zhiwen said.

As the legendary CEO Welch, Chen Zhiwen knows that this has sent General Electric to the altar in more than ten years, with a market value from more than $10 billion in the 80s to nearly $500 billion more than a decade later, and at the end of the 90s, it was once able to threaten the world's first market value position of the electronic technology giant Microsoft, which can be said to be the last glory of the traditional technology giants.

The two cola companies will also have high returns in the future, not that they also have any innovation, but because with the development of globalization, a large number of Asian countries have been lifted out of poverty, inflation in Europe and the United States has also dropped sharply because of a large number of Asian goods, coupled with the promotion of electronic technology, the global demand for the beverage market will explode in the next ten years, which will naturally promote the growth of the two giants.

Although the earnings of these three companies are far inferior to those of the tech giants, the good thing is that the plate is big enough, and the combined market value of the three companies is more than $20 billion, so you can invest a lot of money and then wait for appreciation.

And if there is a chance, maybe it can also reach other cooperation with these companies, General Electric in addition to the home appliance business, all kinds of cutting-edge technologies in the hands are also Chen Zhiwen optimistic, but these he does not want to rely on investment banks, if the relationship with General Electric is better, then the direct acquisition is simpler, as for the two music, the future depends on the situation.

"Okay, then I understand, I'll mobilize funds to slowly acquire shares in these companies." Barry agreed.

"OK, once you have progress, submit the details to me every month." Chen Zhiwen nodded and said. It is unlikely that he will stay in the United States all the time, so international business, whether it is electronics, retail, beverages, automobiles, financial investment, etc., is reported once a month, except in special circumstances.

This time, I stayed in the United States for more than half a month, and the most successful thing was to take a stake in Microsoft, and also set a cooperation plan with Microsoft, which can be regarded as a half guarantee, a large number of software in the future, can develop more smoothly, and at the same time, he can also obtain part of the benefits of the operating system, which he cannot be involved in.

There are some other future technology companies in the United States, but these either Chen Zhiwen does not understand its history, and he can't inquire about it at all in its early days, or it has not yet reached the most suitable period for investment, after winning the biggest bite of fat Microsoft, there is no need to be too anxious for others, if the change of history does not affect these future giants, then in a few years, these companies will also emerge in the technology industry, and they will also go public, and there are many opportunities.

Back in Hong Kong, it's April.

Hong Kong's housing prices, to this day, except for commercial office buildings, are basically in the "stable" stage, which also makes Chen Zhiwen's several real estate companies business simpler, residential business is basically only the development of existing projects, after the completion of the stop, the company began to reduce the scale, reserve funds.

When it comes to this peak period, Chen Zhiwen does not need to pay too much attention, he only needs to know the rent collection of a few commercial companies, such as Harbour City under Wharf, Huangpu Plaza under Hutchison, and two Central office buildings under Galaxy Real Estate, etc., but the efficiency has not been affected by the market, and is still rising, which is also a strange phenomenon in the current Hong Kong market.

After all, virtual housing prices are also an asset, and only a few people know that several big banks, including HSBC, have begun to reduce borrowing for residential projects.

After getting a general understanding of the real estate situation, Chen Zhiwen called Zhou Jiayang of Hutchison and Lei Shengli of Midea.

"Sit, I'm calling you here today, it's not a particularly formal meeting, but something, I have some ideas, I want to count them with you." Chen Zhiwen took the two of them to the sofa in the reception area and said with a smile.

"Okay." After the two sat down, the secretary served a few cups of tea.

Chen Zhiwen asked: "Both of them also know that AMC is ready to jointly produce Jeep cars in the mainland and China, after I discussed with the relevant domestic leaders, I decided to choose high-quality suppliers in the mainland, and then Hutchison will invest in them and give help, this is a relatively speaking, more reasonable route, Lao Zhou, this more than a month, have you made any progress here?" ”

"Chen Sheng, and Huang does not have any professional automotive talents, therefore, I also cooperated with some Chinese engineers of AMC, and then borrowed some quality or technical engineers from the United States, and visited many larger factories in Yanjing City, according to their feedback, many domestic processes are completely forty or fifty years ago, and many products are processed on site, and then they can be knocked in with a hammer. Therefore, they all suggest that CKD assembly should be carried out, and on the domestic side, it is good to be only responsible for assembly. Zhou Jiayang said with some embarrassment.

"What these people say, I actually know, but, because of the difficulties, we will solve this problem, there will be results, otherwise it will not be our turn, if the country is really capable of making parts, then it will not be our turn to invest in domestic car factories." Chen Zhiwen said with a light smile.

Although his current relationship with the country is not bad, but when it comes to the layout of the national industry, it is completely impossible to rely on the "relationship" to get it, if Toyota, GM and Volkswagen are willing to invest, then AMC will not have a chance, after all, in the 80s, the mainland has a limit on the number of foreign investment, and will definitely choose top companies.

However, the poor industrial foundation and the relatively poor economy have made many international auto giants feel that they must lose money when they invest, not to mention being required to cultivate the local auto industry chain on a large scale.

Even Volkswagen is a bunch of requirements, in this case, AMC has a chance, although in the original history, Jeep also came to the mainland to build a factory, but the pure CKD model is not far, only the successful localization of the local industrial chain, that is, to get a ticket to the future mainland automotive industry.

"It's a bit of a nowhere to start right now, and some of the AMC engineers may not be able to do anything if they want to help." Zhou Jiayang said with a wry smile: "Let's just say that one of the most basic screws, I have found a lot of homes in Yanjing City, but I have not found one that meets the requirements of AMC, many screw factories have no automated production at all, not only the cost is high, the consistency of the highest requirements of the automotive industry cannot be reached, and there is also a lack of relevant heat treatment and anti-rust technology."

There are also products from various factories, some of which can barely make the size and meet the accuracy requirements, not to mention the production capacity and cost, even the qualification of the product can not be verified, because there is no test equipment, even the simplest anti-rust test can not be done, or in other words, some can be done, but the standard is too different from AMC.

This is still only a small part, and those feedback documents are probably heavier than mine. ”

"Things are difficult, and they can only be done step by step, and we can start with general problems." Chen Zhiwen thought for a while and said: "For example, if the domestic manufacturers basically do not have the ability to test, then Hutchison will set up a laboratory in Yanjing for automobiles, as far as I know, the test of the automotive industry is nothing more than high and low temperature, rust prevention, waterproof, sand prevention, vibration, electrical performance, etc., the equipment will be purchased directly from overseas, first build a small one, and then expand when the demand is large." ”

Since they want to localize their parts, no matter what the method, their investment will definitely not be small, otherwise, the auto giants will not hear this condition and immediately break off the possibility of cooperation.

However, no matter what industry you invest in, as long as there is no pollution, then it will be directly placed in Yanjing City near the third and fifth ring roads, and the future land price will be a guarantee that you will definitely not lose money, and you can improve the development of the automobile industry in the mainland.

"We can invest in the laboratory, and even some anti-rust processes and heat treatment processes, I can also go overseas to buy a similar company and then invest in China, but in terms of process materials, we can't be fully responsible." Zhou Jiayang nodded and said, as long as the boss agrees, some problems can still be solved with money, but in this way, it doesn't seem to be very cost-effective, the cost of investment is too high, unless the car sells well in the future, otherwise it will definitely lose money.

"The material problem, the car is mainly based on steel, the early stage of CKD some raw materials, and so on Shanghai Baosteel after the start of construction, the steel produced there, should be able to meet the requirements of the car, as for the processing technology, it is really not easy to operate." Chen Zhiwen said again.

The domestic Baosteel project was actually very controversial in the 80s, but Chen Zhiwen believes that this is the basis of the entire inland industry, although Baosteel itself is not as profitable as those light industry or sub-heavy industry that make money quickly, but it is precisely because of it that all kinds of steel raw materials will not be stuck overseas.

There is no need and no are two different things, that is, the steel of the automobile industry, if all imported, the cost is so high, it will lead to the development of the entire industry, and the indirect losses caused are far greater than Baosteel's investment, not to mention, Baosteel's steel, in shipbuilding, infrastructure, home appliances, machining, equipment manufacturing and other fields have great significance.

"Processing this piece, in fact, there are several large-scale industrial processing machine tool factories in China, that is, the ability is a little worse, I am also thinking about whether to invest in them, if so, the amount of investment will not be small, otherwise it will not develop at all." Zhou Jiayang said.

"Is there such a machine tool factory in Yanjing City, or in Shanghai City?" Chen Zhiwen asked.

PS: Recommend a book: [What is the experience of having a sand sculpture to earn a wife], a funny article on high-quality dog food driving, which has been completed.

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